/ sponsor and EXHIBITor prospECTUs 1
ReachMoReautodeskcustoMeRs
sponsor andEXHIBITor prospECTUsdECEmBEr 3–5, 2013THE vEnETIanLas vEgas, nv, Usa
/ sponsor and EXHIBITor prospECTUs 2
taBLe oF coNteNts
why autodesk uNiveRsity \ 3 \ The opportunity attendee demographics Event schedule Who sponsors and Exhibits?
FoR spoNsoRs \ 13 \ sponsor overview sponsor packages special opportunities
FoR exhiBitoRs \ 23 \ Exhibitor packages Booths Floor plan
FoR ReseLLeRs \ 30 \ reseller sponsor opportunity
how to paRticipate \ 33 \ sales / Contact Information
/ sponsor and EXHIBITor prospECTUs 4
the oppoRtuNity: Reach thousaNds oF autodesk custoMeRs
They wouldn’t dream of missing aU 2013. neither should you.
For 20 years, autodesk University attendees have gathered for ahyper-focused, action-packed week of events and experiences.We satisfy their hunger for innovation with: • Hundredsofclassesbyleadingexperts,authors,analysts and working professionals• Hands-onlabs• Networkingevents,includingqualityface-timewith autodesk executives • AnExhibitHallshowcasingmorethan150AutodeskDeveloper partners, internal autodesk communities, sponsors and strategic partners—many unveiling innovative, new products
With more than 8,000 attendees, autodesk University is the largest single gathering of autodesk customers and resellers in the world.
our customers are passionate about our products. aU is your opportunity to get them passionate about yours. Early adopters are everywhere at autodesk University—the thinkers, deciders and doers who will influence your product sales well into the future.
dazzle them with something different. our sponsor and exhibitor opportunities are as innovative as the autodesk customers they’re intended to reach. You asked for more flexibility and choice, so this year we’re offering dozens of new opportunities designed to meet a variety of sponsor objectives—from branding to thought leadership to customer engagement.
/ sponsor and EXHIBITor prospECTUs 5
at aU 2013, you can affiliate your brand with: • environments like the Creative studio and the autodesk gallery • experiences like the digital Experience and digital graffiti Walls, design night and the autodesk party • enduring thought leadership initiatives, like the year-round aU online Webcast series
aU 2013 opportunities include: • exhibitor packages for generating awareness and leads • integrated sponsorships that deliver multiple opportunities to reach autodesk customers • a sponsorship package designed exclusively for resellers • a menu of special opportunities for driving broader awareness a nd deeper engagement with autodesk customers
Timing is everything. autodesk University is always held late in the year—when many companies are finalizing their budgets and prioritizing purchases for the new year.
/ sponsor and EXHIBITor prospECTUs 6
custoMeR deMogRaphics: get Face-to-Face withautodesk useRs, iNFLueNceRs aNd decisioN-MakeRs
autodesk University attracts more than 8,000 autodesk customers, representing a wide range of job titles and industries. But they share one thing in common: They’re creative problem-solvers looking for new ways to improve productivity, make lasting business relationships, advance their careers and drive revenue for their companies.
• Manyarehardwareandsoftwarepurchasingmanagers• ManyrepresentAutodesk’sbestandlargestaccounts
more than 79% of aU attendees are actively involved in purchases for their organizations.
aU 2013 / EXHIBITor prospECTUs 7
aTTEndEEs BY
joBFUnCTIon
aTTEndEEs BY
CompanY/organIzaTIon TYpE
12%other
aTTEndEEs BY
pUrCHasIngroLE
5%Executive Leadership
31%manager / director / vp
52%software User
12%Federal / state /municipal government 8%
student / Faculty / Education
80%Commercial / Industrial
48%recommend purchase
31%approve purchase21%
not directly Involved
custoMeR deMogRaphics
/ sponsor and EXHIBITor prospECTUs 8
iNdustRies RepReseNted
arCHITECTUrE, EngInEErIng,andConsTrUCTIon
5%aerospace: automotive Component design
manUFaCTUrIng
10%Building Construction: Commercial
4%Building Construction: residential
1%BuildingEquipmentmanufacturing & supply 2%
Building / Facilitymanagement & Leasing
16%Civil Engineering /
Land planning
1%Computer / medical /
OfficeEquipmentDesign
4%Interior design
5%mechanical systems
Engineering (HvaC & piping)
3%plumbing & / or Fire
protection systems Engineering
3%process & power
plant design
1%real Estate development
5%structural Engineering
5%mapping & geospatial design
2%Transportation design
23%architecturedesign
1%Telecommunications
6%architectural visualization
4%Utilities: Water & sewer
6%defense
22%Electric systemsEngineering
12%Electrical Controls design
30%machinery design
12%manufacturing procurement /
sales / marketing
2%Tool & die machine shop
8%Consumerproduct design
4%Utilities: Electric, oil, & gas
/ sponsor and EXHIBITor prospECTUs 9
iNdustRies RepReseNted
mEdIa andEnTErTaInmEnT
oTHEr IndUsTrIEs
65%design visualization
8%Film
9%games
13%multimedia
design / Web
5%Television
24%application development
23%autodesk authorized reseller
10%autodesk authorized
Training Center representative
14%autodesk developer
network member
29%other
/ sponsor and EXHIBITor prospECTUs 10
eveNt scheduLe
sunday, december 1
4:00 p.m. – 7:00 p.m.
