Nature’s Lessons on Purpose-driven Leadership and Design: Applying Decades’ Worth of Pioneering...

Janine BenyusBiomimicry@JanineBenyus

Natures Lessons on Purpose-driven Leadership and Design: Applying Decades Worth of Pioneering Biomimicry Research

#SB16SD #ActivatingPurpose

Biomimicry 3.8 | Biomimicry.net@JanineBenyus

Biomimicry: Leadership and Purpose Inspired by Nature


Biomimicry is the conscious emulationof 3.8 billion years of time-tested wisdom


A sustainable world already exists


Viewing and valuing nature in a whole new light


Its valuing nature not for what we can extract, harvest, or domesticate, but for what we can learn

Biomimicry 3.8 | Biomimicry.net@JanineBenyus Biomimicry 3.8 | Biomimicry.net@JanineBenyus


How does nature create the color white without pigment, without chlorine?


How does nature capture pollutants from a moving steam of fluid (air)?



How does nature repel water, oil, stains without teflon?


How does nature gather rainwater?


How does nature turn waste into value?


How does nature preserve?


How does nature optimize flow?


How does nature repel bacteria?


How does nature manufacture ?


But Koann asked me: What can nature teach us about leadership?

Biomimicry 3.8 | Biomimicry.net@JanineBenyus Biomimicry.net | AskNature.org

The Nature of Leadership


HUMAN DESIGN

CHALLENGEBIOLOGICAL MODELS

FUNCTION BRIDGE

DESIGN PRINCIPLES


Ideally, what do we want leaders to DO?In what CONTEXT?

Guide collective action of a social grouptoward a worthy goal


So, how do social groups of organisms guide collective action toward a worthy goal?

Is there always a leader?


Eukaryotes:Allanimals,plants,fungi,amoeba,and.Humans

TheNewTreeofLifeUCBerkeley


Self-organization


make way for swarms


Leadership in collective action and decision making is

distributed, shared, & purposeful


What shall we do together?


Purpose


Whats worth doing?


WHATS WORTH DOING?Reverse Climate Change


Make products outof carbon pollution


Coral-inspired building materialsmade from CO2 and seawater Blue Planet


Plastics from CO2AirCarbonTM , Newlight Technologies


Store carbon inrich living soils


Ecosystem-inspired agriculture:accelerating carbon drawdown


Designing for the microbiome: learning to help the helpers


Eliminate our exhale of excess carbon


Preventing food waste



Making like a leafWater + sunlight => hydrogen + CO2 =>Fuel


FLOWECalTech Biological Propulsion Laboratory

Image: Shutterstock.comImages: Shutterstock.com


WHATS WORTH DOING?Gather dispersed materials

in your supply chain


Life concentrates the miniscule:photons, metals, water from air


WHATS WORTH DOING?Turn your supply chain into

a mutualistic network


When you see this


Heres whats below


What if your supply network looked like this?


WHATS WORTH DOING?Be Generous:

Produce ecosystem services


Which one gives back?


Ecosystems are generous

CARBON SEQUESTERS

POLLINATORS

DECOMPOSERS

FILTERS EROSION CONTROL

TEMPERATURE REGULATION


NATURES ECOSYSTEM SERVICES

moderate weather extremes and their impacts purify the air and water

pollinate crops and natural vegetation generate and preserve soils and renew their fertility

cycle and move nutrients

detoxify and decompose wastes maintain biodiversity

attenuate drought and floods disperse seeds

protect stream and river channels and coastal shores from erosion

contribute to climate stability

regulate disease carrying organisms


Challenge cities to meet or exceed the level of ecosystem services produced by the native ecosystem

Ecological Performance Standards


water collection and storage# gallons/storm

solar gain and reflectance% albedo

carbon sequestration # tons/acre


water filtration % pollutants captured

evapo-transpiration % rainfall returned

nitrogen and phosphorous cycling

# tons/acre


biodiversity % diversity of native species

soil buildingmm of soil created

temperaturedegrees of cooling


Current Performance

0% 20% 40% 60% 80% 100%

CarbonH20Stored

H20PurifiedAirPurified

CoolingSoil

ErosionBiodiversityPollination

Ecological Performance


Lavasa, IndiaHOK and Biomimicry 3.8


Nine meters of rain in three monthsMonths of drought


The Moist Deciduous Forest, Western Ghats


Mimicking the Monsoonal Engine


A framework to design into


What if all these buildings released 3x cleaner air?


Infrastructure and Ecostructurecontribute services


with multiple ecosystem services achieved by every design


and a cumulative benefit over time.


What if a factory could function like a forest?


Carbon Footprint

Energy Use

GHG Emissions

Waste to Landfill

Water Intake

25%

39%

71%

94%

83%

(On average since 2008)

Biobased Materials oftotalrawmaterialsuse

Renewable Energy oftotalenergyuse35%

49%

Figures provided by Interface

EcoMetricsper unit of productionsince 1996

Recycled &


Carbon Sequestered

Water Stored and Purified

Sediment Retained

Pollution Detoxified

Pollinators Supported

Biodiversity Enhanced

Soil Fertility Enhanced

Nutrients Cycled

ECOSYSTEM SERVICESproducedper factory

GoingPositive:


Minto, Australia Interface Factory


Real time eco-monitoring couldtrack ecosystem service production


Reverse climate changeGather dispersed materials

Form mutualism supply networksBe generous: produce ecosystem services


We are nature


Life creates conditions conducive to lifeLead with purpose


Invite a biologist to your design table

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AskNature.org:Brilliance searchable by function

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Faith-based Communities as Influencers and Drivers of Sustainable Business: Challenges and Opportunities for Brands


Faith Communities as Drivers of Sustainable

Brands

@drjohnizzo

www.drjohnizzo.com

Guillaume Le CunffNespresso USA@NespressoUSA

The Power of a Transformative Sustainability Strategy: In Pursuit of the Positive Cup


Kevin ClearyClif Bar@kevinclearyCEO

Purpose-driven Leadership in Action: Harnessing Humanity and Shared Purpose in Building a Thriving Workplace


30

40

50

60

70

What is driving businesses in your industry to implement more socially and environmentally responsible business practices? (%)

Cost Management

Client/Customer DemandBecause its the 'right thing to do'Public attitudes/building brandRecruitment/retention of staffTax relief

Government pressure

2008 2011 2014Grant Thorton, 2014

ARE YOU GOING TO FOCUS ON WHAT YOU CAN GIVE?

ARE YOU GOING TO FOCUS ON WHAT YOU CAN GET?

BASEBALL

To run a different kind of company, the kind of place wed want to work,that makes the kind of food wed like to eat, and that strives for a healthier, more sustainable world,the kind of world wed like to pass on to our children

Kit Crawford, Owner & Co-CVO

Clif Bar & Company

of your waking hoursat work Mon Fri

75%

Time to be Helpful & Generous Time to be Active & Healthy Time to Connect to Who & What They Love

Date post:	20-Feb-2017
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