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PORTFOLIO MANGEMENT BY GURU PRASAD

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    Portfolio policy Portfolio policy should consider the

    following issues:-

    Selection of proper asset classes

    The mix of the assets

    The range allowed for each assetmix

    Risk level of the securities in theasset class

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    Different types of investors

    Individual investors- treat riskas possibility of losing moneyInstitutional investors- Definerisk as standard deviation or

    variability of returnsInd-categorized on theirpsychology like aggressive,confident, uncertain, extrovertIns-categorized on the basis ofbeneficiaries like pension fund orprovident fund

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    investors

    Ind- investment policies of the investorscan be laid down base on what theinvestors think is best for them

    Ins- the investment polices of theinstitutions are determine to a significantextent based on various legalrequirementsInd- Generally become complex becausethey are subject to taxesIns-Most of the major investment

    institution are, or the other hand exemptfrom the tax

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    Implementing investment

    strategiesTrade Motivation

    Assessing the market conditions

    Establishing initial tradingstrategies

    Trading information

    FlexibilityAssess effectiveness

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    Motivation According to Jack Treynor, key

    motives for trading are value,information and cash- flow. Valuetrades are rarely TIMELY, i.e. only on afew occasions. The value traders canuse time according to theirconvenience so that by extending thetime of trading, they can reduce the

    cost of trading. Thus they are lesssensitive to time compared to price.As information is liable to be spread

    across the market rapidly it loses value

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    Trading recommendations A single trading strategy should not be used at

    all time. A trader should prioritize and make

    contingency plans. One should consider expected costs for

    portfolio decision making. Rationalization of brokerage services are

    essentialSimilarly , if the trader trades with severalbrokers m he can quickly realize the differencebetween each of them and apply his skills toselect the best

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    Types of Goals Short term high priority goals-HOME

    LOAN

    Long term high priority goals-RETIREMENTlower priority goals-TOUR TO ABROADMoney making goals-SUBSTANTIAL WEALTH

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    Investment Constraints Liquidity- Emergency cash

    goal spending

    income taxesEstate transfer taxesInvestment Flexibility

    Tax considerations in investing

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    Determinations of

    Investment policies Absence of policyTraditional polices-

    Income

    Income growth

    Growth

    Aggressive Growth

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    Determinations of

    Investment policies Multi asset total return policy

    selection of proper asset classes

    The mix of the assets

    The range allowed for each assetmix

    Risk level of the securities in theasset classes

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    Classical decision making

    theory It revolves around three

    assumptions

    Asset integration-comparisonbetween two prospectiveinvestments

    Risk aversion-people prefer lessrisk

    Rational expectation- people take

    rational decisions

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    Psychology of Risk Reference dependence

    Mental accounting

    Biased Expectations

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    Significance of Behavioral

    Finance Standard Finance Vs Behavioral

    Finance

    Behavioral asset Pricing TheoryRisk PremiumsBehavioral Portfolio Theory

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    Behavioral asset pricing

    model It was developed by Shefrin and

    Statman. It was developed as an

    alternative to the Markowitz mean variance Portfolio. The behavioralinvestors build their portfolio in apyramid structured adding on a

    subsequent level. Each layer isassociated with particular investmentobjective and also reveals the investorsattitude towards risk

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    The Investment

    Professionals Financial Advisors

    Security analysts

    money managersMarket makersSecurity Designers

    Investment clubs

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    Individual investors

    Losing money

    Unfamiliar instruments

    Previous losses in familiarinvestments

    Contrary investment

    Risk potential Vs actual

    Risk and unfamiliarity

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    Contrary investment

    The Contrarian approach ofinvestment is doing opposite to

    what the other players in themarket place are doing. In otherwords the investor adopting a

    contrary investment style sells offhis holding when others are in abuying spree and buys whenothers are selling theirinvestments

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    Models of IndividualInvestors

    The Barnewall two way model

    The Bielard, Biehl and Kaiser Five

    way model

    The life cycle model

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    The life cycle model

    The life cycle model describes thestages in life as accumulation

    phased, consolidation phase,spending phase and gifting phase.The model further assumes thatthe risk tolerance of the individual

    and his ingestible surplus do notremain constant and thepreference of the investor keepschanging during the different lifesta es of the investor

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    The Barnewall two way model

    Passive investors Active investors

    The passive investors do not churn theirportfolio frequently to get the returns ontheir portfolios, whereas the active investorscontinuously rebalance their portfolios tocome up with a return of their satisfaction

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    The Bielard, Biehl and Kaiser Five waymodel

    Individualist-confident and careful Adventurer- go for big bets Guardian-anxious and careful, go

    for investment advisor Celebrity -swayed too much by the

    trend, do not have any expertise Straight Arrow-halfway between

    complete confidence and anxiety

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    The life cycle model

    Accumulation Phase

    Consolidation phase

    Spending phase

    Gifting phase

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    Institutional Investors

    Institutional Investors are thefinancial institutions, which collect

    and invest money on a long termbasis on behalf of individuals orcorporate. They include pension

    funds, life insurance companieswhich write ling term insurancebusiness, investment trusts, andunit trusts.

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    Institutional investors

    The major institutional investors in Indiaare Mutual funds, Financial Institutions,

    Insurance companies and commercialbanks. The Foreign institutionalinvestors are the most influential in theIndian market due to the volume of

    transactions executed by them which ismore than any other transactionexecuted by any other marketparticipant

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    Investment management

    The process can be broken into two steps

    Information process

    Implementation process

    The former deals with the selection of

    the stocks whereas the latter deals withthe proper execution of investmentideas and maintaining the values of thestocks

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    Drives of investmentpolicies

    Asset liability matching

    Regulatory and Legal

    considerationsTax considerations

    Liquidity needs

    Unique needs, circumstances andpreferences

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    Setting Objectives for theInstitutional investors

    Stability of principal

    Income

    Growth of income

    Capital appreciation

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    Investment policies ofinstitutional investors

    Pension and employee benefitfunds

    Endowment funds Insurance funds

    Commercial banks

    Mutual funds

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    Commercial banks

    A large part of the funds collectedby the banks in India are invested

    n the central governmentsecurities as they are perceived tobe safe as compared to the

    investment in the equity andequity linked products

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    Mutual funds

    During 1999-2000 the Mutualfunds in India managed to show a

    tremendous return owing to thesurge in FMCG stocks and otherConvergence stocks

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    Mutual funds

    Income schemes

    Growth schemes

    Income cum growth schemes

    Tax planning schemes

    Open end schemes Closed end schemes


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