Presentation Saskia Van Uffelen - Home page | LERU · 2017-12-05 · connectivity services M2M, IP,...

Ericsson Group Presentation | Ericsson Internal | 2014-09-22 | Page 1

Saskia Van Uffelen

CEO EricssonDigital Champion Belgium

#VUSaskia [email protected]

Joint Mission Statement

‘help every European become digital and benefit from an inclusiveDigital Society’

Challenges towards - Digitally Skilled Society- Open Internet- Connected Continent- Secure Digital Environment- Tech Trends and Societal benefits- Endorsing current & developing future activities


Vatican City 2005


Vatican City 2013


THE LAST 20 years we have started a change greater than the industrialization


› Foundation for innovation

› Broad applicability› Transforming society

ICT Beyond theinflection point

MOBILITY - BROADBAND - CLOUD

INSTALLATION

TRANSFORMATION

Digitalization of existing processes enabled by ICT and followed by transformation combining physical reality with digital services

Ericsson Group Presentation | Ericsson Internal | 2014-09-22 | Page 11MOBILITY - BROADBAND - CLOUD

Progressive Innovation


SMARTMATERIALS

SENSORS

WEARABLES

INTERNET OF THINGS

BIG DATA

ANALYTICS

AUGUMENTEDBODY

VIRTUALIZATION

INDUSTRIALBIO-TECHNOLOGY

SMARTENERGY

ROBOTICSVISUALIZATION

3D PRINTING

NANO

CROWD



SMARTMATERIALS

SENSORS

WEARABLES

INTERNET OF THINGS

BIG DATA

ANALYTICS

AUGUMENTEDBODY

VIRTUALIZATION

INDUSTRIALBIO-TECHNOLOGY

SMARTENERGY

ROBOTICSVISUALIZATION

3D PRINTING

NANO

CROWD


Accelerating Active Accessible


Productivity development

Inclusion and diversity

Sustainable paradigm

Efficiency advancements

Experience interactions

Marketinnovations

Convenience of services

Engagingculture

People empowerment

Societydrivers

BUSINESSdrivers

PEOPLEdrivers


Digital lifestyle

ALWAYS ON

DIGITAL RELATIONSAND IDENTITY

EVERYTHING INSTANT

PURPOSE DRIVEN

ARE IN CONTROL

ALWAYS INFORMED

PREFER SERVICES

COLLABORATIVE CULTURE


Fundamentally new ways of create value is on riseThe assets are differentThe practices are different


NETWORKED SOCIETY logic


Mobility Experience

Tranquillen BlaBla Car Uber

BETTER INFORMED“I always get a suggestion for a train where I can be

sure to get a seat “

COLLABORATING“I always share my car

travel with others”

SERVICIFICATION“I often choose taxis that

are driverless”


EXCHANGE EXPERIENCE

Blue Apron Airbnb Yerdle

SERVICIFICATION“I save time and money by subscribing to my grocery

supply”

IN CONTROL“When traveling I usually stay at a home away from

home”

COLLABORATING“In my neighborhood we share lots of stuff that’s

good to have but seldom used”


LEARNING EXPERIENCE

Coursera Knewton Universities

BETTER INFORMED “Learning has become a

lifelong experience”

SERVICIFICATION“My education and

pedagogic method was totally personalized”

DIGITAL RELATIONSHIP

“I got my Masters on-line”


One by one these example maybe are interesting, but not important. together they form a powerful disruptive pattern