Monday, december 2
7:00 a.m. – 9:00 p.m. 8:00 a.m. – 4:30 p.m. 8:00 a.m. – 8:30 p.m. 9:00 a.m. – 9:30 p.m. 9:00 a.m. – 9:30 p.m.
tueday, december 3
6:30 a.m. – 8:00 p.m. 8:00 a.m. – 8:00 p.m. 8:00 a.m. – 4:30 p.m. 10:30 a.m. – 12:00 p.m. 12:00 p.m. – 1:30 p.m. 6:30 p.m. – 9:30 p.m.
wednesday, december 4
6:30 a.m.– 8:00 a.m. 6:30 a.m. – 8:00 p.m. 8:00 a.m. – 8:00 p.m. 8:00 a.m. – 11:30 a.m. 11:30 a.m. – 1:30 p.m. 11:30 a.m. – 2:00 p.m. 2:15 p.m. – 5:15 p.m. 4:15 p.m. – 5:15 p.m.
5:45 p.m. – 6:15 p.m. 6:30 p.m. – 9:30 p.m
thursday, december 5
6:30 a.m. – 8:00 a.m. 7:00 a.m. – 8:00 p.m. 8:00 a.m. – 6:30 p.m. 8:00 a.m. – 11:30 a.m. 11:30 a.m. – 1:30 p.m. 11:30 a.m. – 2:00 p.m. 2:00 p.m. – 6:00 p.m.1:00 p.m. – 6:00 p.m. 6:00 p.m. – 9:00 p.m. 9:00 p.m.
registration / Information desk open
registration / Information desk openexhibit hall setupadn ConferenceaTC summitEducator summit
registration / Information desk openCertification preparation and Examsexhibit hall setupKeynote addressLunchexhibit hall open: internationalcommunity Reception
grab-and‐go Breakfastregistration / Information desk openCertification preparation and ExamsClassesnetworking Lunchexhibit hall openClassesLynn allen presents: platinum sponsor Technology showcaseaUgI® annual meetingexhibit hall open: augi® annual Beer Bust
grab-and-go Breakfastregistration / Information desk openCertification preparation and ExamsClassesnetworking Lunchexhibit hall openexhibit hall tear downClassesaU Customer appreciation partyConference Concludes
Event schedule subject to change
/ sponsor and EXHIBITor prospECTUs 11
who spoNsoRs aNd exhiBits?
1st pricing
360 Technologies, Inc.
3am solutions (UK) Limited
3d QuickTools Ltd.
3d systems
3dconnexion
a.r.T gmbH
aCaI associates, Inc.
aceCad software
advance2000
aE Backoffice
aEC design group
aga Cad Ltd. / TooLs4rEvIT
aja video systems
alcove9 LLC
alioscopy Usa
all Cad northwest
allegorithmic
altiva software
amd
ams Cad + CaFm solutions
applied Engineering, Inc.
arCaT, Inc.
arCHIBUs
asCEnT – Center for Technical Knowledge
assemble systems
asta development
astacus Labs aB
autoprep LLC
avatech solutions
axiom
BackToCad Technologies LLC
BIm9
BImadvent
BImobject aB
BImware
Binary mobility LLC
Blue ridge numerics (CFdesign)
Bluearc
Bluebeam software
BLUErIdgE analytics, Inc., provider of sITEops
BoXX Technologies
Brockwell IT Consulting, Inc.
BuildEdge
Building systems design, Inc.
C&s Engineers
Cad masters, Inc.
Cad-1, Inc.
Cadalyst magazine
Cadapult Ltd
Cadd microsystems
CadLearning by 4d Technologies
Cadsoft Consulting
CadtoWIn
Cadworks
Cambridge Connections LLC
Canon Usa
Carlson software
Cd-adapco
Cdv systems, Inc.
Cengage Learning
Centre for Computational Technologies
Cetrus
Cgs plus LLC
Chiastek Inc.
CIdEon america, Inc
Circle Twelve Inc
Citrix
Civil power Tools LLC
Civil reminders
ClearEdge3d, Inc.
Cloverpoint
Cmv Technologies, LLC
Coast 2 Coast
CodeBook International
Collaboration systems group, LLC
Colortrac Inc.
Composit group LLC
Content studio Ltd.
Contex americas Inc.
CsC, Inc.
Csoft
CTL Corporation
Cubix Corporation
dalux
dell Corporation
delmar Cengage Learning
design data
desktop Engineering magazine
digipara gmbH
digital manufacturing solutions Inc.
digital school
dLT solutions
docupoint – provider of drawingsearcher
drofus Inc.
Eagle point software
Earlybird Technology Inc.
Earthmine
EastCoast Cad/Cam
ECad, Inc.
