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How did the new logo design get to the public?
Who owns the Nets?
What was the name of Notorious B.I.G.’s first hit song?
What is “hip-hop-referencing” marketing?
What do the shoes hanging down symbolize?
Do you think the Nets are crossing the line with this form of image marketing? (Explain)
Give one reason why this marketing campaign will positively impact the Nets?
Give one reason why this marketing campaign will negatively impact the Nets?