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8/12/2019 project report on mutual fund.doc http://slidepdf.com/reader/full/project-report-on-mutual-funddoc 1/57 TABLE OF CONTENTS: 1. Acknowledgement 2. Preface 3. Student’s Declaration 4. Objectie !. Pro"osed #et$odolog% &. 'ackground of a. Standard ($artered  b. Standard ($artered A#( ). #utual *und a. +ntroduction  b. ($aracteristics of #* c. About #* +ndustr% d. ,egulator% Structure of #* in +ndia e. (once"t - ,ole of #* f. %"es of #* Sc$emes g. #ajor #utual *unds in +ndia $. ! /as% ste"s to +nest in #utual *und i. ! Pointers to #easure t$e Performance #*  j. a0 rules for #utual *und +nestors k. Adantages - Disadantages of #* . $o can inest in #* in +ndia . (om"arison of +nestment Products 1.! (ommon #istakes of #* +nestors 11.Data +nter"retation of +nestors 12.Products or Sc$emes offered b% Standard ($artered A#( 13.com"arison of to" 1 o"en ended #*’s on ! "arameters 14.'eta calculation of S ( Premier - S ( (lassic *unds 1!.Sna"5s$ot com"arison s$eet 1&.Suggestion on t$e basis of life stages 1).,isk factors in #* 1.'ibliogra"$%  1
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TABLE OF CONTENTS:

1. Acknowledgement2. Preface3. Student’s Declaration4. Objectie!. Pro"osed #et$odolog%&. 'ackground of 

a. Standard ($artered b. Standard ($artered A#(

). #utual *unda. +ntroduction

 b. ($aracteristics of #*c. About #* +ndustr%d. ,egulator% Structure of #* in +ndiae. (once"t - ,ole of #*f. %"es of #* Sc$emesg. #ajor #utual *unds in +ndia$. ! /as% ste"s to +nest in #utual *undi. ! Pointers to #easure t$e Performance #*

 j. a0 rules for #utual *und +nestors

k. Adantages - Disadantages of #*. $o can inest in #* in +ndia. (om"arison of +nestment Products1.! (ommon #istakes of #* +nestors11.Data +nter"retation of +nestors12.Products or Sc$emes offered b% Standard ($artered A#(13.com"arison of to" 1 o"en ended #*’s on ! "arameters14.'eta calculation of S ( Premier - S ( (lassic *unds1!.Sna"5s$ot com"arison s$eet1&.Suggestion on t$e basis of life stages1).,isk factors in #*1.'ibliogra"$%

 

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  ACKNOWLEDGEMENT

  Success comes onl% after an effort6 encouragement and constant guidanceOn com"letion of t$is "roject + would like to t$ank #r. Amit Sriastaa 7Area salesmanager8 and #r. Ankit Samari%a 7sales officer8 for t$eir aluable guidance during t$ecourse of t$is "roject and also $el"ed me in t$e marketing of "ro"osed t$ree o"en endede9uit% funds :i;< 18 SA=DA,D (>A,/,/D (?ASS+( /@+B 28 SA=DA,D(>A,/,/D P,/#+/, /@+B 38 SA=DA,D (>A,/,/D +#P/,+A?/@+B as well as for giing me t$e o""ortunit% to work for t$e com"an%. Also + wouldlike to t$ank all t$e ot$er staff members for t$eir co5o"eration and guidance t$at $el"edme in com"leting t$e "roject.

  + would also like to t$ank all t$e *acult% members of Badruka Institute

of Foreign Trade , !dera"ad for t$eir continuous su""ort and motiation. 

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#$EFACE

#utual *unds are going to be amongst t$e most e0citing "la%ers in t$e %ears to

come. *und managers of well oiled o"erations and t$eir clients are in for a terrific

e0"erience.

$e 9uestion in eer%bod%’s mind $oweer is6 C$enE $en will inestor’sinterest in #utual *unds will reall% "ick u" $en will t$e infatuation of t$e small

inestors wit$ "rimar% markets end And w$en will t$e mutual fund gain t$e t%"e of

clout in t$e stock market t$at t$eir counter"arts in t$e nited States of America enjo%.

$e +ndian inestor6 beliees in "la%ing t$e market on $is own6 and will continue

to do so till t$e time $is "erce"tion c$anges5 w$ic$ t$e% undoubtedl% will. *inancialinstitutions and mutual funds6 leaing t$e small inestor wit$ no ot$er o"tion e0ce"t t$e

mutual fund to "ut $is saings in.6 will ultimatel% dominate t$e markets but for t$is to

$a""en6 industr% will $ae to be "atient and "roe t$at it can "roe inestors wit$ better

returns t$an t$e markets. Plus t$e% will $ae to make t$eir o"erations muc$ more

trans"arent and inestor friendl%. ell if we look at t$e trend and t$e figure of last one

%ear number it seems t$e s$ift $as started to $a""en towards mutual fund s$ifting t$e

trend.

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ST%DENT&S DECLA$ATION

+ $ere b% declare t$at Summer raining ,e"ort submitted as a

re9uirement of fulfillment of m% #P+' course is m% original work and not

submitted for t$e award of an% ot$er degree6 di"loma6 fellows$i" or ot$er

similar title or "ri;es.

 

$o'it D(i)edi

 

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OB*ECTI+E

$e objectie of t$is "roject is to suggest t$e customers to inest in mutual fund on t$e basis of t$eir ages b% com"aring t$e to" 1 o"en ended funds w$ic$ are t$e marketleaders in t$e mutual fund industr%.

  $e "roject would also reeal t$at w$ic$ A#( is t$e market leader and

will facilitate in getting t$e better understanding from t$e inestor side. $is would $el"Standard ($artered A#( in making marketing strategies w$ic$ would $el" eliminate t$es$ortcomings and become t$e market leader in all t$e "ers"ecties.

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#ro,osed Met'odo-og!

*or t$e accom"lis$ment of t$is "roject following ste"s are recommended<

STE# .< =D/,SA=D+=F t$e "roduct and detail stud% of t$e conce"t mutual funds.

STE# /< $is ste" is com"rises of meeting wit$ inestors along wit$ t$e Standard($artered em"lo%ees.

STE# 0< *inall% anal%;ing and inter"reting t$e collected data and "re"aring t$e finalre"ort.

&

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  BACKG$O%ND OF STANDA$D CA$TE$ED

$e Standard ($artered Frou" was formed in 1& t$roug$ a merger of two banks< $eStandard 'ank of 'ritis$ Sout$ Africa founded in 1&36 and t$e ($artered 'ank of +ndia6

Australia and ($ina6 founded in 1!3.

'ot$ com"anies were keen to ca"italise on t$e $uge e0"ansion of trade and to earn t$e$andsome "rofits to be made from financing t$e moement of goods from /uro"e to t$e/ast and to Africa.

Standard ($artered $as a $istor% of oer 1! %ears in banking and o"erates in man% oft$e worldGs fastest5growing markets wit$ an e0tensie global network of oer 164

 branc$es 7including subsidiaries6 associates and joint entures8 in oer ! countries in t$eAsia Pacific ,egion6 Sout$ Asia6 t$e #iddle /ast6 Africa6 t$e nited Hingdom and t$e

Americas.

As one of t$e worldGs most international banks6 Standard ($artered em"lo%s almost&6 "eo"le6 re"resenting oer 1 nationalities6 worldwide. $is diersit% lies at t$e$eart of t$e 'ankGs alues and su""orts t$e 'ankGs growt$ as t$e world increasingl%

 becomes one market.

it$ strong organic growt$ su""orted b% strategic alliances and ac9uisitions and drien b% its strengt$s in t$e balance and diersit% of its business6 "roducts6 geogra"$% and "eo"le6 Standard ($artered is well "ositioned in t$e emerging trade corridors of Asia6Africa and t$e #iddle /ast.

Standard ($artered deries oer "er cent of "rofits from Asia6 Africa and t$e #iddle/ast. Sering bot$ (onsumer and $olesale 'anking customers worldwide6 t$e 'ankcombines dee" local knowledge wit$ global ca"abilit% to offer a wide range of innoatie

 "roducts and serices as well as award5winning solutions.

rusted across its network for its standard of goernance and cor"orate res"onsibilit%6Standard ($artered takes a long term iew of t$e conse9uences of its actions to ensure

t$at t$e 'ank builds a sustainable business t$roug$ social inclusion6 enironmental "rotection and good goernance.

Standard ($artered is also committed to all its stake$olders b% liing its alues in itsa""roac$ towards managing its "eo"le6 e0ceeding e0"ectations of its customers6 making adifference in communities and working wit$ regulators.

