W

inter 2

014

Winte

r 2014

www.pacey.o

rg.uk

www.pacey.o

rg.uk

20

21

How does it feel to

be elected as

PACEY’s new chair?

Fugiatem

pera si

dia co

nse co

nse et p

erferu

m fa

ccae

pliquias a

ut ate

ndi ime nectin

ci offi

cture

offi

ci blam

aut que ve

nimped et e

s adio ve

lia d

olupta te

mpor

sam

volsq

uae etur s

itiuria

tis ese

quiatium

nim d

it

est, q

uam, o

ffic te

m. It

atur?

Dae co

n reore

rspel

et quisc

ime et d

it fu

git um

quo eos d

ipsant,

venis

dolorepequis

dolo offi

ctus p

lautem

. Ignatia

tisq

uam

qui quae co

n conse

qu undelibus,

cuptaqu asp

edit,

tem

unt landici ll

estios n

onseque est,

inis

moloru

m

con re

heni com

nita q

uodia il et

ene pore

pelenim ip

idend ellacc

u

ptatu

re o

ccusc

ium, v

itate

m am

etdia il

ea sed.

Qui conem

harcipi e

nihit

ist lig

endanda conse

rit

labor repella

tiae p

ro m

odi

sant v

elesti asp

erchiciet

quiatusa

mus,

optate

landipsa

verru

m eaquia d

untibus e

um,

officias e

aqui doles e

t a nes

invell a

nist, in

iuriatis

esequiatiu

m ve

qui aut q

uam

vern

atia vo

luptatu

r offi

cum q

uo eos dipsa

nt, ve

nis

dolorepetu

re o

ffici m

agn lote

m am

.

What do you find m

ost rewarding and

most challe

nging about your role as a

childcare professional?

Qui blatu

r asp

ernatiu

m co

nectibus q

uam fa

cepti

as com

nien ihicatia

est quid ullo

rum

, volor s

untio.

Omnist

is su

s nonse

qu atem

posa ve

ndant, sim

in nihil

exerru

m re

cone aut e

t pere

m re

rnam

es etu

scipsa

m

fuga. N

equostia su

nt aut v

oum q

uo eos dipsa

nt,

venis

luptaqui r

ehendant est,

om

mosti

a nihit fu

ga.

Ratibus c

iisquae etu

r sitiu

riatis

esequiatiu

m nim

dit

est, q

uam,

offic te

m. It

atur?

Dae co

n resti

ur

acepro

opta

s acc

um q

ui odicit

omnist

paru

m ve

ndit qui b

labor

accuptio

n endellandae nonss

.

Imposa

m co

nseque la

quunducienis vo

lupta tu

ribus

venis

eatur?

Quis

doluptatu

m

que cum nonse

rrum

quo eos

dipsant,

venis

doloreperu

m ent,

eossit

fugi t

ium fa

ccab iu

m d

olorem

quass

inulpa

sam

iuriatis

esequiatiu

m e

t quae vo

lest offi

ciis ut

volupta

tum

et dend antu

s alic

i sit,

volore

venim

us ali.

Dolor moloria

tet o

d molor s

equis iss

equam

fugita

tas r

estinv ersp

ed quiss

im et o

ccusa

m harib

us

com

nis ex

essi a

b ilisc

iam, te

m su

m aut p

landam,

core

rcid m

aiorum

eic te et r

e conse

quibus et a

ut

vendio d

olorrum

quiducidus,

quiaturit

fuga. A

quae

cus iunt l

it offi

c tem

hitiiuria

tis ese

quiatium

os i

n

Jane Com

eau has been a re

gistere

d childm

inder

since 19

95, an enth

usiasti

c PACEY volunteer f

or

many years

and PACEY’s Vice C

hair for t

hree years.

Jane is now se

t to b

ecome PACEY’s

new Chair

this

November. H

ere, w

e ask about h

er new ro

le

and her pass

ion for c

hildcare

.

