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PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands...

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PARTNERS FOR BUSINESS 2017/2018 Innovation Laser technology – page 33
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Page 1: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

PARTNERS FOR BUSINESS2017/2018

Innovation

Laser technology – page 33

Page 2: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business.As a traditional German company, Steiff has always stood for a firm dedication to its core values. The stringent Steiff purity law is trusted by millions of people all around the globe. We have the highest expectations and are uncompromisingly committed to meticulous quality with deep-rooted tradition.

Creating a Brand Experience They’ll Remember Forever. Expressive soft toys are the perfect communication tools for businesses. Steiff, the inventors of the Teddy bear, can work with you to create customized plush programs that generate maximum results as company mascots, corporate gifts, or incentive rewards — whatever your business goal. Let our Corporate Business department work with you to create a brand experience that will be remembered forever — a one-of-a-kind friend for life from Steiff.

Usage Used everywhere, whether in miniature or life-size, as a small gift or a beautiful custom-made Teddy for a special occasion. We offer an endless range of tailored products – in the truest sense of the word. See for yourself how our diverse business collaboration options can help you.

High-Quality Emotions since 1880

© Staatliche Museen zu Berlin, Vorderasiatisches Museum, Foto: Olaf M. Teßmer

Emil Nolde, „Stilleben (mit gestreifter Ziege)“,Gemälde 1920 © Nolde Stiftung Seebüll, S. 22

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Page 3: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Margarete Steiff is born in Giengen an der Brenz; she contracts polio at the age of 18 months.

Construction of the east wing in double steel design

Teddy Clown and other colourful products are introduced.

100th birthday of the Teddy bear and world premiere of the musical“Teddy – a Musical Dream” by Uli Brée.

Margarete establishes her own felt clothing business.

Franz Steiff (Margarete’s nephew) develops the “Button in Ear” as the legendary trademark.

The famous character, Mecki, appears.

125th anniversary of the company and opening of the Steiff Museum.

The first soft toy – the littleelephant – is created.

Establishment of Margarete Steiff GmbH on 30th May 1906

The first replicas for the collectors’ market appear.

135 years of Margarete Steiff toys

New construction ofthe 1st factory building

Teddy bear boom – 973,999 Teddy bears are produced

Petsy – the first machine washable Teddy bear – is created.

Richard Steiff (Margarete’s nephew) develops the 55 PB, which is later renamed Teddy bear afterTheodore “Teddy” Roosevelt.

Margarete Steiff dies on 9th May 1909. Richard Steiff (Margarete’s nephew) constructs the “Roloplan” kite.

Founding of the Steiff Club for enthusiasts and collectors.

1847/1849 1903 1926 2002

1877 1904 1951 2005

1880 1906 1980 2015

1890 1907 1984 2017

1902 1909 1992 2017

High-Quality Emotions since 1880

Revamping of the branding of Margarete Steiff GmbH

Promotional Gift Award awarded to the Stihl beaver

Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business.As a traditional German company, Steiff has always stood for a firm dedication to its core values. The stringent Steiff purity law is trusted by millions of people all around the globe. We have the highest expectations and are uncompromisingly committed to meticulous quality with deep-rooted tradition.

Creating a Brand Experience They’ll Remember Forever. Expressive soft toys are the perfect communication tools for businesses. Steiff, the inventors of the Teddy bear, can work with you to create customized plush programs that generate maximum results as company mascots, corporate gifts, or incentive rewards — whatever your business goal. Let our Corporate Business department work with you to create a brand experience that will be remembered forever — a one-of-a-kind friend for life from Steiff.

Usage Used everywhere, whether in miniature or life-size, as a small gift or a beautiful custom-made Teddy for a special occasion. We offer an endless range of tailored products – in the truest sense of the word. See for yourself how our diverse business collaboration options can help you.

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Page 4: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

The Beverly Hills Hotel and Bungalows Dorchester Collection: The Beverly Hills Hotel is one of the most famous hotels in the world. The hotel’s distinctive boutiques offer an array of custom merchandise for their exclusive clientele.

Your hotel brand ambassador

Lobinger Hotels GmbH & Co. KG: The Teddy bear is available as a merchandise product.

