Power star Pawan Kalyan :Power star Pawan Kalyan :

Without a doubt, Pawan Kalyan is the single biggest super star of Tollywood Without a doubt, Pawan Kalyan is the single biggest super star of Tollywood and to say that he enjoys a demigod status in the hearts and eyes of the and to say that he enjoys a demigod status in the hearts and eyes of the people from AP, Karnataka and Tamilnadu is an understatement. His people from AP, Karnataka and Tamilnadu is an understatement. His phenomenal rise to super stardom started with his first film way back in phenomenal rise to super stardom started with his first film way back in 1996. His meteoric rise can only be attributed to his devotion, commitment 1996. His meteoric rise can only be attributed to his devotion, commitment and love for cinema and love for cinema

His portrayal of roles as the quintessential college student, the ardent lover, His portrayal of roles as the quintessential college student, the ardent lover, the younger brother, the protagonist, the revolutionary, the jocular hero the younger brother, the protagonist, the revolutionary, the jocular hero forms a lethal combination with his dialogues – which he delivers with forms a lethal combination with his dialogues – which he delivers with effortless ease. effortless ease.

These qualities have ensconced him in the hearts and minds of the younger These qualities have ensconced him in the hearts and minds of the younger generation firmly. “POWER STAR” as he is fondly known as. generation firmly. “POWER STAR” as he is fondly known as.

FilmographyFilmography Year Year Title Title1996 Akkada Ammayi Ikkada Abbayi 1996 Akkada Ammayi Ikkada Abbayi 1997 Gokumamlo Seetha 1997 Gokumamlo Seetha 1998 Suswagatham, Tholi Prema 1998 Suswagatham, Tholi Prema 1999 Thammudu 1999 Thammudu 2000 Badri 2000 Badri 2001 Khushi 2001 Khushi 2003 Johnny2003 Johnny2004 Gudumba Shankar2004 Gudumba Shankar2005 Balu ABCDEFG2005 Balu ABCDEFG2006 Bnagaram, Annavaram 2006 Bnagaram, Annavaram 2008 Jalsa 2008 Jalsa 2010 Puli 2010 Puli 20112011 Teenmar Teenmar 20112011 Panjaa (Ready to Release) Panjaa (Ready to Release)

Pawan Kalyan’s Box office collections

Film Gross Collection

Jalsa (2008) 40 CroresAnnavaram (2006) 24 CroresBalu (2005) 21 CroresKushi (2001) 27 CroresBadri (2000) 13.5CroresThammudu (1999) 10.1 CroresTholi Prema (1998) 14.5 Crores

Jalsa Records

Jalsa Music release function was broad casted by 4 Telugu TV channels and Jalsa Music release function was broad casted by 4 Telugu TV channels and recorded 27.95 TRP rating and bagged Record breaking film event.recorded 27.95 TRP rating and bagged Record breaking film event.35 lakhs units of audio cassettes were sold in the first week of audio 35 lakhs units of audio cassettes were sold in the first week of audio release.release.2 lakhs caller tunes downloaded.2 lakhs caller tunes downloaded.Jalsa songs broadcasted 64 times every day in FM Radio.(34 times was the Jalsa songs broadcasted 64 times every day in FM Radio.(34 times was the old record)old record)Jalsa mobile and online game launched. This is the Jalsa mobile and online game launched. This is the first time to happen in first time to happen in TollywoodTollywood..

Jalsa World RecordJalsa World Record•  Pawan Kalyan’s Jalsa stood 9th place at the Pawan Kalyan’s Jalsa stood 9th place at the world Box officeworld Box office with its with its collection of first week. collection of first week. 1. Jalsa stood 1. Jalsa stood 9th place at world Box office9th place at world Box office..2. 1.15 Crores watched the film in the first week2. 1.15 Crores watched the film in the first week3. The film has collected Rs21 Crores in the first week- 3. The film has collected Rs21 Crores in the first week- a record in a record in TollywoodTollywood..4. Box office Majo- has conducted a survey worldwide and published in their 4. Box office Majo- has conducted a survey worldwide and published in their magazine that Jalsa is the 9th highest Gross collector in the world, in the magazine that Jalsa is the 9th highest Gross collector in the world, in the first week of its release.first week of its release.5. 5. First time A Telugu film Jalsa got the place in the world box office.First time A Telugu film Jalsa got the place in the world box office.

