POST SHOW REPORT
Sunbrella® is a registered tradem
ark of Glen Raven, Inc.
FADE PROOF / EASY CARE / BLEACH CLEANABLE
SUNBRELL A .COM
C
M
Y
CM
MY
CY
CMY
K
YatchAd_SYS_Spread_FA.pdf 1 4/5/18 5:29 PM
C
M
Y
CM
MY
CY
CMY
K
YatchAd_SYS_Spread_FA.pdf 1 4/5/18 5:29 PM
2 SINGAPORE YACHT SHOW POST SHOW REPORT
The mission of our team and the purpose behind the Singapore
Yacht Show has changed somewhat over the last few years. We
are lobbying and working closely with various governments in the
ASEAN economic community to promote this region as an alternative
winter destination for the global fleet of 5,000 or so superyachts
that are virtually all based in the Mediterranean in the summer. We
want some of them to turn left at the end of the summer season
and come to visit Asia for a change in the winter – a lot of them
would like to do so, and if they were allowed to charter here, they
would. The cost of bringing a superyacht half way round the world
and running it here for a season can easily be several million dollars
– so most owners won’t come if they can’t rent the yacht out when
they’re not using it, to cover some of that cost.
Thailand has announced that they are preparing to make the
necessary tax and immigration regulation changes. If we can get
Indonesia, which has some of the biggest and most beautiful cruising
grounds in the world, to also allow foreign yachts to charter without
having to be imported, then the tremendous economic impact
would be felt region-wide - and throughout the global industry.
MESSAGE FROM THE CEOThis year was the eighth edition of the Singapore Yacht Show, yet
it still feels like we’ve only just begun. I think this is because we all
still feel a sense of excitement that there is so much undeveloped
potential here in Asia - we want to see the yachting industry develop
and flourish, but we also want to see the extraordinarily beautiful
ASEAN region develop as a high-end yacht tourism destination.
Singapore is at its epicenter - rightly seen as “the Monaco of the
East” with the added benefit of a beautiful tropical coastal setting.
Exhibitors, clients and visitors alike all love this place. They love the
efficiency, safety and familiarity of the world-class infrastructure
and international culture here, which is perfectly reflected in the
ONE°15 Marina Sentosa Cove setting.
Every year our Yacht Show grows more significant on the
international boat show calendar, and has established itself as the
principal marketing platform in Asia for the global yachting industry.
We are proud to have an increasingly impressive display of nearly all
the major boat brands and their local or regional dealers at the show
each year - nearly 100 examples of their stunning sail and power
yachts and water craft of all shapes and sizes, with a record number
of world or Asia premieres.
Significantly, we also had many of the world’s best-known custom
superyacht builders present. Because while all boating is a healthy,
active outdoor lifestyle that is, easy to do and available to everyone
– we have boats in the show to meet any budget, no matter how
big or small - it’s superyacht tourism that would instigate change
in this region. It would bring exceptionally significant income and
prosperity to local businesses and communities, as well as revenues
for governments, job creation, and inward investment.
“Superyacht charter is what would really drive the growth of the whole industry in Asia - big boats and little boats alike.”
3SINGAPORE YACHT SHOW POST SHOW REPORT
– and thus a new generation of yacht tourists would be born. This
would be a huge boost to the whole industry here – big boats and
small boats alike.
As every year, on behalf of the whole team at SYS, I would like to
thank our exhibitors, who invest significant sums of money to bring
their boats to Singapore for the visiting public to enjoy – some are
shipped out specially from the builders in Europe - as well as our
generous and loyal sponsors, without whom the yacht show just
couldn’t happen. Our main sponsors this year were MTU, RUAG
Aviation, Cosmo Holistic Wellness, Sunbrella, Equilibria Capital
Investment, and Sevenstar Yacht Transport. The Singapore Tourism
Board and Sentosa Cove have been partners and sponsors from
the very beginning, as have ONE°15 Marina, our venue host – my
grateful thanks to you all.
Andy Treadwell
CEO and Founder
Singapore is the business capital right in the middle of ASEAN, and
the owners of the big yachts are big businessmen - and they will all
want to come here to do business.
With a new opportunity to charter yachts right on their doorstep,
more and more affluent people from China and all over this hugely
wealthy region would be more easily tempted to try it out – and thus
a new generation of yacht tourists would be born. This would be a
“Developing a superyacht charter market in Asia would bring the highest spending tourism sector in the world to the region, with all its associated highly positive global PR.”
For enquiries about participating in SYS 2019, please contact [email protected] or +65 6304 7950
4 SINGAPORE YACHT SHOW POST SHOW REPORT
CONTENTS
6
812
THE SHOWOVERVIEW OF THE SINGAPORE YACHT SHOW 2018
FACTS & FIGURES
KEY ACTIVITIES
212330
YACHTS ON SHOWSUPERYACHT HIGHLIGHTS
ASIA PREMIERES
YACHT LIST
32343637
EXHIBITORSON WATER
EAST WEST PAVILION
NORTH PAVILION
ESPLANADE & RETAIL VILLAGE
1619
SPONRSORS &PARTNERS OFFICIAL SPONSORS & PARTNERS
SUPPORTING PARTNERS
42434446
MARKETING & PRKEY FIGURES
MEDIA PARTNERS
COLLATERALS
MEDIA COVERAGE
38 TESTIMONIALS
48 ASIA PACIFIC SUPERYACHT CONFERENCE & PROFESSIONAL INDUSTRY MULTIPASS
CONTRIBUTING PHOTOGRAPHERS: CAROLYN STROVER, ADRI-AN THOO, GARETH GAY SEN MIN, YEO MING HUI, ANDY HO, ONE°15 MARINA, SENTOSA COVE, BLUEIPROD, GUY NOWELL
The Singapore Yacht Show (SYS) 2018 was more than just a boat show. It was a marine lifestyle event with something for everyone aspiring to own or rent a boat, a yacht, superyacht, a luxury boat - or just wanting to learn more about the yachting lifestyle. With a distinct focus on bringing the latest and best to the market, SYS 2018 really was the must-attend event of the year.
OVERVIEW OF THE 2018SINGAPORE YACHT SHOW
The main attraction was, of course, the superyachts and luxury
boats on display. More than 90 vessels hailed from the Netherlands,
England, Italy, France, Australia, North America, South Africa
and China, some of which were making their debut in Asia.
If seeing is not enough then a visit to the Floating Leisure Hub on
the marina was sure to satisfy anyone’s watersport cravings. This
interactive space gave guests the opportunity to try out the newest
water toys, tenders and equipment on the market. Newcomers
to the on-water lifestyle could also speak with professionals
who were on hand to guide them on their boating journey.
On land, visitors were treated to a jam-packed schedule of
activities at the Luxury Lifestyle Pavilion, Superyacht Builder
Pavilion, VIP Lounge, Gin and Wine Festival, Boardwalk
Retail Village, Art Soirees and the Kids Creative Workshops.
