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Media Evaluation.

Date post: 23-Dec-2014
Author: jared-spencer
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  • 1. IN WHAT WAYS DOES YOUR MEDIA PRODUCT, USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA PRODUCTS?My main influence for my teaser trailer wasHitman as my own trailer could relate tothis film. My film had the same kind ofnarrative and my media product could relateto it. It represented the hero in whicheveryone favours and the main storyline ofhim saving the day, so therefore, I didntchallenge the conventions of my narrative. Ijust kept them in parallel to Hitman. I did challenge the usual conventions such as: - Main character looking directly into camera toshow rebellion. The audience feel unsure of his character. - Less shots to therefore conceal the whole plot of my film again keeps the audience unsure of my main character. Is he the bad or the good guy?

2. DEVELOPING CONVENTIONS OF ANCILLARYPRODUCTS:I further developed theconventions of teaser trailersI have developed the usual conventionsafter looking at my targetof Total Film in that the background imageaudience. My audience isof my front cover links in with the theme,certified at 15 as it containsfilm, and the main image featuring on theviolence and strong front cover.language. Therefore my I further developed theaudience has to have someconventions of thematurity to understand the magazine by adding thethemes in the films. I film title in it originalchallenged some of the form onto the magazine.genuine codes andThe S fades to reflectconventions on my magazine time which links in withMy character is looking away the whole theme ofto attract my audience.from the character again totime.give a sense of rebellion. Thisinsinuate that he is either thehero or villain in my film.I had his head overlap theTotal Film title to give hischaracter a link within themagazine and to give him asense of fame. 3. - I used a lot of close ups in my trailer which is aconvention of all teaser trailers. They are includedto create a lot of emotion without giving a lot of thenarrative away.- I also had fast paced edits to create a sense ofdanger to make my audience feel on edge whichagain is another common convention of teasertrailers. The shots are edited together so that theshots are really small and so that they flowtogether really fast. This is a common conventionin teaser trailer as they keep the audience enticed.- Music was also another convention that I kept thesame throughout my trailer. The music was eeriewhich commonly features in trailers. The musicfitted in with the close ups and created a deepsense of emotion.- I used titles to also indicate the narrative of myfilm. This is a common convention of teasertrailers. Instead of using a lot of moving images togive the story away, they use text to give somehints to what the film is about. 4. WHAT HAVE YOU LEARNED FROM YOURAUDIENCE FEEDBACK? This is my first draft from my questionnaire. This was to gain a quick understanding of what kind of audience I would like to aim my media product at. I would prefer to aim it at my age range as I could have some knowledge into the kind of factors I could include. 5. WHAT HAVE YOU LEARNED FROM YOUR AUDIENCE FEEDBACK?By realising my genre was Action I found out that the majority would expect tosee scenes with a shootout and the hero saving the day. I have noticed thataudience feedback is key to how your final product looks and is processed. If youhavent been given audience feedback then how is it possible to understand whatthey want or what you are sending out is right for your target audience?By having feedback, it allows my first product that is developed to be classed as adraft and then for me to further develop my own work. It was really helpful as Iknew that my product was fulfilling the desires of my target audience.After finishing my main trailer, I wanted to get peoples opinions on what theythought about it and whether specific things needed changing. To do this Iuploaded it onto YouTube so that people could directly post comments onto it tosay whether it was good or whether it needed improvements.http://www.youtube.com/watch?v=gSYH6WfwTyY 6. I could also gain feedback from my audience by uploading mock ups of myancillary products onto my blog. This was people could see the developmentstage of my media products and could again post comments under to say if itwas going good or not so good.http://ohheymate.blogspot.co.uk/2012/01/ancillary-magazine-basic-mock-up.htmlThat is my very first basic mock up of my front cover. From that to my final pieceyou can see a massive difference as my audience have given me feedback tohelp me improve. From this I learnt that feedback is like a journey and onceyou get feedback things only improve and develop.I also gained audience feedback to help me improve my teaser trailer before itwas nearly finished. The feedback I was given was very helpful and I took everybit of it on board. I included the changes that were suggested and it is seenthrough the final product. It was vital I got feedback on my trailer at this point asthe deadline was near and my product wasnt reaching the desired effect that Iwanted it to. Whatever my audience thought would make it better was good as Icould change things easily. This is the feedback I received from myaudience/peers:http://ohheymate.blogspot.co.uk/2012/02/peer-feedback.html 7. WHAT HAVE YOU LEARNED FROM YOURAUDIENCE FEEDBACK?Overall, I have learnt from audience feedback that:- You get a greater understanding of whether your work is goinggood or bad.