Edgecam & radan – planit Companies
ElectromagneticWorks
Ema design automation
Engworks
entegra gmbh
EnvisionTEC
Epson
eTransmittal
EverBank Commercial Finance
Faro Technologies
Filegenius
Fm:systems
gCX Corporation
gehry Technologies
get The point
gibbs and associates
gilmore global Logistics services, Inc.
global e-Training and partners
global Finance group
globalsCapE, Inc.
goodheart-Willcox publisher
graITEC
graphic Imaging services Inc
Hewlett packard
Horizontal systems Inc
HvaC solution
ICon
iConstruct pty Ltd.
Ideate, Inc.
IEs Ltd
Imagination Technologies
ImagIniT Technologies
ImmErsIon
Impact 3d models
ImsI/design
Infinite z
/ sponsor and EXHIBITor prospECTUs 12
who spoNsoRs aNd exhiBits?
InfoEra
Informative graphics Corporation
Insight
Integrated Content solutions, Inc.(a division of Cad Technology Center, Inc.)
IntegrityWare / npower software
Intel Corporation
International reprographic association
Interspec, Inc.
Intertek Hi-Cad
Invent-a-part, InC
InvIEW labs
jitterbit
KCL / Kochman Consultants Ltd.
KeyEquipmentFinance
KKm soft (p) Ltd.
Knowledgesmart
KommErz
K-TEK solutions
Kubit Usa
Land F/X
Landair surveying Company
Lascom solutions, Inc.
LaTIsTa Technologies
Lee Lewis Construction
Leica geosystems
Lenovo
Leonar3do International
Lighting analysts, Inc.
LizardTech
London Infotech, Inc.
Luxion
maintenance Connection, Inc.
mastergraphics
mCadCafe, aECCafe & gIsCafe
mechWorks
microdesk
microsoft
milsoft Utility solutions
motion media
mozy
mpower Innovations
newforma
next Limit Technologies
npower software / IntegritWare, Inc.
nvidia
oasys Ltd
objet geometries
ocÈ north america
orange Technologies Inc
ourplan
parallels
pCCa
pearson
peer software
pictometry
pinnacle Infotech, Inc.
pointKnown
pointools
popIcon software
power Calc paK
prodim
production modeling Corporation (pmC)
profox Companies
proto Labs, Inc.
Quux software
real5d
reed Construction data
reprographic services association
revit Express Tools
riverbed
robert steltman Inc
safe software
savoy Computing services Ltd
scenario vpd
sigmaTEK systems, LLC
simpad, Inc.
singularity University
sITEops
sivan design
smarT Technologies
smarTBIm LLC
smith micro software, Inc.
sofTech, Inc.
solibri
solidCam Inc.
spaceControl gmbH
spar point group
srinsoft Technologies pvT LTd
steel&graphics
steltman software
stratasys 3d printers and production systems
striker systems
strucsoft solutions Inc.
supermicro Computer Inc.
surface & Edge 3d Laser scanning
sustainable minds
synergis Engineering design solutions
synergis software
Tata Technologies
Tech soft 3d
Technical sales International
Techshop
Techsmith
tetra4d
The Blue Book Building & Construction
network
Tma systems
TooLs4rEvIT
Topcon positioning systems
Transoft solutions
Trelligence, Inc.
Tri d Technologies Inc.
TrIgEo TECHnoLogIEs InC
Trimble navigation Ltd
True World services
tsaadvET
vela systems, Inc
vero software
vertice
vianova
virtual Tutor
virtualgrid
vIsTatsi
vizerra
vTC.com
Way To Be
Websoft developers
Wiley
Worldviz
x object Inc.
xpLm solution gmbH
X-rite
Xs Cad
z Corporation
z+F Usa, Inc.
zebra Imaging
/ sponsor and EXHIBITor prospECTUs 14
spoNsoR oveRview
More Flexibility and value in 2013
From the Exhibit Hall to the main stage, autodesk University 2013 offers new ways to get your leaders, your brand and your products in front of thousands of autodesk customers. Choose the opportunity that best fits your objectives and your budget.
pLatiNuM
$100,000 $150,0004 available
•Partner-suppliedvideo**to be played main stage during aU keynote walk-in or walk-out (2 minutes) and during video streaming to virtual attendees•ParticipationinTechnology main stage session •Partnerexecutivefeaturedin in aU-produced Q&a video on 1–3 topics (autodesk to determinequestion/topic and approve content) •Opportunitytoteachtwo classes onsite (also recorded and posted on aU online)
•Twelve3-dayAU Conference passes•FourpassestoAU Leadership Forum
•By-invitation-onlycocktailreception for up to 50 of your top customers (up to $75.00 per customer)•TwoLeadershipForum passes for top customers•SpecialGeneralSession seating for 50 top customers•Customerloungespace (20’ x 20’) for 1 day (av, food and beverage not included)•Specialbadgedesignation for vIp customers
Exclusive use of private “War room” throughout the event (upscale meeting space with boardroom seating, plasma screen monitors)
goLd
$50,000$75,0005 available
•Partnerexecutivefeatured in aU-produced Q&a video on 1–3 topics (autodesk to determinequestion/topicand approve content)•Opportunitytoteachone class onsite (also recorded and posted on aU online)
•Eight3-dayAU Conference passes •Twopassesto Leadership Forum
•Customerloungespace (20’ x 20’) for 1 day (av, food and beverage not included)
Use of shared “War room”throughout the event (upscalemeeting space with lounge seating).
