Date post: | 15-Feb-2017 |
Category: |
Education |
Upload: | mobile-marketing-association |
View: | 106 times |
Download: | 1 times |
01 Formatos de anúnciosP O R T F Ó L I O
should be mobile
12% - 20% from the total budget
SMOX Study Mobile Marketing Association 2016
Differentiators - Data sourceIn-App
<1% fraud rate
High accuracy
7
Bid-stream
67% fraud rate
No accuracy validation
Differentiators - QualityIn Loco
1 meter accuracy
Low battery consumption
8
GPS
30 meter accuracy
High battery consumption
01 Formatos de anúnciosP O R T F Ó L I O
"We automatically do what would only be possible with 180 million beacons, at a cost of 1.8 billion dollars"
Andre Ferraz