However, it was when it came to party time that the Singapore Yacht
Show really excelled; with nearly 60 separate events, gatherings,
forums, lunches and yacht parties, visitors definitely weren’t stuck
with nothing to do come nightfall. The peak of the social calendar
was The Sentosa Ball held on Thursday 12 April at the W Singapore –
Sentosa Cove, a sparkling evening of glitz and glamour which proved
so popular that next year’s event is already on the drawing board.
There was much to see and many to meet for those who spent
the four days with us at the Singapore Yacht Show this year.
For enquiries about participating in SYS 2019, please contact [email protected] or +65 6304 7950
8 SINGAPORE YACHT SHOW POST SHOW REPORT
15.4%VISITOR GROWTH
SINCE 2016
FACTS & FIGURESVISITORS
YACHTS & WATERCRAFT
15,700+PARTICIPANTS
23SUPERYACHTS
1 00+YACHTS, BOATS & WATER-
CRAFT ON DISPLAY
14ASIA PREMIERES
OF VISITORSC-SUITE EXECUTIVES
OR BUSINESS OWNERS
36%
9SINGAPORE YACHT SHOW POST SHOW REPORT
1 76BRANDS
BRANDS
NUMBER OF BRANDS INCREASED BY 17.3% SINCE 2017
10,000SQMON-LAND & ON-WATER
EXHIBITION SPACE
8%7%
17%
14%
21%
22%
6%
6%
GEOGRAPHICAL BREAKDOWN OF EXHIBITORS & VISITORS
VISITORS (%)EXHIBITORS (%)
AMERICASEUROPE
SINGAPORE
REST OFASIA PACIFIC
REST OFWORLD
6%
21% 33%
40%
3%
5%
11% 42%
39%
ELECTRONICS/ FOOD & BEVERAGE
PRIVATEAVIATION/TRANSPORTATION
FINE ARTS/FABRICS/LUXURY GOODS
OTHERS
REAL ESTATEYACHT BROKERS
YACHTBUILDERS/SHIPYARDS
YACHTEQUIPMENT/
SERVICES
10 SINGAPORE YACHT SHOW POST SHOW REPORT
VISITORS BY INDUSTRY
WHAT ARE OUR VISITORS INTERESTED IN?
GOVERNMENT/TRADE OFFICE & ASSOCIATIONOTHERS
YACHT SERVICES
YACHT BUILDERS/DESIGNERS/SHIPYARDS
FINANCE/LEGAL
YACHT BROKERS
14%
13%
13%
12%
12% 10%
18%
8%
BOATS UNDER24M FOR SALE
MARINESERVICES
LIFESTYLE/SOCIAL ELEMENTS
CARS & NON -YACHTING
LUXURY PRODUCTS
YACHTS FORCHARTER
TENDERS & TOYS
YACHTS OVER24M FOR SALE
PRIVATE AVIATION PRODUCTS &
SERVICES
YACHT PARTS/ACCESSORIES
LIFESTYLE/SOCIAL
44% 42% 37% 26%
20% 13% 12% 11%
11SINGAPORE YACHT SHOW POST SHOW REPORT
FINANCE/LEGAL
LIFESTYLE/SOCIAL
12 SINGAPORE YACHT SHOW POST SHOW REPORT
The 2018 Social Calendar was jam-packed with both on-land and on-water events ranging from cocktail receptions to watersport demonstrations. Here are the highlights of the four days, which allowed SYS’ buyers and sellers to connect in sophisticated surroundings.
KEY ACTIVITIES
YACHT PARTIES
13SINGAPORE YACHT SHOW POST SHOW REPORT
ALL THAT GLITTERS
The Sentosa Ball was the pinnacle of the Singapore
Yacht Show’s Social Calendar. Held on Thursday 12 April
at the W Singapore – Sentosa Cove, it marked the return
of this black-tie event, where Asia’s top influencers
came together with the world’s yachting leaders. The
occasion allowed guests to celebrate the glamorous side
of the Asian yachting scene, with a dazzling evening of
cocktails, haute cuisine, high fashion and great company.
The event also raised funds for The Biosphere Foundation
and their work in rehabilitating Asia Pacific’s oceans.
REGAL NIGHT
Back by popular demand after two successful
previous editions, Regal Night was another social
highlight at SYS 2018. It was an exclusive evening
of networking and entertainment on the rooftop of
ONE°15 Marina Club. Boating lifestyle-seekers, with
many flying in especially from China, now recognize
SYS as the principal platform for exploring Asia’s
most comprehensive selection of yachting brands.
It wouldn’t be a yacht show without a yacht party -
and this year, there were private cocktail parties and
festivities galore each night. Parties like the Poland
Shoik held on Lady Quik Glow went on well into the
night and really captured the festive yachting spirit.
YACHT PARTIES
14 SINGAPORE YACHT SHOW POST SHOW REPORT
Situated on the esplanade with an uninterrupted view
of the yachts, this year’s Gin and Wine Festival was
the perfect way to round off your day at the Show.
Guests were invited to sample a variety of gin-based
concoctions or fine wines from around the globe, whilst
plotting their next big buy.
For guests wanting to take home something
from the Show, this year saw the addition of the
Boardwalk Retail Village along the public esplanade.
Stretching from Quayside Isle to ONE°15 Marina
Sentosa Cove, it showcased lifestyle goods with a
more accessible price-point and was accompanied
by a range of mouth-watering food and beverages.
GIN AND WINE FESTIVAL
BOARDWALKRETAIL THERAPY
SYS wasn’t just about the superyachts. And the
lion dancers weren’t the only things roaring at this
year’s show, as a parade of Lamborghinis and Ferraris
descended on the Show on Saturday and Sunday
respectively. Sitting proudly on the esplanade,
they were a spectacle that excited all the senses.
SUPERCAR PARADE
REJUVENATINGYOGA
15SINGAPORE YACHT SHOW POST SHOW REPORT
SUPERCAR PARADE
FLOATING LEISURE
HUBWhen guests wanted to do more than just admire the
yachts and luxury boats on display, they headed over
to the Floating Leisure Hub on C/D Dock to try out the
latest marine toys. It was a chance to get hands (and
feet!) on the latest watersports equipment, watch
professional demonstrations and speak with key
industry players about starting your boating lifestyle.
It’s not all about the champagne and caviar. In 2018
we piloted a programme to broaden our VIP attendees’
experience at the Show. Wellness as the new status
symbol is fast replacing other signifiers of affluence
in the luxury lifestyle sector. Together with Yoga Plus,
we selected an exclusive list of affluent participants
to experience morning Yoga on board the top
deck of a yacht.
