How IBM does BYOD

© 2012 IBM Corporation

Optimizing the World’s Infrastructure

Copenhagen May 22 2012

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What is BYOD

In the consumerization of IT, BYOD is a phrase that has become widely adopted to refer to employees who bring their own computing devices – such as smartphones, laptops and PDAs – to the workplace for use and connectivity on the corporate network.

BYOD is short for Bring Your Own Device

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Why BYOD

Consumer technology is convenient, easy to learn, and fun to use.

Consumer technology brings real business value in terms of productivity and business agility.

Users (might) pay for their own equipment.

Cutting edge technology.

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And why not . . .

Consumer technology is generally not as secure and manageable as required by the enterprise.

Lack of a strategic approach to the consumerization of IT creates security risks, financial exposure, and a management nightmare.

Difficult to measure improved User Productivity.

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Top Free iPhone Apps:1. Temple Run (Imangi Studios, LLC)2. Doodle Sprint! (Wivvu)3. Zombie Farm (The Playforge, LLC)4. the Sheeps Free (Ivan Starchenkov)5. Pocket Potions (Breaktime Studios)6. Social Girl (Crowdstar Inc.)7. Dice With Buddies Free (Stofle Designs)8. Facebook (Facebook, Inc.)9. Instagram (Burbn, Inc.)10. Global War Riot (Addmired, Inc.)

Source: App Store Official Charts January 2012ZDNet.com Blog

Top Paid iPhone Apps:1. Angry Birds (Clickgamer.com)2. Fruit Ninja (Halfbrick Studios)3. Camera+ (tap tap tap)4. Where’s My Water? (Disney)5. Words With Friends (Zynga)6. Cut the Rope (Chillingo Ltd.)7. Tiny Wings (Andreas Illiger)8. MADDEN NFL 12 (Electronic Arts)9. Bejeweled (PopCap)10. TETRIS (Electronic Arts)

Top Paid iPad Apps:1. MONOPOLY for iPad (Electronic Arts)2. Where’s My Water? (Disney)3. SCRABBLE for iPad (Electronic Arts)4. TETRIS for iPad (Electronic Arts)5. Words With Friends HD (Zynga)6. Angry Birds HD (Chillingo Ltd.)7. Pages (Apple)8. THE GAME OF LIFE for iPad (Electronic Arts)9. Real Racing 2 HD (Firemint Pty Ltd.)10. MADDEN NFL 12 by EA SPORTS For iPad (Electronic Arts)

Citrix ReceiverVNCRDP

vSphere ClientiSSH

KeynoteQuickoffice

Microsoft OneNoteIBM Sametime

Lotus Symphony ViewerFlipboard

Dragon DictationVMware ViewCalculator Pro

NumbersPlainTextDropbox

Time ZoneshypOps

SharePlus LiteZoho Docs

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IBM and BYOD

425.000 IT-experts

530.000 Workstations and Laptops

Large number of Mobile Devices

Strict Business Conduct guidelines

Role-based Management

Tivoli Endpoint Manager

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Roles

Workstation Roles• Primary workstation• Secondary workstation• Shared workstation• Personaly owned workstation• Classroom workstation• Lab workstation

User Roles• Privileged • Non-privileged

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IT Asset Management

IT Operations IT Security and Compliance

Green IT

1 console, 1 agent, 1 server,

Tivoli Endpoint Manager

Microsoft Windows • Mac OSX • IBM AIX • HP-UX • Solaris • VMWare ESX Server •7 versions of Linux • iOS • Android • Symbian • Windows Mobile

• Network Asset Discovery

• Hardware and Software inventory

• Software Use Analysis

• Software license compliance analysis

• Patch management

• Software Distribution

• OS deployment

• Remote control

• Mobile Device Management

• Security Baselines

• Vulnerability assessment

• Network quarantine

• Multi-vendor anti-virus Management

• Endpoint protection

• Windows and Mac power management

• Wake-on-LAN

• Current power usage baselines and savings models

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IBM Internal Project

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2006 2007 2008 2009

Global endpoint security issues

2006 2007 2008 2009

Endpoint security issue by GEO

Americas

Europe

Asia

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Endpoint Manager - Mobile Device Management

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BlueMac

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BYOD

Key elements

• Strategi

• Policy

• Tool

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Ibm.com/mobile-enterpriseibm.com/tivoli/endpoint

Martin VittrupSenior Technology SpecialistIBM Denmarkvittrup@dk.ibm.com

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Speaker instructions• IBM speakers, IF you make any reference to product/services content

that won’t be announced until after your PCTY 2012 event concludes, you must include the disclaimer language (on slide 2 here) verbatim. The disclaimer language must be on the second slide in your presentation and is in addition to the “Acknowledgements, disclaimers and trademarks” page which is to be included in all presentations (slide 7 here).

• IBM speakers, you must include the “Acknowledgements, disclaimers and trademarks” page (slide 7 here) at the end of your presentation. IF you are speaking with a customer or Business Partner, you MUST use the disclaimer slide.

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Please note:• IBM’s statements regarding its plans, directions, and intent are

subject to change or withdrawal without notice at IBM’s sole discretion. • Information regarding potential future products is intended to outline

our general product direction and it should not be relied on in making a purchasing decision.

• The information mentioned regarding potential future products is not a commitment, promise, or legal obligation to deliver any material, code or functionality. Information about potential future products may not be incorporated into any contract. The development, release, and timing of any future features or functionality described for our products remains at our sole discretion.

• Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance that any user will experience will vary depending upon many factors, including considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve results similar to those stated here.

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Divider Slide

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Acknowledgements, disclaimers and trademarks

© Copyright IBM Corporation 2012. All rights reserved.

The information contained in this publication is provided for informational purposes only. While efforts were made to verify the completeness and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind, express or implied. In addition, this information is based on IBM’s current product plans and strategy, which are subject to change by IBM without notice. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, this publication or any other materials. Nothing contained in this publication is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software.

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