siLveR
$25,000$35,00015 available
•Partnerexecutivefeatured in aU-produced Q&a video on 1 topic (autodesk to determinequestion/topic and approve content)
•Four3-dayAU Conference passes
* For a full list, descriptions and cost of Special Opportunities, see page 21.** Content subject to Autodesk approval. Marketing deadline dates apply.
pRiciNg
totaL vaLue
avaiLaBiLity
THoUgHT LEadErsHIp and spEaKIng opporTUnITIEs
ConFErEnCE passEs
CUsTomEr EngagEmEnT
EXECUTIvEmEETIng spaCE
/ sponsor and EXHIBITor prospECTUs 15
spoNsoR oveRview
EXHIBIT spaCE orspECIaL opporTUnITIEs CrEDiT*
PrE-EvENTMArKETiNG**
ONSiTEPrOMOTiON**
posT-EvEnT marKETIng
pLatiNuM
•20’x40’boothspacein prime location (or)•$25,000inSpecial Opportunitiescredit*
•inclusiononsponsorwebpage on aU conference site including details on sponsor activities at aU, special offers and programs, and links to downloadable files and sponsor web pages (content to be supplied by sponsor)•3,000characterscompany description on sponsor page•inclusioninpre-event “sponsor Highlights” email with link to a dedicated web page on aU website•Logobrandingon4AU promotional email blasts •2pre-eventsocialmedia shout-outs
•Twopromotionalsponsorshipbanners in registration or meal areas•Logoinclusioninsponsorthankyou slide during main stage sessions•Logoinclusionindirectionalsign panels throughout venue •SponsoradinAUmobileapp•retweets/sharesofsponsor postings as applicable
•inclusioninpost-showthank you email
goLd •20’x20’boothspacein prime location (or)•$15,000inSpecial Opportunitiescredit*
•inclusiononsponsorwebpage on aU conference site including details on sponsor activities at aU, special offers and programs, and links to downloadable files and sponsor web pages (content to be supplied by sponsor)•1,500characterscompany description on sponsor page•Logobrandingon4AU promotional email blasts•1pre-eventsocialmedia shout-out
•Logoinclusioninsponsor thank you slide during main stage sessions•Logoinclusionindirectional s ign panels throughout venue•retweets/sharesofsponsor postings as applicable
•Logoinclusioninpost-show thank you email
siLveR
•10’x20’boothspacein prime location (or)•$8,000inSpecial Opportunitiescredit*
•Logobrandingon4AU promotional email blasts•1,000characterscompany description on sponsor page
•retweets/sharesofsponsor postings as applicable•Logoinclusioninsponsor thank you slide during main stage sessions•Logoinclusionindirectional s ign panels throughout venue
•Logoinclusioninpost-show thank you email
* For a full list, descriptions and cost of Special Opportunities, see page 21.** Content subject to Autodesk approval. Marketing deadline dates apply.
/ sponsor and EXHIBITor prospECTUs 16
spoNsoR oveRview
marKETIng TooLKIT (Includes access to aU logos, web banners, implementation tips to maximize sponsorship)
sponsor ConCIErgE program (Includes priority booth selection, onsite facilitation for set-up and tear-down
pLatiNuM
x
x
goLd
x
x
siLveR
x
x
* For a full list and descriptions of Special Opportunities, see page 21.** Content subject to Autodesk approval. Marketing deadline dates apply.
/ sponsor and EXHIBITor prospECTUs 17
spoNsoR packages
au keynote+
demonstrate your commitment to autodesk customers with a piece of video thought leadership. We’ll play your company’s two-minute video during the general session and stream it during the keynote to reach virtual attendees. demonstrate your commitment to autodesk customers with a piece of video thought leadership. We’ll play your company’s two-minute video during the aU Keynote.
thought Leadership and speaking• Useyoursponsorshipasaplatformtoshowcase your company’s top leaders and innovators. a representative of your company will have the opportunity to participate in the popular platinum partner Technology showcase (Tuesday or Wednesday evening).• inaddition,wewillinterviewoneofyourleaderson 1–3 thought leadership topics for an aU-produced video that will be shown on-site and online before, during and after the event• Yourexpertswillalsohavetheopportunitytoteach two classes on-site, which will be recorded and posted to aU online
customer engagement• Entertainyourtopcustomerswithaby-invitation- only cocktail reception for up to 50 guests. (autodesk will cover up to $75 per guest)• Surprise2executive-levelcustomerswithpassesto the aU Leadership Forum (2 provided) • impressyourcustomerswithspecialgeneralsession seating for up to 50 guests• Hostoneofour20’x20’customerloungesinthe common area for a day• Givetopcustomersaspecialbadgedesignation identifying them as vIps
pLatiNuMEngage autodesk customers from every angle, before, during and after the event. platinum sponsors get the total package of benefits at aU, plus exclusive opportunities not available to any other sponsorship group. This robust, integrated sponsorship includes special customer engagement benefits that can be used to create a high-touch vIp experience for your top customers.
exhibits or special opportunitiesChoose from a 20’ x 40’ booth space in a prime location or a $25,000 credit towards our special opportunities sponsorships, which are detailed on page 21.