Yachting has always been an activity for the whole
family, but sometimes even budding pirates need some
downtime, which is where the Singapore Yacht Show’s
Kids Creative Workshops came in. Held from Friday
to Sunday in the Luxury Lifestyle Pavilion, children
were entertained so their parents were free to roam
the Show and discover all that yachting has to offer.
REJUVENATINGYOGA
CREATIVE KIDS
16 SINGAPORE YACHT SHOW POST SHOW REPORT
OFFICIAL SPONSORSAND PARTNERS
WELLNESS PARTNEROFFICIAL CAPTAIN’S LOUNGE PARTNER PRIVATE AVIATION PARTNER
OFFICIAL CANVAS PARTNER
HELD IN SUPPORTED BY
CONFERENCE PARTNER VENUE HOST VENUE HOST
OFFICIAL BUREAU PARTNER
OFFICIAL VIP LOUNGE FURNITURE PARTNER
OFFICIAL HOTEL PARTNER OFFICIAL POWER AND TEMPERATURECONTROL SOLUTIONS PROVIDER
OFFICIAL LUXURY PARTNEROFFICIAL VIP LOUNGE WINE PARTNER
OFFICIAL BEER PARTNER
The success of any show is dependent on a strong relationship with its partners and stakeholders, and the Singapore Yacht
Show is no different. We here at the SYS have worked incredibly hard to become an established fixture on the international
boat show calendar, a feat which would not have been possible without the support of our partners.
Each year, every partner, old and new, brings an additional note of excellence to the Show. From services suppliers to beverage
companies, it is the sum of these parts that add up to a greater whole.
MARINA RESORT PARTNER
SUPPORTING ASSOCIATIONS
17SINGAPORE YACHT SHOW POST SHOW REPORT
OFFICIAL SPONSORSAND PARTNERS
OFFICIAL FLORISTRY PARTNEROFFICIAL BICYCLE PARTNER OFFICIAL CATERING PARTNERVIP LOUNGE PARTNER
OFFICIAL CLOSING PARTYVENUE PARTNER
OFFICIAL TICKETING ANDPAYMENTS PARTNER
HOTEL PARTNER HOTEL PARTNER
HOTEL PARTNER PREFERRED AIRLINE PARTNER OFFICIAL GIN PARTNER
OFFICIAL WHISKY PARTNER
HOTEL PARTNER
LOUNGE PARTNER
PARTY WINE PARTNER DRINKS PARTNER OFFICIAL WATER PARTNER
OFFICIAL ICE CREAM PARTNER
OFFICIAL BUGGY PARTNER
AFTER PARTY VENUE OFFICIAL COFFEE PARTNER
OFFICIAL LADIES WEAR
SHOW PARTNER SHOW PARTNEROFFICIAL TENDER PARTNER
SHOW PARTNER SHOW PARTNER OFFICIAL KIDS CLUBOFFICIAL YOGA PARTNER
19SINGAPORE YACHT SHOW POST SHOW REPORT
SUPPORTINGPARTNERS
W orld ils
Each year the Singapore Yacht Show works closely with various local, regional and international organisations and
associations, who help promote SYS to their members and clients and thus form a vital part of the success of the Show. A big
thank you to them for their continued support!
20 SINGAPORE YACHT SHOW POST SHOW REPORT
This year’s show attracted exceptionally strong representation from the highest-profile dealers and the world’s leading yachting and boating brands, many of whom chose SYS to present both regional and world premieres. We are hugely grateful to them all for their continued support and help in cementing SYS as the leading show in Asia!
YACHTSON SHOW
21SINGAPORE YACHT SHOW POST SHOW REPORT
With naval architecture by Tim Heywood, and
built by the Dutch shipyard Amels, the 55 metre
(180 Ft.) LA FAMILIA was delivered in 2015 as the
yard’s limited edition 180 Ft. yacht. An impressive
custom interior by Laura Sessa Design.
LA FAMILIA is now offered for sale exclusively
through EASTWIND YACHTS. This premier
Amels is built to exceptionally high standards
for an experienced yacht owner.
M/Y LA FAMILIA
Built in 2006 by ISA Yachts, with exterior styling
by Walter Francini and a sophisticated interior
by Cristiano Gatto, AQUAMARINA presents in
immaculate condition.
AQUAMARINA offers sleek lines and an eye-
catching metallic turquoise hull, her neat lines and
compact look hide an extremely spacious interior.
In total, 12 guests are accommodated over six
cabins in a configuration of a spacious master
complete with office, an equally impressive VIP
cabin plus a further four guests cabins finished
with en suite bathrooms. Her exterior deck space
offers ample options for al fresco dining in a tri
deck layout. Most impressive of all is the upper
deck where 360-degree views are offered.
AQUAMARINA is exclusively for sale through
Burgess.
M/Y AQUAMARINA
22 SINGAPORE YACHT SHOW POST SHOW REPORT
This elegant and comfortable 39.4 metre motor
yacht, custom built in 2001 by Heesen and was
completely refitted in 2015. The impressive leisure
and entertainment facilities make her an ideal
charter yacht for socializing and entertaining with
family and friends. She accommodates up to 10
guests in five luxurious staterooms comprising one
full-beam owner’s suite located on the main deck,
two double VIP staterooms and two twin guest
cabins on the lower deck.
Her unique Amphibian Iguana tender is one of
only two in Asia and cruises at speeds up to 30
knots on water. Furthermore, LADY AZUL has
a beach club with inflatable pontoons and an
extensive range of water toys providing you a fun-
filled charter.
M/Y LADY AZUL
Semi-custom built by CRN, HAPPY DAYS has been
carefully designed down to the finest detail. Her
interior is the result of various collaborations with
the best Italian brands and incorporates a range of
prestigious woods, fabrics and leathers. The 34.2
metre motor yacht offers comfortable onboard
living with a bright and spacious 45 square metre
main salon and accommodation for up to 14 guests
in 5 generous ensuite staterooms.
Twin 2,800hp MTU engines power HAPPY DAYS
to cruise at 23 knots and reach a top speed of 27
knots. Combined with her large sun deck with
spa pool and sunpads, she is the perfect yacht for
hopping from island to island in style and comfort.
M/Y HAPPY DAYS
23SINGAPORE YACHT SHOW POST SHOW REPORT
M/Y HAPPY DAYS
This yacht is a shining gem which makes Azimut
Yachts’ offer even brighter and more precious.
The leading Italian brand set a new trend in the
wide body segment: up to five cabins with sleek
and sporty styling, the biggest living areas in
the category thanks to carbon fiber construction
and signature interior features which propose
an absolutely contemporary interpretation of
the new “Italian Renaissance”, bringing a new
language to boat interior design.
This 30 metre superyacht is designed and
handcrafted by English builder, Princess Yachts.
She is a contemporary superyacht with
generous use of glass throughout. Her sundeck
is a welcoming space complete with jacuzzi and
sunbeds. On the main deck, the owner enjoys
panoramic views in a forward-facing stateroom.
