National Conference for State LegislatorsPSM pre‐Conference WorkshopSan Diego, December 9, 2009
Lisbeth Borbye Ph DLisbeth Borbye, Ph.D.Assistant Dean for Professional Education
Director of the UNC PSM InitiativeNorth Carolina State University
University of North CarolinaUniversity of North Carolina16 campuses ~200,000 students
Economic Impact of the UNC SystemReport (using 2006 benchmark values)Report (using 2006 benchmark values) by Dr. Michael L. WaldenWilliam Neal Reynolds Distinguished Professor at NCSU d UNC T S h l C il band UNC Tomorrow Scholars Council member
• The future productive value of annual graduates is put at $7.4 billion• Federal and privately funded research add almost $1 billionFederal and privately funded research add almost $1 billion• Annual spending by out‐of‐state students contributes over $300
million• Service efforts touch between one‐third and one‐half of all residentsService efforts touch between one third and one half of all residents
each year• The total direct annual impact is $8.7 billion and $10.4 billion with
multiplier effects.• If the UNC System was ranked as an industry in the state, it would
be the 11th largest among 43 private sector industries. • Due to the inability to accurately measure the impacts of research
and service activities these monetary values likely understate theand service activities, these monetary values likely understate the UNC System’s true economic impact.
Stakeholders and NeedsStakeholders and Needs
• Students– 80% of graduates seek careers outside the university
• Employers– Transition from academic to “non‐academic” environment takes 9 – 12 months (expensive)takes 9 12 months (expensive)
• Universities– Responsible for educating an effective, competitive graduate workforce, need competitive degree programs
• SocietyEconomic growth– Economic growth
UNC Tomorrow: The UNC system’s Strategic Plan
• UNC should educate its students to be personally and professionally successful in the 21st Century.y
• UNC should increase access to higher education for all North Carolinians.
• UNC should be more actively involved in solving North Carolina’sUNC should be more actively involved in solving North Carolina s public education challenges.
• UNC should be more actively engaged in efforts to enhance the global competitiveness.global competitiveness.
• UNC should lead in improving the health and wellness of all people and communities in our state.
• UNC should assume a leadership role in addressing the state’s• UNC should assume a leadership role in addressing the state s energy and environmental challenges.
• UNC should become more directly engaged with and connected to the people of North Carolina its regions and our state as a wholethe people of North Carolina, its regions and our state as a whole.
• How we respond: PSMs are part of UNC Tomorrow
UNC PSM Program BasicsgGraduates “hit the ground running” in their new careers
Professional skills and/or management module
Interdisciplinary
Core of multidisciplinary
SUPPORTING FIELD
Interdisciplinary professional projects,
internship and/or case‐studieswith EMPLOYERS
p yacademic science courses
MAJOR FIELD with EMPLOYERS
BRIDGING MAJOR AND SUPPORTING
FIELDS
UNC System PSM Initiative: yHow it started
• Alfred P. Sloan Foundation funding of individual UNC campus programs
• Alfred P. Sloan Foundation funding of UNC system initiative
• UNC GA transfers PSM leadership to NC State University– Pioneer PSM programs
– Assistant Dean dedicated to PSM effort• Experience as PSM Director
• Co‐founder of National PSM Association
• Scholarship in professional education
• Industry experience
UNC PSMUNC PSMs
2
1
6 2
2
1
5 1
1
3
23
32
Operational degrees
Degrees at planning stage
8
15
Degrees at feasibility stage (1 joint degree)7
UNC PSM WebsiteKeeping track of efforts
UNC PSM ProgramsUNC PSM Programs