)

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Esta"-is'1ent of Standard C'artered Bank around t'e (or-d

Country Year Established Country Year Established

United Kingdom 1853 Australia 1964

China, ndia, !ri "an#a 1858 $e%i&o, 'man 1968

(ong Kong, !inga)ore 1859 *eru 19+3

ndonesia, *a#istan 1863 ersey 19+8

*hili))ines 18+- .ra/il 19+9

$alaysia 18+5 0ene/uela 198

a)an 1882al#land slands,$a&au

1983

imbabe 189- aian 1985

he ambia, !ierra"eone, hailand

1894 Cameroon 1986

hana 1896 7e)al 198+

.otsana 189+ 0ietnam 199

U!A 19-Cambodia, !outh

Ari&a199-

.angladesh 195 ran 1993

ambia 196 Colombia 1995

Kenya 1911 "aos, Argentina 1996

Uganda 191- 7igeria 1999

an/ania 191+ "ebanon -

.ahrain 19- Cote d:oire -1

ordan 19-5 $auritius --

Korea 19-9 ur#ey -3

;atar 195 Aghanistan -4

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.runei, UAE 1958

STANDA$D CA$TE$D AMC

Standard ($artered #utual *und is well5establis$ed fund $ouse and is s"onsored b% t$eStandard ($artered Frou". S(#* were among t$e first to launc$ an actie management

debt fund5t$e D%namic 'ond *und 5 t$at $ad t$e ca"abilit% to mimic a cas$ fund or anincome fund de"ending on market situations. $e S$ort term and #edium term funds t$atwere uni9uel% "ositioned at arious "oints along t$e interest rate cure wit$ t$e soleobjectie of ma0imi;ing alue to inestors wit$ different inestment time $ori;ons.

S(#* manage our sc$emes t$roug$ well5researc$ed and t$oroug$l% tested "rocesses liket$e 3 D *actor 7*or debt funds and $el"s us in "redicting interest rate moements8 and t$e/9uit% (ircle "rocess.

S(#* also "ioneered seeral serice initiaties t$at $el"ed increase transactional ease. +twas t$e first mutual fund to initiate<

18 Across t$e counter redem"tions for all classes of inestors in li9uid funds628 One (all *ree number 122&&22 accessible across 1!3 cities

  38 P$one transact serice w$erein inestors can redeem wit$out $aing an%Personal +dentification =umber

Standard ($artered #utual *und currentl% manages assets in e0cess of ,s. 134crores 7 SD 2. 'illion 8 and $as touc$ed t$e lies of more t$an lak$s of inestorsresiding in more t$an 1 +ndian towns.

A#( is managing currentl% 3 o"en ended funds i;<

.2 Standard C'artered C-assi3 E4uit! Fund 5Laun3'ed at 6 Aug /7782:

A8 >ow t$e mone% is inested under t$is fund<

a8 #one% is inested in a diersified "ortfolio of com"anies.

 b8 $e mone% is inested across sectors of t$e econom% and arious markets ca"s totake adantage of t$e o""ortunities t$at e0ist in time.

c8 $ere is strict limit on sectors and com"anies to ensure a trul% diersidiedinestment.

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'8 *und Strategies<

a8 Sector ,otation< o take adantage of growt$ o""ortunities in arious sectors of t$eeconom%.

 b8$eme Selection< o take adantage of arious macroeconomic t$emes t$at "la% outin wa%s t$at en$ances cor"orate "rofitabilit% eg. +nfrastructure6 consum"tion etc.

c8#arket ca"itali;ation< +nesting in com"anies $aing a largeImidIsmall ca" toen$ance or "rotect returns de"ending on market conditions.

d8 Stock selection< +nesting in com"anies on t$e basis of A#(’s in5$ouse researc$6in order to get an edge on market knowledge.

(8 *or w$om is t$is fund releant<

*or conseratie inestors w$o $ae a 253 %ear $ori;on.

D8 'enc$mark< 'S/ 2 +nde0

/2 Standard C'artered I1,eria- E4uit! Fund5Laun3'ed at .9 Mar /7792:

A8 >ow t$e mone% is inested under t$is fund <

a8 #one% is inested in a "ortfolio of $ig$ 9ualit%6 well known +ndian com"anies.

 b8 $e mone% is inested in com"anies t$at are well recogni;ed6 $ae a "roen trackrecord6 strong brands6 low financial risk etc.

c8$ese com"anies s$ow t$e "romise of e0$ibiting $ig$ growt$ outside t$e +ndians$ores and establis$ t$emseles as global "la%ers.

'8 *und Strategies <

a8Flobalisation< +ndian (om"anies w$ic$ $ae cross t$e countr%’s boundries to besignificant "la%ers in t$e global landsca"e.

 b8 Domestic demand< ake adantage of t$e $ig$ growt$ o""ortunities t$at domesticdemand offers in t$e backdro" of $ig$ FDP growt$ rates for +ndia.

c8 /merging sectors< ake adantage of o""ortunities t$at a growing econom% "roides b% wa% of emergence of new sectors of "rominence eg.,etailing6 aiationtelecom etc.

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(8 *or w$om is t$is fund releant<

*or conseratie inestors w$o $ae a 153 %ear $ori;on.

D8 'enc$mark< 'S/ 2 +nde0.

02 Standard C'artered #re1ier E4uit! Fund5Laun3'ed at /8 Se, /7782:

A8 >ow t$e mone% is inested under t$is fund <

a8 $e fund $as a bias towards a "ortfolio of com"anies w$ic$ are going to undergotransformatonal c$anges in t$eir business "ros"ectus.

 b8 $e mone% is inested in com"anies t$at are at an earl% stage in t$eir life5c%cle andare at t$e start of a "eriod of $ig$ growt$ and "rofitabilit%.

c8$e inestments will attem"t to ca"ture s$ifts in t$e business enironment wit$regard to new business o""ortunities6 new tec$nologies6 new trends etc.

'8 *und strategies<

a8A#( rel% on in5$ouse "rimar% researc$ of com"anies in t$is "ortfolio.$is re9uiresmeeting u" wit$ to" management6 em"lo%ees6 dealers6 trade bodies etc.

 b8$e inde"endent mindset to "ick5u" s"ecific stocks on t$e basis of large amounts of$omework makes t$is fund uni9ue and reflects A#(’s belief and e0"ertise.

(8 (ould t$ere be risks associated wit$ suc$ a fund<

$ere t$ere is t$e "ros"ect of great wealt$ to be made t$ere is also t$e realit% of risk.

D8 *or w$om is t$is fund releant<

*or inestors w$o $ae a 35! %ear $ori;on a long term "lan and t$e disci"line to sta% b% it.

/8 'enc$mark< 'S/ 2 +nde0

  INT$OD%CTION

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W'at is Mutua- Fund

A 1utua- fund is a form of collectie inestment t$at "ools mone% from man% inestorsand inests t$eir mone% in stocks6 bonds6 s$ort5term mone% market instruments6 ot$ersecurities etc. +n a mutual fund6 t$e fund manager trades t$e fundGs underl%ing securities

reali;ing ca"ital gains or losses6 and collects t$e t$e diidend or interest income. $einestment "roceeds are t$en "assed along to t$e indiidual inestors.

A mutual fund is created w$en inestor "ut t$eir mone% toget$er. +t is t$erefore a "ool oft$e inestor’s funds.

$e term mutual means t$at inestors contribute to t$e "ool and also benefit from t$e "ool. $ere are no ot$er claimants to funds. $e "ool of funds $el" mutuall% b% inestorsis t$e mutual fund.

A mutual fund business is to inest t$e funds t$us collected according to t$e wis$es oft$e inestors w$o created t$e "ool t$e inested a""oints "rofessional inestmentmangers6 to mange t$eir funds.

$*'<A7 C(A<ACE<!C! '2 (E $UUA" 2U7=

1. A mutual fund actuall% belongs to t$e inestors w$o $ae "ooled t$eir funds$e owners$i" of t$e mutual fund is in t$e $and of t$e inestor

2. A mutual fund is managed b% inestment "rofessional and ot$er serice "roiders w$o earn a fee for t$eir serices from t$e fund

3. $e "ool of funds is inested in a "ortfolio of marketable inestments. $ealue of t$e "ortfolio is u"date eer% da%.

4. $e inestor’s s$are in t$e fund is denominated b% C=+E. $e alue of t$eunit c$anges wit$ c$anges in t$e "ortfolio alue eer% da% t$e alue of t$e unitof inestment is called as t$e =et Assets :alue or =A:.

!. $e inestment "ortfolio of t$e fund is created according to t$e statedinestment objecties of t$e fund.

 

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  A"out Mutua- Fund Industr!

#utual *unds are financial intermediaries w$ic$ "ool t$e saings of numerousindiiduals and inest t$e mone%6 t$us related in a diersified "ortfolio of securitiesincluding e9uit%6 bonds debentures and ot$er mone% market instruments6 t$us s"reading

and reducing risk. $e objectie of mutual fund is to ma0imi;e t$e return to t$e inestorw$o "artici"ates in e9uit% indirectl% t$roug$ mutual funds.

