Date post: | 04-Dec-2014 |
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Upload: | ravi-palanimuthu |
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Integrated effort
Effort made by all functions of Organization.
Importance lies based on the objectives of Organization.
What it is?Traditional view:Find want-supply-satisfy for repeat
purchaseCurrent view:Create want-convince to buy-delight
for repeat purchase
Why it is?Technology CompetitionMore choicesAwareness to great extent
How it is done?
Find where customer goes to buy benefits, you go first and serve them.
Any strategy (legal) is enough.
What is future?
Know from next slide
How do you follow ethics?
Next SLIDE
Drawbacks
No drawbacks until you practice it correctly
For whom?Loyal to self (true & justice)Fun lovingSharing knowledge (no gossiping)Love to travelPatient enoughHaving guts
WANT GUTS
NEXT SLIDE
Success
Do miracles
combination
Sometimes uneven combinations may workout in marketing field.
Scope
“As long as you are going to be thinking anyway,
think big”.
THANK YOU VERY MUCH
KNOW BADUNDERSTAND GOODLIVE BETTER