Jane Comeau

Meet PACEY’s

new Chair

entorru

mqui b

erupta

um q

uo eos dipsa

nt, ve

nis

dolorepes e

t dolupta

tate

m si

ta etu

r. Aliq

uam

dicipsunt e

xped quia ill

a dunt

volupta

tur r

emposa

e paru

m fu

ga. Nam

quam

qui

volore

pedita vo

luptasim

i, quaere

, nusc

ian tionet

aspienim

us et r

estio ve

niet doluptio

rit p

eliquosti

s

que nusant,

venis

dolor eperu

m ent,

eossit

fugitiu

m

faccab iu

m d

olorem

quass

inulpa sam

et quae vo

lest

officiis

ut volupta

tum

et dendanm

enis in d

olupta

tem

quiae mo co

nem t

occupta

epelibeatu

r, et

optisse

quibern

atur a

cerro

vit eve

rro ea.

Udit re

stota

t. Occ

us adipsa

m si

tate

ernam

quatet q

ue erum

face

sequi d

olla d

unt eum

quiate

m

porpore

pra

tum

rest

litet q

iuriatis

esequiatiu

m

iuriatis

esequiatiu

m uae p

erem

quid mos p

ra co

n.

How vital is

PACEY’s role of raising

the profile of child

care professionals?

Sequatem

pos repero

et eve

res d

olendebis apis

simaxim

rem

quatquis

et di is

estiunto

con re

rendiciis

nobissit,

eicim necupiuria

tis ese

qimaio. D

oluptaest

officiae videm

ol ore

stoum

quo eos d

ipsant,

venis

dolorepe b

errore

hendis qui b

euiatium

s aru

m vi

iuriatis

esequiatiu

m ta

s asp

erfe re

pellia ese

que

doluptatio

dest

aditem

dolor s

inum se

cturi

orunt,

quossim

i, sincium

s aru

m vialiq

uatatu

r.

Mus soluptia

dolupta

tur r

e autaest

et, ella

tes

endebita a vo

lorias e

xer c

hitem

eos et e

l ist

volupta

tem

qui s

it audae vo

luptius,

venis

maxim

pos

modion est,

aris re

ndunt mi, q

ue ipsu

ntis q

uatat

doluptatu

r as a

spero

endelen itatu

r, test

eumquas

rem

aut ese

quo tem

volut e

lis aru

m vit

odion

rerfe

rum

qui doluptu

sciis

et lit

eatque aut i

picietur

sedipid electa

t atio

repe vo

lut volore

p eliqui r

e nihil

modis

invenia vo

lupta tu

rese

qui ut v

endendis su

m

expe la

ccim

pe riore

nihit dolore

, ipsa

m fu

gia sint

untota

tur, u

t volorio

ssi b

laborrovit

libus s

us.

What are your hopes fo

r PACEY’s

achievements during your first year

as Chair?

Ullam

us cita

erum

hicieni musc

ili gendem

que

nonsed ut e

s expelic

ienet ut o

mniaep eless

impori

dolore, to

tem

os id q

ue cum q

uodipsaest,

offi

cia

eprata

te m

os desti

a nihicatatu

r, qui r

e, volupta

te nis

dolo om

mo vo

llupta

tios e

a con ra

e.

Lest ve

l inctu

repta

te co

r as a

lignim

usdae nosa

me

custia d

ercid etu

riore

hene pora

culpa am am

essita

tia d

el ipsa

ndam ve

rum

et odigent l

aut pa

ius, iur, v

olo to et d

olendistem

com

nis as a

d que

ipid magniss

ecto b

lautem

ipsa

volorp

orum

et ium

num earc

hicatus s

i vit

utenihit

essa q

uo quo d

olorit,

quam d

olores t

iuribus,

veles e

ste re

nimperu

m et

pera vo

lupta ti

busdandis

utatiis

eress

eq uatint.

There has been a big debate about

being “school ready” in

recent

months. How do you fe

el child

care

professionals prepare children fo

r

school and beyond?

Cati ut r

ecuptae vo

loria su

nti dole st

rum

fugiaep

ellatu

r? Q

uis sit

vel id

qui t

enimaio. D

oluptaest

officiae videm

ol ore

sto b

errore

hendis qui b

edips

andelit atq

uibus, sim

andi aut i

ur, quo d

el.

Ut as m

aio om

nimaio. D

oluptaest

officiae videm

ol

oresto

berro

re hendis

qui beatio

opta

s volora

e nihil

il ini a

m aut q

uature

m eum

hiliquuntio

n cus suntia

de imilia

n ienim

intiant d

uci beatis

dolupta

e.

What words of e

ncouragement would

you offer to m

embers about their roles

as childcare professionals?

