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New Perspectives Brochure

Date post: 15-Mar-2016
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New Perspectives Brochure
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Page 1: New Perspectives Brochure
Page 2: New Perspectives Brochure

A RETAIL SUPPORT PACKAGE DESIGNED FROM YOUR POINT OF VIEW.Symphony is changing the face of retail.

We’ve spent the last few years transforming our product range, our manufacturing capability and our service delivery, so that we can give the independent retailer the most exciting business proposition in the industry.

We’ve listened to what retailers are asking for. Now we’ve delivered.

New Perspectives is a new, flexible package of benefits and incentives that gives you the freedom to develop your business. You choose the brands, products and all the financial, promotional and service support you need.

Then, we work with you to make everything you do a success.

Page 3: New Perspectives Brochure

We’re here to help your business grow – with new brands and new products. We have the experience to know what will work best in your region.

Page 4: New Perspectives Brochure

QUALITY BRANDS. INSPIRATIONAL DESIGN. ALL THE CHOICE YOU’RE LOOKING FOR.Symphony is setting the pace in home design, constantly introducing the most exciting ranges and product features across kitchen, bedroom and bathroom furniture.

With our in-house interior design team, we keep our products on-trend and in demand.

We’ve introduced more new door designs than any other brand. We work with Europe’s leading innovators across appliances, sinks, taps, drawers and storage solutions.

With the industry’s largest trade Marketing Suite to inspire you (with more than 100 stunning displays), you can see exactly how we can help you create the perfect living space for your customers.

Signature is the new premium kitchen brand from Symphony – a beautiful collection of the very latest in classic and minimalist kitchen design. If you have customers who are true individuals, Signature is the brand for them.

Signature is an exciting new brand that will make an instant impression on your customers.

Page 5: New Perspectives Brochure

Linear is an über-sleek, minimalist kitchen range that offers innovative design at affordable prices. Clean lines combined with handleless doors and drawers create a desirable statement look.

Linear is the perfect solution for homes with a contemporary design.

Page 6: New Perspectives Brochure

Gallery is the collection for people who put the kitchen right at the heart of their lives. Three ranges – Timeless, Shaker and Modern – all offer design options for every style of home. For traditionalists, purists or modernists, Gallery offers a taste of luxury at very attractive prices.

Many of our best-selling kitchens are in our Gallery collection. There really is something for everyone.

Page 7: New Perspectives Brochure

Milano is a stylish kitchen range that blends beautiful design with practical storage solutions to meet the needs of the more discerning buyer. From traditional designs to more adventurous looks, Milano taps into all the key buying trends that customers are responding to.

Milano combines gloss, wood-effect, timber and neutral ranges with real value.

Page 8: New Perspectives Brochure

More and more people aspire to a fitted bedroom, and Embrace brings it within their reach. With classic and contemporary designs, plus the latest in sliding wardrobes, Embrace offers ingenious ‘soft-close’ storage solutions. Its extra-durable construction really does make it the practical, as well as beautiful choice. If you’re a retailer

thinking of expanding into bedrooms, Embrace is the ideal brand for you.

Page 9: New Perspectives Brochure

Aquadi offers the most comprehensive collection of bathroom furniture available on the market today – 25 different bathroom ranges, with everything from smart, simple gloss cabinets to the most luxurious, wood-finished Italian styles. Beautifully styled furniture, sanitary ware, taps and a full range of accessories – everything you need to complete a bathroom look is here.

Aquadi is our stunning new bathroom collection that’s already in big demand with retailers.

Page 10: New Perspectives Brochure

THE UK’S BEST RETAIL DISPLAY PACKAGE:TAILORED TO YOU AND YOUR CUSTOMERS.Symphony understands the importance of creating the perfect showroom.

We can give you valuable help with design, project management and fi tting, plus provide you with a fl exible support package to display Symphony products.

We even know which displays are most likely to drive sales in your region, and make your precious retail space work harder for you. With our help, you can have a showroom that really stands out from your competitors.

Make sure you find out what incentives are available for installing Symphony displays.

Page 11: New Perspectives Brochure
Page 12: New Perspectives Brochure

MARKETING AND PROMOTIONS. THE IMAGE AND IMPACT YOU NEED.From the highest quality brochures to hard-selling promotions, we give you the added style and salesmanship you need to attract more customers and orders.

