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A Brief Profile

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Vision & Values

Passionately innovate to make life comfortable and efficient.

Customer DelightthroughInnovation& Passionwithfocus onExecutionandTeam-work.

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2012ISO 50001:2001 rating andMNRE:CRISIL Recognition

2012Luminous awarded Superbrandstatus

20071st Manufacturing facility outsideIndia (Lang Ming, China)

1994

First UPS gotmanufactured

1991

First inverter rolled

out

2007Got industry leadership Awardfrom Frost & Sullivan

More than 24 years of history

1988

Company founded byRakesh Malhotra with 3people

1980s 1990s 2000s

2000First Luminous product gotexported

2004First Battery Manufacturing plantcame into existence

2006Tie-up with Hyundai, Formation ofHyundai Power Products

2004Tie-up for Battery Technology with

Eagle Pitcher Inc. USA

2011Luminous - Schneider JV

Inception Preparation

Success

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4,475People

Luminousin brief

130+R&D resources

7Factories

28Sales Offices

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Power Back-Up Devices Home UPS - Very little maintenance,

powerful performance and all-roundprotection makes this product series avalue for money investment

Line Interactive/ Online UPS Systems- highly compact power packed UPSsystems offer the best and most reliable

solutions Diesel Generator Sets - Powered by

Lombardini for 5 KVA & Escorts for

15-40 KVA engines

Solar Offerings - Specially designed forharvesting maximum solar energy andare easy on the pocket too

EMBU

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Power Storage (Batteries) Inverter Batteries - Long life, low

maintenance, super efficient batteries

Automotive Battery - Revolutionary AGCAtechnology 80% lower fluid loss, 3 timeslower self discharge, 1.5 times service life.Weather-proof PPCP container and coverassure maximum reserve electrolyte capacity

Solar Batteries - Reliable, consistent andlow maintenance power for renewableenergy requirements

Traction Battery - High performance, Highreliability and High energy density

VRLA Batteries - Deep Cycle SMF (SealedMaintenance Free)/ VRLA (Valve RegulatedLead Acid) batteries for back-up applications

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Home Electrical Products

Wires and cables Luminous

guarantees safe home by providingprotection at supply & ensuring fire

proof distribution of electricity.

Safety at supply is ensured through

reliable Luminous MCB &

Distribution Board

Fans Latest technique ensuringmaximum wind circulationconsuming minimum voltage

Modular Switches, MCBs & RCCBs Attractive design, Simple and robustoperating mechanism

Cracker 45W Inverter for energy

saving bulbs (CFL), built-in 12 V SMF

battery and advanced safety features

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Enterprise Business

Projects for Data Center Setup- Conditioned Power (AC & DC),

Power Distribution, Rack &

Accessories, Network & Cabling,

Precision Cooling, Security &

Monitoring

Managed Services

Business - Site Health Check/

Survey, Solution Offering &

Deployment, Operation &Maintenance

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Renewable Energy Solutions

Wind - An array of wind turbines

ranging from 400 W to 2400 W,

Light weight, Superior

Technology

Solar - State-of-the-artSolarPanels, Controllers and Modules

Hybrid Solutions - Off Grid &

Grid Connected wind solar &

wind solar diesel intelligenthybrid power plants

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AssociatedBrands

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Summary - Group Strengths

Manufacturing

Distribution

Brand

BrandAmbassador

Technology

R&D

Service Set-up

Quality

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Manufacturing

7 Manufacturing Facilities in India

Luminous has the India's largest

home UPS and line interactive/

online UPS manufacturing facilities

Luminous is amongst the world's

most focused manufacturers of

Deep Cycle Flooded Batteries

Relentless focus on process controland product testing leading to

swift improvement in life cycle

5 sites(LPT, LTI)

Light Go-To-Market

Gagret

1 site(LPT)

Baddi

Pune

1 site(LRES)

Manufacturing Footprint

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Sales & Distribution

Sales force comprising over 300 personnel

40000+ retail partners across India

Loyal, dedicated and result oriented channel partner base

Vast knowledge base in power back up industry due to 24 yearlong heritage of success and dominance

Extended experience of handling nation wide distribution networkacross India

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PresencePan India

NORTH

Distributors 538

Dealers 19611

WEST

Distributors 170

Dealers 7756

SOUTH

Distributors 403

Dealers 4756

EAST

Distributors

221Dealers 8910

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Brand

The brand stands for Reliability, Consistency, Longevity, Highest sense of

Integrity*.