With over 50 years of boat building excellence to
their name, the Princess 30M typifies everything
we have come to expect from her builder.
PRINCESS 30M
AZIMUT GRANDE 27 METRI
ASIA PREMIERES
24 SINGAPORE YACHT SHOW POST SHOW REPORT
The new 76’ Perseo immediately strikes the eye for
its sporty yet stylish features, further enhanced
by its well-known Moon Grey metal silver – a
colour that dominates the seas and found in
both the hull and superstructure. The Riva 76’
Perseo is a collaboration between Officina Italiana
Design (OID) and Ferretti Group’s Engineering
Department.
Riva 76’ Perseo is a culmination of the brand’s
173-year-old history and the latest contributor in a
history of masterpieces.
Ferretti Group’s new flybridge yacht, Ferretti
780, is the natural heir in the 75-foot category
inheriting many of the successful features of
models launched over the past three years, to
which new and important elements have been
added in a continuation of cutting-edge solutions.
A collaboration between Ferretti’s engineering
specialists and Studio Zuccon International – the
Ferretti FY780 is a sleek, aerodynamic, stylish yacht
which will delight even the most fastidious owner.
FERRETTI FY780 TAI HE BAN EDITION
RIVA 76’ PERSEO
25SINGAPORE YACHT SHOW POST SHOW REPORT
Awarded the Best Exterior Design by World Yacht
Trophies, the Sanlorenzo SL78 was presented at
her Southeast Asia Premiere at the Show. The
Sanlorenzo SL78 is a mini superyacht in her own
rights featuring bespoke quality and entirely
tailor-made design according to each owner’s
wishes. The newly arrived hosted a special Art
Vernissage on board. A series of six works of
art, curated by Shih Yun Yeo, an independent
Singapore-based abstract expressionist painter
was available for guests to enjoy throughout the
Show, and a meeting with the artist herself was
available during Sanlorenzo’s media event and
VVIP cocktail party.
SANLORENZO SL78
The award winning Absolute 58 Fly arises from
the union between ergonomics and technology.
In this yacht, the values of the biggest luxury
motor yachts find an exciting implementation.
The IPS-800 systems and the celebrated
Absolute hull ensure low consumption,
maneuverability, silent movement, reliability,
in order to offer to sea-lovers a seagoing
experience guided by pleasure and safety on
all sides. The comfort expresses itself through
a space optimised in every detail, studied to
host seven guests with a maximum capacity
of fourteen people. Nothing can be left to the
chance when the aim is always reaching for
the absolute.
ABSOLUTE 58 FLY
26 SINGAPORE YACHT SHOW POST SHOW REPORT
From the moment you step aboard, luxurious
space is a constant companion. A timelessly
elegant exterior profile is fused with ingenious
interior layout solutions to deliver one of the most
technically advanced and spaciously proportioned
flybridge yachts on the water. Below, expansive
hull windows create a sense of constant forward
motion while generously flooding the interior
with light. This oasis of calm can then be
propelled to a top speed approaching 33 knots,
and all with nimble composure. Magnificent
refinement and performance, in equal measure.
PRINCESS P55
MARITIMO 51The Maritimo M51 combines breathtaking
performance and impressive features embodied
in the unmistakable Maritimo design – a
genuine long-range luxury motor yacht for
those looking for space, comfort and power.
The first thing you will notice is it loses
none of the Maritimo hallmarks: the aft bi-
fold doors, internal staircase to the enclosed
flybridge (with fold out sofa option) and the
walk around decks to the forward end of the
windscreen. Maritimo’s advanced hull design
and race-bred technology ensure superb balance,
poise and fuel efficiency without compromise.
27SINGAPORE YACHT SHOW POST SHOW REPORT27 SINGAPORE YACHT SHOW POST SHOW REPORT
Presented as an Asia Premiere, the new Beneteau
Oceanis 51.1 registered high interest from visitors
at the Show, each impressed by the new hull
design and increased interior spaces on board.
The Beneteau Oceanis 51.1 is truly a sailor’s yacht.
This sailing yacht’s new and improved design
has three configurations for the private cruiser,
the perfect charter yacht or the competitive
sailor. There are 700 individual options the
Owner can select ensuring that each Oceanis
51.1 is as individual as its Owner. The newly
designed stepped hull from Olivier Racocoupeau
improves sailing performance as well as
increasing internal space, making it the most
spacious yacht in the category. Elegant modern
finishes with brushed oak joinery and a clean deck
plan makes her a very attractive family cruiser.
BENETEAU OCEANIS 51.1
The latest model by Lagoon with the Lagoon
50, proves to be the trendsetter of a new
generation in the fleet. With her new visual
identity, catamaran lovers will appreciate
the generous volumes and panoramic views,
more than ever enhanced. On the Show’s first
day, the Lagoon 50 Asia Premiere was sold and
will be soon cruising around Thailand. The yacht
impressed visitors with big living spaces, several
smart features and new interior by Nauta Design
with new walnut wood and upgraded upholstery.
LAGOON 50
28 SINGAPORE YACHT SHOW POST SHOW REPORT
This compact catamaran was voted the 2018
European Power Boat of the Year. Catamarans
are gaining worldwide appeal and the MY44
is leading the pack. A 6.61 metre beam
generates enormous internal usable space
and when combined with a clever hull design,
it makes for a serious cruising boat. The
external entertainment and relaxation spaces
meld into the internal living spaces and there
are even options for a hydraulic swim platform.
FOUNTAINE PAJOT MY44
The Open 40 Sunreef Power is a serious piece of
equipment. Designed as a day boat to either support
a superyacht or for the avid watersports lover, this
catamaran has the power to get you where you want
to be. The back deck opens up like origami to vast
sun lounges which hide cavernous storage for seabobs,
dive equipment, fishing equipment and anything else
you could ever want to enjoy a day on the water. The
Open 40 Sunreef Power is fully customisable. The
bow houses dining space and can be used to install a
comfortable cabin, depending on the selected layout.
Hulls can accommodate big storage, a bathroom,
and or a bed. The external galley, a large bar
module on the main deck, offers more than enough
space for a barbecue, sink, fridge and ice maker.
OPEN 40 SUNREEF POWER
29SINGAPORE YACHT SHOW POST SHOW REPORT
Your partner in power, heating and coolingWhatever your needs, we’ve got it covered. We do more than rent power, heating and cooling equipment. Our experience and expertise is the perfect partner for progress. Whatever industry you’re in, we work with you to make sure you’ve got the power and ambient conditions your people and processes need.
Give us a call and let’s talk about it.