PANJAA MOVIE DETAILSPANJAA MOVIE DETAILSMain leads Main leads – Pawan Kalyan, Sarah Jane Dias, Anjali – Pawan Kalyan, Sarah Jane Dias, Anjali LavaniaLavania

Casting Casting - Jackie Shroff, Atul Kulkarni, - Jackie Shroff, Atul Kulkarni, Brahmanandam, Ali, Subbaraju Brahmanandam, Ali, Subbaraju

Music Music – Yuvan Shankar Raja – Yuvan Shankar Raja

Director Director – Vishnu Vardhan – Vishnu Vardhan

ProducersProducers – Neelima Tirumalasetti, Nagesh Muntha, – Neelima Tirumalasetti, Nagesh Muntha, Shobu Shobu Yarlagadda, Prasad Devineni Yarlagadda, Prasad Devineni

Banner Banner – Sanghamitra Arts & Arka Mediaworks Pvt. – Sanghamitra Arts & Arka Mediaworks Pvt. LtdLtd

Genre Genre – Action/Adventure– Action/Adventure

Tentative Music release Tentative Music release – Nov -2011– Nov -2011

Tentative FILM release Tentative FILM release – Dec -2011– Dec -2011

Main leads Pawan Kalyan & Sarah Jane Main leads Pawan Kalyan & Sarah Jane

Directed By – Vishnu vardhanDirected By – Vishnu vardhan

Vishnuvardhan, is an Indian Vishnuvardhan, is an Indian film director. A one-time associate . A one-time associate of of Santosh Sivan he made his  he made his directorial debut in 2003 with directorial debut in 2003 with Kurumbu However, his subsequent However, his subsequent films, films, Arinthum Ariyamalum (2005),  (2005), Pattiyal(2006) and Billa (2007), went (2006) and Billa (2007), went on to become highly successful on to become highly successful ventures, turning him ventures, turning him Big Director .Big Director .

Produced By – Produced By – Sanghamitra Arts & Arka Mediaworks Pvt. ltdSanghamitra Arts & Arka Mediaworks Pvt. ltd.

.

Arka Media was found in 2001. Since then we have been a production studio concerned with crafting story and connecting it to a desired audience. We bring talented artists, designers, directors and film makers together in the shared goal of connecting an audience through innovative movie making. Our work has garnered number of awards and recognition including Film Fare and Television Awards

Movies : Vedam ( Nandi Award winner )

Maryada Rammanna

Music By – Yuvan Shankar Raja Music By – Yuvan Shankar Raja

Yuvan Shankar Raja is an Indianfilm score and soundtrack composer, singer and occasional lyricist. He has predominantly scored music for Tamil as well as several Telugu films. His musical career began in 1996, at age 16, as he composed the film score for Aravindhan. After initial struggle, he made his big break with the Thulluvadho Ilamai soundtrack (2001), and evolved as one of Tamil cinema's most sought-after composers by the mid-2000s.[1]

Brand value in AP and beyond Brand value in AP and beyond

• His much anticipated and eagerly awaited movie ‘PANJAA‘ His much anticipated and eagerly awaited movie ‘PANJAA‘ is releasing on Dec 2011 and it would be an opportune is releasing on Dec 2011 and it would be an opportune time for clients to utilize this opportunity for the biggest time for clients to utilize this opportunity for the biggest bang. bang.

• The hype around the movie is stupendous at the least and The hype around the movie is stupendous at the least and

the expectations that are riding with it are huge. It is this the expectations that are riding with it are huge. It is this stature that will beckon and appeal to any company that stature that will beckon and appeal to any company that needs to market a product. needs to market a product.