Alpen Wellness Resort Hochfirst *****: We welcome our youngest guests on arrival at the hotel with a wonderful Hochfirst Teddy bear from Steiff. This heartfelt, personal and most importantly high-quality gift will light up the hearts of our guests.

Motel One GmbH: The Teddy bear is an exclusive gift for the newborn babies of the staff.

Hangtag

Customisable with an

order of at least 250

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Page 5: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Boeing: To commemorate 100 years of successful flying, Boeing and Steiff partnered to present both a soft plush toy and a mohair heirloom collectible. Dressed as an aviator, the two bears gave aviation enthusiasts a way to join in the company’s global centennial celebrations.

The perfect travel companion

Lufthansa Industry Solutions AS GmbH:The Teddy bears are gifts for employees.

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Page 6: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Deutsche Bank/Berliner Bank: both banks awarded all new financial care packages with an exclusive, cuddly bonus. As an extra incentive for taking out education insurance for young people, this Teddy bear has become a coveted member of the Deutsche Bank Group, and thus yet another element of successful, emotional customer loyalty.

Christmas and Loyalty Gifts

Canvas bag

Customisable with an order

of at least 250

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Page 7: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Krumbach

Teinacher

Giveaways for your promotional campaigns

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Page 8: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Promotion with value transfer

If the customer purchases tumble dryer model TCE635WP from Miele, they will receive the Teddy bear ‘Herr Miele’ as a bonus. It can be dried in the dryer.

Chest tag

Customisable with an

order of at least 250

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Page 9: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Dentsply Sirona: Guaranteed to make necks crane and eyes widen, the Steiff giraffe was used as an unusual buyer’s premium. Towering at 1.10 m in height, it now serves to take people’s minds off the present in some dentist surgeries.

Value added idea‘s for your promotional campaigns

WAGO: The leading electronics supplier gives customers the seal from our standard range as a bonus when they purchase a certain product package.

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Page 10: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

YOOX NET-A-PORTER GROUP S.p.A.: Exclusive designer fashion opts for a timeless look that will still be relevant in years to come. For the haute couture online trader, we send a pair of bears in designer outfits to strut their stuff on the catwalk.

Hoffmann GmbH Qualitätswerkzeuge: The Teddy bear in a suitcase – actually a logical conclusion for a company that sells many of its products in a practical transport container. We supply the tool for the range that is met with an emotional response and twinkling eyes. With success guaranteed.

Suitcase

Customisable with an

order of at least 3,000

Suitcase tag

Customisable with an

order of at least 250

Value added idea‘s for your promotional campaigns

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Page 11: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Charity and Character Creation

Stiftung Pro UKBB: The foundation of the university children’s hospital in Basle attracts the right attention at charity events with cute cuddly animals. They have dedicated themselves to the well-being of the children and adolescents and Boby, the funny little guy, always tags along and is loved by the children. www.pro-ukbb.ch

University Hospital of Munich and the ‘Das Neue Hauner’ foundation: Dr. Pingi from Steiff originated from an art contest. For every cuddly animal sold, a portion goes directly to the foundation and helps build the new Dr. von Haunersche children’s hospital.

Production

Based on sketches

Walking acts

For fundraising events

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Page 12: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Stiftung Deutsche Krebshilfe: Maari®, the mascot for the German Children’s Cancer Aid, was developed by the organisation after its foundation in 1996, together with Margarete Steiff GmbH. Maari® is given to children’s cancer wards to bring comfort and hope to those affected. Thanks to many generous donations, some 17,000 children with cancer have been brought great joy by the ‘Giving comfort with Maari®’ initiative since its launch.

Doing some good: the development of an irresistibly adorable soft toy for a good cause was an honour for us.

Charity and Character Creation

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Page 13: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Staatliche Museen zu Berlin, PergamonmuseumNolde Stiftung Seebüll

High-quality souvenirs for art and culture

Packaging

Customisable with an

order of at least 1,000

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Page 14: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

BASF SE: To mark the 150th anniversary of the chemical giant, a chemist bear was developed – complete with safety goggles and safety shoes, of course. Safety first.

Strong positioning for your brand: unique details reflecting your corporate image make the anniversary bears coveted collector’s items.

Ready for the lab: credible and simultaneously clever details make the bear look authentic.