Specialist in power, heating and cooling.
aggreko.com +65 6821 1501 CallVisit
90353 AGG Single page advert SYS Post Show Report_AW2.indd 1 17/05/2018 16:23
30 SINGAPORE YACHT SHOW POST SHOW REPORT
YACHT LIST55
47
40
34
32
30
27
27
26
25
24
23
23
23
23
22
22
22
21
21
20
20
20
19
19
19
19
18
18
18
17
17
16
16
16
16
15
15
15
15
15
15
15
15
14
14
14
BUILDERYACHT BROKER LOA(M)
AMELS
ISA
HEESEN
FERRETTI GROUP - CUSTOM LINE
AZIMUT
PRINCESS YACHTS
AZIMUT
PRINCESS YACHTS
MONTE CARLO YACHTS
FERRETTI GROUP
GRANOCEAN
FERRETTI GROUP
FERRETTI GROUP
SAN LORENZO
MONTE CARLO YACHTS
PRINCESS YACHTS
RIVIERA
FERRETTI GROUP
MONTE CARLO YACHTS
PRINCESS YACHTS
CUSTOM CATAMARAN
PRINCESS YACHTS
PRINCESS YACHTS
LAGOON CATAMARANS
GULF CRAFT
LAGOON CATAMARANS
PRINCESS YACHTS
PRINCESS YACHTS
BENETEAU
ABSOLUTE
FAIRLINE
AZIMUT
PRINCESS YACHTS
FERRETTI GROUP
RIVIERA
LEOPARD CATAMARANS
PALM BEACH
MARITIMO
MERIDIAN
BENETEAU
BENETEAU
LAGOON CATAMARANS
AZIMUT
JEANNEAU
GRAND BANKS
FERRETTI GROUP
LA FAMILIA
AQUAMARINA
LADY AZUL
HAPPY DAYS
HYE SEAS II
PRINCESS 30M
AZIMUT 27 METRI
SEDNA
MCY 86
FERRETTI 850
GRANOCEAN 80
FERRETTI 780
RIVA 76 PERSEO
SANLORENZO SL78
DA VINCHI 2
PRINCESS 75MY
RIVIERA 75
HV VEGA
FERRETTI 700
MCY 70
PRINCESS P68
LADY QUIKGLOW
PRINCESS 68
PRINCESS S65
PRIME TIME
NOMAD 65
LAGOON 630
PRINCESS P62
PRINCESS P60
MONTE CARLO 6
ABSOLUTE 58 FLY
LADY QUIKGLOW 2
AZIMUT 54 FLY
PRINCESS P55
FERRETTI 550
RIVIERA 54
LEOPARD 51 POWER
PALM BEACH 52
MARITIMO 51
MERIDIAN 55
BENETEAU 51.1
BENETEAU GRAND TOUR-
ISMO 46
LAGOON 50
SZ SEDNA
JEANNEAU 440
GRAND BANKS 44
EASTWINDS
BURGESS
CAMPER AND NICHOLSONS
Y.CO/LEE MARINE
LUXURY YACHTING
BOAT LAGOON YACHTING
AZIMUT SINGAPORE
SIMPSON MARINE
HONG SEH MARINE
HONG SEH MARINE
HONG SEH MARINE
SIMPSON MARINE
BOAT LAGOON YACHTING
REEL TORQUE
HONG SEH MARINE
SIMPSON MARINE
BOAT LAGOON YACHTING
YMPL
BOAT LAGOON YACHTING
BOAT LAGOON YACHTING
LUXURY YACHTING
PROMARINE
SIMPSON MARINE
BOAT LAGOON YACHTING
BOAT LAGOON YACHTING
SIMPSON MARINE
CARS AND YACHTS
YMPL
AZIMUT SINGAPORE
BOAT LAGOON YACHTING
HONG SEH MARINE
REEL TORQUE
LEOPARD
PALM BEACH
SG BOATING
SG BOATING
SIMPSON MARINE
SIMPSON MARINE
SIMPSON MARINE
MARINA YACHTS
BOAT LAGOON YACHTING
GRAND BANKS
HONG SEH MARINE
31SINGAPORE YACHT SHOW POST SHOW REPORT
YACHT LIST14
14
13
13
13
13
13
13
13
12
12
12
12
12
12
12
12
12
12
12
11
11
10
10
10
10
10
10
9
9
9
9
9
8
8
8
7
7
7
7
6
6
6
6
BUILDERYACHT BROKER LOA(M)
LEOPARD CATAMARANS
FOUNTAINE PAJOT
AZIMUT
AZIMUT
AZIMUT
CRANCHI
LEOPARD CATAMARANS
LEOPARD CATAMARANS
AQUILA POWER CATAMARANS
LEOPARD CATAMARANS
SEALINE
FERRETTI
ALASKA
LAGOON CATAMARANS
FOUNTAINE PAJOT
RIVIERA
LAGOON CATAMARANS
SUNREEF
LAGOON
MARITIMO
AXOPAR
DEEP IMPACT
JEANNEAU
HACKER BOATS
PRINCESS
PRINCESS
SEA RAY
JEANNEAU
JEANNEAU
JEANNEAU
BOSTON WHALER
CRUSIER YACHTS
AXOPAR
HACKER BOATS
RINKER
GRADY WHITE
VORTEX
RABOLA
SEA RAY
FOUR WINNS
BOSTON WHALER
CABO
SEA RAY
LEOPARD 45 SAIL
FOUNTAINE PAJOT MY44
AZIMUT 43 ATLANTIS
AZIMUT 43 MAGELLANO
AZIMUT 43 ATLANTIS
CRANCHI 43
LEOPARD 43 POWER
LEOPARD 43
AQUILLA 44
LEOPARD 40 SAIL
SEALINE 40
RULIN
LE TARA
GRACEFULLY
FOUNTAINE PAJOT LUCIA 40
RIVERA 40
LAGOON 42
SUNREEF OPEN 40
XIAO LIN
CERERA MOTIF
AXOPAR 37
DEEP IMPACT 34
JEANNEAU 30
STERLING 30
TIGER TOO
FIESTA TOO
E-WAVES 2
ATLANTIS
JEANNEAU 349
MERRY FISHER 895
MERRY FISHER 895
BOSTON WHALER 315 CONQUEST
CRUSIER 30
AXOPAR 28
STERLING 26
SAFYNA
GRADY WHITE 236
VORTEX 2430VRX
RABOLO 242
MOJO
FOUR WINNS 235
BOSTON WHALER 210
CABO 22
SEA RAY
LEOPARD
MULTIHULL SOLUTIONS
AZIMUT SINGAPORE
AZIMUT SINGAPORE
AZIMUT SINGAPORE
HONG SEH MARINE
LEOPARD
LUXURY YACHTING
SIMPSON MARINE
LEOPARD
LUXURY YACHTING
LUXURY YACHTING
LUXURY YACHTING
LUXURY YACHTING
MULTIHULL SOLUTIONS
REEL TORQUE
SIMPSON MARINE
SUNREEF
MARINA YACHTS
MARINA YACHTS
DERANI YACHTS
SG BOATING
TRUE LEASING
MARINA YACHTS
MARINA YACHTS
TBSA
TBSA
BOAT LAGOON YACHTING
BOAT LAGOON YACHTING
BOAT LAGOON YACHTING
HONG SEH MARINE
DERANI YACHTS
TRUE LEASING
TBSA
MBR
NAUTICAL HABITAT
NAUTICAL HABITAT
TBSA
BENETEAU
HONG SEH MARINE
REEL TORQUE
SG BOATING
32 SINGAPORE YACHT SHOW POST SHOW REPORT
ON-WATEREXHIBITORS
33SINGAPORE YACHT SHOW POST SHOW REPORT
ON-WATEREXHIBITORS
34 SINGAPORE YACHT SHOW POST SHOW REPORT
ANGLO-EASTERNYACHT SERVICES
EAST & WEST PAVILION EXHIBITORS
35SINGAPORE YACHT SHOW POST SHOW REPORT
TRITONSUBMARINES
36 SINGAPORE YACHT SHOW POST SHOW REPORT
NORTH PAVILIONEXHIBITORS
BC DesignHannover, Germany
JEWELS
ROMA
SOUTH EAST ASIA
®
37SINGAPORE YACHT SHOW POST SHOW REPORT
NORTH PAVILIONEXHIBITORS
ESPLANADE & RETAIL VILLAGE EXHIBITORSESPLANADE
RETAIL VILLAGE
“With sales of a 76ft Riva, 45ft Ferretti, 32ft Boston Whaler and a few brokerage boats following a successful event, the Singapore Yacht Show is becoming more important as the yachting lifestyle grows exponentially in South East Asia. We’ve seen more quality visitors this year as compared to previous years. No doubt the Show is special to all of us in the industry as it allows us to showcase all the yacht brands we represent in one location and brings visitors
from the whole region to one place.”