private Meeting spaceWe’ll give you your very own “War room” on site at aU,perfect for private, executive-level meetings with partnersand customers.outfitted with boardroom seating and plasmascreens you will be proud to host your vIps on-site in this exclusive, upscale space.
pre-event Marketing• We’llsetyouupwithasponsorwebpageonour aU conference site that you can use as a promotional hub for your company’s presence at aU. promote speaking sessions and booth demos and post thought leadership content, video links and more! (Content to be supplied by sponsor)• Highlightyourcompanywith3,000characters description on the aU sponsor page• Yourlogowillbeincludedinapre-event“Sponsor Highlights” email as well as four aU promotional email blasts• Wewillpromoteyourcompanyintwopre-eventsocial media shout outs
$100,000 \ 4 avaiLaBLe
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
/ sponsor and EXHIBITor prospECTUs 18
spoNsoR packages
on-site promotions• Enjoybrandvisibilitywithsponsorshipbannersin registration or meal areas and your logo on a sponsor thank you slide shown during the main stage sessions • Generateawarenesswithadigitaladonthe aU mobile app• PromoteyourpresenceattheshowwithAU’s retweets/shares of your social media posts (as applicable)
post-event marketing• Yourlogowillbeincludedinthepost-showthank you email
pLatiNuM
conference passes• receivetwelve3-dayconferencepasses• receivefourpassestotheAULeadershipForumfor your top executives
Marketing toolkit promote your company’s presence at aU! our marketing toolkit provides easy access to aU logos, web banners and other ready-made marketing assets. You’ll also get tips and tricks for getting the most out of your sponsorship.
sponsor concierge programour white-glove service for exhibitors includes priority booth selection and onsite facilitation for set-up and tear-down.
$100,000 \ 4 avaiLaBLe
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
/ sponsor and EXHIBITor prospECTUs 19
spoNsoR packages
thought Leadership and speaking• Wewillinterviewoneofyourleaderson1–3 thought leadership topics for an aU-produced video that will be shown on-site and online before, during and after the event• Youwillalsohavetheopportunitytoteachone class on-site, which will be recorded and posted to aU online
customer engagementHost one of our 20’ x 20’ customer lounges in the common area for a day.
exhibits or special opportunitiesChoose from a 20’ x 20’ booth space in a prime location or a $15,000 credit towards our special opportunities sponsorships, which are detailed on page 21.
Meeting spaceYou will have shared the use of a “War room” on siteat aU, perfect for semi-private, executive-level meetings with partners and customers. outfitted with boardroomseating, you will be proud to host your vIps on-site in this exclusive, upscale space.
pre-event Marketing• We’llsetyouupwithasponsorwebpageonour aU conference site that you can use as a promotional hub for your company’s presence at aU. promote speaking sessions and booth demos and post thought leadership content, video links and more! (Content to be supplied by sponsor)• YourlogowillbeincludedinfourAUpromotional email blasts
goLdgold sponsors of aU benefit from a variety of opportunities designed to drive a wide range of objectives—from lead generation to thought leadership.
• Highlightyourcompanywith1,500characters description on the aU sponsor page• Wewillpromoteyourcompanyinonepre-eventsocial media shout outs
on-site promotion• Enjoybrandvisibilitywithyourlogoonasponsorthank you slide shown during the main stage sessions • PromoteyourpresenceattheshowwithAU’sretweets/ shares of your social media posts (as applicable)
public Relations• UseAUasaforumforproductlaunchesandother major announcements. We will provide you with a list of publications and organizations who have been invited to aU • YouwillalsohavefulluseoftheAUpressroomtomeet with on-site press and make scheduled announcements• Wewillalsoincludeyourannouncementsandlinksinour daily aU press briefings
conference passes• receiveeight3-dayconferencepasses• receivetwopassestotheAULeadershipForumforyour top executives
Marketing toolkit promote your company’s presence at aU! our marketing toolkit provides easy access to aU logos, web banners and other ready-made marketing assets. You’ll also get tips and tricks for getting the most out ofyour sponsorship.
sponsor concierge programour white-glove service for exhibitors includes priority booth selection and onsite facilitation for set-up and tear-down.
$50,000 \ 5 avaiLaBLe
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
/ sponsor and EXHIBITor prospECTUs 20
spoNsoR packages
thought Leadership and speakingWe will interview one of your leaders on one thought leadership topic for an aU-produced video that will be shown on-site and online before, during and after the event.
exhibits or special opportunitiesChoose from a 10’ x 20’ booth space in a prime locationor a $8,000 credit towards our special opportunities sponsorships, which are detailed on page 21.
pre-event Marketing• Highlightyourcompanywitha1,000character description on the aU sponsor page• YourlogowillbeincludedinfourAUpromotional email blasts• Wewillpromoteyourcompanyinonepre-eventsocial media shout outs
on-site promotionpromote your presence at the show with aU’s retweets/shares of your social media posts (as applicable).
siLveRraise your company’s profile beyond the booth with this value-packed sponsorship opportunity.
public Relations• UseAUasaforumforproductlaunchesandother major announcements. We will provide you with a list of publications and organizations who have been invited to aU • YouwillalsohavefulluseoftheAUpressroomtomeet with on-site press and make scheduled announcements• Wewillalsoincludeyourannouncementsandlinksin our daily aU press briefings
conference passesreceive four 3-day conference passes
Marketing toolkit promote your company’s presence at aU! our marketing toolkit provides easy access to aU logos, web banners and other ready-made marketing assets. You’ll also get tips and tricks for getting the most out of your sponsorship.
sponsor concierge programour white-glove service for exhibitors includes priority booth selection and onsite facilitation for set-up and tear-down.