- It is helpful to know when you are doing things right or wrong.- It gives you a sense of achievement to know that you haveunderstood feedback and put it into practice.- It gives you a good sense of interpretation as you interpret thefeedback how you want to. How ever way you do, it will more thanlikely be an improvement on your previous efforts. 8. HOW EFFECTIVE IS THE COMBINATION OFYOUR MAIN PRODUCT AND THE ANCILLARYTEXTS?http://www.youtube.com/watch?v=gSYH6WfwTyY 9. HOW EFFECTIVE IS THE COMBINATION OFYOUR MAIN PRODUCT AND THE ANCILLARYTEXTS? My main product and ancillary products work well together in my opinion as they all follow the same theme and have the same basic features. Firstly, I went with my main colours as red, white and yellow. Red: signifies danger and passion. Yellow: reflects hazards and stand outs instantly. White: connotes purity as well as being a cold colour with a lack of emotions. The images in all of my products combine to influence time. They all seem as if they are fading in or away or as if they are the result of time. This is the main basis of my products. I wanted them to appear as though they were going through changes in time. 10. HOW EFFECTIVE IS THE COMBINATION OFYOUR MAIN PRODUCT AND THE ANCILLARYTEXTS?Mise-en-scene was really effectiveThey also combine wellalso in combining my three products together as I use thetogether. In all of them, my charactersame fonts throughoutchallenges the usual conventions of a again to be reflectivecharacters body language. In theof the theme. It wouldntposter he is looking directly into thelook professional. Whencamera to suggest rebellion however looking at similaron the poster he is looking away to institutions, I realisedsuggest a lack of power. Finally in mythat they keep thingstrailer he looks at the camera at times constant throughout,and away from it to suggest both of such as, font, colours,these. They all link together in theimages, etc. My threefact they challenge the conventions,products look as thoughtwhich makes them a good they have come fromcombination.one institution and thiscreates consistency. 11. HOW DID YOU USE TECHNOLOGIES IN THECONSTRUCTION AND RESEARCH, PLANNING ANDEVALUATION STAGES? In the construction stage of my product, I used Paint.net and Adobe Premiere to create my trailer and two ancillary products. I found them pretty easy to use and there were no real complications to using these except programs going slow on some occasions. Paint.net was used really to add effects to images rather than moving images. I could make things look old or new or bigger or smaller. It was about making things look different than they first appear. I looked at simple tutorials on how to use the program however most of it was mainly picked up once using the program. This is the basic tutorial I used: http://www.youtube.com/watch?v=uOQ2KLVFXRA I used Paint.net to create the image on my poster of the face fading into the background. I wanted this to represent him fading away in time and it was very easy. I got the idea from a poster I had previously seen: http://www.horror-movies.ca/wp- content/uploads/2011/08/Kill-List-Poster- 12. HOW DID YOU USE TECHNOLOGIES INTHE CONSTRUCTION AND RESEARCH,PLANNING AND EVALUATION STAGES? In the research process of my media product, used IMDb and YouTube, to look into similar products. They were again very easy to use. IMDb was used to search films that were similar to mine and I used it to look at Hitman and to see what features it included which I could also include to my product. YouTube was used to look at trailers that were like my intended one. I looked at the Hitman trailer on a numerous amount of occasions so that I could find specific features in it that I could include in my media product. 13. HOW DID YOU USE TECHNOLOGIES IN THECONSTRUCTION AND RESEARCH, PLANNINGAND EVALUATION STAGES?In the planning stages I used Adobe. It helped me plan how I was http://www.slideshare.net/going to create my teaser trailer. As it was all set out in front of you,you could see how things were going to pan out. For example, I couldsee when specific ting were going to happen in my film. This isbasically it. It is very easy to use.I had to plan when certain shots would come in and how others wouldexit so I had to use the strip only the middle to construct this. Bydoing this plan, it gave me a rough Idea on how my trailer wouldrun.Next I planned where the music would enter to create effect atspecific moments. It was easier than it sounded as you could play themusic exactly where you wanted and you could cut it up so you couldhave specific parts of the sound in the trailer.I also used this program to add text into parts in my trailer. It washarder because sometimes you would lose where you wanted to put itor it wouldnt go in the right position but mainly it was okay andworked well on the whole.For my evaluation I put it onto Slide Share. This was easy to use asI could put my whole PowerPoint onto it and could then flick throughall of my slides one after the other. This means it can be shared easily 14. HOW DID YOU USE TECHNOLOGIES IN THECONSTRUCTION AND RESEARCH, PLANNING ANDEVALUATION STAGES?In the evaluation stage, I just used simple word processors and power points. It is verybasic and understand how to use them . The easier the program you use is, then thebetter the outcome will be in my opinion. If you find something really easy to use, thenyou can utilise all of its abilities to their maximum and get the best out of them.The best parts about using these are:- Quick and easy to use.- Guides to help you if needed.- Reliable- Easy to save work