Outsmart, Outmaneuver and Outmarket $100,000,000+
Competitors
Nancy AndrewsSecret Agent
Search Engine Safe Cracker
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
It’s a whole new game to get to the top of the search engines…
• The big boys have woken up– SEO now a priority.– Huge payoff (little cost when compared to PPC).– Some have departments formed dedicated to SEO
only
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
So the question becomes….
Can the Average Joe take on Mega $Million Companies and WIN?
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
TheGolfCollection.com• #1 on Google, Yahoo and MSN for the term
‘golf gifts’ for 2 years.
• #1 ‘golf accessories’ Yahoo, MSN, Google– Fierce competition from Golfsmith, Golf Galaxy and Edwin Watts.
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
GolfShopSearch.com• Ranks ‘above the fold’ page one on Yahoo and
Google search engine results pages (SERPs) for the term ‘golf shops’.– beats Golf Galaxy and GolfSmith.
• Sits on page 2 of Yahoo for the term ‘golf clubs’.
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
How do I do it?
Better yet….
How can YOU do it?
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Big Corporations Are….
• Arrogant
• Slow to React
• Conservative in Practices
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Because we are small you and I can be….
• Observant• Nimble• Willing to adopt cutting
edge ideas BEFORE everyone else proves them first.
How to Outsmart, Outmaneuver and Outmarket How to Outsmart, Outmaneuver and Outmarket $100+ Million Competitors$100+ Million Competitors
The Simple Secret of Search Engine Optimization (SEO)
There are only 2 factors:1. On-page optimization (keywords and phrases)
But more importantly you need to focus on..
2. Off-page Optimization (backlinks)
How to Outsmart, Outmaneuver and Outmarket How to Outsmart, Outmaneuver and Outmarket $100+ Million Competitors$100+ Million Competitors
Off-page Optimization 101:
Links pointing to your site have certain attributes:• Followability: Whether the link will be followed by search engine
spiders. Static vs. dynamic; ‘no follow’
• Reputation: What the link tells the search engine Anchor text in the link and text surrounding the link set reputation.
• Perceived Quality: – One way links (good) vs. multidimensional (not so good)– Links from whitelisted sites (great) vs. low PR (poor) or link
farms (worst)
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracking Secret #1
Google is has now officially dismantled the ‘Google Bomb’.
Another cheap trick bites the dust!
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracking Secret #2
Go DEEP with your links. Miss this important element and you risk a huge slide in rankings.
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracking Secret #3
Google’s Supplemental Index (SI) isn’t a duplicate content penalty – it’s a designation of weakweak pages.
– Is there any escape?
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracking Secret #4
Spending time to analyze and select ‘long tail’ phrases (for SEO) to rank on is a waste of time!
Long tail rankings come naturally.
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
New Baseball Site – SEO begins end of Jan. 2007All Long Tail Traffic Without Real Effort
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracking Secret #5
Gain as many of the advantages the big boys have in establishing your site as an authority site.– Size– Backlinks from other Authority sites– Website Age
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
A Peek Inside Nancy’s Safecracking Toolkit:
3 Techniques that will dramatically increase your ability to rise in search engine position
Especially effective with Google and Yahoo
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracker’s Lock Breaking Technique #1
Get links to interior pages easily and rank on 2nd tier terms quickly.– Often overlooked opportunities with article
writing
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Use this Ninja technique to fool Google on ranking:
• Carefully constructed anchor text rotation when acquiring links.
• LSI (Latent Semantic Indexing) is your secret tool.
Safecracker’s Lock Breaking Technique #2
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Safecracker’s Lock Breaking Technique #3
Use expired domain auctions to get sites with page rank.
• Get a leg up with Google for practically pennies!
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
And Finally,
An Invitation to the Ultimate Safecrack
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Who’s Heard of the Google Sandbox?
• The 9 – 15 month Google imposed ‘hold back’ that keeps sites from ranking on competitive terms
• The reason all the SEO ‘Gurus’ tell you to work on long tail rankings – because they don’t know how to beat it
• Those ‘Gurus’ would have you settle for mediocre results
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Did you risk a substantial investment to start a business to ‘settlesettle’?
Do you want ‘mediocremediocre’ results?
Or do you want moremore?
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Come watch real time proof that the Google Sandbox can be beat!
Cheer us on as we take the baseball site down Google’s SERPs
And get pointers on how YOU can beat Google with your site.
Interested?Interested?
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
For This Room Only…
How to Outsmart, Outmaneuver and Outmarket $100+ How to Outsmart, Outmaneuver and Outmarket $100+ Million CompetitorsMillion Competitors
Free 60 Day MembershipPage Rank PlusPage Rank Plus
Our private tool for combing through expired domains for PR gems and for spying on our competition now available for you to
use and profit from.
Now let us show how we use it real time…