/en t$oug$ t$e mutual fund industr% grown in asset alue from ,s.) (rores to266I5 (rores toda%6 t$is is just t$e ti" of t$e iceberg. According to most *und#anagers6 t$e real boom is %et to come.

$e sum of ,s.266I5 (rores re"resents just 3J 5 4J of t$e total market ca"itali;ation of 2!66 (rore. $is com"ares "oorl% wit$ t$e S6w$ere t$e mutual funds $ae nearl% K &. billion of market ca"itali;ation of roug$l%

,s.) (rore6 barel% 3J 5 4J of total market ca"itali;ation.

$is is not e0"ected6 because mutual fund $istor% in +ndia6 w$ic$ dates back to1&46 w$en t$e first o"en5ended mutual fund sc$eme nit5&4 was launc$ed b% nit rustof +ndia6 is still dominated b% it. $e focus initiall% was income earning securities6 wit$onl% 2 J of t$e (or"us going into e9uit%. $e earl% ’s saw ot$er sc$emes like t$egrowing income6 fi0ed income6 and mont$l% income being introduced b% t$e +. 'ut itwas onl% in 1& t$at t$e first "ure Frowt$ e9uit% sc$eme #aster s$are was launc$ed.

15 was anot$er landmark %ear in t$e $istor% of mutual funds. *or t$e fisttime6 t$e mono"ol% of + oer t$e industr% was broken. $e goernment allowed "ublicsector banks and insurance com"anies to enter t$is sector to bring in some com"etition.

'ut it was onl% in 136 w$en t$e "riate sector was gien t$e green signal to floatmutual funds6 t$at e0citement and com"etition came. =ot onl% did t$e Foernmentallowed +ndian com"anies to float mutual funds6 it een allowed foreign funds to set ins$o" in +ndia and float funds. $us6 in one stroke6 t$is sector was trul% "riati;ed.

oda% t$ere are about 12514 "riate "la%ers in t$e market including foreign fundssuc$ as #organ Stanle%6 besides t$e nine "ublic sector "la%ers and +. oget$er6 t$ese

funds $ae mobili;ed around ,s.&! (rore from t$e market. $e collections could $ae been better6 $ad not t$e "ublic sector funds been bus% com"l%ing wit$ t$e S/'+guidelines "ertaining to t$e formation of asset management com"anies etc.

'ut t$e best is %et to come. A number of com"anies $ae "lans to float mutualfunds at arious stages of im"lementation. Some of t$e major names w$ic$ are likel% tocome to t$e market are ata Sons in collaboration wit$ Hleinwort 'enson6 +( (lassic

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wit$ $read needle ,6 O""en$eimer of S6 "lus a $ost of ot$ers. And according toconseratie guesstimates6 mutual funds are set to collect oer ,s.1 (rore from t$emarket t$is %ear.

$e reason for suc$ confidence is t$at wit$ S/'+ firm about t$e small inestortaking t$e mutual fund route to inestments in t$e stock market6 and t$e regulator%c$anges making it muc$ more difficult to get allotments in "rimar% markets6 small

inestors will not be left wit$ man% o""ortunities.

  $egu-ator! Stru3ture of Mutua- Fund in India

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$e structure of mutual fund in +ndia is goerned b% S/'+ 7#A? *=D8

regulations 1&. $ese regulations make it mandator% for mutual funds to $ae a t$ree5

tier structure of SPO=SO,5,S//5ASS/ #A=AF/#/= (O#PA=B 7A#(8.

 

Con3e,t and ro-e of Mutua- Fund

A Mutua- Fund is common "ool of mone% into w$ic$ +nestor "lace t$eircontributions t$at are to be inested in accordance wit$ a stated objectie. $e owners$i"of t$e *und is t$us joint or CmutualEL t$e fund belongings to all inestors.

A single inestor’s owners$i" of t$e fund is in t$e same "ro"ortion as t$e amountof t$e contribution made b% $im or $er bears to t$e total amount of t$e fund.

1!

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A #utual fund uses t$e mone% collected from inestors to bu% t$ose assets6 w$ic$

are s"ecificall% "ermitted b% its stated inestment objectie. $us6 an /9uit% *und would bu% mainl% /9uit% assets5ordinar% s$ares6 "reference s$ares6 warrants etc. A bond fundwould mainl% bu% debt instruments suc$ as debentures6 bonds or goernment securities+t is t$ese assets6 w$ic$ are owned b% t$e inestors in t$e same "ro"ortions as t$erecontribution bears to t$e total contribution of all inestors "ut toget$er.

$en an inestor subscribes to a mutual fund6 $e or s$e bu%s a "art of t$ese assets ort$e "ool of funds t$at are outstanding at t$at time. +t’s no different from bu%ingCs$aresE of a joint stock com"an%6 in w$ic$ case t$e "urc$ase makes t$e inestor a

 "art owner of t$e com"an% and its assets. +n fact6 in t$e SA6 a #utual fund isconstituted as an inestment com"an% and an inestor Cbu%s into t$e fundE6 meaning$e bu%s t$e s$ares of t$e fund. +n +ndia6 a mutual fund is constituted as a rust and t$einestor subscribes to t$e Cunits C issued b% t$e fund6 w$ic$ is w$ere t$e term unitrust comes from.

  T!,es of Mutua- Funds S3'e1es

Sc$emes floated b% t$e arious mutual funds are essentiall% of two t%"es6 namel% o"en5

ended and close5ended. $e basic c$aracteristics of t$ese two t%"es of mutual fund

sc$emes are gien below<

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O#EN ENDED SCEMES:

O"en5ended sc$emes are aailable for subscri"tion all t$e %ear round e0cluding t$e "eriod of book5closing. $e% ma% or ma% not $ae a s"ecified redem"tion "eriod. $esale and re"urc$ase "rices are fi0ed b% t$e mutual fund concerned from time to time,e"urc$ases are generall% allowed al s"ecified rated.

/ac$ o"en5ended sc$eme must $ae a minimum cor"us of ,s.! crore. +n case t$e fundmanager is not able to raise t$is amount at t$e time of issue6 or & J of t$e targetedamount w$ic$eer is $ig$er6 t$e entire subscri"tion must be returned to t$e inestor.

CLOSE;ENDED SCEMES

$ese are o"en for subscri"tion onl% during a s"ecified "eriod. Fenerall% t$e redem"tion

dates are also s"ecified w$en t$e inestor can redeem t$eir units. $e duration of t$issc$eme aries< normall% it is !5) %ears. ,e"urc$ase during t$e interening "eriod ma% orma% not be allowed. Some of t$e sc$emes t$oug$ $ae a re"urc$ase facilit% after acertain "eriod. #an% of t$ese sc$emes are listed in stock e0c$anges6 e0ce"t for some oft$e close5ended income sc$emes .

1)

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E4uit! Oriented S3'e1es <$ese sc$emes6 also commonl% called Frowt$ Sc$emes6 seek to inest a majorit% of t$eirfunds in e9uities and a small "ortion in mone% market instruments. Suc$ sc$emes $aet$e "otential to delier su"erior returns oer t$e long term. >oweer6 because t$e% inestin e9uities6 t$ese sc$emes are e0"osed to fluctuations in alue es"eciall% in t$e s$ortterm.

/9uit% sc$emes are $ence not suitable for inestors seeking regular income or needingto use t$eir inestments in t$e s$ort5term. $e% are ideal for inestors w$o $ae along5term inestment $ori;on. $e =A: "rices of e9uit% fund fluctuates wit$ marketalue of t$e underl%ing stock w$ic$ are influenced b% e0ternal factors suc$ as social6

 "olitical as well as economic. >D*( Frowt$ *und6 >D*( a0 saer and >D*(+nde0 *und are e0am"les of e9uit% sc$emes.

De"t Based S3'e1es: $ese sc$emes6 also commonl% called +ncome Sc$emes6 inest indebt securities suc$ as cor"orate bonds6 debentures and goernment securities. $e "ricesof t$ese sc$emes tend to be more stable com"ared wit$ e9uit% sc$emes and most of t$e

returns to t$e inestors are generated t$roug$ diidends or stead% ca"ital a""reciation.$ese sc$emes are ideal for conseratie inestors or t$ose not in a "osition to take$ig$er e9uit% risks6 suc$ as retired indiiduals. >oweer6 as com"ared to t$e mone%market sc$emes t$e% do $ae a $ig$er "rice fluctuation risk and com"ared to a Filt fundt$e% $ae a $ig$er credit risk.

INCOME SCEMES < $ese sc$emes "roide returns in t$e formof diidends. $e returns ma% be cumulatie or non5cumulatie on amont$l%6 9uarterl%6 or %earl% basis. #utual *unds carr% market risks

and are "ro$ibited b% S/'+ from declaring an% guaranteed rate ofreturns. $e mone% under suc$ sc$emes are "redominantl% inestedin fi0ed income securities like debentures6 bonds6 Foernmentsecurities etc.

Li4uid In3o1e S3'e1es: Similar to t$e +ncome sc$eme but wit$ as$orter maturit% t$an +ncome sc$emes. An e0am"le of t$is sc$eme is

t$e >D*( ?i9uid *und.

Mone! Market S3'e1es:  $ese sc$emes inest in s$ort terminstruments suc$ as commercial "a"er 7C(PE86 certificates of de"osit7C(DE86 treasur% bills 7C5'illE8 and oernig$t mone% 7C(allE8. $esc$emes are t$e least olatile of all t$e t%"es of sc$emes because of

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t$eir inestments in mone% market instrument wit$ s$ort5termmaturities. $ese sc$emes $ae become "o"ular wit$ institutionalinestors and $ig$ net wort$ indiiduals $aing s$ort5term sur"lusfunds.

Gi-t Funds: $is sc$eme "rimaril% inests in Foernment Debt. >ence t$e inestor

usuall% does not $ae to worr% about credit risk since Foernment Debt is generall%credit risk free. >D*( Filt *und is an e0am"le of suc$ a sc$eme.

<B$ID SCEMES :

$ese sc$emes are commonl% known as balanced sc$emes. $ese sc$emes inest

in bot$ e9uities as well as debt. '% inesting in a mi0 of t$is nature6 balanced sc$emesseek to attain t$e objectie of income and moderate ca"ital a""reciation and are ideal forinestors wit$ a conseratie6 long5term orientation. >D*( 'alanced *und and >D*(($ildren’s Fift *und are e0am"les of $%brid sc$emes.

Inter)a- S3'e1es: $ese sc$emes combine t$e features of o"en5ended and closed5endedsc$emes. $e% ma% be traded on t$e stock e0c$ange or ma% be o"en for sale orredem"tion during "re5determined interals at =A: based "rices.

*rom t$e inestments "oint of iew t$e e0isting sc$emes can be furt$er diided into 4

major categories <

1. G$OWT SCEMES < $ese are usuall% close5ended sc$emes. $e aim of suc$sc$emes is to "roide ca"ital a""reciation to t$eir inestors and accordingl% asubstantial "art of t$e (or"us is inested in e9uities an conertible debenturesSuc$ sc$emes are usuall% listed in t$e major stock e0c$anges and t$e ca"ital

2. a""reciation is reflected in t$eir market alue i.e. =A:. $e% ma% or ma% notdeclare diidends een t$oug$ t$e declaration of annual diidends re"resents t$e$ealt$ of a sc$eme.

3. E=%IT<;LINKED SCEMES 5ELSS2 : $ese are "o"ularl% known as ta05 "lanning sc$emes . $e% are essentiall% close5ended growt$ sc$emes in nature$e% are floated b% almost all t$e "ublic sector mutual funds in t$e last 9uarter ofeac$ financial %ear6 some of t$e essential c$aracteristics are <

a. +nestment u" to a ceiling of ,s.166I come under Section ( of t$e+ncome a0 Act.

 b. ,e"urc$ase is allowed after a s"ecified "eriod5 usuall% 3 %ears.

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c. During t$e lock5in "eriod of 3 %ears t$eir units cannot be traded6 "ledged ortransferred.

+AL%E;ADDED SCEMES : t$e% are in addition to t$e growt$Iincome sc$emes.Some of t$e mutual funds sc$emes $ae "roision for Malue addition’. $is is usuall%in t$e nature of "ersonal insurance coer for accidents6 etc. F+( #utual *und was t$e

first to introduce t$is conce"t.

   Major Mutual Fund Companies in India

18 A'= A#,O #utual *und

28 'irla Sun ?ife #utual *und

38 'ank of 'aroda #utual *und

48 >D*( #utual *und

!8 >S'( #utual *und

&8 +=F :%s%a #utual *und

)8 Prudential +(+(+ #utual *und

8 Sa$ara #utual *und

8 State 'ank of +ndia #utual *und

18 AA #utual *und

118 Hotak #a$indra #utual *und

128 + #utual *und

138 Reliance Mutual Fund 

14) Standard Chartered Mutual Fund 

15) Franklin Templeton India Mutual Fund 

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1&8 #organ Stanle% #utual *und +ndia

1)8 /scorts #utual *und

1 Alliance (a"ital #utual *und

18 'enc$mark #utual *und

28 (anbank #utual *und

218 ($ola #utual *und

228 LIC Mutual Fund 

23) IC Mutual Fund 

  8 Eas! Ste,s to In)est in Mutua- Funds

18 Sear3': >$ere to look for if we want to inest in #*E

a8 (ontacting an +nestment adisor in a bank or a brokerage $ouse or an +nde"endent*inancial Adisor is t$e first ste" to gat$ering information.

 b8 #utual funds units can also be boug$t oer t$e +nternet.

c8 #utual funds are muc$ like an% ot$er "roduct6 in t$at t$ere are manufacturers w$o "roide t$e "roduct and t$ere are dealers w$o sell t$em.

/2 E)a-uation: >/aluation< c$oosing t$e rig$t mutual fund for %ou

As an inestor one ma%

a8 for t$e s$ort term or long term want to inest

 b8 want regular income or growt$

c8 want to target lower risk or $ig$er returns

d8 be coninced of a "articular sector and want to inest in it

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02 #ur3'ase:

a8  S!ste1ati3 In)est1ent #-an 5SI#2:  Allows %ou to sae a "art of %our incomeregularl%. Also used to reduce risk w$en inesting in sc$emes targeting aggressiegrowt$.

 b8  S!ste1ati3 Wit'dra(a- #-an 5SW#2: Allows %ou to wit$draw a "art of %our

inestment regularl%. sed w$en %ou want to wit$draw %our inestment for a s"ecificregular "a%ment6 like insurance "remium "a%ments of mont$l%I9uarterl% fre9uenc%.

c8 Auto1ati3 de"it: Saes t$e $assle of writing a c$e9ue w$en making an inestment.Bour account is debited automaticall% for t$e amount inested.

d8 Di)idend #-an :

A8 Diidend Pa%out< nder t$is "lan inestor can redeem $isI$er diidend at s"ecifictimes.

'8 Diidend ,einestment< nder t$is "lan inestor’s diidend is reinested back to it’s "rinci"al amount w$ic$ t$erefore increase t$e number of units inestor is $olding.

e8 Gro(t': nder t$is "lan income generated from inestment will "ut back to it’sinested amount w$ic$ t$erefore increases t$e alue of eac$ unit customer is $olding.

?2 #ost #ur3'ase Monitoring:

Once %ou $ae inested in an ongoing fund6 e0"ect a "eriod of two to t$ree da%s before

%ou receie an account statement on t$e address mentioned b% %ou in %our a""licationform.

a8 T'e A33ount State1ent 

Bour account statement indicates %our current $olding in t$e sc$eme t$at %ou $aeinested.

 b8 T'e transa3tion s-i,: $e transaction sli" at t$e end of t$e account statement can beused for additional "urc$ases6 redem"tions or to intimate t$e mutual fund on an% c$ange

in bank mandatesIaddress.

32 NA+: $e =A:s of all t$e o"en5ended sc$emes are "ublis$ed at t$e fundGs websitefinancial news"a"ers and A#*+ 7Association of #utual *unds8 web5sitewww.amfiindia.com.

82 E@IT:

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/er% A#( adice t$at eer% inestor s$ould monitor t$e $isI$er units =A: "eriodicall% but A#( also recommend t$eir unit $olders to not get swa%ed b% s$ort termconsiderations in deciding t$eir e0it.

$ede1,tion: +n case of o"en ended funds inestor can redeem $isI$er inested amount.#ost funds take 153 da%s to credit %our account wit$ %our redem"tion "roceeds.

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  8 #ointers to Measure Mutua- Fund #erfor1an3e

Ta $u-es For Mutua- Fund In)estors

MEAS%$ES DESC$I#TION IDEAL $ANGE

STANDA$D

DE+IATION

Standard De)iation a--o(s to e)a-uate

t'e )o-ati-it! of t'e fund T'e

standard de)iation of a fund

1easures t'is risk "! 1easuring t'e

degree to ('i3' t'e fund f-u3tuates in

re-ation to its 1ean return

S'ou-d "e near to it&s 1ean

return

BETA

Beta is a fair-! 3o11on-! used

1easure of risk It "asi3a--! indi3ates

t'e -e)e- of )o-ati-it! asso3iated (it't'e fund as 3o1,ared to t'e

"en3'1ark

Beta . 'ig' risk!

Beta . A)g

Beta . Lo( $isk!

$;S=%A$E $; s4uare 1easures t'e 3orre-ation of

a fund&s 1o)e1ent to t'at of an

inde $;s4uared des3ri"es t'e -e)e-

of asso3iation "et(een t'e funds

)o-ati-it! and 1arket risk

$;s4uared )a-ues range

"et(een 7 and .H ('ere 7

re,resents no 3orre-ation and

. re,resents fu-- 3orre-ation

AL#A A-,'a is t'e differen3e "et(een t'e

returns one (ou-d e,e3t fro1 a

fundH gi)en its "etaH and t'e return it

a3tua--! ,rodu3es It a-so 1easures

t'e uns!ste1ati3 risk

 A-,'a is ,ositi)e returns

of sto3k are "etter t'en

1arket returns

A-,'a is negati)e returns

of sto3k are (orst t'en

1arket

A-,'a is ero returns are

sa1e as 1arket

SA$#E $ATIO

S'ar,e $atio Fund return in e3ess

of risk free returnJ Standard

de)iation of Fund S'ar,e ratios are

idea- for 3o1,aring funds t'at 'a)e a1ied asset 3-asses

T'e 'ig'er t'e S'ar,e ratioH

t'e "etter a funds returns

re-ati)e to t'e a1ount of risk

taken

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  As ,er t'e Finan3e Bi-- /77

E4uit! s3'e1es Ot'er s3'e1es Di)idend in3o1e Di)idend distri"ution ta

S'ort

Ter1

Ca,ita

- Gains

Long

Ter1

Ca,ita-

Gain

S'ort

Ter1

Ca,ita-

Gains

Long

Ter1

Ca,ita

- Gain

TDS A-- S3'e1es E4uit!

S3'e1

es

Li4uid

S3'e1es

Ot'e

S3'e

$esident

Indi)idua-

J %F

.7 NIL AS #E$

SLAB

.7

5/7

(it'

indea

tion2

NIL TA@ F$EE NIL /0/

5/8

.7sur3

'argeedu

3ation

3ess2

.?.

5./8

.7

'arg

edu3

3ess2

#artners'i,

Fir1s

.7 NIL 07 .7

5/7(it'

indea

tion2

NIL TA@ F$EE NIL /0/

5/8.7sur3

'argeedu

3ation

3ess2

//9

5/7.7

sur3

0

edu3

3ess2

AO#JBOI .7 NIL AS #E$

SLAB

.7

5/7

(it'

indea

tion2

NIL TA@ F$EE NIL /0/

5/8

.7sur3

'argeedu

3ation

3ess2

//9

5/7

.7

sur3

0

edu33ess2

Do1esti3

Co1,anies

.7 NIL 07 .7

5/7

(it'

indea

tion2

NIL TA@ F$EE NIL /0/

5/8

.7sur3

'argeedu

3ation

3ess2

//9

5/7

.7

sur3

0

edu3

3ess2

N$Is .7 NIL AS #E$

SLAB

.7

5/7

(it'indea

tion2

STCG;

07L

TCG;/7Af 

ter

,ro)idi

ng for

indea

t

TA@ F$EE NIL /0/

5/8

.7sur3'argeedu

3ation

3ess2

.?.

5./8

.7'arg

edu3

3ess2

2!

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AD+ANTAGES OF M%T%AL F%NDS:

 

#OINTS:

#ortfo-io Di)ersifi3ation  N #utual *unds normall% inest in a well5diersified "ortfolio or securities w$ere t$e inestor can $old a diersified inestment "ortfolio een wit$ a small amount of inestment.

#rofessiona- Manage1ent  N $e inestors does not $ae t$e skills and t$eresources of t$eir own to succeed in toda%’s fast moing6 global and so"$isticatedmarkets. $ereb% t$e% benefits from t$e "rofessional management skills broug$t in

 b% t$e fund in t$e management of inestor’s "ortfolio.

Di)ersifi3ation of $isk; Since t$e inestor ac9uires a diersified "ortfolio6 it reduces arisk of loss as com"ared to inesting directl% in one or two s$ares or debentures or ot$erinstruments. $ile inesting in a "ool of funds wit$ ot$er inestors an% loss6 on one ortwo securities is also s$ared wit$ ot$er inestors. $is risk reduction is one

of t$e most im"ortant benefits of a collectie inestment e$icle like t$e mutualfund.

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$edu3tion of Transa3tion Costs W$en going t$roug$ a fund t$e inestor $as t$e benefit of economies of scale6 funds "a% lesser cost because of larger olumes6 andt$is benefit is "assed onto its inestors.

Li4uidit!5 +nestment in a mutual fund is more li9uid as an inestor can li9uidatet$e inestment6 b% selling t$e unit to t$e fund if o"en5end6 or selling t$em in amarket if t$e fund is close5end and collect funds at t$e end of t$e "eriod s"ecified

 b% t$e mutual fund or t$e stock market.

Con)enien3e and F-ei"i-it! #utual *und management com"anies offer man%inestor serices w$ere in t$e inestor can easil% transfer t$eir $oldings from onesc$eme to t$e ot$er6 get u"dated market information6 and so on.

DISAD+ANTAGES OF M%T%AL F%NDS:

No Contro- o)er 3ost  N An inestor in #utual *unds $as no control oer t$eoerall cost inesting as $e "a%s inestment management fees as long as $eremains wit$ t$e fund. >e also "a%s fund distribution costs6 w$ic$ $e would notincur in direct inesting.

No Tai-or;1ade #ortfo-ios  N+nestors w$o inest on t$eir own can build t$eirown "ortfolios w$ereas inesting t$roug$ funds inoles delegating t$is decisionto t$e fund managers.

Managing ,ortfo-io of fund ; Aailabilit% of t$e large number of funds canactuall% mean too muc$ c$oice for t$e inestor w$erein $e needs an adice onselecting a fund to ac$iee $is objecties6 to suit t$e situation w$en $e selectsindiidual s$ares or bonds to inest in.

W'o Can In)est In Mutua- Funds In India

#utual funds in +ndia are o"en to inestment b%<

a8 ,esidents including18 ,esident +ndian +ndiiduals

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28 +ndian (om"anies38 +ndian rustsI($aritable +nstitutions48 'anks!8 =on5'anking *inance (om"anies&8 +nsurance (om"anies)8 Proident *unds

 b8 =on ,esidents including  18 =on5,esident +ndians6 and  28 Oerseas (or"orate 'odies 7O('s8 and

c8 *oreign entities6 i;L  18 *oreign +nstitutional +nestors 7*++s8 registered wit$ S/'+.

Foreign 3itiensJ entities are 'o(e)er not a--o(ed to in)est in

Mutua- funds in India

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  Co1,arison of In)est1ent ,rodu3ts:

+nestor tends to constantl% com"are one form of inestment wit$ anot$er+nestors certainl% look for t$e best returns for different o"tion. >oweer6 to determinew$ic$ o"tion is better6 t$e com"arison s$ould be made in terms of ot$er benefits t$at t$einestor oug$t to look for in an% inestment.

In)est1ent

O"Pe3ti)e

$eturns $isk

To-eran3e

In)est1ent

orion

Li4uidit!

E4uit! Ca,ita-

a,,re3iation

ig' ig' Long ter1 ig'

FI Bonds In3o1e Moderate Lo( Med;-ong Moderate

Cor,orate

De"entures

In3o1e Moderate ig' Med Lo(

Cor,orate

FDs

In3o1e Moderate ig' Med Lo(

Bank

De,osits

In3o1e Lo( Genera--!

-o(

F-ei"-e ig'

##F In3o1e Moderate Lo( Long ter1 Moderate

Life

Insuran3e

$isk 3o)er Lo( Lo( Long ter1 Lo(

Go-d Inf-ation'edge

Moderate Lo( Long ter1 Moderate

$ea- Estate Inf-ation

'edge

ig' Lo( Long ter1 Lo(

Mutua-

Funds

Ca,ita-

gro(t' Q

In3o1e

ig' ig' F-ei"-e ig'

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TE FI+E MOST COMMON MISTAKES M%T%AL F%ND

IN+ESTO$S MAKE

*ailing to sta% inested for a longer "eriod

orr%ing about "ortfolio turnoer or diidends it "a%s

'eing affected b% new in t$e market w$en %ou’re su""osed to be inesting for t$e

long term

Selling out during bad markets

'eing im"atient and losing confidence too soon.

IN+ESTO$S TINK LONG TE$M B%T ACT SO$T

TE$MR

“Time in the market is more important than timing the

market”

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STANDA$D CA$TE$D E=%IT< F%NDS LOAD

ST$%CT%$E

F%ND NAME L%M S%M

MIN AMNT

LOADS SI# MIN

AMNT

SI# LOAD

ST$%CT%$E

SC CLASSIC

 E=%IT< F%ND

FLE@I CA#

$s877777 Entr! Load;

//8

Eit Load;NIL

$s .77777

Min:9 1nt's

Entr! -oad;NIL

Eit Load; .

For . !ear

SC IM#E$IALE=%IT< F%ND

LA$GE CA#

$s877777 Entr! Load;//8

Eit Load;.

For . !ear

$s .77777Min:9 1nt's

Entr! -oad;NILEit Load; .

For . !ear

SC #$EMIE$ 

E=%IT< F%ND

G$OWT

F%ND

$s/877777 Entr! Load;

//8

Eit Load;.

For . !ear

$s /77777

Min:9 1nt's

Entr! -oad;

//8

Eit Load; .

For . !ear

32

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  #$OD%CTSJSCEMS OFFE$ED B< STAN;C 5AMC2:

18 Frindla%s Su"er Saer +ncome *und5 S$ort erm Plan7FSS+*5S8

28 Frindla%s Su"er Saer +ncome *und5 #edium erm Plan7FSS+*5#8

38 Frindla%s (as$ *und 7F(*8

48 Frindla%s Foernment Securities *und5 +nestment Plan7FFS*5+P8

!8 Frindla%s Foernment Securities *und5 S$ort erm Plan7FFS*5S8

&8 Frindla%s Foernment Securities *und5 P* Plan7FFS*5P*8

)8 Frindla%s D%namic 'ond *und7FD'*8

8 Frindla%s *loating ,ate *und5S$ort erm Plan 7F*,*5S8

8 Frindla%s *loating ,ate *und5 ?ong erm Plan7F*,*5?8

18 Standard ($artered All Seasons 'ond *und7S(AS'*8

118 Standard ($artered (lassic /9uit% *und7S((/*8

128 Standard ($artered Premier /9uit% *und7S(P/*8

138 Standard ($artered +m"erial /9uit% *und7S(+/*8

148 Standard ($artered /nter"rise /uit% *und7S(//*8

1!8 Standard ($artered Arbitrage *und7S(A*8

1&8 Standard ($artered ?i9uidit% #anager7S(?#8

1)8 Standard ($artered ?i9uidit% #anager Plus7S(?#P8

33

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SWOT ANAL<SIS OF STANDA$D CA$TE$ED +I;A;+I

OTE$ F%ND O%SES

Stren!th"#

 Brand image.⇒ Image of an Ethical player.

⇒ Brand Reach

⇒ Prompt service provider.

⇒ Good relationship with

distributors

⇒ Efficient Sales Staff 

⇒ Fair understanding of maret

and competition.

$eakne""#

 Inability to fully cover theoutstation maret

⇒ !ac of manpower.

"vershadowing of #ome

!oans.

%pportunit&#

⇒ $ne%plored& outstation

maret.

⇒ 'arget e%port segment

aggressively

Threat"#

⇒ Substitute products lie ban

F(s) R(s etc.

⇒ *ew entrants

34

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<!K 2AC'<!

• #utual *unds and Securities inestment are subject to market risks and t$ere can be assurance or guarantee t$at t$e sc$eme objecties will be ac$ieed.

• As wit$ an% inestment in securities6 t$e =et Asset :alue of nit issued under t$e

Sc$eme ma% go u" or down de"ending on t$e arious factors and farces affectingt$e ca"ital markets.

• Past "erformance of t$e S"onsors and t$eir affiliates I A#( I #utual *und and its

sc$eme do not indicate t$e future "erformance of t$e sc$emes of t$e #utual *und.

• $e S"onsors are not res"onsible or liable for an% loss or s$ortfall resulting from

t$e o"erations of t$e sc$eme be%ond t$e contribution of ,s 1 lak$ eac$ made b%t$em towards t$e cor"us of t$e #utual *und.

As "er S/'+ circular ref. S/'+I+#DI(+, =o. 1I22)1I3 dated December 126 23read wit$ circular ref S/'+I+#DI(+, =O. 1I42!2I! dared une 146 2!6 it is s"ecifiedinter alias t$at eac$ "ortfolio under a sc$eme s$ould $ae a minimum of 2 inestors andno single inestor s$ould account for more t$an 2!J of t$e cor"us of suc$ "ortfolio.

 

3!

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  IN+ESTMENT COM#A$ISON SEET

3&

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IN+ESTMENT G$A#

F%ND NAME E@#

$ATIO

F$ONT

END

LOAD

BCK END

LOAD

MIN INITIAL

IN+ESTMENT

5$s2

#O$TFOLIO

MANAGE$ 

TEN%$E5<$

ABN AM$O

O##O$T%NITIES

/ /? / /8 7 8777 #$ATEEK  

MANAGE$ 

.

F$ANKLIN INDIA#$IMA

. 6. / /8 7 8777 K N SI+AS%B$AMANIAM

.?

DFC #$%DENCE . 6 / /8 7 8777 #$ASANT

*AIN

.0

DFC TO# /77 . 60 / /8 7 8777 #$ASANT

*AIN

8

ICICI #$%

SE$+ICE

IND%ST$<

/ /9 / /8 7 8777 DE+EN SANGOI /

$ELIANCE

G$OWT

. ? / /8 7 8777 S%NIL

SINGANIA

0

S C CLASSIC

E=%IT<

/ /? / /8 7 8777 A*A< BODKE .

S C #$EMIE$ 

E=%IT<

/ 0 / /8 7 /8777 KENNET

AND$ADE

.

S%NDA$AM BN#

#A$IBAS SELECT

MIDCA#

. 6 / /8 7 8777 N #$ASAD NA

TATA E=%IT<

O##O$T%NITIES

/ /9 / /8 7 8777 M +EN%GO#AL .

3)

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70E!5$E75 C'$*A<!'7

++.,

--.,

.,/

   0   B   *

   0   1   R   "

  o  p  p  o  r   t  u  n   i   t   i  e  s

   F  r  a  n      l   i  n   I  n   d   i  a

   P  r   i  m  a

   #   (   F   2

   P  r  u   d  e  n  c  e

   #   (   F   2

   '  o  p

   .   +   +

   I   2   I   2   I   P  r  u

   S  e  r  v   i  c  e

   R  e   l   i  a  n  c  e

   G  r  o  w   t   h

   S

   2

   2   l  a  s  s   i  c

   E  3  u   i   t  y

   S

   2

   P  r  e  m   i  e  r

   E  3  u   i   t  y

   S  u  n   d  a  r  a  m

   B   *   P

   P  a  r   i   b  a  s

   '   0   '   0

   E  3  u   i   t  y

   "  p  p  o  r   t  u  n   i   t   i  e  s

5'* 1 2U7=!

   E   >   *   E   7   !   E   <   A         '

   ?   "   '   A   =

E%pense Ratio 4

Front End !oad 4

DESC$I#TON:

12 >ig$ e0"ense ratio means it will affect t$e returns negatiel%.28 ?ong enure means *und is more trusted.

STATEMENT:

On t$e basis of aboe descri"tion we can state t$at SA=DA,D (>A,/,/DP,/#+/, /@+B *=D $as $ig$ e0"ense ratio 72.38 and small tenure.$ile*,A=H?+= +=D+A P,+#A and >D*( P,D/=(/ $as low e0"ense ratio and longtenure.

 

#O$TFOLIO COM#A$ISON SEET

3

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  #O$TFOLIO 5#JE $ATIO2 COM#A$ISON G$A#

F%ND NAME #JE

$ATIO

MA$KET

CA#5$s Cr2

T%$NO+E$ ASSETS5$sCr2 TO# 8

OLDINGS 52

ABN AM$O

O##O$T%NITIES

?.? 8// ?/ NA 08/ 8 /? .

F$ANKLIN INDIA

#$IMA

/ /6 /9./ 6 .88 7/ .869 .? / 9/

DFC #$%DENCE 0. 6? ?6 88 .8 9 /8// ?6 // 6

DFC TO# /77 0. // /999 /? 7 9 .6. 7. /8 /

ICICI #$%SE$+ICE

IND%ST$<

0876 ??/ 6/ NA 9.8 8. . 66

$ELIANCE

G$OWT

/6 8097 . 9.8 06/0 6 . 68

S C CLASSIC

E=%IT<

0. /? /7.. / NA 098 . / 90

S C #$EMIE$ 

E=%IT<

?0 80 ./. 86 NA /8? / /0 7

S%NDA$AM BN#

#A$IBAS SELECT

MIDCA#

09 66 /090 86 8.. /.8. 8. .0 8?

TATA E=%IT<

O##O$T%NITIES

0? 0? 9/7 08 //? ?98 7? /. 6

3

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*'<52"'C'$*A<!'7

+-+

+

/+

5+

,+

   0   B   *

   0   1   R   "

  o  p  p  o  r   t  u  n   i   t   i  e  s

   F  r  a  n      l   i  n   I  n   d   i  a

   P  r   i  m  a

   #   (   F   2

   P  r  u   d  e  n  c  e

   #   (   F   2

   '  o  p

   .   +   +

   I   2   I   2   I   P  r  u

   S  e  r  v   i  c  e

   R  e   l   i  a  n  c  e

   G  r  o  w   t   h

   S

   2

   2   l  a  s  s   i  c

   E  3  u   i   t  y

   S

   2

   P  r  e  m   i  e  r

   E  3  u   i   t  y

   S  u  n   d  a  r  a  m

   B   *   P

   P  a  r   i   b  a  s

   '   0   '   0

   E  3  u   i   t  y

   "  p  p  o  r   t  u  n   i   t   i  e  s

5'* 1 2U7=!

   *   @   E   <   A         '

P&E Ratio

#O$TFOLIO 5MA$KET CA#JASSETS2 COM#A$ISON G$A#

*'<52'"' C'$*A<!'7

+

,+++-++++

-,+++

++++

,+++

/++++

   0   B   *

   0   1   R   "

   F  r  a  n      l   i  n   I  n   d   i  a

   #   (   F   2

   #   (   F   2

   '  o  p

   I   2   I   2   I   P  r  u

   R  e   l   i  a  n  c  e

   S

   2

   2   l  a  s  s   i  c

   S

   2

   P  r  e  m   i  e  r

   S  u  n   d  a  r  a  m

   '   0   '   0

   E  3  u   i   t  y

5'* 1 2U7=!

   $   A   <   K   E      C

   A   *   ?   A   !   !   E      !

1aret 2ap6Rs. 2r7

 0ssets 6Rs. 2r7

DESC$I#TON:

4

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18 >ig$ PI/ ratio means *und is er% actiel% manage.28 ?arge #arket (a"itali;ation reeals Organi;ation’s strong "osition in t$e market aswell as Organi;ation’s long term growt$.38 ?arge Assets reeals Organi;ation’s strong financial "osition and S$are$oldersSecurit%.

STATEMENT:On t$e basis of aboe mentioned descri"tion we can state t$at SA=DA,D(>A,/,/D P,/#+/, /@+B *=D $as $ig$est PI/ ratio but small #arket (a"and Assets.$ile >D*( P,D/=(/ $as $ig$ PI/ ratio6 moderate #arket (a" andlargest Assets w$ereas A'= A#,O OPPO,=++/S $as $ig$ PI/ ratio6 largest#arket (a" and low Assets.

#E$FO$MANCE COM#A$ISON SEET

41

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  #E$FO$MANCE 5$ET%$NS2 COM#A$ISON G$A#

F%ND NAME .;MNT

$ET%$N52

.;MNT

$ANK 

9;MNT

$ET%$N52

9;MNT

$ANK 

.;<EA$

$ET%$N52

.;<EA$

$ANK 

ABN AM$O

O##O$T%NITIES

.9 89 .7J.9 /0 ? ?J.9? 7 8 ?J.9.

F$ANKLIN INDIA

#$IMA

./ .6 8/J.9 0. .0/J.9/ ?9 9 9J.9.

DFC #$%DENCE /0 .J.9 .7 80 .?J0/ ?/ 0J.9.

DFC TO# /77 ?9 .87J.9 .. /? .70J.9? ?0 .9 68J.9.

ICICI #$%

SE$+ICE

IND%ST$<

6 /6 .07J.9 .? 6. 8.J.9? . 9? 0J.9.

$ELIANCE

G$OWT

./ 90 ?0J.9 . .6 /?J.9? 97 / /.J.9.

S C CLASSIC

E=%IT<

./ . 86J.9 .? /. 8J.9? ?? ?J.9.

S C #$EMIE$ E=%IT<

.8 . .J.9 0. 88 /J.9? 0 /J.9.

S%NDA$AM BN#

#A$IBAS SELECT

MIDCA#

.. 6 9?J.9 6. ./?J.9? 0 ? ..J.9.

TATA E=%IT<

O##O$T%NITIES

.. 8 9J.9 .9 89 08J.9? 8. 86 8/J.9.

42

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*E<2'<$A7CE C'$*A<!'7

+-+.+/+5+,+8+9+:+;+

-<1onth

Return647

8<1onth

Return647

-<=ear Return647

5$E *E<'=7 $'75(!@YEA<B

       <       E       5       U       <       7       !

 0B* 01R" opportunities

Franlin India Prima

#(F2 Prudence

#(F2 'op .++

I2I2I Pru Service Industry

Reliance Growth

S 2 2lassic E3uity

 

DESC$I#TION:

18 >ig$ returns s$ows Organi;ation’s $ig$ com"etitieness - "erformance

28 >ig$ rank s$ows it’s strong "osition among it’s com"etitor’s

43

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STATEMENT:

On t$e basis of returns <

$ET%$NS O$GANIATION

.;MONT IG ABN AM$O O##O$T%NITIES

9;MONT IG STANDA$D CA$TE$ED #$EMIE$  

E=%IT<

.; <EA$ IG STANDA$D CA$TE$ED #$EMIE$  

E=%IT<

SA=DA,D (>A,/,/D P,/#+/, /@+B $as bot$ & mont$s and 15%ear $ig$returns. $ile A'= A#,O OPPO,=++/S $as a 15mont$ $ig$ returns.

44

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  $ISK Q +OLATILIT< COM#A$ISON SEET

F%ND NAME F%ND $ISKG$ADE

STANDA$DDE+IATION

SA$#E$ATIO

BETA AL#A $;S=%A$E

ABN AM$O

O##O$T%NITIES

NOT $ATED NA NA NA NA NA

F$ANKLIN INDIA

#$IMA

ABO+E

A+G

9 // 7 8 O 9 . 70 7 ?

DFC #$%DENCE LOW 0 9 O 9 7 9 . ? 7 90

DFC TO# /77 LOW 8 06 7 86 7 6. 7 9 7 6/

ICICI #$%

SE$+ICE

IND%ST$<

NOT $ATED NA NA NA NA NA

$ELIANCE

G$OWT

A+G 9 / 79? 7 0 .0 7 8

S C CLASSICE=%IT<

NOT $ATED NA NA 76/ 0?7 NA

S C #$EMIE$ 

E=%IT<

NOT $ATED NA NA 7/ 890 NA

S%NDA$AM BN#

#A$IBAS SELECT

MIDCA#

LOW 8 7 / 7 96 /. 7 ?

TATA E=%IT<

O##O$T%NITIES

ABO+E

A+G

9/ 7 8? 7 6 7 0 7

4!

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STATEMENT:

'ecause of =on5Aailabilit% of figures for some *unds we cannot gie an% commentunder t$is "arameter. >oweer on t$e basis of aailable data we can conclude t$at*,A=H?+= +=D+A P,+#A - AA /@+B OPPO,=++/S are little risk% funds.

4&

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  NA+ COM#A$ISON SEET

 

F%ND NAME NA+ AS ON 8/

WEEKS

IG

AS ON 8/ WEEKS LOW AS ON

ABN AM$O

O##O$T%NITIES

/9 8. *%L< .0H 7 /9 8. *%L< .0H 7 .? 79 .6;Pu-;79

F$ANKLIN INDIA

#$IMA

/09 7? *%L< .0H 7 /09 7? *%L< .0H 7 .?6 ? /?;Pu-;79

DFC #$%DENCE ./ .? *%L< .0H 7 ./ .? *%L< .0H 7 8 .6;Pu-;79

DFC TO# /77 ./? 6 *%L< .0H 7 ./? 6 *%L< .0H 7 . 86 .6;Pu-;79

ICICI #$%

SE$+ICE

IND%ST$<

. .. *%L< .0H 7 . .. *%L< .0H 7 6 0 .6;Pu-;79

$ELIANCE

G$OWT

0/? 7? *%L< .0H 7 0/? 7? *%L< .0H 7 .0 8 /?;Pu-;79

S C CLASSIC

E=%IT<

. . *%L< .0H 7 . . *%L< .0H 7 .. 8. /.;Pu-;79

S C #$EMIE$ 

E=%IT<

. / *%L< .0H 7 . / *%L< .0H 7 6 79 /?;Pu-;79

S%NDA$AM BN#

#A$IBAS SELECT

MIDCA#

.70 0/ *%L< .0H 7 .70 0/ *%L< .0H 7 9 6 /?;Pu-;79

TATA E=%IT<

O##O$T%NITIES

96 88 *%L< .0H 7 96 88 *%L< .0H 7 ?. 9 /?;Pu-;79

4)

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  NA+ 5 8/ WEEKS JL2 COM#A$ISON G$A#

7A0 C'$*A<!'7

+,+

-++-,+++,+/++

/,+

   0   B   *

   0   1   R   "

  o  p  p  o  r   t  u  n   i   t   i  e  s

   F  r  a  n      l   i  n   I  n   d   i  a

   P  r   i  m  a

   #   (   F   2

   P  r  u   d  e  n  c  e

   #   (   F   2

   '  o  p

   .   +   +

   I   2   I   2   I   P  r  u

   S  e  r  v   i  c  e

   R  e   l   i  a  n  c  e

   G  r  o  w   t   h

   S

   2

   2   l  a  s  s   i  c

   E  3  u   i   t  y

   S

   2

   P  r  e  m   i  e  r

   E  3  u   i   t  y

   S  u  n   d  a  r  a  m

   B   *   P

   P  a  r   i   b  a  s

   '   0   '   0

   E  3  u   i   t  y

   "  p  p  o  r   t  u  n   i   t   i  e  s

5'* 1 2U7=!