$25,000 \ 15 avaiLaBLe
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
/ sponsor and EXHIBITor prospECTUs 21
speciaL oppoRtuNities FoR spoNsoRs+
(available to aU 2013 platinum, gold and silver sponsors only)
thought LeadeRship
Leadership Forum sponsorship programput yourself where decisions are made, as the exclusive sponsor of the autodesk University Leadership Forum. Your company will benefit from exposure to executive decision makers, who will see your two-minute thought leadership video++ and your branding on all aU Leadership Forum marketing materials and reception signage. plus you’ll receive passes for up to three company executives.
Leadership Forum panel participationEstablish your company as a thought leader with autodesk customer executives and decision makers by sponsoring a speaker and content++ at the autodesk University Leadership Forum.
innovation Forum panel participationshowcase your company’s innovative spirit by sponsoring a speaker and content++ at the autodesk University’s popular Innovation Forum.
oN-site expeRieNces
creative studioCreate a hands-on experience they won’t forget! Engage attendees in a creative activity of your design while immersing them in your brand.
autodesk galleryalign your brand with one of the most exciting and innovative exhibits at autodesk University—as a gallery docent, with a digital exhibit and through your support.
stand out by taking advantage of spaces, places, community engagement and more.Choose from our nEW a la carte menu of creative opportunities for further engaging autodesk customers on site.
pricing and availability for the below opportunities is available upon request.
design Nightgive autodesk customers a hands-on experience with this exclusive sponsorship of one of the most popular events at aU.digital Experience Wall: $7,500 (Ten available)video, games, interactive presentations++, polls—put your content out there for all to see. You can’t ask for a more compelling or creative branding experience.
digital graffiti wallYour company name and logo will be front and center as attendees create art on the spot, print out their work to take home and share digital versions on Facebook.
au student design slam sponsorshipEnjoy exclusive sponsorship of one of the most anticipated—and competitive—events at autodesk University.
Manufacturing campus design slam sponsorshipshow your support of an entire industry. In return, you’ll get visibility with autodesk customers in our on-site zone designed specifically for manufacturing industry customers.
au Freshman orientationget in front of aU’s newest recruits while they learn how to get the most out of their aU experience. sponsorship includes your logo on all Freshman orientation signage.
au student Mixershow your support for the aU leaders of the future. sponsorship includes your logo on all student mixer signage.
au partyHelp thousands of autodesk customers celebrate another successful week at aU. sponsorship includes your logo on all aU party signage.
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
/ sponsor and EXHIBITor prospECTUs 22
speciaL oppoRtuNities FoR spoNsoRs+
(available to aU 2013 platinum, gold and silver sponsors only)
educatioN
aec classes++
Be a part of the aU curricula and receive visibility in our conference materials.
Manufacturing classes++ Be a part of the aU manufacturing curricula and receive visibility in our conference materials.
otheR BRaNdiNg oppoRtuNities
Breakfast sponsorshipIt’s the most important meal of the day–and it now includes table tents with your logo.
Lunch sponsorshipBranded table tents provide a heaping helping ofexposure at lunchtime.
afternoon Break sponsorshipgive them a break from their busy aU schedule–and a treat to enjoy.
enviro-Friendly water BottleHelp us keep aU green by giving every attendee a reusable water bottle–plus they’ll take it home and be reminded ofyour company long after the event is over.
au Mobile appFor digitally-savvy autodesk customers, the mobile app will be central to their experience at aU. put your company on their daily agenda with a mobile app sponsorship.
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
pricing and availability for the below opportunities is available upon request.
/ sponsor and EXHIBITor prospECTUs 24
New look in the exhibit hall this year! our turnkey packages offer an easy way to showcase your company’s products and services to the thousands of autodesk customers at au. you decide what meets your objectives and we take care of the rest.
Booth packages are all inclusive and may be further customized with graphics, plasmas and shelves for an additional feeor you may elect to provide your own properties.
exhiBitoR packages
EarLY BIrd prICIng
rEgULar prICIng
PrE-EvENTMArKETiNG**
CompLImEnTarY FULL ConFErEnCE
passEs (a $1,675 vaLUE EaCH)
(Hotel not included)
addITIonaL BooTH sTaFF passEs
(available to purchase at $600 each)
TUrnKEY BooTH propErTIEs
(see images on following pages)
CarpETIng
WorKsTaTIon CoUnTEr(s)
(see images on following pages)
mEETIng TaBLE(s)
Bar sTooLs
CompanY Id s Ign
ELECTrICaL (500W)
WIrELEss InTErnET
daILY CLEanIng
marKETIng TooLKIT
(Includes access to aU logos, web
banners, implementation tips to
maximize exhibit investment)
EXHIBIT sTaTIon
$2,500
$3,000
1
1
x
x
1
1
x
x
x
x
x
10’ X 10’
$5,000
$6,000
2
2
x
x
2
3
x
x
x
x
x
10’ X 20’
$10,000
$12,000
5
5
x
x
3
1
10
x
x
x
x
x
20’ X 20’
$19,000
$22,800
11
11
x
x
x
x
x
x
Your company name and a 500-character company description on the aU website
Note: 20x30 and larger island booth packages are available upon request.** Content subject to Autodesk approval. Marketing deadline dates apply.