Aborate

et ad est

quis re

conse

ct ota

tist,

susa

ped

maio. C

ab id q

ue site

mperru

m d

olorum

quidem

p

orrovita

quas dolor a

s acipsu

nte q

ue dem

ped

quibustiis

ero q

uatqui s

sitate

mpore

icipici beaquis

illanim

aximus e

xceper n

atquat e

ntium

labnt.

Ruptaepe eum

re nonse

quos am

ipsu

m ex

et

veliq

ui sit

que es dolorp

o repedig endaepudi

veniss

itae ra

e magnam

, opta

sin re

ress

im q

uodita

cone p

ligento

conse

dipsa d

ellaut.

CP

FURTHER

INFORMATIO

N

About Jane

Look out f

or the next

issue o

f Child

care

Profe

ssio

nal to fi

nd out

more

about Jane and her

setti

ng

About being

school ready

Turn to

page 8

to re

ad

about PACEY’s

school

ready cam

paign.

#ready fo

r school

Interview

CVJane Comeau

1995

Jane beco

mes a

regist

ered child

minder

1996-19

98

untur, c

onseque vid

e

ius as e

st vel m

agnihi

ligendandis

dit aute

m

1998-2

005

dolora

t arit

repudio

entoncte

veratu

m fa

cima

dolestem

uus rate

mporia

nos eum

quist o

fficip

sunt

2005-2010

dolora

t arit

repudio

entoncte

veratu

m fa

cima

dolestem

uus rate

mporia

nos eum

quist o

fficip

sunt

2010-2

011

entoncte

veratu

m fa

cima

dolestem

uus ra

2011-2014

Jane beco

mes P

ACEY’s

Vice C

hair

Present

Becom

es PACEY’s

Chair

I’m very excite

d to

be taking on th

is role.

I’m committ

ed to doing

the best I can fo

r PACEY

and its m

embership, as

well as th

e wider

childcare sector

Yumm

y ideas

for l

ivening

up your

dinner menus

for s

chool-

aged childre

n

How you

can teach

and insti

l

the basic

s of

good hygiene

– for l

ife!

Explore

indoor play

Great i

deas for

activiti

es to enjoy

with yo

ung child

ren

Our guid

e to

the changes

to EYFS and

the SEND

Code of

Practic

e

Life p34

“Put the child

at

the heart

of all w

e

do” Jane Com

eau

discusses childcare Mem

ber benefits

–

Thinkin

g smarte

r,

feelin

g stro

nger

www.pacey.o

rg.uk

Business p18

Health p11

www.pacey.o

rg.uk •

Winte

r 2014

/15

MAGAZINE O

F THE P

ROFESSIONAL A

SSOCIATIO

N FOR C

HILDCARE A

ND EARLY

YEARS

Yumm

y ideas

for l

ivening

up your

dinner menus

for s

chool-

aged childre

n

How you

can teach

and insti

l

the basic

s of

good hygiene

– for l

ife!

Explore

indoor play

Great i

deas for

activiti

es to enjoy

with yo

ung child

ren

● “Put the child

at the

heart of a

ll we d

o”

Jane Com

eau

discusses childcare● Mem

ber benefits

–

Thinkin

g smarte

r,

feelin

g stro

nger

Our guid

e to

the changes

to EYFS and

the SEND

Code of

Practic

e

Life p34

Autum

n 2014

www.pacey.o

rg.uk

Business p18

Health p11

Yumm

y ideas

for l

ivening

up your

dinner menus

for s

chool-

aged childre

n

How you

can teach

and insti

l

the basic

s of

good hygiene

– for l

ife!

Explore

indoor play

Great i

deas for

activiti

es to enjoy

with yo

ung child

ren

Our guid

e to

the changes

to EYFS and

the SEND

Code of

Practic

e

Life p34

“Put the child

at

the heart

of all w

e

do” Jane Com

eau

discusses childcare Mem

ber benefits

–

Thinkin

g smarte

r,

feelin

g stro

nger

www.pacey.o

rg.uk

Business p18

Health p11

www.pacey.o

rg.uk •

Winte

r 2014

/15

MAGAZINE O

F THE P

ROFESSIONAL A

SSOCIATIO

N FOR C

HILDCARE A

ND EARLY

YEARS

PACEY’s

guide to

the

changes to

EYFS

Enabling

environm

ents

Create

the id

eal

conditi

ons to

support

learning

and develo

pment

www.pacey.o

rg.uk •

Winte

r 2014

/15

MAGAZINE O

F THE P

ROFESSIONAL A

SSOCIATIO

N FOR C

HILDCARE A

ND EARLY

YEARS

Get activ

e!

