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Welcome to my presentationSection # H Group # 3

NAME ID

AHMED FOYSAL 12-20841-1

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Content

Introduction

Special facility

Hotel Service

Employment prospects

Sales and marketing strategy

Conclusion

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Introduction

Reservation

24 hours

From any country

Proximity

From the airport: 07 kms.

Located on the main city to airport road

Adjacent to diplomatic enclave & premium commercial hub and shopping area of the city.

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Introduction ( con.)

Star Category

Four Star deluxe

Hotel Chain

Carlson’s Property of Hotel and Resort

Room & Amenities

204 stylish rooms

Rooms and suites are designed to meet guests needs

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Room & Amenities

Its suites and hotel rooms in Dhaka feature

Complimentary internet facilities

Tea/coffee making facilities

Iron/ironing board

Mini-bar and room service (available 24 hours)

Non-smoking floors and non-smoking rooms available

Radisson Club Floors with Club Lounge facilities

Remote controlled television with satellite channels

Self-controlled air-conditioning

Telephone with direct international dialing

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Deluxe Rooms

Stylish and well appointed

With a queen bed or two twin beds

A moveable work desk

Armchair and wardrobe with drawers

Average size is approximately 28 square meters

Double glazed windows with three point bathrooms

Price $420+ (single occupancy) and $460+ (double occupancy)

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Deluxe Rooms (Con..)

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Atrium Rooms

Size approximately 36 square meters

Have either one king bed or two double beds

A moveable work desk

Armchair and wardrobe with drawers

Double glazed windows with four point bathrooms.

Price $480.00+ (single occupancy) and $520.00+ (double occupancy).

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Radisson Club Rooms These spacious guestrooms

Located on the 6th and 7th floors of the hotel

Access to Club Lounge

Airport transfer

All day refreshment in the Club Lounge (room guest only)

Breakfast at the Radisson Club Lounge

Evening drinks at the Club Lounge (guest only)

International newspaper in Club Lounge

Laundry and dry cleaning

Local calls and faxes from Club Lounge and telephone calls from room

Wakeup calls by butler service with morning tea/coffee

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Special Facility

Golf special in Dhaka

One night’s accommodation in a Deluxe Room

Complimentary transportation between the Army Golf Club and the hotel

Complimentary golf club and individual caddy

Spa Special in Dhaka

Revitalize and Rejuvenate the Mind, Body and Soul

One night accommodation in a Deluxe Room/Atrium Room

Breakfast in the WaterGarden Brasserie

One hour Thai massage in the Sundaree Spa*

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Special Facility (con..)

Spice Special in Dhaka

Enjoy genuine hospitality in our contemporary guest rooms

Hearty breakfast at Water Garden Brasserie

The oriental dinner experience at the Spice & Rice restaurant.

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Hotel Service

Swimming Pool

Enjoy the atmosphere of exclusive resort

Two swimming pool and tennis courts

Awesome swimming with great views

With a special service

Health Club

Energize the body at the modern gymnasium

Features state-of-the-art fitness equipment

Enjoy the jogging trail

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Hotel Service (Con..)

Radisson Club Lounge

Located at level 8

Offer unparalleled premium service

With an inviting an intimate atmosphere

To offer guest a sanctuary of peace and relaxation

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Hotel Service (Con..)

Additional Amenities for the Radisson Club Floor:

Complimentary breakfast at the Radisson Club Lounge

Complimentary laundry and dry cleaning

Complimentary airport transfers

Complimentary evening drinks at the Lounge

Complimentary local calls and faxes from Club Lounge

Complimentary local calls from room

Wakeup calls by Butler Service with morning tea and/or coffee

Access to Club Lounge where you can enjoy all-day refreshment service and international newspapers.

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Hotel Service (Con..)

Grand Ballroom

10000 square feet

1100 pax

Divisible into two rooms

Offer flexibility for smaller groups and functions

Large pre-function area offers the perfect setting for pre-dinner cocktails or a reception

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Hotel Service (Con..)

Utshab-Banque Hall

Elegant function room

Accommodates business groups and social gatherings

A modern audio visual system

Meeting Rooms

Mallika

Madhabi

Radissonn club bord room

Mahua

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Hotel Service (Con..)

