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Online Business University Invest & Strengthen Your Career
Online BusinessUniversityInvest & Strengthen Your Career
“The great aim of education is not knowledge but action."
- Herbert Spencer
- Mondo
Demand for digital marketing professionals will rise by 38% this year.
“The greater our knowledge increases, the greater our ignorance unfolds."
- John F. Kennedy
How It Works
1. Review Training Details Explore Online Business University Brochure to understand the coursework competency
requirements.
2. Apply Fill and submit your application form online.You will be asked to list basic information about yourself, your school, and your work experience if any,
3. Approval/OrientationOn approval, you will receive details to join an
orientation webinar for certification training, live instructor-led online digital marketing course. You can attend this session from
anywhere.
4. Book Your Seat Research the various payment plans and methods Online Business University offers and book your seat.experience if any,
5. Review Resources Receive your complete Online Business Uni-
versity Kit, with all the resources and study material required to begin the training.
7. CertificationOnline Business University offers this
certification to all the participants who successfully complete the training program
and clear the certification exam.
6. Evaluation/ValidateOnce you complete this digital marketing training, you will become eligible to appear in the exam, conducted by Online Business University.
8. Placement & Growth Opportunity On receipt of your Online Business University Certificate, connect with your counsellor to understand how you can get placed to work with International clients.
Our Certified TrainingBenefits>Establish your skills and competencies in the field with a certification>Become an in-demand professional>Get paid more than your peers>Choose from a wide array of new career opportunities>Transfer and deploy your skill-set
Features>Hybrid training combining online and classroom training>Online Business Certification>Hands on assignment>24X7 support on the Online Business discussion forum>100% guarantee to increase your salary>100% guarantee to work with international clients>100% guarantee of getting freelance tasks
Who is this training for>Marketing Professionals>Sales Professionals>Digital Marketing Professionals>Business Owners>Entrepreneurs>Students>Freelancers
Digital Marketing Landscape
92%Marketer said their organizations
views content as a business asset
51%B2B Marketers will increase content
marketing spending in next 12months
Marketers will increase influencer
marketing budgets
100,000Monthly active bot on facebook messangeroffer a whole new platform for marketers
to connect to audience
of worldwide marketing automation spend in the year of 2018
What is your Go-To platform ?
$32 Billion
92%92% of the respondents say that instagram is more important network of influencers then
followed bf facebook at 77 %
77%
100
0Instagram Facebook Youtube Twitter
10
2030
4050
607080
90
COURSE SCHEDULE
TRA IN INGo P T I O N S
In 2019 Kickstart your career with skills & knowledgenot with degrees
4 Batches
Monday 8PM
Friday 8AM
Saturday 8AM
Sunday 8PM
3 hours per class
Executive Education
Hybrid Learning
Placement Support
10Modules
12Classes
36Hours
4Batches
Modules
Organic Traffic Booster
Overview
Strategic Social Media
Pay Per Click
Conversions
Sales Funnel
Analytics that MattersKPI
Keywor
ds
Customor
s
Messeng
er
eCommerce
Automation
On-page
/
Off-page
Content
CPC
Campaigns
Email Marketing
Overview
Master the BasicsSearch Engine OptimizationSocial Media MarketingPay Per Click MarketingEmail MarketingConversionsAnalytics
Competitor ResearchAutomation & OutsourcingSoftware & ToolsContent StrategyVideo Marketing
This course covers the basic concepts in digital marketing, what it is, and the impact it can have on customer engagement. By looking at how you can build relevant conversations with your customers and increase revenue.
Competitor ResearchLearn how to identify your top 5 competitors to compare your website against and foresee where you are and where you should be.
Introduction to Competitive Analysis
Analyze & Structure Markets
Uncover market trends
It's all about your Keywords
Nuke Your Competitors
Understand Your Key Metrics
Goals of Competitor Analysis: Strategies & Actions
How to Conduct Competitor Analysis
Improve your Strategy
Online Marketing Efforts to Increase Sales & ROI
Keywords On Page SEO
Search Engine Optimization
What is itWhy are keywords important and their impact What are the different typesof keywords Conduct keyword research for your company Leverage buyer intent in your strategy Long tail keywords vs short tail keywords and what should you focus on
Site auditTags and description Content OptimizationWebsite Speed Optimization Get indexed by search engines faster SEO Checklist
Off-page SEOBacklinking Strategies to get High Authority Web LinksLink Building LibraryDo & Don'ts
Google My BusinessOwn your own source of “Push-button” trafficWhy Google My Business? What is a Local Citation?
Traffic is one of the most important pillars of Digital Marketing. This module provides the foundational knowledge to help you improve visibil-ity of your website and increase website traffic
Building a Social Media Strategy Influencers / Evangelists
Social Media & Content
Generating BuzzMaking People Share Engagement , Promotion & Conversions Build a Social Media schedule and plan so that you carry your marketing through to its desired objective
Reputation Management How to find influencer and get in touchHow to encourage more people to generate content that highlights your brandHow to set up influencer marketing campaign
Social Media ChannelsBlogs, Microblogs , Social Networks , Media Sharing Sites , Social Review SitesHow to choose your social channelsIntegrating with SEO
In this course, you will understand the potential of using social media for business and learn to make your brand’s presence more powerful using social media.