Customised accessories:tailored to your requirements

London 2017

Barcelona 2015

Paris 2016

Hamburg 2014

Paris 2013

Company Anniversaries and Events

Chemisches Laboratorium Dr. Kurt Richter GmbH: A nod to the various trade fair locations is achieved through outfits to match the host country.

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Page 15: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Company Anniversaries and Events

fritz-kola

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Page 16: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Getting their teeth into it: clever details offer the intelligent unification of product and brand.

Multitasker: two brands, one product that stands for consist-ency and reliability.

A completely customisable product: brand identity you can touch.

Mascots and Brand Ambassadors

ANDREAS STIHL AG & Co. KG: the finest material to meet the toughest requirements – including for kids’ bedrooms. With the STIHL brand ambassador Tim Timber, Steiff conveys unique brand values.The customised, comprehensive package of product details and packaging has yielded a smart new friend that is guaranteed to delight future Stihl fans.

Packaging

Customisable with an

order of at least 1,000

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Page 17: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

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Zurich:An unmistakable gift for Switzerland in its national colours.

Ulm:The symbol of the city as a souvenir – the Ulm sparrow.

Stuttgart: A wonderful souvenir of an eventful day in the Württemberg State Museum.

Regional brand ambassadors

Our cuddly brand ambassadors represent you, be it your business, city or country – because Steiff knows no boundaries.

Vienna:A cuddly memento of

Josef Manner & Comp. AG.

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Page 18: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Fendt Traktoren

TÜV Rheinland

Highly customisable

Laser engraving has been nothing but beneficial:· Long-lasting company logo that cannot be removed· Safe, harmless branding for babies · Exclusive gift· Quick delivery

Innovation Laser technology

Laser technology

Baby articles are customisable

with an order of at least 250

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Page 19: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Easter products

Charly Fynn Lotte

Charlyalso in 23 cm

The route to your customised Steiff bearKeyrings

12 cm

Small bears16-18 cm

Large bears28-30 cm

item no. 987717

item no. 987748 item no. 987700

item no. 988349 item no. 987779 item no. 987786

item no. 987755item no. 987762 item no. 987731

Linda lamb (14 cm)item no. 987847

Pilla duckling (16 cm)item no. 987854

Mr. Cupcake rabbit (22 cm)item no. 987830

item no. 987724

from 250 units

Delivery time: 10–12 weeks

1 Select character: Select a model from the articles on display.

2 Choose accessories: Choose the right accessory.

4 Finished: Once you have approved the sample and placed your order, you will receive

your unmistakable ambassador in 10–12 weeks.

3 Branding: Send us your vectorised files. We will then provide you with a visual quotation.

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Page 20: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Hat Scarf Dress T-shirt V-Neck

Trouser Chest tagT-shirt Rounded neck

Hangtag Suitcase/suitcase tag

Canvas bag

Suitcase can be customised from 3.000 units

Optional: suitcase tag can be customised

from 250 units

T-Shirt and trouser available as a setHat and scarf available as a set

item no. 987717

Keyrings 12 cm

Easter products

Small bears16-18 cm

Large bears28-30 cm

Charly Fynn Lotte

item no. 987748 item no. 987700

item no. 988349 item no. 987779 item no. 987786

Charlyalso in 23 cm

item no. 987755item no. 987762 item no. 987731

Linda lamb (14 cm)item no. 987847

Pilla duckling (16 cm)item no. 987854

Mr. Cupcake rabbit (22 cm)item no. 987830

item no. 987724

Hat only available for the Pilla duckling

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Page 21: PARTNERS FOR BUSINESS...Brand transfer with Steiff No one does it like we do. We transfer brands through the soft world of Teddy bears into the hard realm of business. As a traditional

Margarete Steiff GmbH Richard-Steiff-Straße 4 89537 Giengen an der Brenz, Deutschland www.steiff.com

Contact Europe: [email protected] +49 (0) [email protected] +49 (0) 7322-131-588

Contact USA: [email protected] +1 401-312-0080

© Margarete Steiff GmbH | Printed in Germany – 800 EN 8/2017 | Subject to alterations | 916168

Customised designs Would you like even more optionsor do you require a customised design?We look forward to hearing from you!

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