Business Center Executive Room

Fixed boardroom-style meeting setup

Accommodate 6 guests

Approximately 200 square feet

Dining

Offers a variable feast for the senses

Seven on-site food and beverage outlets

The finest cuisines plus

A wide selection of imported premium cigars and beverages

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Hotel Service (Con..)

Water Garden Brasserie

Offering all day dining

Hearty breakfast, quick snacks

International buffet

Sublime

A modern, yet elegant restaurant

Ideal choice for a superb evening out for any occasion

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Hotel Service (Con..)

Spice & Rice

An oriental meal

Asian cuisine and a taste of the Orient

Chit Chat

Adjacent to the pool deck and the Health and Fitness Center

Relaxing around the hotel’s pool

Guests can dine in or take away

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Employee Prospective

Demand at convenience centers, banquet facilities, hospitals and others venues.

A wide selection of beach, mountain, city and country setting.

Advancement Prospects

Good food and beverage background combined with sales and management

Several banquet facilities or open own catering business.

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Employee Prospective(con.)

Education, Training, Experience, Skills

Assistant banquet manager should have high school diploma.

One or two years of banquet- related experience.

Customer service skills, wine expertise and ability to follow instruction and abide by guideline are required.

Unions and Associations

The International Caterers Association.

The National Association Of Catering Executives.

The Leading Caterers Of America are educational organizations for the catering industry.

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Employee Prospective(con.)

General duties and responsibilities

Supervising banquet event operation, coordinating banquet staff, overseeing banquet logistics.

Also perform HR duties.

Do not adhere to a typical office work schedule.

Event Operations

Including coordinating catering staff, food and beverage setup.

Also setup work expectations with the staff responsible.

Adhere to standard operating procedures and comply with regulatory requirements.

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Sales and marketing strategy

Food Planning and Coordination

Should be knowledgeable of food preparation techniques and styles.

Should maintain liquor laws and regulations.

Be aware of all health department rules and regulations.

Organizing Facilities

Making sure the event is not lacking any provisions required for smooth operation.

Includes conferring with technical, construction and maintenance personnel

Checking that screens, projectors, computers and all other audio and video equipment is set up and properly

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Sales and marketing strategy( con..)

Mission

To create loyal, satisfied customers who will return to the Radisson properties repeatedly because of the quality and the value offered”.

Vision

The vision of Radisson is to keep up their position as the number one 5 star hotel in Bangladesh and make contribution to the economy by attracting foreign customers.

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Sales and marketing strategy( con..)

Objectives

Produce strong, sustainable earnings growth and high returns on invested capital.

Sustain industry leadership and create considerable long term value for share holders.

Maintain international standards like other 5 star hotels asia.

Sustain high levels of preferences and satisfaction

Expanding the Group’s property portfolio beyond the Capital

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Sales and marketing strategy( con..)

SWOT analysis

Strength (S)

The most important strength and advantage of Radisson hotel is their place selection.

Most largest, luxurious and technologically advanced hotel in Bangladesh.

Government shows interest and positive signs towards this sort of business.

Their service quality is high and hotel workers are highly trained.

It has strong and reputed parent company.

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Sales and marketing strategy( con..)

SWOT analysis (con..)

Weakness (W)

Not focusing on potential local markets and local target customer needs.

Need to focus more on marketing and promoting their hotel .

Not much focus on social marketing .

No casino for the foreign customer.

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Sales and marketing strategy( con..)

SWOT analysis (con..)

Opportunities (O)

Tie up with big corporate business houses

Social media marketing..

Less expensive package with limited facilities

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Sales and marketing strategy( con..)

SWOT analysis (con..)

Threats (T)

Instability in our political environment.

New government regulations

Intense competition among the international hotel chains.

Shrinking market conditions.

Changing travel management trends.

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Conclusion

The most luxurious and stylish hotel in our country

Increased our cities beauty

By attracting the tourist from outside country

Helping our countries economy to develop faster

Promise that a developing country like us has the potential of being a develop country someday

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