PSMs I i STEM Ed iImproving STEM Education
St d t• Students– Competitive and employment‐relevant education
Interaction with employers employment ready– Interaction with employers, employment‐ready
• Employers– Provision of out‐of‐the‐box real‐time practical studiesProvision of out of the box real time practical studies
• Professors– Course and program relevancy and popularityCourse and program relevancy and popularity
• Universities– Tailor education to meet employers’ needsTailor education to meet employers needs
Examples of PSM Programsat NC State
FINANCIAL MATHEMATICS
Field: Quantitative Finance
MICROBIAL BIOTECHNOLOGY (MMB)
Field: Biotechnology & Business
Key Players:
Colleges:
Key Players:
Colleges:Co eges:Physical and Mathematical SciencesEngineeringManagement
Colleges:Agriculture and Life SciencesManagementOther:
Agriculture and Life SciencesEmployers:Financial institutions
Biomanufacturing Training and Education Center (BTEC)
Biotechnology programEnergy Commodities Biotechnology industry professionals
Employers:Biotechnology industry
MMB Program: Special Features Model
• Real‐time industry case studies (projects)
• Focus on integrating professional skills training
• Industry internship
• Adopt‐a‐professional‐student program
• Industry advisory boardy y
• Option to add 1‐year study to earn MBA
Industry Project ExampleIndustry Project Example
Data analysisGene expression profiling
GLAXOSMITHKLINEDrug Discovery p p g
New drug treatmentfor obesity & diabetes
Drug Discovery
Business plansBiomarkers & cancerNew target areaNew target area
New product developmentAntioxidantsAntioxidants
Industry Project Example
WYETH VACCINESVaccine Manufacturing
Quality assurancecGMPsPi li h dPipeline shutdown
root cause analysisdeviation reportscorrective action
Error prevention methodsOptimization of SOPsPlant‐wide communication plan
Professional Skills Training• Business Goals and Bottom Line
• Leadership and Teamwork
k ll• Communication Skills
• Marketing
• Discipline
Mastery of professional skillscontributes at least 50%
of an employee’s success at work• Flexibility
• Creativity and out‐of‐the‐box thinking
• Ambiguity Management
of an employee s success at work
Ambiguity Management
• Intellectual Property
• Specialty Technology and Knowledge
Q li• Quality
• Ethics
• GlobalizationBoth students and professors• Expectation Management
• Career Management
Both students and professorsbenefit from learning about these
“Adopt‐A‐Professional‐Student Mentorship Program”
STUDENTS ARE MENTORED BY INDUSTRY PROFESSIONALSJaime Rain, an MMB student says that, ythe experience has proven to be invaluable.“I’ve had the chance to interact with an industry professional in a relaxed atmosphere and seek advice about overall industry culture andand seek advice about overall industry culture and expectations.”
Jaime’s mentor, Dr. Marcia Eisenberg, vice president forresearch and development at Laboratory Corporation ofAmerica (LabCorp), says that the program is an opportunity for her to provide experience and guidance in an evolving industry – and tap into potential workforceindustry – and tap into potential workforce.
I d t Ad i B d ithIndustry Advisory Board with Students and Administrators
18 industry professionals from small, medium‐size and large companies.Titles ranging from Chief Executive Officer to Vice President and Manager
PSMs Improving Workforce
• Students
and Economic DevelopmentStudents– Employer network and employment readiness
– Making a difference during studies
• Employers– Out of the box student work (fresh and free)– Training of students (future employees) in matters of importance for company
– Access to potential new and well‐trained employeesAccess to potential new and well trained employees
• Professors– Opportunity for academic contribution to company projects
