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8/6/2019 Presentation on Bench Marking
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Presented To:Prof: Archana Srivastava
Presented By:Kritee ShuklaPoorva Chandak
8/6/2019 Presentation on Bench Marking
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` Benchmarking is the process of comparing one's
business processes and performance metrics to
industry bests and/or best practices from other
industries.` Dimensions typically measured are quality, time
and cost.
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` Benchmarking is a process for improving
performance by constantly identifying,
understanding and adapting best practices and
processes followed by inside and outside the
company and implementing the results.
` Benchmarking is most used to measure
performance using a specific indicator resulting in a
metric of performance that is then compared to
others.
8/6/2019 Presentation on Bench Marking
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Identify your problem areas.
Identify other industries that have similar
processes.
Identify organizations that are leader in theseareas.
Survey companies for measure and practices.
Visit the best practice company to identify the
leading edge practices. Implement new and improve business practices.
8/6/2019 Presentation on Bench Marking
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Visit Cost
Database
Cost
Time
Cost
8/6/2019 Presentation on Bench Marking
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Visit Costs - This includes hotel rooms, travel costs,
meals, a token gift, and lost labor time.
Time Costs - Members of the benchmarking team
will be investing time in researching problems,
finding exceptional companies to study, visits, and
implementation.
Benchmarking Database Costs - Organizations that
institutionalize benchmarking into their daily
procedures find it is useful to create and maintain a
database of best practices and the companiesassociated with each best practice now.
8/6/2019 Presentation on Bench Marking
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Process
Benchmarking
Financial
Benchmarking
Performance
Benchmarking
Product
Benchmarking
Strategic
Benchmarking
8/6/2019 Presentation on Bench Marking
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Functional
Benchmarking
Best in Class
Benchmarking
Operational
Benchmarking
Energy
Benchmarking
Benchmarking
forInvestorsPerspective.
8/6/2019 Presentation on Bench Marking
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` Process benchmarking - The initiating firm
focuses its observation and investigation of
business processes with a goal of identifying and
observing the best practices from one or morebenchmark firms.
` Activity analysis will be required where the
objective is to benchmark cost and efficiency;
increasingly applied to back-office processeswhere outsourcing may be a consideration.
8/6/2019 Presentation on Bench Marking
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` Financial benchmarking - Performing a financial
analysis and comparing the results in an effort to
assess your overall competitiveness and
productivity.` Performance benchmarking -Allows the initiator
firm to assess their competitive position by
comparing products and services with those of
target firms.
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` Product benchmarking - The process of
designing new products or upgrades to current
ones.
` This process can sometimes involve reverseengineering which is taking apart competitors
products to find strengths and weaknesses.
8/6/2019 Presentation on Bench Marking
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` Strategic benchmarking - Involves observing
how others compete. This type is usually not
industry specific, meaning it is best to look at other
industries.
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` Forgetting things about service delivery and
customer satisfaction.
` The process is too large and complex to manage.
` Confusing benchmarking with research.` Misalignment.