Our tag line clearly highlights the USP of Brand Luminous Jis Pe DeshKare Bharosa (Trusted by the whole nation)

Luminous enjoys a great deal of Brand Equity among the consumers due

to its persistence and consumer oriented approach

Unparalleled brand journey as compared to its competitors

Bigger spend on point of purchase and BTL activities

Stayed committed to cricket and sports through various engagement(Since India tour of Pakistan in 2004)

Celebrity association to reinforce core brand values* Source : Independent Research done by Dristhi Strategic Research

L i C i k t

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PressAds,Dealer

Signage's,Colaterals

Localactivities,Packaging,

GlassDoorsandCutouts

Kick-startingthe

IndianCricketLeague

Makingthemostof

theassociation

HugeMediaCoverage

DealerIncentive

Scheme

EnormousPRMileage

LotteSuperSkills

London

Leveraging Cricket

Luminous

Ghar Ka ChiragInitiative

ICL

Association

IPL

Association

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And

Sachin Tendulkar

An immensely popular sportsicon, reinforces the core values of

Brand Luminous - Reliability,

Consistency, Longevity and

Highest Standards of Integrity.

Leveraging Cricket

Branding during Live matches

LivePresence

Our Brand

Ambassador

T h l

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Technology

Our Battery R&D team is headed by an American CTO with over 40years of experience in battery industry

Best Deep Cycle Flooded Lead Acid Battery Technology developed alongwith Eagle-Picher Inc, USA, a global leader in long life batterytechnology

Technology for manufacturing Lead Calcium Long Life Deep Cycle VRLABatteries for UPS & EPS applications, developed together with Eagle-Picher Inc, USA

R&D

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Government (DSIR) Certified R&D Centre

R&D

R&D

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R&D

Advanced R&D facility with 15 Engineers and 27 technicians, lead by adynamic personality who holds a Ph.D. and has 21+ years of experience

in the field of power electronics

Highly Sophisticated Equipments - Agilent make DSO (Digital storage

oscilloscope), Yokogawa powered analyzers, Chroma AC-DCElectronic Load, Environmental Temperature chamber, Digital data

loggers, Precision multi meters, Digital venires, Screw gauges etc.

Biggest In House Battery Lab facilities: Battery charging & discharging

algorithms validation & life cycle testing of all kind of batteries

R&D

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In house Design Team: PCB Design (using latest design software with

simulation) headed by design engineer with an experience of 10 years.

DSP Lab facilities: Software development centre with four engineers

headed by an engineer with 15+ year experience

Mechanical Design Team: Develops all aesthetic designs using Auto-CAD& Solid works software, tool designing for enclosures including plastic

molding

Independent validation Team: 7-engineers & technicians who

continuously engage in validating comparison with competitors

R&D

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Pan India Network

Service centres in 58 cities

Service presence in 214 cities

Door step service facility for

consumers 24 Hours response time

Direct service from Company

Trained Professionals

Highly affordable

24X7 call facility

Service Setup

Q lit

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Quality

Our Quality Systems

Quality systems as per ISO 50001:2011,

ISO 9001:2008, ISO 14001:2004

IEC 62040 and 60950 compliant products

SONCAP & CE certified products

Most rigorous quality checks across industry with multiple cycles to

ensure flawless functioning of the final product

Quality standards being maintained through out the product categoriesranging from power back up devices, batteries to home electrical

products, project business to renewable energy solutions

A d & R iti

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Quality Brands Award 2012

2014& Rashtriya Udyog Ratna Award -

Awarded to Luminous Based on

Industrial Field Survey by National

Organization

for Commerce & Industry

Awards & Recognition

Market Penetration Leadership Award -

Received Frost & Sullivan Market Penetration

Leadership Award in Asia Pacific for DC-AC

Inverters in non-renewable energy markets

Luminous Brand Award - Winner of

Consumer World Award for

consecutive FOUR years in the

inverter category in India

Consumer Superbrand -

Winner of Consumer

Superbrand status in the

inverter and inverter batterycategory for the year 2011/12

MNRE CRISIL : Solar Grading -

Luminous has been awarded

with the MNRE CRISIL SP 1A

Grade for its capability as a

system integrator in the

Photovoltaic segment. The

grading is valid till 25th April

2014.

SME Channel Connect &

Achievers Awards 2012

Received in Best Home UPS

& Best Inverter Battery

Categories

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I l U O l