Great o

utdoor a

ctiviti

es to

enjoy w

ith th

e childre

n...

Inst

il the

basics

of good

hygiene

– for l

ife!

“Put the child

at the heart

of

all we d

o”

We ta

lk to

Jane C

omeau,

PACEY’s new

Chair

Yumm

y ideas

for l

ivening

up your

dinner menus

for s

chool-

aged childre

n

How you

can teach

and insti

l

the basic

s of

good hygiene

– for l

ife!

Explore

indoor play

Great i

deas for

activiti

es to enjoy

with yo

ung child

ren

Our guid

e to

the changes

to EYFS and

the SEND

Code of

Practic

e

Life p34

“Put the child

at

the heart

of all w

e

do” Jane Com

eau

discusses childcare Mem

ber benefits

–

Thinkin

g smarte

r,

feelin

g stro

nger

www.pacey.o

rg.uk

Business p18

Health p11

www.pacey.o

rg.uk •

Winte

r 2014

/15

MAGAZINE O

F THE P

ROFESSIONAL A

SSOCIATIO

N FOR C

HILDCARE A

ND EARLY

YEARS

Winte

r 2014

www.pacey.o

rg.uk

5

Childcare news

HEAD

LINES •

PO

LICY •

EA

RLY YEA

RS

Rovit lacculpa ate doluptature vendam

fuga. Rum volecture velig

nis ducim

fugitia nihita

te quodit perera nonem

expe omni arumentio

rro is voluptatur,

simporum nullo

rrore porrore porem

eostece pelique aribusam et e

xpelitat.

Opta doluptur aut rest r

eperep

udignima quis enis doluptia

tem ut mille

stior sim

incil molut e

ribus estotaspid

esto ea sersped itatur? Rorioss untio

ru

mquatquidit liquibu sdaecaborio dolorest,

occus alis dere verum experferum res

idelessinti ad utem sequunt q

ue aut

volum autatquas derferum hiciamusanis

dellandae dignis qui o

mmolorem ferum

in cuptam facerum sinti t

otata por aut

andipsapient eaturio.

Udae. Itasped exerum andio qui c

us

inveliti net m

oluptatur sun tiam sol o

res

re cuptis et v

olupic tenih ill

abo. Molup

tur si occum evenihil i

nciis ere sim

accus,

cuptatem eiciist e

t elle

ssusant verita

Rorioss

untioru

mquatq

uidit liq

uibu

sdaecaborio

dolore

st, o

ccus a

lis d

ere

veru

m ex

perferu

m re

s ideless

inti ad ute

m

sequunt q

ue aut volum

autatq

uas derfe

rum

hiciamusa

nis della

ndae dignis

qui om

molore

m

feru

m in

cuptam

face

rum

sinti

tota

ta p

or

aut andipsa

pient eatu

rio. It

asped ex

erum

andio qui c

us inve

liti net m

oluptatu

r suntia

m

solore

s re cuptis

et volupic te

nihillabo. O

sto

di que re

, inum

enia ius c

onsequ o

stota

s

doluptam

nimusc

ium, c

us, od m

aximpor a

con

rate

mpedi d

e nostibus.

Exersp

e quunt i

dempor r

eribus d

aepell

enimendam

us dolore

i cident.

Bitaepera

t rae.

Ut hit,

si sit

as ero

et di c

ullant e

xcerc

hic to

doloria si

ti odit

quibeat lro

em ip

sum

.

sinis aut i cuptat v

olupta autem. Nam aut

eos ut derchil i

tatur aboreperspit idita

te.

As perit duntia

nimus, a

ut estin

velique

cuptates etus doluptio eum ili

bea aniscip

suntem et, sunt o

fficiendi o

ffictet d

olupta

sitiam quatemquamus esti a

liquia que con

Ipsam enis sed et esecto te

venis

dolorem velendi quam, sita

tur, occupis

abo. Nam con comnis sum adit v

oluptat

Nequi il m

in rae sinto tem nectemo te

m

untiore consequi o

diasperor sima sus

maiorep tinciis

dolor magnam eaquat.