Edward Tan, Executive Director,
Hong Seh
TESTIMONIALS
“On top of the exceptional results with our Sanlorenzo brand, we also sold a new Lagoon catamaran and an Aquila Power Cat during the show itself, and followed this up with a number of other sales as a result of SYS. This has unquestionably been the best Singapore Yacht Show for us yet, and we have exhibited at every single edition. We look forward to being back in 2019!”
Richard Allen, Group Sales Director,
Simpson Marine
“SUTL and ONE°15 Marina Sentosa Cove is proud and honoured to have been the venue host for the Singapore Yacht Show since its inception in 2011. As a key pioneer partner, we are delighted to showcase our award-winning modern marina infrastructure and warm ONE°15 hospitality through this spectacular
yachting lifestyle event.”
Arthur Tay, Executive Director and CEO,
SUTL Enterprise
“We sold two display boats and met many more potential buyers. As first-time exhibitors, it was a very
good show and experience for us.”
Sunny Slaughter,Director,
Nereyda Marine
“Sunbrella brand has been a proud sponsor of the Singapore Yacht Show for a number of years. We are delighted that the Show has become one of the most significant events in the region, each year we are able to build on from previous years or network and partnerships
throughout Asia Pacific. We are looking forward to SYS 2019.”
Simon Gatliff, Regional Sales Manager,
Sunbrella
“Of all the boat shows we do, the Singapore Yacht Show is the biggest producer of leads for us. Having participated for the last 5 years, I must say the 2018 show has been the biggest and the best one yet for Boat Lagoon Yachting. We brought in our largest line-up of yachts, featuring both the Princess and Jeanneau models. We are very impressed with the organisation of the Show itself, and especially the number and quality of visitors.”
Rico Stapel, Head of Charter,
Boat Lagoon Yachting
“We are very happy with the Singapore Yacht Show, it has been the premier Show in Asia for quite some time now. It simply is a must-attend event in the region. There has been so much growth in terms of the scale of the show, with an enormous atmosphere and presence of many big yachts. For business to business and business to client branding, we think it is
very worthwhile for us to be here.”
Bart J. Kimman, Commercial Director,
Camper & Nicholsons Asia
“A good end to the Singapore Yacht Show with 4 Leopards handed over in just over a month: the Leopard 40, Leopard 45 and two Leopard 51 Powercats. More to
come!”
Kit Chotithamaporn,Yacht Sales Manager – Asia,
Leopard Catamarans
“The Singapore Yacht Show is a great opportunity to understand how the yacht market in Asia is developing and the 2018 edition gave us plenty of chances to engage
with our customers.”
Alexander Tesch, Director, Marine & Offshore,
MTU
“The Singapore Yacht Show 2018 was a fantastic event for our brand. It gave us a good platform to meet the right target audience with an interest in fine jewellery. SYS had a great crowd throughout the 4 days,
with a good variety of different demographics.”
Saagar Mehta, Director,
Infiniti Jewels Pte Ltd
“It was our first time participating at the Singapore Yacht Show and the response to our two Hacker Craft boats and rental services was very positive. It was a fantastic show with great ambience and
we had a lot of visitors at our Esplanade booth.”
Kachorn Chiaravanont,President,
True Leasing Co., Ltd
“We always do well in Singapore, and this has been one of the best boat shows of all. We have now sold six boats from SYS 2018, five of them to new clients we met there, and we still have a lot
more contacts to pursue.”
Alister Brunskill, Singapore Country Head,
Princess Yachts South East Asia
“This year was the first time I attended the Singapore Yacht Show and Asia Pacific Superyacht Conference. It was very educational and enlightening for me, especially as I am working on a marina resort project in Gili Gede, Indonesia. I am definitely coming back next year as a sponsor
or exhibitor.”
Berwin Tanco, Managing Director,
Powder Bay Marina Resort Gili Gede
41SINGAPORE YACHT SHOW POST SHOW REPORT
“The Singapore Yacht Show has been a big success for us and we are very happy to be here. We sold a Sunreef 50 Amber Limited Edition on the first day of the show and we had a good number of visitors here at the stand, who are very interested in our boats. SYS has become an important annual event for Sunreef Yachts and we
include the show as part of our boat show schedule every year.”
Artur Połoczański,PR Manager,
Sunreef Yachts
“SYS 2018 has been a fantastically successful platform for launching Sanlorenzo in Singapore and Southeast Asia. A Sanlorenzo 78 was sold during the show, with a second order under contract immediately afterwards. We are now finalising contracts on two more production yachts and two superyachts with new clients we met at the show. Based on the success this year, we are hoping to have three of our larger yachts on display in an even bigger line-up for SYS 2019. Clearly the market’s appetite is strong and the
Yacht Show here is fostering it.”
Nick Stratton, Sanlorenzo Sales Manager for Asia,
Simpson Marine
“The 2018 Singapore Yacht Show has been a great platform for us to connect with existing clients whilst meeting new people from the yachting industry. The show was very well organised and the daily events gave the show a very lively
atmosphere.”
