Target audience analysis • Gender: female • Race: not specified • Age: 11-16 • Geo-demographics: UK, USA, France & countries that understand or speak English. • Socio-economics: E • Psychographic profile: people who like pop music, entertainment Conclusions/Justification: ‘We love pop’ magazine came out a few years ago and it attracts teenagers as it has young artists and young actors, this makes the fans feel better because they feel like they have something in common with the artist or the actors. Niall Horan is the main image in this magazine and this attracts teenagers as he’s a member of a well know band (One direction) all around the world. The fact that a one direction member is on the front cover of the magazine, more people will buy the magazine because
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Target audience analysis• Gender: female • Race: not specified • Age: 11-16 • Geo-demographics: UK, USA, France & countries that
understand or speak English.• Socio-economics: E• Psychographic profile: people who like pop music,
entertainment
Conclusions/Justification:‘We love pop’ magazine came out a few years ago and it attracts teenagers as it has young artists and young actors, this makes the fans feel better because they feel like they have something in common with the artist or the actors. Niall Horan is the main image in this magazine and this attracts teenagers as he’s a member of a well know band (One direction) all around the world. The fact that a one direction member is on the front cover of the magazine, more people will buy the magazine because One direction have fans everywhere. This magazine is really eye catching which means that someone can spot it from far.
Target audience analysisGender: male and mainly females.Age: 13-25Race: black Geo-demographics: English speaking countries e.g. America, Canada, England etc.Socio-economics: B, C2, D, E Psychographic profile: people who enjoy listening to rap music and RnB music.
Conclusion/justificationVibe magazine have a range of different types of artists featured in their magazines, this will increase the amount of people buying the magazines because there’s more than one type of music artist in it. Also vibe magazine attracts females and males because of the front cover doesn’t look feminine or masculine it looks neutral. Lastly, there’s also facts/ news about the music artists’ personal lives as well as about the music industry, this will also attract more people as they want to know what’s going on in the lives of these artists.
Target audience analysis• Gender: not specified • Race: white • Age: 13-19 • Geo-demographics: European countries • Socio-economics: E, C2 • Psychographic profile: outcasts, rock metal fans, punk music
fans.
Conclusions/JustificationKerrang magazine mainly feature punk and rock artists in their magazines and this will only attract people that enjoy listening to thus type of music, this can also mean that less people buy these magazines as not many people enjoy this type of music. Many people will rather listen to pop music than rock or punk music as it may be a bit intimidating, this can lead to the Kerrang company not earning as much money as the others because of the lack of different music genres or artists featuring their magazines.
