Online BusinessUniversityInvest & Strengthen Your Career

“The great aim of education is not knowledge but action."

- Herbert Spencer

- Mondo

Demand for digital marketing professionals will rise by 38% this year.

“The greater our knowledge increases, the greater our ignorance unfolds."

- John F. Kennedy

How It Works

1. Review Training Details Explore Online Business University Brochure to understand the coursework competency

requirements.

2. Apply Fill and submit your application form online.You will be asked to list basic information about yourself, your school, and your work experience if any,

3. Approval/OrientationOn approval, you will receive details to join an

orientation webinar for certification training, live instructor-led online digital marketing course. You can attend this session from

anywhere.

4. Book Your Seat Research the various payment plans and methods Online Business University offers and book your seat.experience if any,

5. Review Resources Receive your complete Online Business Uni-

versity Kit, with all the resources and study material required to begin the training.

7. CertificationOnline Business University offers this

certification to all the participants who successfully complete the training program

and clear the certification exam.

6. Evaluation/ValidateOnce you complete this digital marketing training, you will become eligible to appear in the exam, conducted by Online Business University.

8. Placement & Growth Opportunity On receipt of your Online Business University Certificate, connect with your counsellor to understand how you can get placed to work with International clients.

Our Certified TrainingBenefits>Establish your skills and competencies in the field with a certification>Become an in-demand professional>Get paid more than your peers>Choose from a wide array of new career opportunities>Transfer and deploy your skill-set

Features>Hybrid training combining online and classroom training>Online Business Certification>Hands on assignment>24X7 support on the Online Business discussion forum>100% guarantee to increase your salary>100% guarantee to work with international clients>100% guarantee of getting freelance tasks

Who is this training for>Marketing Professionals>Sales Professionals>Digital Marketing Professionals>Business Owners>Entrepreneurs>Students>Freelancers

Digital Marketing Landscape

92%Marketer said their organizations

views content as a business asset

51%B2B Marketers will increase content

marketing spending in next 12months

Marketers will increase influencer

marketing budgets

100,000Monthly active bot on facebook messangeroffer a whole new platform for marketers

to connect to audience

of worldwide marketing automation spend in the year of 2018

What is your Go-To platform ?

$32 Billion

92%92% of the respondents say that instagram is more important network of influencers then

followed bf facebook at 77 %

77%

100

0Instagram Facebook Youtube Twitter

10

2030

4050

607080

90

COURSE SCHEDULE

TRA IN INGo P T I O N S

In 2019 Kickstart your career with skills & knowledgenot with degrees

4 Batches

Monday 8PM

Friday 8AM

Saturday 8AM

Sunday 8PM

3 hours per class

Executive Education

Hybrid Learning

Placement Support

10Modules

12Classes

36Hours

4Batches

Modules

Organic Traffic Booster

Overview

Strategic Social Media

Pay Per Click

Conversions

Sales Funnel

Analytics that MattersKPI

Keywor

ds

Customor

s

Messeng

er

eCommerce

Automation

On-page

/

Off-page

Content

CPC

Campaigns

Email Marketing

Overview

Master the BasicsSearch Engine OptimizationSocial Media MarketingPay Per Click MarketingEmail MarketingConversionsAnalytics

Competitor ResearchAutomation & OutsourcingSoftware & ToolsContent StrategyVideo Marketing

This course covers the basic concepts in digital marketing, what it is, and the impact it can have on customer engagement. By looking at how you can build relevant conversations with your customers and increase revenue.

Competitor ResearchLearn how to identify your top 5 competitors to compare your website against and foresee where you are and where you should be.

Introduction to Competitive Analysis

Analyze & Structure Markets

Uncover market trends

It's all about your Keywords

Nuke Your Competitors

Understand Your Key Metrics

Goals of Competitor Analysis: Strategies & Actions

How to Conduct Competitor Analysis

Improve your Strategy

Online Marketing Efforts to Increase Sales & ROI

Keywords On Page SEO

Search Engine Optimization

What is itWhy are keywords important and their impact What are the different typesof keywords Conduct keyword research for your company Leverage buyer intent in your strategy Long tail keywords vs short tail keywords and what should you focus on

Site auditTags and description Content OptimizationWebsite Speed Optimization Get indexed by search engines faster SEO Checklist

Off-page SEOBacklinking Strategies to get High Authority Web LinksLink Building LibraryDo & Don'ts

Google My BusinessOwn your own source of “Push-button” trafficWhy Google My Business? What is a Local Citation?

Traffic is one of the most important pillars of Digital Marketing. This module provides the foundational knowledge to help you improve visibil-ity of your website and increase website traffic

Building a Social Media Strategy Influencers / Evangelists

Social Media & Content

Generating BuzzMaking People Share Engagement , Promotion & Conversions Build a Social Media schedule and plan so that you carry your marketing through to its desired objective

Reputation Management How to find influencer and get in touchHow to encourage more people to generate content that highlights your brandHow to set up influencer marketing campaign

Social Media ChannelsBlogs, Microblogs , Social Networks , Media Sharing Sites , Social Review SitesHow to choose your social channelsIntegrating with SEO

In this course, you will understand the potential of using social media for business and learn to make your brand’s presence more powerful using social media.