• Universities– Enhancing outreach and extension activities
Employer Relationships (during studies)
INSTRUCTORS FOR INDUSTRY CASES/PROJECTSArgos TherapeuticsBank of America
STUDENT MENTORS(MICROBIAL BIOTECHNOLOGY)Biolex TherapeuticsEmbrex/Pfizer
ADVISORY BOARD MEMBERS(MICROBIAL BIOTECHNOLOGY)GlaxoSmithKlineAdvanced Liquid Logic
Biolex TherapeuticsBiogen ldecCherokee Investment PartnersDiosynth‐RTPEmbrex/Pfizer
GlaxoSmithKlineLaboratory Corporation of AmericaMycosynthetixNC Biotecnology CenterPersonalized Medicine Partners
SAS InstituteEnsolve BiosystemsBiolex TherapeuticsLaboratory Corporation of AmericaNC Biotechnology CenterEmbrex/Pfizer
EnSolve BiosystemsGlaxoSmithKlineAdvanced Liquid LogicLaboratory Corporation of America
Personalized Medicine PartnersWyeth VaccinesDiosynth‐RTPMonsanto‐RTPQuintiles
NC Biotechnology CenterDiosynth‐RTPDupontMycosynthetixArgos TherapeuticsW th V iMallinckrodt/Tyco Healthcare
MycosynthetixNovozymes North AmericaPersonalized Medicine PartnersRepublic Mortgage Insurance
Wyeth VaccinesPersonalized Medicine PartnersMonsantoWoodall & AssociatesEmbrex/PfizerRepublic Mortgage Insurance
Company (RMIC)SyngentaWoodall & AssociatesWyeth Vaccines
/
Graduate Job PlacementGraduate Job Placement
EMPLOYMENTCredit SuisseDOW Chemical Co.GlaxoSmithKline
INTERNSHIPSAffinergyAllegheny Energy (Greenburg PA)
Hydro Service and SuppliesMonsantoM F l GlaxoSmithKline
GMAC (Minneapolis, MN)Goldman SachsEmbrex/PfizerFidelity
(Greenburg, PA)AlphaVaxBB&TBear StearnsBP (Chicago IL)
MycoFuelsNovozymesOpt Capital QuintilesRBS G i h C i l Fidelity
Novozymes, North AmericaDiosynth‐RTPMilliporeQuintiles
BP (Chicago, IL)Catalent Pharma SolutionsCitizen's Bank (Manchester, NH)Deloitte & Touche (Taiwan)Diosynth
RBS Greenwich CapitalSAS (Cary, NC)ScynexisShanghai Commercial & S i B k (T i ) Quintiles
SAS InstituteSidMapNovartisMitchell Community College
DiosynthDOW Chemical Co.EmbrexFirst Commercial BankGlaxoSmithKline
Savings Bank (Taiwan)Talecris BiotherapeuticsWachovia (Charlotte, NC)Wyeth VaccinesX bi ti D t ti S t Mitchell Community College
Stroud Water ResearchWachovia (Charlotte, NC)Graham County Shools
GlaxoSmithKlineGlobal Energy DecisionsGMAC (Minneapolis, MN)HSBC Card Services
Xenobiotic Detection Systems
1. Assistant Scientist, GlaxoSmithKline, RTP, NC
2 Technical Support Analyst SAS Institute inc RTP NC Samples careers2. Technical Support Analyst, SAS Institute inc, RTP, NC
3. Research Associate, Embrex, RTP, NC
4. Research Specialist, Embrex/Pfizer, RTP, NC
5. Biology Instructor, Mitchell Community College, NC
Samples careersfor 2 first cohorts of
MMB program:gy , y g ,
6. Medical student, Kentucky Medical School, KY
7. MBA student, North Carolina State University, NC
8. Associate Process Engineer, GlaxoSmithKline, Zebulon, NC
17 out of 20 graduatesstayed in North Carolina
9. Quality Assurance Associate, Diosynth, RTP, NC
10. Scientist I, Wyeth Vaccines, Sanford/RTP, NC
11. MMB Program Assistant, NC
h l ll
1 NC student went tomedical school in KY
12. Technical Support Manager, Millipore, Boston, MA
13. Quality Assurance Assistant, Diosynth, RTP, NC
14. Senior Project Coordinator, Quintiles, Morrisville, NC
15 Sample Coordinator Wyeth Vaccines RTP NC
2 out of state studentswent to other states
(CA, MA)15. Sample Coordinator, Wyeth Vaccines, RTP, NC
16. Research Associate, SiDMAP, Los Angeles, CA
17. Middle School Science Teacher, Graham County Schools, Robbinsville, NC
18. PhD student, NC State University Department of Microbiology, Raleigh, NC
19. Technical Development Specialist, Novartis Animal Health, Greensboro, NC
20. Director of Microbiology, Diosynth, RTP, NC
UNC PSM Assistance to All UNC Campuses
– One‐stop marketing of all programs
– Statewide need‐based strategyStatewide need based strategy• Needs assessment and program planning
• New models for university‐employer interactiony p y
