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Qian Zhang MIS-220 Case Study Draft Prof. Jeremy Fei Wang 02/06/2013 Case Study Report——MIS IN YOUR POCKET Q1: The case study described kinds of applications which are Web browser, telephone, camera, music, video player, e-mail, calendar, and messaging machine for IPhone. It also introduced other applications which are Web conferencing, word processing, spreadsheets, and electronic presentations for iPad. They support many business functions and they also help improve operational efficiency and decision making. For example, with using
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Page 1: mcis.marietta.edumcis.marietta.edu/community/qianzhang/files/2013/04/MI…  · Web viewQian Zhang. MIS-220. Case Study Draft. Prof. Jeremy Fei Wang. 02/06/2013. Case Study Report——MIS

Qian ZhangMIS-220Case Study DraftProf. Jeremy Fei Wang02/06/2013

Case Study Report——MIS IN YOUR POCKET

Q1: The case study described kinds of applications which are Web browser,

telephone, camera, music, video player, e-mail, calendar, and messaging machine for

IPhone. It also introduced other applications which are Web conferencing, word

processing, spreadsheets, and electronic presentations for iPad. They support many

business functions and they also help improve operational efficiency and decision

making. For example, with using IPhone 3G and times-sensitive email, MEDITECH

electronic medical records system, medical reference applications, and Web-based

medical records applications, Doylestown Hospital’s all people can get information

conveniently to have effective management, have good communication and have

immediately treatment. For D.W. Morgan, it developed ChainLinq Mobile application

to help them make correct decision and improve work efficiency. TCHO use IPhone

app to control machines. Through control time, temperature and machine’s switch,

TCHO achieved effective management and ensured the quality of products. The

employees used IPhone to share information and have communication. And Apple

iPad has more business functions such as Web-based note-taking. File sharing, word

processing, and number-crunching.

Q2: The mobile digital devices helped these companies solve many problems. For

example, with using IPhone, Doylestown Hospital’s doctors receive time-sensitive e-

mail alerts from the hospital and to be on call wherever they are so that they can have

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immediately treatment. Doctors also access to the hospital’s MEDITECH electronic

medical records system in any location; thus, it solved a lack of information. Doctors

could use IPhone to get useful information quickly and conveniently. IPhone is also

helpful to patients. Patients were told about lab results and obtain medication

information through medical reference application by doctors. ChainLinq Mobile

which was developed by D.W. Morgan. This company used updating shipment

information, collecting signatures and providing global positioning system tracking on

each box to make the data available to customers on the company’s Web site. TCHO

use IPhone app to remotely log into each machines and control their time and

temperature. It also helped worker view video cameras to show the FlavorLab.

Therefore, workers didn’t need watch the machines all the time.

Q3: Mobile digital devices made a big revolution in business. Most companies have

already equipped IPhone, and iPad or other mobile digital devices for their

employees. In fact, mobile digital devices have a lot of benefits for every industry or

business, such as manufacturing business-TCOH company, logistics industry-

D.W.Morgan, clothing industry-Calvin Klein, advertising, and Born-on-the-web

Company-Facebook.

Q4: The IPhone absolutely makes many amazing changes in industry. It makes

everything more flexible and effective. For example, in manufacturing business like

TCHO Company, IPhone can control machines remotely and show how the FlavorLab

is doing. If TCHO didn’t use IPhone like before, many workers must watch the

machines all the time and control machines by themselves. This situation can’t give

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TCHO more benefits. By using IPhone, the volume of production and the quality of

production will be improved. Logistics industry has huge changes with using IPhone.

Customers can track their packages through IPhone on the company’s Web site.