Facebook Ads Retargeting
Pay Per Click Campaigns
FB ads Vs other Social Media AdsCampaign OptionsTargeting Options Ad Types
Pixel From FacebookCustom Audience & LookalikeAudience in FacebookLinking With Google AnalyticsThe 11 Interactions for Conversion Custom Audience in Google Ads
Google AdsBring laser targeted traffic and customers to their businessSearch Ads , Display Ads, ExtensionUsing Your Keyword Research
PPC or pay-per-click is a paid method of online advertising. It uses search engines to enhance the traffic to your website to gain new cus-tomers.
eCommerce Messenger
Conversion Rate & Email Marketing
Turning a local business into a global businessAmazon Listings , ShopifyConversion rate optimization
Different types Of MessengersLive Chat on Website/ Facebook Messenger / Hybrid MessengersAutomation Using Chatbots
Email Why email marketing is still high convertingConversion elements in an emailList building & management Spam
Efforts in Digital Marketing should not only lead to increased traffic but also to higher conversions. If not done right, Digital Marketing can be a drain on your resources, without achieving desired results.
List Building & Management
Automation
Using lead magnets
Running Split TestsAutomate highly optimized and high quality email marketing campaigns
Building databaseSegmenting strategySending the right emailLead nurturing
TOFU
MOFU
BOFU
Different levels of the sales funnel
Types of Content
An understanding of the customer funnel
How content is critical step to any funnelHow to use engaging content to get people into your Sales Funnel
Making relevant valuable Content
Appropriate CTA`s to generate leadsEffective headlines and sub-headlines
Activation
Landing page optimizationUnderstanding & delivering the lead magnetCreate a tripwireMaking a unique offerKPIs that matterGenerate Revenue using Profit Maximiser
How to structure your funnelFunnel blueprint & tacticsDeveloping an effective strategy for lead generationBuyer Persona
Sales Funnel That ConvertsWith the ever-increasing scope of Digital Marketing, having a strategy in place is indispensable. Digital Marketing Strategy is knowing what to do, why, and how to do it.
Google Analytics Facebook Insights Understanding the Main Dashboard
Linking With Adwords for RetargetingGoogle Search ConsoleUse Google analytics to analyze your website traffic to enhance your pre-existing retargeting lists
Understanding Facebook terminologyOrganic & paid reachTypes of engagementsLike vs FollowsPage views vs Page PreviewsFacebook Messenger Analytics
Real Time Tracking/Landing PagesSetting Up GoalsConversion TrackingE-commerce Analytics
Web AnalyticsIn the offline world, you might not understand where your customers heard about your business, what they looked at in your store, or even how their past purchases influence their current visit.
Outsource & Automation
Digital Marketing Strategy
What can be repeatable should be on auto-pilot or outsourced, so it gives you time to grow.
Consolidate the essential skills needed to manage a digital marketing strategy.
About UsOnline Business Organization has been in the business of making busi-ness better for longer than we can remember. We specialize in corpo-rate training that develops managers, builds teams, ups productivity, and ultimately makes you money.
"Learn By Doing” is our Mantra.
Designed for busy people like you, but who do have a couple of hours to spare each day, to help you master the essential strategies in digital marketing and to setup your business online sooner than expected. You will acquire the right skills, learn how to formulate, plan, and execute effective digital marketing strategies through our extensive hands-on training. You will have access to the best of all the knowledge we have accumulated while helping thousands of businesses find their online success.
Our approach has worked for millions and it will work for you.
Our Trainers
GAURAV GURBAXANI, LEAD TRAINER
Having partnered with several gurus in the Internet Marketing industry Gaurav has been invited to speak at Industry Events in Las Vegas for a couple of years and regularly conducts MasterMind Semi-nars and Workshops locally. With 17+ years in the online marketing and web de-velopment, he and his team have helped over 3600 businesses find their success online; covering a diverse range of digital marketing topics - helping entrepreneurs to achieve fantastic online results.
STANLEY ADAMS, CO-FOUNDER
Stanley is a master when it comes to doing business on the Internet. With over 30 years of experience Stanley conducts training online.
Also Get Certified in
Our Certification
Pricing
The Tution Fees for the course : $9973months EMI plan available
*
* Scholarships are available
Clients SpeakSameer Dua
Seemingly fundamental stuff and yet extremely powerful insights given by Gaurav. Access to tools, access to interest-ing hacks to get your digital marketing game up. I strongly recommend Online Business Organization to you.
Sharan Sirur
I attended the weekend bootcamp. It was brilliant because it was such a small group. It was precise, practical and easy implementable. Each participant's business was used in live examples. The take-back was a clear roadmap of how to successfully harness the power of digital marketing. Our website growhouse.in jumped to the number 2 position in a google search just because I implemented strategy that I learnt on day 1, hour 1 of the bootcamp. I'm no techie, and yet I walked home feeling confident to take care of my own digital marketing. Highly recommend!
Dev gadhvi
My name is Dev and I am India`s first passionpreneur mentor and I am a best selling author of the book 80% Mindset 20% Skill. I came here to learn and master the art of digital mar-keting. From Gaurav, I learn alot of things which I didnt know like some of the tools, technqiues, FB ads strategy that I can implement for myself. Thanks to Gaurav and his team!
Our Members
Media Recognition
US HQ 7630 Wood Hollow 128 Austin,Texas 78731512-577-7412
India Office1800-120-7072 , 020-66204315
www.onlinebusiness.org
