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Pitch

Date post: 13-Aug-2015
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PITCH
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PITCH

WORKING TITLE

I really like this title and think it is my favourite of the three because I think the red really stands out so people are drawn to it. The bold black font is framed really well by the red making it eye catching. It is a nice short, catchy title as it is easy to remember and will stay in peoples head, quite like ‘NME’. I want my magazine to be of a similar style to NME so I really think this title shows that, so hopefully when people see it they have some sort of idea of what is inside.

I really like the arrow background for this title, I think it is unique and quirky, it is very different to my first working title as it is not similar to any other music magazine title. The bold black writing on the yellow background stands out very well and is very out there, hopefully this means when people walk past it they will notice it straight away. I have stuck to the same name but have changed it a little. Instead of using a acronym I have written the title out in full words. I have done this so that people see the word ‘music’ so they can notice it is a music magazine straight away.

In this title I have combined some ideas from working title one and two and developed them. I really like this one as it is so quirky. The bright colours really make the title stand out and the arrow shape gives it a unique edge. The font is really different from an other magazine which will give it an individual edge. The black writing stands out really well on the bright background.Again, in this title I have spelt out the word music, so people can identify it is a music magazine. Using the word ‘you’ makes people feel that magazine is just for them, I like this because I feel the magazine is catered for each individual.

GENRE OF MAGAZINEMy magazine genre will be indie rock. However, it is aimed at people who have a wide taste in music and are willing to try different genres and new artists, therefore it will include a tiny bit of other genres such as rock and pop. For example, people who enjoy going to festivals and would appreciate a night in the dance tent just as much as a night in the pit.I have chosen to do this as I feel there is a gap in the market for this magazine. For example Q and MOJO include different genres, however, they are targeted at a older artist and I feel there is a gap for a magazine with a range of genres, however for a younger age. I feel that this is a good idea because it will appeal to different types of people and will include something most people enjoy.

PUBLICATION PATTERN AND COVER PRICE.

My publication pattern for my magazine will be monthly. I have chosen to do this because my magazine will have a lot of information, will include freebies and have competitions, therefore I feel there is enough information to keep the reader entertained and up to date for a month.As I have chosen to publish the magazine monthly, I can therefore charge a higher price as the reader will not have to spend the money as frequently. Although my audience are of a teenage age and therefore may not have a very high disposable income, from my questionnaire I found the majority of respondents were from a lower middle class background, meaning their household would have an average income of around £16,865 to £50,595 a year. Along with the interviewee who said he would be willing to pay around £5 for the magazine based on its content, I have decided to price my magazine at £3.99 a month. I think this is a good value for money price to say my magazine is released monthly. As my magazine is aimed at the teenage age it will be affordable for them.

READER PROFILEJay is a 19 year old student currently studying music at Manchester university. He loves the independence university has given to him and adores the freedom he has in Manchester. Jay is a very skilled guitar player and is inspired to learn to play the drums but struggles to find the time with this hectic life style of attending gigs and finding time to study. Jays favourite bands are Kasabian and The Courteeners, he attends every concert they play in Manchester and follows their music religiously, they are as he calls them ‘proper good bands’. However, Jay is always willing to listen to new music and play around with different genres, however he refuses to listen to chart music and he says its ‘over rated’ and ‘not even music’. Jay uses spotify to help introduce him to new music. He loves how spotify is always introducing him to new bands and styles of music, this has enabled him to become aware of festivals and concerts around the country that he attended over the summer with his flat mates. However, they will never replace his favourite festival, Leeds festival which he has attended every year for the past five years. Jay is a keen social networker and loves sharing new bands he has found with his mates on twitter. He also uses twitter to follow his favourite artists to keep up to date with the goings on in their lives. Jay loves reading M4U as it gives him a variety of good music as well as giving him the ‘proper music’ that he loves. He loves that the magazine is at a good price and comes out monthly as it is something he can afford even with a limited amount of money; it also gives him all the music information he could need for a month.A life without music for Jay, would be a ‘life not worth living, music finds its way to inspire him everyday of his life and he couldn’t imagine it any other way.

Jay, 19, Manchester Interests

MISSION STATEMENT

M4U’s aim is to deliver the reader up to date and honest information, we aim to provide you with the latest music gossip, as well as the new, the old and the most brilliant music.

STYLE OF THE MAGAZINEThe colours in my magazine are going to be fairly basic, yet colours that stand out. I have chosen to use mostly primary colours. However I will be using black for text as this will really stand out if it is surrounded by primary colours. Images in my magazine will be a variety of colours.

TEXT

The attitude of my magazine will be quite bold and confident. This will be highlighted by the bright colours and the artists included in my magazine.

Colours and image styles I will use.

In my magazine I am thinking of including competitions for festivals and gigs such as Leeds festival and Benicassim. I have decided to do this as these are things that will interest my readers and also encourage them to buy the magazine.

Fill in our questionnaire

for a chance to win LEEDS

FESTIVAL 2015 tickets!

As my magazine comes out monthly and has quite a high price of £3.99, I will be able to provide freebies to my readers. For example maybe a upcoming bands new single, or free headphones.

A

A!!

This is an example of an article that will be in my magazine. The background is bright to catch peoples eye and the text will be black to stand out on the bright background. I have included all of the primary colours as this will be the colour theme of my magazine. My articles will include Pull Quotes to highlight shocking, or important information in the article. The sort of articles I want to include are informative, for example information on a bands tour, their new album and there plans for the future. I also want to include interviews in my magazine with big celebrities that meet my magazines genre e.g. Alex Turner.

These are the sort of fonts that I will use for headlines in my magazine. I like them because their bold and they stand out.

ABCD abcd

Times new roman will be the text that I use to write my articles in.

I really like this article. I like the heading, the fact it is in a collage style and that it is also a pull quote.I also like the lay out of the text as it fits in nicely at the bottom of the page, leaving room for the main image, so we can identify straight away who the article is about. I also like the fact a medium long shot is used as we can see her outfit, and from this we can help to work out what kind of person she is, her personality, likes.

This is the sort of style my article will be. I like the fact that the main image is so big so that the reader can tell who the article is about. I like how the main image almost looks 3D as it stands out. This will really catch the readers attention.I like the black text as it stands out on the blank background. I like the interview style of the article, this is something that I will include in my magazine.

Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text.Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text. Text.

TOM ODELL

INSIDE THIS MONTHS COPY..

34

“PULL QUOTE”

11

TEXT

6

“PULL QUOTE”

AND MORE…7. TEXT16. TEXT23. TEXT9.TEXT1.TEXT32. TEXT13.TEXT3.TEXT12.TEXT2.TEXT19.TEXT4. TEXT8.TEXT15.TEXT40.TEXT46.TEXT44.TEXT

35

22 49

33


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