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"Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

Date post: 08-Feb-2017
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7
RAINFOREST LEARNING TO LOVE SALES
Transcript
Page 1: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

RAINFORESTLEARNING TO LOVE SALES

Page 2: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

WHAT IS RAINFOREST?

•On demand QA

•Today: speed up QA process and reduce cost

•Tomorrow: replace QA team

•YC, Jason, Rincon, A16Z… and others

rainforest

Page 3: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

2015: WE’RE AWESOME

rainforest

Page 4: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

...AND BEFORE

rainforest

Page 5: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

UP MARKET: Procore, Lutron, Intuit

ACV ~40k

Price Increase

Hired 2x CSM

Hired First Sales Exec

Price IncreaseFred hunkers down on CSM = upgrade :)

Price Increase

40 outbound

SQLs

$250,000 Deal !!!

30 outbound SQLs

Sales Ops + Recruiting

#1 Sales Exec from previous

company closes 100k+Hired

2x SDR

No Free Trials + Roadmap to

Success

HOW WE DID IT

rainforest

Page 6: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

WE’RE HIRING! rainforestqa.com/jobs

Page 7: "Morphing into a Rocketship: Learning to Love Sales" at SaaStr Annual 2016

FARLAN

•5 startups

•6 years of Product, 6 years of SaaS sales

•From IC to VP

•Previously VP Sales at Kontagent

rainforest


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