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THE ONLY STATISTICS BOOK STUDENTS WILL EVER NEED JUST GOT BETTER NEW 5 TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING AUTHOR AND TEACHER ANDY FIELD You made the impossible possible and I wish I found your book years ago! I wanted to thank you and send you a big virtual hug - because your book has helped me out so many times. I just wanted to reach across the ocean and share how awesome I think you are. You help students really get statistics. PRAISE FROM GRATEFUL STUDENT READERS: Publishing November 2017
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Page 1: NEW 5TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING … · 2017-09-20 · • Discovering Statistics Using IBM SPSS Statistics, 5th Edition November 2017 • 952˜pages

THE ONLY STATISTICS BOOK STUDENTS WILL EVER NEED JUST GOT BETTER

NEW 5TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING AUTHOR AND TEACHER ANDY FIELD

You made the impossible possible and I wish I found your book years ago!

I wanted to thank you and send you a big virtual hug - because your book has helped me out so

many times.

I just wanted to reach across the ocean and share how awesome I think you are. You help students really get statistics.

PRAISE FROM GRATEFUL STUDENT READERS:PRAISE FROM GRATEFUL PRAISE FROM GRATEFUL

Publishing November 2017

Page 2: NEW 5TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING … · 2017-09-20 · • Discovering Statistics Using IBM SPSS Statistics, 5th Edition November 2017 • 952˜pages

UNRIVALLED IN ITS STUDENT-FRIENDLINESS TO SUIT ALL LEARNING STYLE

Cramming Sam delivers just the essentials for preparation ahead of

imminent assessments

Confusius alerts readers to statistical terms that mean

the same thing

Jane Superbrain covers more advanced material for students who want to

stretch themselves

Jane Superbrain covers more advanced material for students who want to

stretch themselves

Misconception Mutt highlights common statistical misconceptions

which are gleefully put right by Correcting Cat

Correcting Cat taunts Misconception Mutt

by correcting his misconceptions

Er, not sure who this is

Labcoat Leni keeps it real with real data from real

research examples

Oliver Twisted points students in the direction of even more stats info!

Oditi’s Lantern points readers to the availability of a video tutorial

Smart Alex offers end of chapter questions to test and practice what’s just

been covered

Brian Haemorrhage pops us and asks the questions that

students often pose

Jane Superbrain covers

Misconception Mutt highlights common statistical misconceptions

Er, not sure who this is

Page 3: NEW 5TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING … · 2017-09-20 · • Discovering Statistics Using IBM SPSS Statistics, 5th Edition November 2017 • 952˜pages

DIGITAL RESOURCES• MCQs for students to practise skills and techniques

• Lecturer testbank to monitor student progress

• Maths & Stats literacy tests • How-to tutorials

• Self-diagnostic tools

• Links to software guides and the author’s own show-how videos

…and much more

TARGET AUDIENCE • Huge target market – most undergraduate through

to postgraduate students across the social sciences (business, psychology, health & medicine, education) are expected to undertake modules on quantitative research methods and statistics

• Beyond academia the book has proved popular among business users and data analysts - anywhere analysis of large amounts of quantitative data is required

• Andy Field is an award-winning author and teacher with a proven sales history

• Beautifully redesigned with new characters, it takes student-friendliness to a new level

• Employability is high on the HE agenda and students with quantitative data analysis skills are in short supply in the workplace

REASONS TO STOCK THE BOOK

sciences (business, psychology, health & medicine, education) are expected to undertake modules on quantitative research methods and statistics

DIGITAL RESOURCESDIGITAL RESOURCES• MCQs for students to practise skills and techniques

• Lecturer testbank to monitor student progress

• Maths & Stats literacy tests • How-to tutorials

• Self-diagnostic tools

• Links to software guides and the author’s own show-how videos

…and much more

Page 4: NEW 5TH EDITION OF THE INTERNATIONAL BESTSELLER FROM AWARD-WINNING … · 2017-09-20 · • Discovering Statistics Using IBM SPSS Statistics, 5th Edition November 2017 • 952˜pages

ABOUT ANDY • Andy Field is Professor of

Child Psychopathology at the University of Sussex

• His ability to make statistics accessible and fun has been recognized with local and national teaching awards (University of Sussex, 2001, 2015, 2016; the British Psychological Society, 2007), a prestigious UK National Teaching Fellowship (2010), and the British Psychological Society book award (2006).

BIBLIOGRAPHIC INFORMATION • Discovering Statistics Using IBM SPSS Statistics, 5th Edition November 2017 • 952 pages • ISBN 9781526419521 • £47.99 • SAGE Publishing

HOW TO ORDERPhone: +44 (0)20 7324 8703

Email: [email protected]

Website: www.sagepub.co.uk/bookSellers.nav

MARKETING & PR CAMPAIGN • Neweditionaccompanied by an extensive 

marketing and PR campaign:

• Media outreach andengagement with key trade and HE outlets

• Multi-platform digital advertising targeting both student and academics

• Social media campaign across Twitter, Facebook, Pinterest and Youtube

• Content campaigns across SAGE websites and online community spaces

• Multi-phased email campaigns to over 137,000 international lecturers

• Promotion at international conferences within the Research Methods community

Bring it on you nasty exams! Meet the team to help you conquer statistics

Bring it on you nasty exams.

This candidate is Field trained...

– Sara Chamberlain

Your book has brought me out of the

darkness to a place where I feel I might

see the light and get through my exam.

– Vicky Learmont

CRAMMING SAM LABCOAT LENI OLIVER TWISTED ODITI’S LANTERN SMART ALEX BRIAN HAEMORRHAGE

CONFUSIUS JANE SUPERBRAIN SATAN’S PERSONAL

STATISTICS SLAVEMISCONCEPTION

MUTT

ER, NOT SURE

WHO THIS IS…

Find out more at

sagepub.co.uk/bestgotbetter

DiscoveringStatisticswithAndyField

#DSUS5

WHAT STUDENTS ARE SAYING:

NOT ANOTHER BORING STATISTICS BOOK


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