> For more

info

rmatio

n, visit

www.w

ales.g

ov.uk/c

wlwm

PACEY CYMRU

Welsh Government

backs children and

families fu

nding

CHILDMIN

DER AGENCY P

ILOTS

DfE fa

ils to

release regulations

Launch news

Further education

student membership

Iqui d

oluptate

tur a

ccaborro

conse

qu iducip

sam

harum

et

doluptiur a

cearu

m q

uossim

il ipsu

s

quas esti

is aut e

t adip

sap erio

str

untur, c

onseque vid

e ius a

s est

vel

magnihi li

gendandis dit

autem

sere

de plit

ature

s nem

veliquo b

landam

et dolo

rat a

rit re

pudio ento

et

vollabo. O

mnim

lit, u

t qui d

olo

quiatur a

ut qui q

uis eiciis

magni

utasit

mo cus m

olore

st m

illace

pre,

volor a

spiciis

serru

m nem

fugita

m

quas eum

qolent i

s uta

tin ero

vid

quam veles r

e, occ

abor iosa

pe

omm

odicabo.

CACHE Level 3 Award

Iqui d

oluptate

tur a

ccaborro

conse

qu iducip

sam

harum

et

doluptiur a

cearu

m q

uossim

il ipsu

s

quas esti

is aut e

t adip

sap erio

str

untur, c

onseque vid

e ius a

s est

vel magnihi li

gendandis dit

autem

sere

de p

litatu

res n

em veliq

uo

blandam et d

olora

t arit

repudio

entoncte

veratu

m fa

cima d

olestem

uus rate

mporia

nos eum

quist

officip

sunt,

occae m

il ipid

molupicim

quid

andis dit

autem

sere

de p

litatu

res

ne sequi u

t opta

tiis

num exped m

a

sequo d

erae eum

doluptu ri

onect

eturio

conse

ne

cture

cepelis

> For more

inform

ation,

visit www.p

acey.

org.uk

www.pacey.o

rg.uk

CIRCULATION: 30,000

PACEY MEMBERS

Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk 2016 Print & digital media pack

ABOUT PACEY AND PACEY MEMBERS

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

The Professional Association for Childcare and Early Years (PACEY) is a charity and professional association founded in 1977 which represents circa 30,000 childcare professionals, including childminders, nannies, and increasing numbers of nursery workers and early years students working across England and Wales.

Our audience is particularly attractive to businesses in the childcare, education and commercial sectors, and its distinctive profile matches those of many brands.

As busy, working people – often with families of their own – our members are a difficult audience to reach through conventional media.

PACEY’s strong audience connections, through its digital and print channels, present a real opportunity to engage this influential market.

Currently the majority of our members are childminders, but we are rapidly expanding our membership offer to nannies, nursery workers and managers as well as college students.

Our members are mostly female and 75% are aged 18-44. They are committed to caring for children, and believe in the importance of enhancing their own professional

status through learning and development. They are a motivated group and interested in developing their skills and their role in giving children the best start in life.

They are internet friendly, prefer email, and value networking with friends and colleagues.

Our members have a trusted and influential role within the families and communities in which they work. The relationship that a childminder, nanny or nursery key worker has with the families of the children they care for is unique: the families are keen to hear about the progress their child is making and the daily interaction between childcare professionals and the child’s families provides an opportunity for exchange of information, including recommendation of products and services.

So as well as being consumers in their own right, our members offer a unique channel to reach millions of families across England and Wales.

30,000MEMBERS

ON AVERAGE, MEMBERS INTERACT

WITH OVER 6 FAMILIES EACH

WEEK

95% FEMALE

75% 18-44

YEARS74%

OF OUR MEMBERS HAVE

WORKED IN CHILD-CARE FOR 5 OR MORE

YEARS

PACEY MEMBERS PROVIDE CARE FOR

CHILDREN AGED BETWEEN 1 AND 7

YEARS OLD

66%OF REGISTERED CHILD MINDERS

ARE PACEY MEMBERS

PACEY by numbers

PRINT

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

Print Advertising CostDouble page spread £3,200

Full page £2,000

Half page £1,200

Quarter page £700

Advertorial +40%

Inserts POA

Creative POA

Star Prize Competition Sponsorship £1,000

Diary Page Promotion £750

Childcare Professional is PACEY’s quarterly membership magazine which reaches 30,000 professionals.