• Pawan Kalyan’s reach crosses geographical boundaries Pawan Kalyan’s reach crosses geographical boundaries and extends into Tamilnadu and Karnataka. His popularity and extends into Tamilnadu and Karnataka. His popularity in the Telugu NRI world is also huge- Jalsa being the classic in the Telugu NRI world is also huge- Jalsa being the classic example.example.

• In a market with a very high proliferation of local, regional In a market with a very high proliferation of local, regional and international brands, a brand endorsement by Pawan and international brands, a brand endorsement by Pawan Kalyan will prove to be a prudent choiceKalyan will prove to be a prudent choice

By 2002, Pawan Kalyan’s popularity soared so high that Pepsi roped him in as their Brand Ambassador and pitted him against their arch rival Coke (Thumbs Up), being promoted by his big brother, Chiranjeevi.

Pawan Kalyan was the first South Indian actor to appear in an endorsement, for the soft drink PEPSI.

It is a known fact in the marketing world that this was the decisive move that helped Pepsi leapfrog from the “also ran” to the “contender” status.

Pepsi Endorsement

What Next

The stage is set for his next big movie “PANJAA”. This is an opportune time to leverage his brand value and his phenomenal reach and create an impact for the right product.The anticipation surrounding the movie is huge and it would be a dream come true for any marketing campaign with Power Star Pawan Kalyan .

Brand Scope  1. Stage Backdrop of the audio event 2. Audio release with movie back drop 4. Logo on the back side of Audio CD 5. Logo on Out film poster publicity 6. Special thanks to Sponsor at the movie titles

Deliverables for ‘Powered By’(20 Lakhs):• 1. Name of the sponsor to be associated to the event as ‘Powered

By’.• 2. Sponsor’s logo prominently displayed on the stage Backdrop.• 3. Company CEO will be invited as one of the Honor Guest. • 4. Logo will be displayed on the backside of the Audio CD cover.• 5. Special Thanks will be given to sponsor at the movie titles.• 6. Sponsor’s promotion material played on the High Resolution LCD

screens present at the venue at regular intervals.• 7. This event will be telecasted in all famous TV channels in AP.• 8. Sponsor’s logo present in all promotional and event related

material wherever possible.• 9. Logo space in hoardings & posters displayed throughout AP.• 10. 20 VVIP passes and 40 VIP passes given as complements.• 11. Live internet telecast through a leading website telecasted all

around the world.• 12. Any of the Cast & Crew who are part of this film will visit your

mall or place.

Deliverables for Co- Sponsor(12 Lakhs):• 1. Sponsor’s logo prominently displayed on the stage Backdrop.• 2. Company CEO will be invited as one of the Honor Guest. • 3. Logo will be displayed on the backside of the Audio CD cover.• 4. Special Thanks will be given to sponsor at the movie titles.• 5. Sponsor’s promotion material played on the High Resolution LCD

screens present at the venue at regular intervals.• 6. This event will be telecasted in all famous TV channels in AP.• 7. Sponsor’s logo present in all promotional and event related

material wherever possible.• 8. Logo space in hoardings & posters displayed throughout AP.• 9. 10 VVIP passes and 20 VIP passes given as complements.• 10. Live internet telecast through a leading website telecasted all

around the world.• 11. Any of the Cast & Crew who are part of this film will visit your

mall or place.

Deliverables for Associate Sponsor(5 Lakhs):• 1. Sponsor’s logo displayed on the side banners

present at the venue.• 2. Sponsor’s promotion material played on the High

Resolution LCD screens present at the venue at regular intervals.

• 3. This event will be telecasted in all famous TV channels in AP.

• 4. 10 VIP passes given as complements.• 5. Live internet telecast through a leading website

telecasted all around the world.If you have any other specific requirements and

deliverables, we can discuss and arrange for the same.

Further queries Contact:Further queries Contact:With Best regardsWith Best regards

Manoj kumar.VManoj kumar.VM# 97058 65893M# 97058 65893 88015 4312388015 43123www.facebook.com/cinemafactorywww.facebook.com/cinemafactory