Date post: | 26-Jan-2015 |
Category: |
Technology |
Upload: | greenhonchos |
View: | 96 times |
Download: | 3 times |
As is state – Day 0
Basic online portal in place
Primarily clocking sales via Facebook and Word of mouth, with minimal discoverability of Online storefront
Poor ecommerce site metrics
Ecommerce Managed Services
Opportunity Area
Build a more interactive user interface of high quality to engage site visitors
Develop custom tools and technology in line with target segment and need for differentiation
Improve digital catalog quality as a key to higher conversions
Phase 1 – Day 30
Complete site Revamp – interactive elements in content and design infused
Digital catalog – complete re-upload on all Product images and Category & Description pages with changes
Category restructuring – rework of product mapping and logic definition
Search engine friendly – Basic on page optimization to increase organic traffic in line with keyword relevance
Ecommerce Managed Services
Business Objectives Met – Day 30
Recommended and implemented refined search, resulting in better quality navigation
Custom tailoring form served as a differentiator and critical feature for Designer Wear category
Increase in organic searches and thereby site traffic due to Page 1 ranking in high competition keywords
1.4x spike in sales Revenue/Orders
Ecommerce Managed Services
Want to know how?
Contact the experts!
Website: www.greenhonchos.com Email: [email protected]
| Ecommerce Technology | Product Management | Online Marketing | Order Management | Customer Service | Business Consulting |
Ecommerce Managed Services