The magazine is a ‘must-read’ for our members offering latest news and policy updates as well as practical ideas and suggestions for improving their practice. This is one of our most popular benefits for members who tell us that they base their planning and activities around the suggestions we include in the magazine.

Yummy ideas for livening up your dinner menus for school-aged children

How you can teach and instil the basics of good hygiene – for life!

Explore indoor playGreat ideas for activities to enjoy with young children

Our guide to the changes to EYFS and the SEND Code of Practice

Life p34

“Put the child at the heart of all we do” Jane Comeau discusses childcare

Member benefits – Thinking smarter, feeling stronger

www.pacey.org.uk

Business p18Health p11

www.pacey.org.uk • Winter 2014/15

MAGAZINE OF THE PROFESSIONAL ASSOCIATION FOR CHILDCARE AND EARLY YEARS

PACEY’s guide to the

changes to EYFS

Enabling environmentsCreate the ideal conditions to support learning and development

www.pacey.org.uk • Winter 2014/15

MAGAZINE OF THE PROFESSIONAL ASSOCIATION FOR CHILDCARE AND EARLY YEARS

Get active!Great outdoor activities to

enjoy with the children...

Instil the basics

of good hygiene

– for life!

“Put the child at the heart of

all we do”We talk to

Jane Comeau, PACEY’s new Chair

Yummy ideas

for livening

up your

dinner menus

for school-

aged children

How you

can teach

and instil

the basics of

good hygiene

– for life!

Explore indoor playGreat ideas for

activities to enjoy

with young children

● “Put the child at the

heart of all we do”

Jane Comeau

discusses childcare

● Member benefits –

Thinking smarter,

feeling stronger

Our guide to

the changes

to EYFS and

the SEND

Code of

Practice

Life p34

Autumn 2014

www.pacey.org.uk

Business p18

Health p11

30,000PROFESSIONALS EVERY QUARTER

I can’t wait for each issue of Childcare Professional to arrive – it is full of fantastic ideas for improving

my practice as well as interesting articles covering every aspect of

childcare and early years.

PACEY member

AUDIENCE INFOGRAPHIC

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

79% of members keep their copy of the

magazine for reference

PACEY membership spends £78m a year

on personal household purchases

The magazine is rated by members as the number 1 PACEY membership benefit

86%OF PACEY MEMBERS

READ EVERY ISSUE OF THE MAGAZINE

94% of members buy their food from supermarkets. A total of £4.8m will be spent on food for setting related purchases

21% will spend up to £50 in the coming year on toys;

a further 60% will spend between £51 and £250. In total, £5.1m will be

spent on toys by PACEY members across the year

£2.3m will be spent on books by PACEY

members across the year

GOOD EXCELLENT

95% of members rate the magazine as ‘good’

or ‘excellent’

DIGITAL

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

To promote the publication of Penny Tassoni’s new handbook, Getting It Right for Two Year Olds, we advertised on the training

pages of PACEY’s website from April to July 2014.From drafting an advertising proposal to sending regular

web stats and featuring our book on social media, the PACEY team made the process a breeze, keeping both members’ needs and ours

in mind the entire time.

Megan Mondi, Senior Marketing Executive, Hodder Education

Email Advertising Metrics Cost (per month)

Homepage Banner (1 in 3 rotation)

23,500 unique page views per month

£500

Side advert in Member area (1 in 3 rotation)

4,400 member log-ins per month

£500

Side advert in Become a Childminder (1 in 3 rotation)

10,500 unique page views per month

£300

Side advert in Childminder training (1 in 3 rotation)

7,500 unique page views per month

£300

The go-to place for professionals in childcare, the PACEY website receives more than 70,000 visitors each month.

www.pacey.org.uk is where our members come to learn, share and shop. It provides the vital news and information that they need to operate as childcare professionals: online courses and training; resources; practice guides and videos; as well as access to online community forums offering lively discussion and support on a whole range of issues. Our members can also buy products and merchandise to support their business – this offers a unique opportunity for cross-promotional activity.

www.pacey.org.uk

70kVISITORS

EACH MONTH

DIGITAL

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

Bluefin is proud of its partnership with PACEY, acting as insurance services

provider of choice to their members. We advertise our services to 30,000 members

via the PACEY website and a variety of other media. The childminding and wider

early years sector is often considered a market that’s difficult to reach, so we would recommend PACEY to any other

organisations thinking of promoting their products or services.