• New educational materials
• Workshops for professors
• Building incentives to start PSMs
• Individual mentoring
– Educational and employer networks
UNC PSM WebsiteOne‐stop marketing of all programs
UNC PSM StrategyUNC PSM Strategy
• North Carolina PSM “map” and strategy:– Identify local strengths and need‐based directionIdentify local strengths and need‐based direction
in workforce development
Connect to regional industry clusters and other– Connect to regional industry clusters and other stakeholders
– Promote synergy and sharing between focus areas– Promote synergy and sharing between focus areas
New Models for University-Employer Interaction
ConnectingNC Universities & Business
• SBTDC – SMALL BUSINESS TECHNOLOGY DEVELOPMENT CENTER 25‐year old UNC System program, administered by NC State y y p g , yUniversity & operated in partnership with the US SBA
• Assisted over 4,600 businesses in 2008Assisted over 4,600 businesses in 2008
• Clients Obtained $39 million in equity capital & $18 million in SBIR/STTR awards
• In 2007, Clients stated SBTDC assistance helped them:
• Generate 1,300 new jobs
S 4 400 i ti j b• Save 4,400 existing jobs
• Produce nearly $100 million in new revenue
New Models for University-Employer Interaction
ConnectingNC Universities & Business
• In Spring & Summer semesters of 2009, the SBTDC supervised 367 graduate students who contributed over 11 000 hours of assistancegraduate students who contributed over 11,000 hours of assistance to more than 150 NC businesses
• Since 1998, the SBTDC has offered entrepreneurship training based on nationally recognized NxLeveL™ curriculum
• “truly made an impact with helping an entrepreneur start their small business.”business.
• “don't think I would have moved forward with my business if I didn't take it”
• NCSU PSM pilot SBTDC program to implement pre‐internship i i d i hi l f PSM dtraining and internship placement for PSM students
• Successful pilot will be followed up by statewide implementation
New Educational Resourcese ducat o a esou cesProfessors get new materials for teaching
Professional Employer alliances Starting aProfessionalskills
Employer alliancesand projects
Starting a PSM program
New Educational Resources
O f h C f Z H Add E i l
e ducat o a esou cesProfessors get new materials for teaching
Out of the Comfort‐Zone: How to Add Essential Professional Skills Acquisition to Academic Curricula
Basic principle relies on unexpected introduction of and maneuvering through manageable crises as they happen in th k lthe workplace
Morgan and Claypool PublishersMorgan and Claypool PublishersAVAILABLE SOON
Workshops for PSM DirectorsWorkshops for PSM Directors
• Employer alliances
• Employer project design
• Essential professional skills
• Teaching professional skills
The “Creating Alliances” workshop was demanding and productive.The Creating Alliances workshop was demanding and productive. I think this was one of the best workshops I have attended since we were provided with timely and critical information, produced the case studies with expert assistance, had a meaningful way in which to engage industry
t ti d h d t t di t ki t itirepresentatives and had outstanding networking opportunities.Elizabeth Wolfinger, Dean, Meredith College, NCPEN member
New Educational NetworksStrengthening the collaborations and opportunities
• SBTDC
• NCPEN
• NC PSM focus groups
• Community colleges• Community colleges
Great prospects for transformation of the graduate workforce
and positively impacting the NC economyand positively impacting the NC economy
AcknowledgmentsAcknowledgments
• Alfred P Sloan Foundation• Alfred P. Sloan Foundation
• North Carolina State University
• North Carolina Employers
• North Carolina Biotechnology Centergy
• University of North Carolina
• PSM ColleaguesThank you
• PSM Colleagues
• SBTDC
• NCSL