Transforming Business

ORCHESTRATINGECO SYSTEMS

SENSE MAKING FROM COMBINED DATA

SIMPLIFY VALUECONFIGURATION

INNOVATE IN SERVICES BUSINESS

ENCOURAGEUSER CO-CREATION

USER PARTICIPATION

OWN, SHARED AND OPEN DATA

CONNECTED THINGS

DIGITAL PLATFORMS

MARKET REACH

REDEFINED ASSETS

REDEFINED PRACTICES


MEDIA – A FIRST MOVER

Utilities HealthMedia Transport

ICT GENERAL PURPOSE TECHNOLOGY

MOBILITY - BROADBAND - CLOUD

ICT MEDIAStreaming music, on-line games, web & IP TV, web news, media apps


NEW MEDIA ROLES

SpotifyHBO

Amazon

iTunesChungwa

WimpBlizzard

2007 2016

21.7BUSD

28.7BUSD

33.8BUSD

39.8BUSD

48.5BUSD

58.4BUSD

68.7BUSD

80.0BUSD

92.0BUSD

104BUSD

381BUSD

352BUSD

Media ProductsRecords, CD, Newspapers, Game sw, Concerts

Media ServicesStreaming music, on-line games, web & IP TV, web

news, media apps


Establish new position

Replace current value logic

Build value from alternative

assets

Create radically new market

› Expand from established position

› Reinforce existing value systems

› Improve offering to current

market

› Focus on efficiencies

Transforming business

›

›

›

›

EVOLUTION DISRUPTION


Determining forces

› Expand from established

position

› Reinforce existing value

systems

› Improve offering to current

market

› Focus on efficiencies

EVOLUTION DISRUPTION

Establish new position

Replace current value logic

Build value from alternative

assets

Create radically new market ›

›

›

›

“INSIDE CONTROL”

“OUTSIDE DRIVE”

› New consumer behavior

› Changed regulatory rules

› Disruptive technology

› Redefined competition

› Definition of core business

› Scale gain opportunities

› Maturing technology

› Consolidation


RESHAPED BUSINESS

REDEFINED ECO-SYSTEMS

VALUE CHAIN EFFICIENCY

RESHAPED VALUE SYSTEMS

VALUE CHAIN EFFECTIVENESS

Better performance of current offering

Improved offering to current market

Synergy offering across

industries

Profoundly new offering creating

new markets


“OUTSIDE DRIVE”

DISRUPTIONEVOLUTION


RESHAPED BUSINESS

REDEFINED ECO-SYSTEMS

VALUE CHAIN EFFICIENCY

RESHAPED VALUE SYSTEMS

VALUE CHAIN EFFECTIVENESS


“OUTSIDE DRIVE”

DISRUPTIONEVOLUTION

ICT SERVICE ROLESin the Networked Society

Applications & Services

Systems & Platforms

Connectivity & Communication

Networkdeveloper

Serviceenabler

Servicecreator

Trends by operator role

Platform business› Supporting new practices

Enterprises Business Processes & ITCloud, Customer Experience

Network Performance› Data Monetization, new

connectivity services M2M, IP, Hetnet, CloudOperational efficiency

3

2

1

Innovate in new services› Build new eco systems

Transformation opportunitiesReach new marketsDigital home, e-health …

3

1

2

ICT SERVICE ROLESin the Networked Society

Applications & Services

Systems & Platforms

Connectivity & Communication Network

developerServiceenabler

Servicecreator

Serviceproducer

Serviceplatform develop

er

4

5

3

1

2

Users, Content & Devices

Platform business› Supporting new practices

Enterprises Business Processes & ITCloud, Customer Experience

Network performance› Data Monetization, new

connectivity services M2M, IP, Hetnet, CloudOperational efficiency

3

2

1

New service Innovation› Build new eco systems

Transform marketsDigital home, e-health …

4

5

Establish foot-print› Act on opportunities from digitalization

Driven by user experienceUnconventional business models

Invent, expand and optimize› Develop digital services

Create end-to-end experienceStriving for new efficiencies



Future of work

Wealth distribution

Power concentration

Integrity

Digital resilience

Inclusion

› Step change efficiency

› Market effectiveness

› One planet agenda

› Knowledge

advancements

› Global community

› Innovation drive

Transforming SOCIETY›

›

›

›

›

›

OPPORTUNITIES CHALLENGES


Future of work

Wealth distribution

Power concentration

Integrity

Digital resilience

Inclusion

› Step change efficiency

› Market effectiveness

› One planet agenda

› Knowledge advancements

› Global community

› Innovation drive

Transforming SOCIETY›

›

›

›

›

›

OPPORTUNITIES CHALLENGES

INFRASTRUCTURE

MARKET

IDEOLOGY

INFORMATION

GOVERNANCE


Society opportunities

“Adaptable urban environment responding to

changing demand and more efficiently utilize infrastructure.“

“Engaged community, pro-active governance

and efficient use of shared resources“

“Global understanding and opening of arenas with

increased global inclusion and diversity“

“Effective markets, more flexible financing models for

entrepreneurship and innovation“

“Intensified knowledge creation and realizing of life

long learning paradigm“

“Proactive improvement of quality of life and more efficient health care “

“Behavior stimuli that reduces and controls usage in balance

with supply“

“Shorter distance between producer and user more

resource efficient consumption patterns, “



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Presentation Saskia Van Uffelen - Home page | LERU · 2017-12-05 · connectivity services M2M, IP,...

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