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Mytalk MobileBeat 2010 Startup Competition Presentation

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1 mytalk.mobi “Nearby and Available” Mytalk, Inc 11717 Bowman Green Drive Reston, Va. 20190 703-879-8688
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Page 1: Mytalk MobileBeat 2010 Startup Competition Presentation

1

mytalk.mobi

“Nearby and Available”

Mytalk, Inc

11717 Bowman Green Drive

Reston, Va. 20190

703-879-8688

Page 2: Mytalk MobileBeat 2010 Startup Competition Presentation

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who we are

location based services aggregator

developed and is launching this summer the mytalk® “location aware” commercial and social networking service

Mytalk® allows individuals on their mobile device to identify, view the profiles of, and communicate with other mytalk individuals and business members based upon their physical proximity and filtered by preferences

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Page 3: Mytalk MobileBeat 2010 Startup Competition Presentation

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how it works

Mytalk consists of a launch application on the mobile device which integrates with the Mytalk web portal (www.mytalk.mobi)

Members register at mytalk portal or directly from device

Profiles render to mobile device ranked closest to furthest

Click on profile for further details and or to Communicate via text, email

System provides the ability to Search member and business profiles by individual particulars, interests and keywords

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Page 4: Mytalk MobileBeat 2010 Startup Competition Presentation

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how it works (continued)

Broken into business and individual services

Clustering capability to web mapping. Account level location tracking on

commercial side. (no individual member location tracking)

Contact directly business members in the field

example search queries “females 25-30” nearby available “taxi” nearby and available “tow truck” nearby “happy hour” nearby and available “plumber” Nearby “49 ers “Fans”

Page 5: Mytalk MobileBeat 2010 Startup Competition Presentation

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who we are not

Not a buddy finder Tool - not a game Not “check in” application. Not just social networking,

designed for individual and business networking and communication

Do not reveal “individual” location but rank closest to furthest

Mobile business - social groups members however can be tracked

Page 6: Mytalk MobileBeat 2010 Startup Competition Presentation

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benefits/value of mytalk

Free service with genuine usefulness with ”nearby and available” approach for individuals or businesses

Unlimited segmentation (keyword searchable)

No more missed encounters

Free fleet and employee tracking capability for small businesses

Emergency response applications

Significant built in privacy and security aspects for membership protection

Launch ApplicationLaunch Application

Mytalk Individual

Preferences

mytalk individual

preferences mytalk individual

preferences

ProfileProfile PicturesPicturesDetails of LifestyleDetails of Lifestyle

Emergency ContactsEmergency

Contacts

OtherApplications

OtherApplications

Page 7: Mytalk MobileBeat 2010 Startup Competition Presentation

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stage of development

Mytalk Portal (www.mytalk.mobi) and initial mobile device application development complete

Scheduled launch In Washington DC area on iPhone and iPad August 15, 2010

Contemporaneous development of Android, Blackberry and Windows Mobile platforms permitting scheduled release September 15, 2010. Other mobile operating platforms to follow

Geographically based expansion thereafter

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Page 8: Mytalk MobileBeat 2010 Startup Competition Presentation

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how we make money

Location based Pay Per Click Advertising

Strategic Partnerships (several in place)

mytalk Network services “Powered by mytalk”

Enhanced Member services

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Page 9: Mytalk MobileBeat 2010 Startup Competition Presentation

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marketing approach

Aggressive but fiscally prudent “energy drink” marketing approach to get mytalk application in public hands.

– Point of Presence/Events – College Campuses– Sporting Events– “Sponsored by mytalk” events

Viral Ecommerce Broadcast partnerships (radio) Strategic Partnerships

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Page 10: Mytalk MobileBeat 2010 Startup Competition Presentation

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contact

Contact:

Michael Hodge

CEO-mytalk

[email protected]

301-980-3688


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