Great opportunity for retailers Increase customer base , reach target audience, cost effective and measurable method

Retailers

Need more customers

Need loyal and repeated customers

Need their offers reaching the customers in a smarter way Unlike through expensive TV / Print Media Ads / web media

Or any other Ads

Even if they have membership plans / cards, they hardly attract customers

Retailers spend more on advertising their offers

Currently they do not have measurable mechanism if their adverts are really

paying back to them

Consumers

Want more discounts / offers

Consumers want to compare offers and do smart purchases

Consumers can get GROUPON offers / deals

GAP Between Retailers & Consumers

Retailers offers are not reaching 100% to the consumers

Though some adverts are seen in print / TV media, consumers hardly

remember the offers at the time of real purchasing

Consumers are not able to compare the offers

There are NO GROUP ON offers currently offered by retailers

What is groupon offers? If a group of consumers (a group of close friends / families / associations) go to a retailer, then more

products of consumers are sold at one shot. If groupon offers are known to the consumers then a

group of consumers can avail the offers.

Example : In real estate property, say there are 10 properties. If a 10 member group goes to the

property seller, he can sell all properties at one shot. This way he can reduce his advertising costs, his

time to sell is reduce, he realizes quick money. At the same time, all group members get the properties

at discounted price.

Retailers

In order to acquire customer base

Individual stores cannot afford to spend on advertising their products and

offers

Small chain of stores in city or in a region also cannot afford to spend on TV

and News Paper based advertisements

Nationwide stores, spend lot of money in advertising their brand and offers

on TV and News Papers. But are their advertisements are paying them back

100% ? They do not have proper measurable mechanism to track the

success of their campaigns

Retailers

Whether small stores or small chain of stores or nation wide chains of stores

Even if they advertise, how many of their advertisements are really reaching

the target audience?

Do people really know their offers?

Do people really compare their offers and visit them?

Some nationwide big chains provide loyalty membership cards but their

regularly changing offers do not reach their members even if they advertise

about their offers.

OFFERica

Solution

Offers on your hand

OFFERica

Solution

Retailers’ offers reach the pockets or hands of people (ON MOBILES)

People will be aware of retailers’ offers

They book offers in advance

And they can also earn points and become loyal customers to the retailers

Offers on your hand

OFFERica

Brings all individual stores, chain of

stores and nationwide stores to a single

platform

Enables all stores to publish offers

using a easy web control panel

Enables customers to access the offers

related information on mobiles

Customers know offers on their mobiles,

book offers and visit the stores

Customers avail the offers

Customers can also earn points for their

purchases

OFFERica

Retail 1 Retail 2 Retail 3

Customers

How it works ?

OFFERica signed up with several retail

brands

Customers download or access our app

on their mobiles

Merchants publish their offers using a

web based software

Merchants’ offers are available in the

apps of customers

OFFERica

Retail 1 Retail 2 Retail 3

Customers

How it works ?

Customers download the app

Customers access your offers (based

on category of the business ex:

restaurants , electronics etc)

Customers check offers and book offers

in advance

Customers visit stores

Customers shop

At the billing counter , customers show

YOUR LOYALTY app

Billing executives, access web based

software and do the billing

Customers not only get offer discount

but also avail points

BECAUSE OF THESE POINTS CUSTOMERS

REMAIN WITH YOUR MEMBERSHIP AND

BCOME YOUR LOYAL CUSOTMERS

OFFERica

Retail 1 Retail 2 Retail 3

Customers

Viral & Social Marketing in built

Consumers can share the offer related

information of a brand on facebook,

twitter.

Consumers also earn points by sharing

your offers on facebook

This way, the offers become popular

and it increase the traffic to the stores OFFERica

Retail 1 Retail 2 Retail 3

Customers

OFFERica - Popularization

We advertise and popularize the app in

several ways

We spend lot of money in subscribing

and using our app

OFFERica

Retail 1 Retail 2 Retail 3

Customers

Technology – Software on merchant side

No costs and simple …..

A web based administrative panel for your

management

To publish your offers

To know the reports of customers,

customer usage and customer points

A web based administrative panel access

through computers at your stores

To add customers to the offers (who

visit them)

Your loyalty business company

Retail 1 Retail 2 Retail 3

Customers

Technology - Hardware on merchant side

No Costs and Simple ….

Regular computers / Laptops

A web based administrative panel for Merchant management

Merchants’ Supervisors / Managers can access through computers / laptops

through web

A web based panel for merchant stores

Billing executives at stores can access through their POS terminals (through

web) or you can also provide them separate tablets / phones to access the

software

What is needed to signup with us

You can use your existing infrastructure (computers and internet)

Nothing else!

Campaign

After signing up with us, we will give you OFFERica pamphlets, you just

keep them at your billing desk, so more users can know about your

offers.

OFFERica target and brands

Restaurants

Consumer stores

Departmental stores

Consumer Electronics stores

Home Appliances

Travels

Hotels

Bars

Furniture stores

Pharmacies