29
November 2017 ECONOMIST/IPSOS MORI ISSUES INDEX Contacts: [email protected] [email protected] 020 7347 3000
2
Issues Facing Britain – November
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
46%
39%
24%
21%
21%
19%
16%
15%
14%
11%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
-3
-3
+2
-1
0
+1
-2
+2
-1
-1
%
Change since Oct:
Position
Top mentions %
-1
+1
-1
+1
+1
-1
3
Issues Facing Britain – NovemberWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
46%
39%
24%
21%
21%
19%
16%
15%
14%
11%
31%
9%
11%
5%
3%
4%
4%
3%
3%
3%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
MOST/OTHER
IMPORTANT ISSUES
MOST IMPORTANT
ISSUE
Base: 999 British adults 18+, 3 – 14 November 2017
4
Issues Facing Britain: Long Term Trends
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
NHS UNEMPLOYMENTCRIME/LAW &
ORDER ECONOMY IMMIGRATION EU/BREXIT
5
Issues Facing Britain: Ten Year Trends
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
Nov2007
Nov2008
Nov2009
Nov2010
Nov2011
Nov2012
Nov2013
Nov2014
Nov2015
Nov2016
Nov2017
NHS EU/BREXIT IMMIGRATION ECONOMY HOUSING UNEMPLOYMENT
6
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
0%
10%
20%
30%
40%
50%
60%
May-10 Nov-10 May-11 Nov-11 May-12 Nov-12 May-13 Nov-13 May-14 Nov-14 May-15 Nov-15 May-16 Nov-16 May-17 Nov-17
Single biggest issue: Trend 2010 - 2017What do you see as the most important issue facing Britain today?
Source: Ipsos MORI Issues Index
NHS EU/BREXIT IMMIGRATION ECONOMY
DEFENCE/
TERRORISM UNEMPLOYMENT
7
Cameron becomes PM GE 2017Vote for Brexit;
May becomes PM
Issues Facing Britain:
NHS / Hospitals / HealthcareWhat do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
60
70
80
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Report says waiting lists have
doubled under Labour
Lowest score since
December 1985 (12%)
Highest score since April 2002
(61%)
Source: Ipsos MORI Issues IndexBase: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
8
GE 2017Vote for Brexit;
May becomes PM
Cameron becomes PM
Issues Facing Britain:
Common Market / Europe / Euro / EU / BrexitWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Treaty of Accession: ten new
EU Member States
France and Holland reject
ratification of EU constitution
Lowest score
recorded (1%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
51%: Highest recorded score
9
GE 2017Vote for Brexit;
May becomes PM
Cameron becomes PM
Issues Facing Britain:
Immigration / Immigrants
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
NB Until Sept 2014 the code was race relations/immigration/immigrants
What do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
60
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Border controls relaxed for “A8” EU
Countries (Poland, etc.)
Source: Ipsos MORI Issues Index
EU Border controls
relaxed for Romanians
and Bulgarians
Highest concern
ever recorded (56%)
10
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Economy / Economic situationWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Global recession
and Russian
Financial crisis
Highest score since 1992;
Most important issue for
the first time
Sub-prime mortgage
crisis in the US
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Northern Rock
nationalised
Lowest score since
February 2008 (18%)
11
GE 2017Vote for Brexit;
May becomes PM
Cameron becomes PM
Issues Facing Britain:
Unemployment / Factory closure / Lack of industryWhat do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Unemployment falls below 1 million for first time in 25 years
Minimum wage
introduced
Unemployment in Britain rises to 5.5%
Lowest ever score(5%)
Youth unemployment reaches 1 million
Lowest score since September
2008 (11%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index
12
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Education / SchoolsWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Introduction of university tuition fees;
Education most important issue.