Suppliers can use IPhone to know the location of delivery trucks and make trades. All

of information will share through IPhone to achieve interaction. Clothing industry has

many changes by using iPhone as well. New style of clothes will show on the Web

site. Customers can scan and buy clothes through IPhone. The clothing company also

uses IPhone to order materials from suppliers. Some store will send some email to

customers showing new arrivals. Sarah Sorensen said, “A good mobile policy can also

deliver other tangible business benefits, such as creating a more flexible work

environment that ensures employees can remain connected and productive from

wherever they are. A Polling Company study found that employees valued the ability

to work remotely more than stock options and onsite child care.”(Forbes) Through

these examples, we can see the IPhone exactly influence industry and interact

customers and suppliers.

Page 4: mcis.marietta.edumcis.marietta.edu/community/qianzhang/files/2013/04/MI…  · Web viewQian Zhang. MIS-220. Case Study Draft. Prof. Jeremy Fei Wang. 02/06/2013. Case Study Report——MIS

MIS IN ACTION

Q1: iPad

Every iPad comes with a powerful set of apps every

business professional can rely on for work including Mail,

Calendar, Contacts, Reminders, Maps, notes and more.

The most advanced operating

systems

Amazing selection of business

apps

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Working with documents is easy on iPad. You can do word

processing, work with spreadsheets, edit and give

Making it easy to work with all the

industry-standard document types

on iPad

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presentations, annotate PDF documents, even create and

sign forms with just your fingers.

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With iPad, you can access your company’s unified

communications system and internal social network to

stay in touch with fellow employees, access work

Meet with colleagues and

customers wherever they are right

on iPad

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materials, and share information.

Optimize your selling opportunities from just about

anywhere. Making or break deal with your customers and

get information immediately.

IPhone

Connecting to your customer’s

information

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Organize your day—you can use IPhone to mark

opportunity or important dates so that you can’t forget

them.

View your business—you can use IPhone to analyze

business metrics, manage customer relationship, track

time and send invoices

Keep in touchManage your taskStay connect

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Manage projects—you can use IPhone to keep projects

on track, access and share files, read and edit documents.

Meet anywhere—you can use IPhone to save

whiteboard sessions, take notes on the Go, and attend

meetings remotely.

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Travel light—you can use your IPhone to make and share

travel plans, find local resources, simplify international

travel.

Blackberry

BlackBerry enables a truly integrated voice, messaging,

PIM, apps and social experience built for business users,

delivering more effortless collaboration between

employees, partners and customers. It is the gold

standard for secure end-to-end mobility and enables

enterprises to manage complex fleets of mobile devices.

Blackberry delivers a comprehensive business and

productivity app portfolio, an enterprise-grade app

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management framework and a low-cost app development

environment.

Q2:

Numbers. Create spreadsheets and easily add charts, graphs, and tables right on iPad. Import and export in Excel format.

FaceTime. Connect with colleagues and clients in HD

quality — face to face — wherever you are.

ShopKeep POS. Ring up customers, print receipts,

open the cash drawer, and take credit cards.

SharePlus. Securely access SharePoint files from iPhone

wherever you are.

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SAP CRM Sales. Access your company’s SAP CRM

system in real time.

MicroStrategy Mobile. View your business data

through tables, graphs, and maps.

Meeting Co$t creates awareness among participants about the approximated running cost of the meeting. The display of increasing cost creates emotional identification that encourages participants to use efficiently the meeting time.

Launcher to official web of Stroke Technologies

Accept credit cards right on your BlackBerry by entering the number on your phone. Instant authorization and next-day settlement ensures your business continues to grow.

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References

http://appworld.blackberry.com/webstore/category/79/?countrycode=US

http://us.blackberry.com/business.html.

http://www.apple.com/iphone/business/apps/

http://www.apple.com/iphone/business/apps/

Sarah, Sorensen. “The mobile future is now.” Forbes. 16 Feb. 2013. http://www.forbes.com/2010/02/16/internet-smartphones-security-technology-business-intelligence-mobile_2.html.

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UPS. “10 ways to use mobile devices to run your business.” Small business trends. 24 Sep. 2010. http://smallbiztrends.com/2010/09/mobile-devices-to-run-your-business.html.


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