Early bird pricing expires on july 31st
/ sponsor and EXHIBITor prospECTUs 25
exhiBitoRautodesk customers come to aU to learn about the latest and greatest products, solutions and innovations from autodesk and our partners. Exhibiting at aU is the excellent way to generate awareness, interest, and leads that will help drive your sales all year long.
Booth packages are designed to be turnkey. You just choose the one that best fits your objectives and your budget and we ensure it is set up and ready to go when you arrive at aU.
exhiBitoR packages
customer engagementEngage thousands of autodesk customers during daily exhibit hours in our aU exhibit hall.
pre-event MarketingHighlight your company with a 1,000-character description on the aU exhibitor web page.
Marketing toolkit promote your company’s presence at aU! our marketing toolkit provides easy access to aU logos, web banners and other ready-made marketing assets. You’ll also get tips and tricks for getting the most out of your exhibit investment.
complimentary Full conference passespasses include access to all classes, labs, meals, and parties during aU. Hotel is not included.
Booth staff passespasses include access to Keynotes and all meals, and parties during aU. Hotel is not included.
turnkey Booth propertiesnew booth structures allow greater flexibility for product demonstrations.
carpetingneutral colored carpet will be installed in your space. workstation countersLarge enough for a monitor and a laptop (or keyboard). perfect for product demonstrations. (see images on following pages.
Meeting tables Well suited for more meeting with prospects and customers right in your booth.
Bar stools Tall stools allow your feet a rest, while maintaining great eye contact with prospects.
company id s ign Basic type with black letters. a simple means of identifying your space throughout the event.
electrical (500w) power enough for most linear booths, including using those multiple computers and monitors.
wireless internet an inexpensive way to check email and stay in touch, perfect forthosenotrequiringahardlineconnection.
daily cleaning Trash cans need emptying, carpet needs vacuumed, we do it for you.
/ sponsor and EXHIBITor prospECTUs 26
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
tuRNkey exhiBitoR packages: exhiBit statioN
EXHIBIT sTaTIon• Panelbackwall, 7’ W x 5’ d x 10’ H• (1)Workstationcounter• (1)Barstool• CompanyiDsign (not attached)
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
roW EXampLE
monitor not included
monitors not included
/ sponsor and EXHIBITor prospECTUs 27
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
tuRNkey exhiBitoR packages: 10’ x 10’
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
roW EXampLE
10’ x 10’ BooTH• Panelbackwall, 10’ W x 10’ d x 10’H• (2)Workstationcounters• (3)Barstools• (1)Panelforgraphics (graphics not included)• CompanyiDsign (not attached)
monitor not included
monitors not included
/ sponsor and EXHIBITor prospECTUs 28
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
tuRNkey exhiBitoR packages: 10’ x 20’
Project: Show Name: Account Executive: Created By: Revised:
Turnkey Booth Autodesk
Dec 3-5, 2013
Venetian LV
Darien Bohannon B. Keresey - 3D 04.05.2013Show Dates: Job Number:
Creation Date:
Show Location: C&P Number: 02.28.13
Materials:
MIS, OverlaysOverall Height:
13459
297387
10’ x 10’ 10’ x 20’ 10’ x 10’
monitors not included
monitors not included
roW EXampLE
10’ x 20’ BooTH• Panelbackwall,20’Wx10’Dx10’H• (3)Workstationcounters• (10)BarStools• (1)Cafétable• (2)Panelsforgraphics (graphics not included)• CompanyiDsign(notattached)
/ sponsor and EXHIBITor prospECTUs 29
AUTODESK UNIVERSITYDECEMBER 3 - 5, 2013
SANDS - HALL BLAS VEGAS, NV
STA
GE
12' x
24'
MANUFACTURERS CAMPUS
EXHIBIT STATIONS
LOUNGE
EXHIBIT STATIONSE
XHIB
IT S
TATI
ON
S
50'
30'
2100
EXH
IBIT
STA
TIO
NS
ENTRANCE
1
2
3
4
5
6
7
8
9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
31
33
35
37
100 101 102 103
104105106107108109
110 111 112 113 114 115
116117118
119
20'
20'
123 124 125
126127128
129
20'
20'
133 134 135
136137138139140141
142 143 144 145 146 147
148149150151152153154155156157
1125
1126
1127
1128
1129
1132
1133
1225
20'
1227
1228
20'
1232
1233
1325
30'
50'
TheGalleryat AU
1332
1333
1432
1433
1500
20'
40'
1505
20'
40'
1510
20'
20'
1513
20'
20'
1516
20'1517
20'
1519
20'1520
20'
1523
57'
70'Autodesk Pavilion
1532
20'
20'
1700
20'
40'
1705
20'
40'
1710
20'
20'
1713
20'
20'
1716
20'1717
20'
1719
20'1720
20'
1732
20'
20'
1900
20'
1902