First City Academies
introduced
Lowest score since
Dec 1985 (9%)
Labour’s second term - pledge to
improve failing secondary schools
Highest score since
September 2006 (27%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
13
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Crime / Law & Order / Violence / Vandalism / ASB
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
May day riots Riots across
England
Lowest score since
March 1991 (8%)
14
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Defence / Foreign Affairs / International terrorismWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
9/11 “7/7” London
Bombing
Invasion of Iraq
UK withdraws
from Iraq
War in
Kosovo
Parliamentary vote
against action in Syria
NATO bombing
in Libya
Rise
of IS
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Paris attacks and
Parliamentary vote for
action against IS in Syria
London
Bridge
attack
15
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Poverty/inequalityWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Sept 1999:
Alastair Darling – “one child in
three” living in poverty
December 2016:
highest score
recorded (20%)
January 2005:
Make Poverty History campaign
launched on New Year’s Day
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
16
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Inflation/PricesWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Lowest score since Sep 2007 (4%)
Inflation rate hits 16 year peak
Inflation rises to 3.4%
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
17
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
HousingWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Highest score since
October 1974 (22%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
18
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Pensions/Social Security/BenefitsWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Equitable Life sells
its non-profit
pension annuities
Labour proposes ‘affluence testing’ to
exclude the well-off from state
benefits
Gordon Brown unveils
pension credits Pensions commission report –
“more than 12 million working
people are not saving enough for
their retirement”
Lowest ever
score (3%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
19
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Pollution / EnvironmentWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Wettest Autumn since
records began –
widespread flooding
Nine killed in gales across
Britain and EU proposes
carbon emission cuts of
20% by 2020
Winter flooding
and storms
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
20
GE 2017Vote for Brexit;
May becomes PMCameron becomes PM
Issues Facing Britain:
Low pay/minimum wage/fair wagesWhat do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May2016
May2017
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Highest recorded
score (15%)
21
Top issues – concern by party support
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
59%
41%
33%
24%
18%
16%
25%
9%
17%
8%
45%
42%
13%
24%
24%
23%
13%
22%
13%
13%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
CONSERVATIVE
SUPPORTERS
LABOUR
SUPPORTERS
22
Top issues – concern by EU referendum vote
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
58%
42%
10%
30%
25%
19%
15%
23%
12%
12%
47%
42%
40%
17%
14%
17%
20%
11%
17%
8%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
REMAIN
LEAVE
23
Top issues – concern by gender
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
51%
34%
24%
26%
15%
19%
14%
14%
12%
10%
41%
43%
23%
17%
26%
19%
17%
16%
16%
11%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
MEN
WOMEN
24
Top issues – concern by social grade
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
59%
41%
21%
26%
23%
19%
18%
15%
11%
10%
30%
36%
26%
15%
18%
18%
13%
15%
18%
11%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
ABC1
C2DE
25
Top issues – concern by age group
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
33%
31%
20%
19%
19%
19%
12%
12%
12%
10%
45%
41%
21%
27%
24%
18%
18%
20%
15%
12%
57%
42%
29%
17%
19%
19%
17%
14%
15%
10%
Common Market/Brexit/EU/Europe
NHS/Hospitals/Healthcare
Immigration/immigrants
Economy
Education/Schools
Housing
Defence/foreign affairs/terrorism
Poverty/Inequality
Crime/Law and Order/ASB
Unemployment
Top mentions %
18-34
35-54
55+
26
Brexit is a top issue for all demographic groups
except 18-34 C2DEsWhat do you see as the most/other important issues facing Britain today? Top three issues by age and social grade
Source: Ipsos MORI Issues IndexBase: 999 British adults 18+, 3 – 14 November 2017
69%
42%
23%
EU/Brexit
NHS
Education
56%
49%
34%
EU/Brexit
NHS
Economy
50%
30%
23%
EU/Brexit
NHS
Economy
42%
38%
20%
Brexit/NHS
Immigration
Crime
33%
32%
20%
EU/Brexit
NHS
Education
33%
24%
22%
NHS
Low pay
18
-34
35
-54
55
+
ABC1 C2DE
Social grade
Ag
e b
rac
ke
t
Immigration/
Housing
27
Concern about EU/Brexit by subgroup
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today? EU/Europe/Brexit
Ipsos MORI Issues Index
18-24 25-34 35-44 45-54 55-64 65+
Concern about the EU/Brexit by age group:
38%
41%
43%
59%
Concern by region:
46%51%
41%
59%
45%
68%
50%
39%
22%
Overall
Concern about the EU/Brexit by key demographic groups:
44%
35% 30%54% 57% 57%
35%
Men Women CON LAB AB C1 C2 DE
Social GradeGender Party support
28
Concern about the NHS by subgroup
Base: 999 British adults 18+, 3 – 14 November 2017
What do you see as the most/other important issues facing Britain today? NHS
Ipsos MORI Issues Index
18-24 25-34 35-44 45-54 55-64 65+
Concern about the NHS by age group:
33%
36%
40%
42%
Concern by region:
39%34%
43% 41% 42% 44%39% 37% 35%
Overall
Concern about the NHS by key demographic groups:
38%
31% 31%44% 44% 41%38%
Men Women CON LAB AB C1 C2 DE
Social GradeGender Party support
November 2017ECONOMIST/IPSOS MORI ISSUES INDEX
For more information contact:
