PUBLISHING – CONFERENCESCOURSES – WEB – DEMAND GENERATION

Soiel InternationalA solid meeting point between supply and demand

Soiel International was born in 1980 with the periodic magazine Office Automation, one of the first technical-specialized magazines about the newborn Information & Communication Technology scenario.

The publishing offer expands with Officelayout, the magazine about planning, furnishing and managing the office space; with the bimonthly magazine Executive.IT, addressed to corporate top management and realized in collaboration with Gartner, one of the main companies on a global scale into the ICT consulting; and the tabloid Innov@zione.PA, that concerns the application of new technologies in Central and Local Public Administration.

In 1993 the Event Department was born, which is active in Seminars, Conferences and Exhibitions organization. One of its strong points is the possibility to rely on competent editorial staff that is capable of funneling a technological message into a didactic theme, as well as on the strong promotional impulse given by the magazines’ copious readers. The conference activity successfully grows and enriches the database of magazines readers, significantly contributing to the creation of a constant dialogue between Soiel International and the readers and the conferences participants.

In 2000, in order to answer to the growing educational needs, the Course activity was born from the partnership with consulting companies and experts of different fields. Later, this activity starts looking towards the new online communication formulas, publishing contents on the web.

Database380.000 total personal records 140.000 records with e-mail address 32.000 records with fax number

Corporate rolesand departments

Personal records with e-mail addressCEO 13%BUSINESS EXECUTIVE 43%PROFESSIONAL 26%CONSULTANT 15%ENERGY MANAGER 3%

IT 44%SALES 23%MARKETING 11%HR & ORGANIZATION 5%FINANCE & PURCHASES 12%PRODUCTION & OPERATIONS 5%

THE SERVICE SECTOR INCLUDES:Utilities, Transportation and Logistics, Tourism, Media, Corporations/associations/NGOs, Consultation,Education and private research, Private healthcare

THE INDUSTRY SECTOR INCLUDES:Petrochemical industry, Manufacturing,Pharmaceutical industry, Luxury, Food industry, Constructions, Automotive, Defense/military industry

THE FINANCE SECTOR INCLUDES:Banks, Insurance companies, Investment companies, Financial companies

THE PUBLIC ADMINISTRATION SECTOR INCLUDES: Local PA, Central PA, Education and research, Corporations and associations, Healthcare

THE SYSTEM INTEGRATOR SECTOR INCLUDES:System integrators, Software Houses

THE SERVICE SECTOR INCLUDES:Telcos (carrier/isp/asp), HW/SW vendors

THE SERVICE SECTOR INCLUDES:Suppliers, Resellers, VARs

End UsersPersonal records with e-mail address

SERVICES 43.605 π 49%INDUSTRY 20.682 π 25%PUBLICADMINISTRATION 16.000 π 15%

RETAIL 4.749 π 5% FINANCE 6.676 π 6%

Value ChainPersonal records with e-mail address

SYSTEM INTEGRATOR 32.681 π 68%VENDORS 6.796 π 24%CANALE 8.544 π 8%

Executive.IT is the bimonthly strategy magazine by Gartner, addressed to Italian big and medium companies’ top management, that deals with Information & Communication Technology topics, focusing in particular on their impact on corporate business and on the manager’s way of handling change processes in production, marketing, sales, retail, organization and finance.

Commercio

Industria

S T R A T E G I E E T E C N O L O G I E P E R I L M A N A G E M E N T D ’ I M P R E S A

Servizi

Office Automation is the monthly magazine specialized in ICT that promotes the conferences and workshops discussing the themes of new technologies and applications. With over 35 years of history, Office Automation is acknowledged by the market to be a valid educational instrument for both end user companies, addressing CIOs and IT managers who are responsible for controlling the technologi-cal choices, and for the protagonists of the value chain (producers, vendors, resellers, system integra-tors, technicians, ...), that are in charge for leading clients in choosing hardware and software solutions that improve the business efficiency. Tecnologie e modelli per il business digitale

®

Publishing

π DISTRIBUTION• Periodicity: monthly – 10 issues per year (January/February and July/August as single number)• Release date: beginning of the reference month• Distribution: 16.000 copies π SECTIONS3D PRINTINGA monthly section with updates regarding technologies, experiences and innovations in the new 3D printing field.

VALUE POINT: THE ROLE OF THE CHANNELA section dedicated to distributors, resellers, system integrators and service providers, the fundamental links of the IT industry value chain.

ORIZZONTI COMUFFICIOThe official body of the Association of ICT products and services Manufacturers, Impor-ters and Distributors (bimonthly).

ENERGY MANAGEMENTNews and specialized articles focused on the energy management topic, which is anincreasingly important economic factor for the ICT infrastructures.

THE LEGAL VIEWThe different Italian and European normative variations that affect the ICT world,explained and commented by experts.

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π READERS’ MODEL

26%

Trade

Industry

Finance

Healthcare and Education

Public Administration

Others

24%

18%

17%

7%

6%

2%

MARKET SECTOR

Services

π READER’S MODEL

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34%Commerce and Services

Industry

Finance

Healthcare and University

Public Administration

System Integrators

Retailers and Distributors

Others

12%

9%

4%

3%

19%

15%

4%

MARKET SECTOR

Value Chain

End users

π DISTRIBUTION• Periodicity: bimonthly – 6 issues per year• Release date: middle of the second reference month• Distribution: 8.000 copies π SOME THEMES DISCUSSED IN 2016Digital Disruptions to rethink innovationsIdentity and Access ScenarioDigital Governance for the digital ageArchitecture IoT (Internet of Things)Technology and Business in 2030WearableTechnologies: new devices, interactions, opportunitiesDigital Commerce 2020 - 10 Top trendsCybersecurity Scenario 2020: Impact of Digital BusinessDigital Team and Digital EmployeesData Center in the Cloud EraCio and Ceo Agenda 2017Top 10 Technologies

Innov@zione.PA is the bimonthly magazine that addresses Central and Local Public Administration illustrating the opportunities coming from the use of new technologies, focusing the attention on market offering and on legislation that regulates its development. The magazine aims

at sensitizing, in a capillary way, the whole PA world through performing the requests of the many different actors involved: Central Institutions, Regions, Provinces and Cities, Municipalities and the Healthcare sector, showing the offer of ICT solutions and services focused on different Public Administration areas.

OfficelayoutProgettare, arredare, gestire lo spazio ufficio | Design and furnishing of office space

Publishing

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π DISTRIBUTION• Periodicity: bimonthly – 6 issues per year• Release date: ending of the second month on the cover• Distribution: 20.000 copies π 2016 ROADSHOWPA INNOVATION,TECHNOLOGIES AND QUALIFICATION OF THE PUBLIC EXPENDITUREHow to go past the Cuts Era.In order to facilitate the encounter and the debate between the PA, Research and Enter-prises innovators, so to improve the services for the citizens in the Local Administrations, Innov@zione.PA has organized and patronized a series of round tables aimed at under-standing the priorities, models and real possibilities of pursuing innovation strategies on the territory within the current economic and political scenario.Following the good results of the first 4 meetings realized throughout 2015 in Turin, Bo-logna, Florence and Padua, in 2016 this series of encounters promoted by the Magazine with the collaboration of the Local Administrations and their representatives continues, during the Round Tables of Innov@zione.PA.

π READER’S MODEL

45%Towns, Provinces, Regions

Autonomous Agencies

Research Institute and University

Central Public Administration

Healthcare

Others

17,5%

13%

13%

10%

2,5%

MARKET SECTOR

0 5 10 15 20 25 30 35%

The magazine Officelayout, founded in 1984, covers the themes of design, furni-shing and management of office spaces and buildings, through in-depth analysis of technical aspects of the product and the market, and of their use. The magazi-ne pays particular attention to the issue of sustainability and to the impact on the office environment of the new ICT solutions.

π DISTRIBUTION• Periodicity: trimonthly – 4 issues per year• Release date: ending of the third reference month• Distribution: Italy 10.000 copies – Foreign countries 2.500 copies π SOME THEMES DISCUSSED IN 2016• Set-up for new working spaces: coworking and fablab• The “new” false ceiling, performance and aesthetics • Lighting: Led and Oled in office implementations• Smart cities and smart offices, proxemics and the global village• Break rooms and company restaurants, from design to choice of products • Dividing wall: performance and aesthetics• Lighting management systems in service industry buildings• Retail: furnishing, lighting and technologies for the new concept store• Orgatec preview: news in Cologne• Datacenter between efficiency and sustainability: from infrastructures to air-conditioning • Digital signage and multimedia systems for communication• Air-conditioning, light, security in the office building: the value of structural integration• Furnishing and set-ups for smart working spaces• “Acoustic solutions” for noise control in an open space• The personal light, from floor-lamp to task light• Internet of things, office space implementations

π READER’S MODEL

12%

Commerce and Services

Industry

Finance

Public Administration

Architects, Designers, Design Studios

Distributors and Stores

Engineering companiesand Building Automation companies

8%

8%

7%

31%

26%

8%

MARKET SECTOR

Value chain

End users

Demand Generation

With more than twenty years of experience in the IT specialized conference world, Soiel International is an ideal partner for the realization of corporate events, seminars, round tables and webinars.

Soiel International guarantees the good outcome of the event through an effective management of all pre-conference phases, from location and service choice to the creation of the graphic layout of all communication and promotional activities, gathering of adhesions, recall and report activity, coordination during the event, etc., and of all conference and post-conference administration tasks.

The synergies, born thanks to the collaboration between the Event Department, the Graphic Department and the magazines’ Editorial Offices offer a complete and personalized support. In addition to the ad hoc activities carried out for clients (also available in the roadshow formula), for several years Soiel International has been organizing Multi-client conferences around trending IT topics featuring speeches and contents by sponsor companies, field specialists, consultants, academics and end users.

The exhibition area is the perfect place where visitors and expo companies can meet during lunch and coffee breaks. The events provide for modular attendance formulas with investments that vary for each event according to the type of attendance.

Multi-client events by Soiel International differentiate themselves from a typical exhibition because they are business events dedicated to operators of the field and to end users of medium-sized and large companies. Thanks to Soiel International database, that plays a fundamental role in the organization of each convention, all conferences can be considered an extremely efficient instrument for lead generation activities, with an excellent return on the investment.

DIRECT E-MAIL MARKETING and SURVEYThe diversity and quantity of names inside Soiel International database offers a company several possibilities of attracting new clients. Within the increasingly successful activities suggested by Soiel International there is the Direct E-mail Marketing or Marketing Campaign, that involves reaching with substantial and diversified contents (Data Sheets, researches, surveys, articles, web seminars, courses...) the selected profiles in order to acquire leads of interest identified within Soiel International database.The promotional news publishing activity on www.soiel.it and the realization of an ad hoc landing page (graphic installation, texts drafting, sub-scription forms), are only two of the many marketing services provided by Soiel International. These also include the surveys whose contents are supplied by the magazines’ Editorial Offices and that constitute the ideal instrument to effectively define the central topics of a conference project or more elaborated contents that can be used for demand creation campaigns.

ADV DISPLAYThe activity of ADV display advertising involves the uploading of banners (usually referring to corporate events) on www.soiel.it at a cost that changes depending on position and campaign duration.

Conferences, Roundtables and Webinars

Courses

ABB – Acotel – Aditinet – Advantec – Aikom Technology – Airwatch – AizoOn – Alfresco – Altaro – Amazon Web Services – Arrow – Aten – Atlassian – ATS – Attiva Evolution – Ayno Videoconferenze – BCloud – Beta Cavi – Bl4ckswan – Black Duck – BlueCat – BlueMind – Boole Server – Brennercom – Brocade – Brother – BT – BTicino – Cambium Networks – Canon – Cata Informatica – Check Point – Cisco – Citrix – Cloudian – Clouditalia – Commscope – Critical Case – Cutaway – CyberArck – Darktrace – Datapoint – Dell EMC – Digitel – Dimension Data – D-Link – Docebo – Durable – EAE – Eaton – Edp4you – Edslan – Elmec – Emerasoft – Endian – Enersolve – Enghouse Interactive – Epson – Exclusive Networks – Extreme Networks – Fastweb – Fata Informatica – Filippetti – Fiore – FNT – Fortinet – Fujitsu – GData – GE Power Control – Glocal Value – Gruppo Reti – Gruppo Sintesi – GT50 – Hitachi CBT – HP – Huawei – Humanscale – IBM – Iconsulting – Ilger.com – Infoblox – Ingram Micro – Injoin – Intel – Intel Security – Italtel – Ita-STQB – Itway – JDA – Juniper Networks – KPNQwest – Lan&Wan – Lenovo – Lightcyber – Logicnow – LumIT – Maria DB – Metha Group – Methode – MHT-Engineering – Microline Networks – Microsoft – Mon-K – Netapp – Netskope – Newform – Noovle – Oki Systems – Olivetti – Onit Group – Oracle – Palo Alto Networks – Panduit – Pentastudio – Personal Data – Pico – Piller – Pure Storage – Purple Ocean – R&M – Radware – Raritan – Red Hat – Riello UPS – Rittal – Rosenberger Osi – Rubrick – Sail Point – Sarce – SAS – Schneider – Sedus Stoll – Seeweb – Selda Informatica – Sernet – Servet – Sharp – Siav – SICE Telecomunicazioni – Siel – Siemens – Simplivity – Sintel – Solar Winds – Sourcesense – Stormshield – Stulz – Supernap – Suse – SWIFTNet – Synology – Teamsystem – Tecnosteel – Telcomms – TIM – Trend Micro – Uniserv – Varonis – Veeam – Veritas – Viptela – VMware – VoipVoice – Westcon – Wind – Zimbra

In 2016 we worked with:

Soiel International organizes training courses focused on specific Information & Communication Technology themes, offering also the possibility to enroll for in House courses. During the training days, practical exercises are integrated to the theoretical part, aiming at deepening the discussed topics. For the Course organization, Soiel benefits of the cultural contribution of specialists and certificated academics.

Until today, a high rate of innovation has been recognized of us for the used contents and teaching methods, as well as the immediate transfe-rability into the company system of what has been learned; moreover, the Courses by Soiel International are also a unique chance to exchange experiences and knowledge with experts of the field.The training offer by Soiel also gives the possibility of developing in House courses and ad hoc projects according to the needs of each com-pany.

Some of the topics discussed in 2016:• ITIL® Foundation – With certification test recognized internationally• Strategic Negotiation – This course aims at learning how to avoid common mistakes during negotiations and understanding

how to communicate with the counterpart• Privacy and Security in the ICT field – Protection of personal data in the company, with a certification test on the final day

of the course• Digital Forensics – Regulations, Technologies and Digital Investigation Techniques inside the Company• Software Legislation and Rights – From royalties to regulations concerning patents, from licence management to database

legal protection.• Information Security and Institutions’ Administrative Responsibility – Tools for building and implementing effectively an

organizational model for management and control regarding Computer Crimes.• Public Speaking – A course to learn the basics for communicating with an audience.• M2M technologies and IoT – The era of Internet of Things, the inexorable pervasive spreading of the network that will embrace

everything and everyone, is now open.

Soiel InternationalVia Martiri Oscuri, 3 - 20125 MilanoTel. 02 26148855 - Fax 02 26149333

www.soiel.it - info@soiel.it