Date post: | 11-Apr-2017 |
Category: |
Technology |
Upload: | viet-dinh |
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MOBILE TOURISM
Dinh VietFH IMC KremsSubject: E-TourismLecturer: Phillip Allerstorfer
DREAMING PLANNING BOOKING EXPERIENCING SHARING
Stages of traveling
Google Trip
Google Trip An offline planning and organizing app
Personalized based on Google history
Bundled reservations
Day plans
Nearby attractions
Things to do
Benefit for User
• Time Saving• Money saving• Travel Companion
Benefit for Provider
• User tracking• Raise awareness• Traveler appealing
Google Trip
Hopper
Hopper A super-fast, all-knowing virtual travel agent
Collect data from flights Predict 95% accuracy
Shows the best time to fly to a certain destination
the best time to buy tickets for that price
PREDICT WATCH BUY FLY
Benefit for User
• Money saving (50%)• Smart booking• Secure• No hidden fees
Benefit for Provider
• Profitable• Reinvented flight booking way
Hopper
Google Goggles
Google Goggles
- An image-based search engine
- Use for searches based on picture taken
- Translator / Puzzle solver
- Identify: LandmarksLabels/LogoPrinted text
Google GogglesBenefit for User
• Tour Guide replacement• Time saving
Benefit for Provider
• User tracking• Raise awareness• Marketers will be dependent on the
target audience, markets, and ambitions
Thanks!