Facebook Ads Retargeting

Pay Per Click Campaigns

FB ads Vs other Social Media AdsCampaign OptionsTargeting Options Ad Types

Pixel From FacebookCustom Audience & LookalikeAudience in FacebookLinking With Google AnalyticsThe 11 Interactions for Conversion Custom Audience in Google Ads

Google AdsBring laser targeted traffic and customers to their businessSearch Ads , Display Ads, ExtensionUsing Your Keyword Research

PPC or pay-per-click is a paid method of online advertising. It uses search engines to enhance the traffic to your website to gain new cus-tomers.

eCommerce Messenger

Conversion Rate & Email Marketing

Turning a local business into a global businessAmazon Listings , ShopifyConversion rate optimization

Different types Of MessengersLive Chat on Website/ Facebook Messenger / Hybrid MessengersAutomation Using Chatbots

Email Why email marketing is still high convertingConversion elements in an emailList building & management Spam

Efforts in Digital Marketing should not only lead to increased traffic but also to higher conversions. If not done right, Digital Marketing can be a drain on your resources, without achieving desired results.

List Building & Management

Automation

Using lead magnets

Running Split TestsAutomate highly optimized and high quality email marketing campaigns

Building databaseSegmenting strategySending the right emailLead nurturing

TOFU

MOFU

BOFU

Different levels of the sales funnel

Types of Content

An understanding of the customer funnel

How content is critical step to any funnelHow to use engaging content to get people into your Sales Funnel

Making relevant valuable Content

Appropriate CTA`s to generate leadsEffective headlines and sub-headlines

Activation

Landing page optimizationUnderstanding & delivering the lead magnetCreate a tripwireMaking a unique offerKPIs that matterGenerate Revenue using Profit Maximiser

How to structure your funnelFunnel blueprint & tacticsDeveloping an effective strategy for lead generationBuyer Persona

Sales Funnel That ConvertsWith the ever-increasing scope of Digital Marketing, having a strategy in place is indispensable. Digital Marketing Strategy is knowing what to do, why, and how to do it.

Google Analytics Facebook Insights Understanding the Main Dashboard

Linking With Adwords for RetargetingGoogle Search ConsoleUse Google analytics to analyze your website traffic to enhance your pre-existing retargeting lists

Understanding Facebook terminologyOrganic & paid reachTypes of engagementsLike vs FollowsPage views vs Page PreviewsFacebook Messenger Analytics

Real Time Tracking/Landing PagesSetting Up GoalsConversion TrackingE-commerce Analytics

Web AnalyticsIn the offline world, you might not understand where your customers heard about your business, what they looked at in your store, or even how their past purchases influence their current visit.

Outsource & Automation

Digital Marketing Strategy

What can be repeatable should be on auto-pilot or outsourced, so it gives you time to grow.

Consolidate the essential skills needed to manage a digital marketing strategy.

About UsOnline Business Organization has been in the business of making busi-ness better for longer than we can remember. We specialize in corpo-rate training that develops managers, builds teams, ups productivity, and ultimately makes you money.

"Learn By Doing” is our Mantra.

Designed for busy people like you, but who do have a couple of hours to spare each day, to help you master the essential strategies in digital marketing and to setup your business online sooner than expected. You will acquire the right skills, learn how to formulate, plan, and execute effective digital marketing strategies through our extensive hands-on training. You will have access to the best of all the knowledge we have accumulated while helping thousands of businesses find their online success.

Our approach has worked for millions and it will work for you.

Our Trainers

GAURAV GURBAXANI, LEAD TRAINER

Having partnered with several gurus in the Internet Marketing industry Gaurav has been invited to speak at Industry Events in Las Vegas for a couple of years and regularly conducts MasterMind Semi-nars and Workshops locally. With 17+ years in the online marketing and web de-velopment, he and his team have helped over 3600 businesses find their success online; covering a diverse range of digital marketing topics - helping entrepreneurs to achieve fantastic online results.

STANLEY ADAMS, CO-FOUNDER

Stanley is a master when it comes to doing business on the Internet. With over 30 years of experience Stanley conducts training online.

Also Get Certified in

Our Certification

Pricing

The Tution Fees for the course : $9973months EMI plan available

*

* Scholarships are available

Clients SpeakSameer Dua

Seemingly fundamental stuff and yet extremely powerful insights given by Gaurav. Access to tools, access to interest-ing hacks to get your digital marketing game up. I strongly recommend Online Business Organization to you.

Sharan Sirur

I attended the weekend bootcamp. It was brilliant because it was such a small group. It was precise, practical and easy implementable. Each participant's business was used in live examples. The take-back was a clear roadmap of how to successfully harness the power of digital marketing. Our website growhouse.in jumped to the number 2 position in a google search just because I implemented strategy that I learnt on day 1, hour 1 of the bootcamp. I'm no techie, and yet I walked home feeling confident to take care of my own digital marketing. Highly recommend!

Dev gadhvi

My name is Dev and I am India`s first passionpreneur mentor and I am a best selling author of the book 80% Mindset 20% Skill. I came here to learn and master the art of digital mar-keting. From Gaurav, I learn alot of things which I didnt know like some of the tools, technqiues, FB ads strategy that I can implement for myself. Thanks to Gaurav and his team!

Our Members

Media Recognition

US HQ 7630 Wood Hollow 128 Austin,Texas 78731512-577-7412

India Office1800-120-7072 , 020-66204315

hello@onlinebusiness.org

www.onlinebusiness.org