Wiebke Bokelmann-Ratha, Sales Area Manager,
Sevenstar Yacht Transport
“This is the best edition of the Singapore Yacht Show I have ever attended. It was
very well-organised.”
Visitor from Malaysia, met at the Floating Leisure Hub
“We thoroughly enjoyed our time at the Singapore Yacht Show, which displayed the finest superyachts and international yacht brands. As newcomers to the yachting industry, the show provided a platform to meet industry experts and like-minded visitors. Our main interest was to meet yacht charter brands to learn more about
the various chartering options.”
Visitor from Hong Kong
FROM VISITORS
42 SINGAPORE YACHT SHOW POST SHOW REPORT
MARKETING & PRSYS is the main marketing platform in Asia Pacific for the world’s
leading yachting and boating brands. Our marketing team is
constantly seeking to increase awareness of the show and our
clients. For this edition, emphasis was placed on attracting more
visitors and industry from North Asia, and China in particular. This
was done through a mix of direct communication and strategic
partnerships with select media as well as trade associations.
This year’s marketing campaign delivered 360° consumer
engagement through different mass media channels (newspapers,
magazines, and broadcast). We developed a global, integrated
marketing strategy, incorporating targeted e-newsletters, social
media posting, print advertising, the SYS website, supported by a
comprehensive media outreach programme via our appointed PR
agents in Singapore and Hong Kong.
PR VALUE COVERAGE
PRESS EVENTS
ONLINE
BROADCAST
SOCIAL MEDIA
31%
36%29%
5%300
ARTICLES
150SOCIAL MEDIA
POSTS
LOCAL 25%
31% LOCAL
36% REGIONAL
33% INTERNATIONAL
REGIONAL 53%
INTERNATIONAL
10+ BRANDSHELD THEIR
PRESS EVENTSAT THE SHOW
TO LAUNCH YACHTS AND PRODUCTS
TO SHOWCASE NEW INITIATIVES TARGETING THE ASIAN MARKET
TO PRESENT COMPANY EXPANSION PLANS OR STRATEGIC DEVELOPMENTS
TOTAL PR VALUE
SGD 7,282,394
Above60 million
Reach
43SINGAPORE YACHT SHOW POST SHOW REPORT
MEDIA PARTNERSMedia and press play a vital role in helping to promote the Show to as wide an audience as possible, especially new markets. We would like
to thank our Media Partners for their ongoing support in raising awareness of the Singapore Yacht Show and the possibilities that a growing
yachting scene in Asia can bring.
62 63SINGAPORE YACHT SHOW POST SHOW REPORT SINGAPORE YACHT SHOW POST SHOW REPORT
MARKETING & PR MEDIA PARTNERSMedia and press play a vital role in helping to promote the show to as wide an audience as possible, especially new markets. We would like
to thank our Media Partners for their ongoing support is raising awareness of the Singapore Yacht Show and the possibilities that a growing
yachting scene in Asia can bring.
SYS is the main marketing platform in Asia Pacific for the world’s
leading yachting and boating brands. Our marketing team is
constantly seeking to increase awareness of the show and our
clients. For this edition emphasis was placed on attracting more
visitors and industry from North Asia, and China in particular. This
was done through a mix of direct communication and strategic
partnerships with select media as well as trade associations.
This year’s marketing campaign delivered 360° consumer
engagement through different mass media channels (newspapers,
magazines, and broadcast). We developed a global, integrated
marketing strategy, incorporating targeted e-newsletters, social
media posting, print advertising, the SYS website, supported by a
comprehensive media outreach programme via our appointed PR
agents in Singapore and Hong Kong.
PR VALUE COVERAGE
PRESS EVENTS
PERCENTAGE SPLITPRINT
ONLINE
BROADCAST
SOCIAL MEDIA
31%
36%29%
5%
TOTALPR VALUE (SGD) REACH
300ARTICLES
150SOCIAL MEDIA
POSTS
LOCAL 25%
31% LOCAL
36% REGIONAL
33% INTERNATIONAL
REGIONAL 53%
INTERNATIONAL 22%
10+ BRANDSHELD THEIR
PRESS EVENTSAT THE SHOW
TO LAUNCH YACHTS AND PRODUCTS
TO SHOWCASE NEW INITIATIVES TARGETING THE ASIAN MARKET
TO PRESENT COMPANY EXPANSION PLANS OR STRATEGIC DEVELOPMENTS
7,282,394million
Above 60
million
BARCHE®
MONTHLY INTERNATIONAL YACHTING MAGAZINE
FULL ENGLISH TEXT
BARCHE®
MONTHLY INTERNATIONAL YACHTING MAGAZINE
FULL ENGLISH TEXT
attitude
We sha re the same passion
International ExpoEmigration & Luxury Property TM
环 球 新 势
44 SINGAPORE YACHT SHOW POST SHOW REPORT
COLLATERALS
SHOW INVITES
DIGITAL BANNERS
DEDICATED SYS WEBSITE
OFFICIALSHOW GUIDE
45SINGAPORE YACHT SHOW POST SHOW REPORT
ON SITESIGNAGE
BANNER ADVERTISING
SHOW MAP
46 SINGAPORE YACHT SHOW POST SHOW REPORT
MAGAZINE
MEDIA COVERAGE
LUXURY CHARTERING MAGAZINE
THE PEAK HONG KONG MAGAZINE
Luxury Chartering | Issue Two 6160 Luxury Chartering | Issue Two
THE 8TH SINGAPORE YACHT SHOW
The eighth edition of SYS welcomed more than 15,000 visitorsand over 90 yachts and superyachts, including 14 World and Asia premieres
SINGAPOREYACHT SHOW
as the Number One BOAT SHOW IN ASIA
REPORED BY SINGAPORE YACHT SHOW
POST SINGAPORE YACHT SHOW
S INGAPORE, 24 April 2018 – The sounding of the horns of nearly 100 yachts and boats at 8pm on Sunday 15th April signalled the
close of the most successful run of the Singapore Yacht Show (SYS) yet. In its 8th edition, SYS welcomed over 15,000 visitors over the course of the four-day event at ONE˚15 Marina in Sentosa Cove, all of whom were potential buyers and charterers hailing from all around Asia.
Andy Treadwell, CEO of organiser Singapore Yacht Events explained, “Singapore is the geographical hub of an enormous region that is poised to become the third destination for the yachting and superyachting world, after the Mediterranean and Caribbean. The potential for a burgeoning yachting industry in a space stretching from Phuket to the Pacific is almost limitless. Asia has the cruising grounds and the scenery, and a whole rainbow of different cultures, that can 2 be marketed to existing yacht owners as a new destination, and to potential yacht owners from Asia as a new lifestyle. All it takes to make it happen is support from the various regional governments.”