   7   A   0      5   -      E   E   K   !

   (   @   "   B

, >ees #igh

, >ees !ow

DESC$I#TION:

 =A:< =et Asset :alue s$ows t$e "er unit alue of a mutual fund unit t$at an inestor is$olding. >ig$I?ow =A: s$ows t$at b% $ow muc$ amount t$e inested amount isa""reciated or de"reciated.

STATEMENT:

On t$e basis of aboe descri"tion we can state t$at ,/?+A=(/ F,O> $as t$e$ig$est all time $ig$ 7!2 weeks $ig$8 =A: 324.4

$ile SA=DA,D(>A,/,/D P,/#+/, /@+B $as t$e all time low 7!2 weekslow8 =A: .&

 

4

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A2 CO;+A$IANCE

.2 5$a;$a 5"ar225$P;$P5"ar22Jn;. 090

 /2 5$1;$1 5"ar25$P;$P5"ar22Jn;. ?0?

B2 +A$IANCE 5U/ 2

5$P;$P 5"ar2/ 2

  ?70

  n;.

C2 BETA 5V2 CO+A$IANCE

+A$IANCE

.2 STANDA$D CA$TE$ED #$EMIE$ E=%IT< F%ND 5V2 7/.

 

/2 STANDA$D CA$TE$ED CLASSIC E=%IT< F%ND 5V2 76/?

D2 AL#A 52

.2 STANDA$D CA$TE$ED #$EMIE$ E=%IT< F%ND

$a 5"ar2 V $P 5"ar2 8906

/2 STANDA$D CA$TE$ED CLASSIC E=%IT< F%ND

  $1 5"ar2 V $P 5"ar2 0?77

E2 STANDA$D DE+IATION 5U2

5U2 S=%A$E $OOT OF +A$IANCE /.9

4

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STATEMENT:

On t$e basis of aboe table we can state t$at S ( Premier /9uit% - S ( (lassic /9uit%fund are less risk% in com"arison to t$eir benc$mark inde0 'S/52 as t$eir 'eta alues

are less t$en 1 as well as t$e% also $ae better returns t$en benc$mark inde0 as t$eirAl"$a alues are "ositie.

F%ND NAME +A$IANCE CO;+A$IANCE STANDA$D

DE+IATION

BETA AL#A

S C #$EMIE$ E=%IT< F%ND

090 7/. 8906

S C CLASSIC

E=%IT< F%ND

?0? 76/? 0?77

BENCMA$K 

BSE;/77

?70 /.9

!

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SNA#;SOT5ALL 8 #A$AMETE$S2 COM#A$ISON SEET

.2 T;'ig'est on ,ara1eterH

/2 ;'ig' on ,ara1eterH

02 A;a)g on ,ara1eter

?2 L;-o( on ,ara1eter H

82 LT; -o(est on ,ara1eterH

92 N$;not rated

2;"etter t'en ot'ersH

2 X;(orst t'en ot'ersH

62 Y;"est on t'e ,ara1eter

!1

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#A$AMETE$S ABN

AM$O

O##

F$IND

#$IMA

DFC

#$%

DFC

TO#

/77

ICICI

SE$+

$EL

G$W

S C

CLASS

E=%

S C

#$E

E=%

SND

MID

CA#

TATA

E=%

O##

$EMA$

IN+ESTMENT

5E@#$ATIO2

L L L A LT T A 5F$H

$EL2

X5S C #

#O$TFOLIO

5#JE $ATIO2

LT A A L A T Y5S C #

5ABNH

SNDHTA

X5F$IN

#$FMNCE

5.;!r

$ET%$NS2

L L L A A T LT A Y5S C #

5ABNH

X5SND B

$ISK Q

+OLATILIT<

5$ISK G$ADE2

N$ A L L N$ A A A L A 5ALL

$ISK

G$ADE

F%NDS

NET ASSET

+AL%E

58/;WEEKS

G2

L A A L T L L A L Y5$ELG

5F$IN

!2

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GENE$AL CATEGO$< COM#A$ISON SEET

F%ND NAME LA%NC DATE CATEGO$< $ATING

ABN AM$O O## MA$;78 E4uit!: Di)ersified NOT $ATED

F$ANKIN INDIA NO+;60 E4uit!: Di)ersified

DFC #$%DENCE *AN;6? !"rid:E4uit!:

Oriented

DFC TO# .77 SE#;69 E4uit!: Di)ersified

ICICI #$%SE$+ NO+;78 E4uit!: Di)ersified NOT $ATED

$ELIANCE

G$OWT

OCT;68 E4uit!: Di)ersified

S C CLASSIC *%L;78 E4uit!: Di)ersified NOT $ATED

S C #$EMIE$ SE#;78 E4uit!: Di)ersified NOT $ATED

SND BN# SELECT

MID CA#

*%L;7/ E4uit!: Di)ersified

TATA E=%I

O##

MA$;70 E4uit!: Di)ersified

!3

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  S%GGESTION ON TE BASIS OF LIFE STAGES

+n a general "ers"ectie t$ere are 3 basic moties be$ind $olding t$e cas$ <

18 S"eculatie

28 Precautionar%

38 ransactional

After t$e intense market sure% on mutual fund inestment is done we $ae bifurcated "eo"le in 2 segments. e $ae done bifurcation mainl% on t$e basis of life stages. Aftersure% we found t$at "eo"le at t$e age range of 2! %ears to 4 %ears w$o come under t$eincome bracket of ,s. 1! to ,s. 3 "er mont$ $ae more risk a""etite and t$e%can easil% take $uge risk because of t$eir s"eculatie be$aior t$en to t$e "eo"le w$o areat t$e age range of !! %ears and aboe and come under t$e same income bracket7$oweer "eo"le on t$is edge of t$eir life c%cle are mostl% de"end eit$er on t$eir famil%members or on "ension or on t$eir lifetime saings or inestments for e.g ?ife +nsurance6Post Office saings6 'ank saings account6 $ouse rent6 *D’s etc.8 $ae less riska""etite . $e% don’t want to take $ig$ risk on t$eir $ard earned mone% and are $a""%wit$ inestments if it is giing conseratie returns but secure t$eir "rinci"al amount.

Also "eo"le at t$e age of !! and aboe are in great need of cas$ in $and because at t$isage most of t$em are done wit$ t$eir inestments. $erefore t$e% are more interested ininestments w$ic$ can get t$em sufficient cas$ at regular interals.

+n general "eo"le at t$e age range of 2! %ears to 3! %ears are er% s"eculatie6 and because t$e% are earning regular income so t$e% don’t need to $old muc$ cas$ in needt$e% can also afford t$eir dail% e0"enses er% easil%. $erefore t$e% are more interestedin inestments w$ic$ are little more risk% but can get t$em $andsome returns. As "eo"leat t$is age $ae $uge future needs for e.g $aing t$eir own $ome and so t$e% also moreinterested in long term inestments.

>ence on t$e basis of t$is sure% and anal%sis we $ae done aboe we recommendfollowing funds to t$ese 2 segments of inestors.

!4

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S%GGESTED F%NDS FO$ BOT SEGMENTS OF IN+ESTO$S

IN+ESTO$S ABN

AM$O

O##

F$INDIA

#$IMA

DFC

#$%

DFC

TO#

/77

ICICI

#$%

SE$+

$EL

G$W

S C

CLAS

E=%

S C

#$E

E=%

SND

BN#

SELECT

MID

CA#

TATA

E=%

O##

BETWEEN

/8! TO 08!  

88! Q

ABO+E  

!!

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<!K 2AC'<!

• #utual *unds and Securities inestment are subject to market risks and t$ere can

 be assurance or guarantee t$at t$e sc$eme objecties will be ac$ieed.

• As wit$ an% inestment in securities6 t$e =et Asset :alue of nit issued under t$e

Sc$eme ma% go u" or down de"ending on t$e arious factors and farces affectingt$e ca"ital markets.

• Past "erformance of t$e S"onsors and t$eir affiliates I A#( I #utual *und and its

sc$eme do not indicate t$e future "erformance of t$e sc$emes of t$e #utual *und.

• $e S"onsors are not res"onsible or liable for an% loss or s$ortfall resulting from

t$e o"erations of t$e sc$eme be%ond t$e contribution of ,s 1 lak$ eac$ made b%t$em towards t$e cor"us of t$e #utual *und.

!&

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  BIBLIOG$A#<

1. *act and *igures collected b% SA=DA,D (>A,/,/D7A#(8.

2. Pam"$lets collected from SA=DA,D (>A,/,/D 7A#(8.

3. .:A?/,/S/A,(>O=?+=/.(O#

4.Presentation b% SA=DA,D (>A,/,/D 7A#(8.


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