Uber-sleek, minimalist kitchens

Customers are becoming more and more image conscious. Our marketing materials bring real style to your showroom and your promotions.

Page 13: New Perspectives Brochure

Page after page of stunning design.Our beautifully designed brochures present our ranges to their utmost effect. Lavish roomsets and feature photography display all the options, giving your customers the inspirational ideas they’re looking for.

Full promotional support.We run business-boosting promotions three times a year. So, in the peak-buying periods, you can run eye-catching offers that drive footfall, helping you win sales.

A new website.Look out for the new Symphony website. If your customers are searching online, our refreshed website will tell them so much more about all our brands as well as help them find their local retailer. All local customer data we capture we pass onto you, so that you can contact prospective customers direct.

Online media centre.To help you with your own marketing, we provide access to our online media centre. Here, you can download product images and use them free of charge.

Marketing advice.Advertising? PR? Events? We can advise you on the best way to attract more customers. We may even be able to provide campaign materials as part of a promotional package.

Handles The right handle: Add a touch of your own personality by choosing one of our handles to complement your new kitchen.

HPK226

HPK227

HPK251

HPK187

HPK211–HPK217

HPK4

HPK207

HPK3

HPK276

HPK275

HPK335

HPK330

HPK331

HPK290

HPK300

HPK279

HPK336

HPK346

HPK337

HPK353

HPK354

HPK363

HPK355–HPK362

HPK365

HPK391

HPK382

HPK367

HPK392

HPK403

HPK404

HPK406

HPK405

HPK408

HPK412

HPK413

HPK411

HPK407

HPK417

HPK421

HPK418

HPK431

HPK434

HPK433

HPK423

HPK435

HPK436

HPK437

HPK438

HPK439

HPK440

HPK441

HPK442

HPK443

HPK445

HPK446

HPK447

Love your kitchen

open me

New England Ivory and OakTimeless

sales.

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HPK335

HPK331

HPK336

HPK346

HPK337

Page 14: New Perspectives Brochure

SMARTER ORDERING AND DELIVERY. WE MAKE LIFE EASIER FOR YOU. Symphony makes the whole process of ordering and supplying furniture easier and more predictable for you. We have rigorous quality processes that ensure what you order is what you get, every time.

For you, it means an easier life and a satisfied customer. Just look at some of the advantages of being a Symphony retailer, but, more importantly, what they can mean for you.

No minimum order.We’re happy to receive your business, no order is too small. So, whatever you need, we will supply it with the same care and efficiency as even our largest orders.

Order 24/7, 365 days a year.Through our extranet, you can place an order whenever it’s convenient to you. You have secure, password access to all your account information, including deliveries, invoices and price enquires in real time.

Everything included.We provide a fully integrated solution. That means we can supply everything you need for your interior project – the complete package.

¤ Kitchens: cabinets, appliances, sink units, cooker hoods, lighting

¤ Bedrooms: cabinets, interior storage solutions, lighting

¤ Bathrooms: cabinets, sanitary ware, taps, shelves, mirrors

You can have one order, one delivery, one invoice. It saves you time and administrative aggravation.

nk

re,

ry,

Page 15: New Perspectives Brochure

We pride ourselves on providing the best service and support in the industry. Ordering and delivery is quick, efficient and convenient to you.

Fast and reliable supply.With over 300,000 sq ft of warehousing space, our commitment to stock can provide you with a quicker and more efficient service. Some products, such as our paint-to-order ranges, will require slightly longer lead times. However, for the vast majority of our lines, we carry impressively high stock levels.

Delivery when and where you want it.With our own dedicated vehicle fleet, we have greater control over the whole delivery process. We can deliver anywhere in the country, even offering you a service that is direct to your customer’s home (UK mainland only).

10-point pre-delivery check.Our processes are designed to ensure that product quality and delivery are faultless. Day in, day out, you can rely on Symphony 100%.

Page 16: New Perspectives Brochure

INDUSTRY-LEADING SERVICE AND SUPPORT.WE WORK THE WAY YOU WANT TO.No one goes further to help you and your customers. We offer nationwide customer care support, tailored training packages, rapid-response problem solving and much, much more.

offere support, olving

Page 17: New Perspectives Brochure

28 day ‘come-back’ period.It is very rare that any of our products fall short of our retailers’ expectations. However, if you fi nd any fault and report it within 28 days, we will immediately replace it for you. No quibbles.