In addition to the yachts and superyachts on water, visitors were treated to a glamorous programme of yacht parties, networking events, gourmet food and jewellery stalls, pop-up bars and high-end entertainment. The Show was a sparkling affair which proved conclusively that yachting in Asia is on the up and that SYS continues to be an unrivalled event in the region.
SPECTACULAR PREMIERES AND ANNOUNCED SALESThis year’s line-up hit new milestones with the most prominent local industry players and leading international brands showcasing their products for the first time in Asia. A total of 14 vessels made their way to Singapore for their debut during the Show.
Simpson Marine returned to SYS for the eighth year in a row with the biggest display – a total of 11 boats in their show fleet, including the premiere of Beneteau 51.1, Beneteau Grand Tourismo 50, Sanlorenzo 78 and Lagoon 50. Alongside them was an impressive showcase of 10 boats from Boat Lagoon Yachting, importer and distributor for Princess Yachts, presented for the first time in Asia the hydro-dynamic Princess 30M and the spacious Princess 55.
In partnership with Hong Seh Marine, the Ferretti Group showcased six yachts, two of which made their regional debut – Riva Perseo 76 and Ferretti 780, part of the Tai He Ban collection, a special new range specifically customized to meet the needs of the Asian market. Additional premiers included the extra-wide Grande 27 Metri by Italian yacht builder Azimut Yachts, French-built Fountain Pajot MY 44 by Australian-Thai company Multihull Solutions, and the Open 40 by luxury catamaran manufacturer Sunreef. Absolute 58 Fly, Palm Beach 52 and Maritimo 51 were also presented for the first time in Asia.
With plenty of sunshine and despite a couple of showers on Friday and Sunday,
the brokers, dealers and manufacturers on the docks felt that visitors were enjoying all the activities the Show had to offer. There was certainly a happy mood around the booths when some of the brands started to announce on-site sales. Sunreef Yachts reported the sale of a 50 Amber Limited Edition – one of only 10 scheduled to ever be produced – on the very first day. Similarly, Simpson Marine sold a Lagoon 50 on the second day and an Aquila 36 on the last day of the show, whilst Princess Yachts reported the sale of a 68-footer outright, with contracts out for another four boats.
YACHT TOYS AND LIVE DEMONSTRATIONSThe Floating Leisure Hub, a dedicated area for boating enthusiasts and watersports fans located in the heart of the Show, was packed with the latest recreational watercraft and luxury retailers. Visitors joined a bumper schedule of live demonstrations, exhilarating sea trials, prize giveaways, and evening networking events. The Interactive Demo on Demand – with SUP, kayaking, fishing simulator, and boating basics demonstrations – was a major draw.
www.singaporeyachtshow.com
www.yachtinvestor.com 4 3 °
YACHT INVESTOR
Family Office & Yacht Management Management Legal Analysis Profile
Fam
ily O
ffice
& Y
acht
Man
agem
ent
The eighth edition of the Singapore Yacht Show (SYS), Asia’s leading yachting and on-water luxury lifestyle show, is set to take place once again at ONE˚15 Marina in Sentosa Cove. We take a look at what’s in store at Asia’s biggest boat show.
© R
eel P
rodu
ction
s
© R
eel P
rodu
ction
s©
Ree
l Pro
ducti
ons
© R
eel P
rodu
ction
s©
Ree
l Pro
ducti
ons
The Singapore yacht Show will take place 12-15 April 2018 at ONE˚15 Marina in Sentosa Cove.
This year will see an expanding line-up of superyachts and boating brands at Asia’s biggest boat show, along with
a social calendar replete with glamorous parties, networking events and high-end entertainment. In an impressive array of regional debuts, Boat Lagoon Yachting, Simpson Marine, Hong Seh Marine, Azimut, ProMarine, and Multihull Solutions, to name but a few, will all unveil new models.
Floating Leisure HubThe Floating Leisure Hub is a dedicated area for the new and the
experieced watersport lovers. It will be one of the most anticipated new features of SYS 2018, located in the center of the Show. Visitors will have the chance to see the latest water toys and recreational boats in action and don’t miss the bumper-schedule of live demonstrations, sea trials, prize give-aways and evening parties.
All That Glitters The celebratory “All That Glitters” Sentosa Ball, opens the social
proceedings. Held in the Grand Ballroom of the W Singapore at Sentosa on Thursday 12 April, this will be a fun and glamourous evening bringing together the world’s leading yachting personalities, Asia’s most influential people, yacht owners, and industry captains in an extravagantly stylish setting.
Asia Pacific Superyacht ConferenceAlso taking place the same week is the Show’s industry conference:
the Asia Pacific Superyacht Conference (APSC). APSC is the region’s main industry platform for leisure marine professionals to gather insights into critical market issues and important updates on regional government regulations. The two-day event attracts an audience of government representatives, leading yacht builders and shipyards, brokerage firms, marina developers and yacht management and service companies.
YACHT INVESTOR MAGAZINE
SOCIAL MEDIA
47SINGAPORE YACHT SHOW POST SHOW REPORT
PRESTIGE ONLINE
CNBC CHANNEL NEWS ASIA
ONLINE
BROADCAST
ROBB REPORT SINGAPOREBURO 24//7
L’OFFICIAL SINGAPORE
ESQUIRE SG
48 SINGAPORE YACHT SHOW POST SHOW REPORT
ASIA PACIFIC SUPERYACHT CONFERENCEThe Asia Pacific Superyacht Conference (APSC) is
the region’s only industry platform for leisure marine
professionals to come together and exchange insights
into critical market issues. The 2018 programme featured
keynote presentations and interactive discussions on
industry-driven growth initiatives, charter regulations,
High Net Worth Individual (HNWI) marketing, tackling the
problem of plastics in the ocean and assessing the future of
the luxury yacht market.
Co-located with the annual Singapore Yacht Show, this two-
day event attracts a high-quality audience of government
representatives, leading yacht builders and shipyards,
brokerage firms, marina developers and yacht management
and service companies. APSC is the region’s one stop source
of great thought leadership and networking.
49SINGAPORE YACHT SHOW POST SHOW REPORT
PROFESSIONAL INDUSTRY MULTIPASSThe Professional Industry Multipass offers complete access to
all B2B aspects of the Singapore Yacht Show and is designed for
those looking to maximise business opportunities in the growing
marine industry in Asia. The pass entitles you to exclusive branding
in the Singapore Yacht Show Website and Show Guide along
with access to 6 days of conferences, workshops and networking
events. It is the perfect opportunity to meet new clients and build
your professional network of suppliers and distributors.
LIVE THE LIFE11–14 APRIL 2019ONE°15 MARINA SENTOSA COVE
S INGAPORE
SAVE THE DATE
For enquiries about participating in SYS 2019, please contact
[email protected] or +65 6304 7950
Sunbrella® is a registered tradem
ark of Glen Raven, Inc.
FADE PROOF / EASY CARE / BLEACH CLEANABLE
SUNBRELL A .COM