1903
1905
20'
1907
20'
1910
20'
20'
1913
20'
1916
20'
20'
1919
20'
1922
20'
20'
1926
40'
40'
1932
1933
2000
20'
2002
2003
2005
2007
2008
2013
20'
2019
20'
2032
2033
65'
80'
Int'l Community/AUGI
2109
2110
2111
2112
2114
2115
2116
2117
2119
2120
2121
2122
20'
2132
2133
2209
2210
2211
2212
2214
2215
2216
2217
2219
20'
2221
2222
2223
2232
2233
2309
20'
20'
2312
2313
2314
2315
2316
2317
2319
20'
20'
ArtistLounge
2322
20'
2325
2326
2327
2412
2413
2414
2415
2416
2417
2422
2423
2425
2426
2427
2509
2510
2511
2513
2514
2515
2516
2517
2518
2522
2523
2525
2526
2527
FLooR pLaN
sands–HaLL B
Exhibit Hall floor plan subject to change
/ sponsor and EXHIBITor prospECTUs 31
ReseLLeR spoNsoR oppoRtuNity
prICIng
youR pRice (with 30 RegisteRed custoMeRs)
avaILaBILITY
CUsTomEr EngagEmEnT
PrE-EvENTMArKETiNG**
ONSiTEPrOMOTiON**
marKETIng TooLKIT (Includes access to aU logos, web banners, implementation tips to maximize sponsorship)
sponsor ConCIErgE program (Includes priority booth selection, onsite facilitation for set-up and tear-down)
rEsELLEr (sponsor)
$6,500$2,00025 available
•reception:Opportunitytohostonereception(upto30guests@$75per)forAUattendeesfromtheregions reseller represents, date and time TBd•Weeklyreportsfortrackingcustomerregistrations
•Pre-eventemailsenttoallregisteredattendeeswhoself-identifyascustomersorresellerco-host•1,000characterscompanydescriptiononsponsorpage•Twopre-eventsocialmediashout-outs
•retweets/sharesofsponsorpostingsasapplicable
x
x(should you choose to also exhibit)
** Content subject to Autodesk approval. Marketing deadline dates apply.
get rewarded for inviting your best customers to aU. The more customers you invite to attend aU, the lower the sponsorship cost. The entire sponsorship package, including a hosted party at aU, could cost as little as $2,000.
The program is simple:• inviteyourcustomerstoAU2013(weevenprovidemarketingassets)• Earna$150“rebate”foreachcustomerthatregisters(foramaximumof30customers,or$4,500)• Subtracttherebateearnedfromtheoriginalsponsorshippricetodetermineyourfinalcost
your customers already come to au, demonstrate your alignment with autodesk by becoming a Reseller sponsor and show your commitment to them with a customer appreciation party during au.
/ sponsor and EXHIBITor prospECTUs 32
ReseLLeR spoNsoR oppoRtuNity
customer engagement• impressyourcustomersandprospectswitha by-invitation-only reception. (You choose date and time,Autodeskwillpayforupto30guests@$50 per person) • receiveweeklyreportstrackingcustomer registrations so you can reach out pre-event to arrange customer meetings
pre-event Marketing• WewillpromoteyourpresenceatAUbysendingan email to all registered attendees who self-identify as your customers • Highlightyourcompanywitha1,000-character description on the aU sponsor page• Wewillpromoteyourcompanyinonepre-event social media shout outs
on-site promotionpromote your presence at the show with aU’s retweets/shares of your social media posts (as applicable).
Marketing toolkit promote your company’s presence at aU! our marketing toolkit provides easy access to aU logos, web banners and other ready-made marketing assets. You’ll also get tips and tricks for getting the most out of your sponsorship.
sponsor concierge program(for resellers who also choose to exhibit. Additional fees apply—see Exhibitor fees on page 24)our white-glove service for exhibitors includes priority booth selection and onsite facilitation for set-up and tear-down.
+ Autodesk reserves the right to change/remove offerings++ All content subject to Autodesk approval. Content submission deadlines apply.
ReseLLeR $6,500 \ 25 avaiLaBLe (opeN to autodesk ReseLLeRs oNLy)
With more than 8,000 autodesk customers in attendance, autodesk University is one of the most powerful product and training sales opportunities available for our reseller partners. The aU reseller sponsor program (formerly the Co-Host reseller program) aligns you closely with this positive experience that your customers are having (aU) and helps to ensure your investment in aU realizes the most potential.
/ sponsor and EXHIBITor prospECTUs 34
how to paRticipate
submit your applicationto sponsor or exhibitstarting June 13, 2013 atautodesk.com/auexhibit
Forquestions:daniel Teeter, sponsor and Exhibit [email protected]
how to become a sponsor or exhibitor
exhibit hall Manager
sponsor and exhibitor sales
event Manager
debra [email protected]+1-415-507-6182
daniel [email protected]+1-317-984-7299
Cheryl [email protected]+1-415-357-7211
contact information