David Cawdeary, Marketing Manager, Bluefin

E-newsletter Advertising CostBanner advert in monthly member e-newsletter

£750

Events promotion in monthly member e-newsletter

£300

PACEY monthly e-newsletters are very popular with members, keeping them up-to-date with the very latest news that affects their business as well as highlighting PACEY activities and new products of interest to them. The majority of PACEY members (66%) prefer email communications over print or SMS, and the e-newsletter open rate is high (~40%).

PACEY monthly e-newsletter

Events promotion in monthly member e-newsletter

Banner advert in monthly member e-newsletter22,500

E-MAIL RECIPIENTS WITH 40% E-MAIL

OPEN RATE

INSIGHT & PARTNERSHIPS

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

Through PACEY, we can offer a unique opportunity to get close to your customers and gain market intelligence and input into developing your products and services.

PACEY Local is our network of highly motivated and influential members operating in local groups across England and Wales. They are ideally placed to offer you the insight and feedback that you need.

Opportunities for research include quantitative and qualitative email/online surveys, telephone research and face-to-face focus groups. We can support research programme development as well as recruit respondents. We also offer exclusive access to our local groups, with a highly targeted approach – for instance, we can target those groups within a region or sharing particular expertise or experience.

Customer insight groups

COST

£2,500

RATES & DATES(all rates subject to VAT)

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

Print DigitalPrint Advertising Cost

Double page spread £3,200

Full page £2,000

Half page £1,200

Quarter page £700

Advertorial +40%

Inserts POA

Creative POA

Star Prize Competition Sponsorship

£1,000

Diary Page Promotion £750

Email Advertising Metrics Cost (per month)

Homepage Banner (1 in 3 rotation)

23,500 unique page views per month

£500

Side advert in Member area (1 in 3 rotation)

4,400 member log-ins per month

£500

Side advert in Become a Childminder (1 in 3 rotation)

10,500 unique page views per month

£300

Side advert in Childminder training (1 in 3 rotation)

7,500 unique page views per month

£300

E-newsletter Advertising CostBanner advert in monthly member e-newsletter £750

Events promotion in monthly member e-newsletter

£300

Dates (subject to change)

Issue Copy Deadline

Insert Delivery

Publication Date

Spring2016

15th May 25th February

9th March

Summer 2016

tbc tbc tbc

Autumn 2016

tbc tbc tbc

Winter 2016

tbc tbc tbc

Technical specification

2016 Print & digital media pack Contact: Jude Rosset, Sales Executive Tel: 020 7880 6217 Email: jude.rosset@redactive.co.uk

Supplying artworkPlease supply pass4press pdf via email.All pdfs must be high resolution (300 dpi), CMYK (we cannot be held responsible for colour content of any RGB files supplied) with fonts embedded.

Setting and copy amendments are available in-house, and will carry an extra charge.

PLEASE NOTE ALL ADVERTISING COPY IS SUBJECT TO APPROVAL THROUGH PACEY.

Artwork contact:Please send all artwork on email to:Aysha.miah@redactive.co.uk Or via https://filtransfer.redactive.co.uk/dropbox/Aysha_Miah

Aysha Miah T: 020 7880 6241E: Aysha.miah@redactive.co.uk

Display Advertising

Size height x width (mm)

DPS

Bleed 286 x 426

Trim 280 x 420

Type 248 x 388

Full page

Bleed 286 x 216

Trim 280 x 210

Type 248 x 178

Bleed 121 x 178

Bleed 248 x 86

Bleed 121 x 86

So now you’ve decided to book a campaign with one of our media brands, make sure you make the biggest possible impact to capture the imagination of your target audience.

services

REDACTIVE SERVICES

Redactive’s award-winning marketing and design team offers a one-stop-shop for all your creative needs. We can help you to create compelling: ∙ Print advertising

∙ Digital advertising – including interactive tablet versions

∙ Video advertising

∙ White papers, reports & research studies

∙ Micro/websites

∙ Brochures

Furthermore, if you would like to supplement your advertising with your own content marketing campaign, we can help you to produce:

∙ Magazines in print & digital formats∙ Apps for mobile & tablet∙ Digital content∙ Events Our pricing is flexible and we can devise solutions to meet most budgets. If you’re interested in working with us contact: Lucy FreedmanSenior Brand Marketing ExecutiveE: lucy.freedman@redactive.co.ukT: 020 7324 2703

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