Nationwide customer care.We can provide after-sales service direct to your customers in their home, ensuring a rapid, hands-on, speedy response.

Any problem, and we can be quickly on hand to make sure that your customer’s problem is happily resolved.

Training support.If you or your team need sales training or any product familiarisation, we can tailor a programme to suit you. This can be done on your premises, at our state-of-the-art Marketing Suite or even online.

Retailer forums.We always welcome feedback from our retailers; this helps us to develop our products and our service. If you would like to join one of our forums, just let us know.

We’re always looking to improve our service. So if there’s something you need that we’re not already doing, tell us.

Page 18: New Perspectives Brochure

EXCLUSIVE SALES TERRITORIES.A UNIQUE OPPORTUNITY.As a business partner, we want to make sure that you get the most out of your relationship with Symphony.

One of the benefi ts of being a Symphony retailer is that you can have exclusive ‘ownership’ of our brands in your area. How big that area is depends on how big your ambitions are, but we will happily discuss how an ‘exclusivity’ agreement could help your business.

It could give you the competitive edge you’re looking for.

We’re looking for key retailers in key locations.It could be a perfect opportunity for you.

Page 19: New Perspectives Brochure
Page 20: New Perspectives Brochure

THE SYMPHONY STORY.Symphony is the UK’s largest privately-owned manufacturer of fitted kitchen, bedroom and bathroom furniture. With more than 40 years’ experience and turnover exceeding £100 million, we are fully committed to the independent retailer. We already work with over 600 retail businesses across the UK, as well as being the supplier of one in every three kitchens that are installed into new homes.

In 2008, as part of a major investment programme, we moved to a purpose-built, state-of-the-art manufacturing and distribution facility in Barnsley, South Yorkshire. Together with our Rotherham factory, we have over 750,000 sq ft of manufacturing and warehousing capacity. Advanced production processes and rigorous quality standards set new standards for the industry.

Putting our customers at the heart of our business, we build long and successful partnerships based on openness and trust. We supply beautifully designed kitchens, bedrooms and bathrooms that you can build your reputation on, then back it up with a service you can depend on, totally.

Page 21: New Perspectives Brochure
Page 22: New Perspectives Brochure

PRODUCT REASSURANCE.WE SET THE HIGHEST STANDARDS.Symphony’s production facility in Barnsley, South Yorkshire sets the benchmark for the whole UK furniture industry. It boasts some of Europe’s most advanced manufacturing and assembly technology, and all our products are made to the most stringent quality standards.

We were the first company in our industry to gain the quality assurance accreditation BS 9002 Part 2. We are also recipients of the FIRA Gold Award – the furniture industry’s ultimate mark of product excellence.

Symphony has a culture of being ‘green’ – we recognise our environmental obligations and they influence every aspect of our business, from the energy-efficiency of our buildings to the fuel-efficiency of our fleet.

Page 23: New Perspectives Brochure

Environmentally friendly.At Symphony, we are acutely aware of the need to minimise our carbon footprint and the impact our activities have on future generations. We have invested in technology to maximise energy efficiently and source sustainable materials. We were the first company in the industry to attain BS EN ISO14001:2004 accreditation for recognising and controlling the effects of manufacturing on the environment. All our cabinets are made from 100% recycled materials and all our timber-based materials are sourced from guaranteed FSC sustainable forests.

Page 24: New Perspectives Brochure

The Symphony Group PLC, Pen Hill Estate, Park Spring Road, Barnsley, South Yorkshire S72 7EZ

www.symphony-group.co.uk

Creating the perfect living space

EUROPE’S FINEST SHOWROOM.ALL THE RETAIL INSPIRATION YOU NEED.There’s no better way to experience the stunning design and sheer quality of Symphony’s latest furniture ranges than by visiting our 20,000 sq ft Marketing Suite at our Barnsley headquarters.

Here, we have over 100 different displays of beautiful kitchen, bedroom and bathroom furniture. You can see innovative new features and get previews of upcoming products.

Just contact 01226 446644 to book a visit.


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