RevolutionRecovery

Revolution RecoveryPeople

The individuals driving Revolution Recovery.

Avi GolenCo-founder of Revolution RecoveryTechnical Advisor for US Green Building

Fern GookinCo-founder of RAIRMasters in Sustainable Design

Billy DufalaCo-founder of RAIRArtist / Professor at PAFA

Revolution RecoveryMotivation

The business of being Revolution Recovery.

-Goal is to recycle construction waste; keeping it from landfills and delivering it to end markets.

-Save builders money through recycling.

-Provide premium customer service while being at the forefront of finding new markets for materials.

-Raise awareness about recycling and waste streams through education, local community support, RAIR.

Revolution RecoveryIdeology

The ideals that shape Revolution Recovery.

-Take advantage of the Embodied Energy in materials.

-Following the 3 P’s: People, Profit, Planet.

-Allowing ethics and revenue to overlap in all of what Revolution Recovery does.

-Seperating and recycling all materials because it is the right thing to do.

Location

LocationBig problem, small solution.

LocationLots of building in Philadelphia means lots of materials for Revolution Recovery.

- Located within a major city.

- A dense city means lots of construction projects.

- Being close to sources allows materials to be moved faster and cheaper.

Population density map for Philadelphia area.

Local Sources

Location

Local CommoditiesRecovered materials become commodities

for local end markets.

- Being close to end markets helps preserve embodied energy.

- Commodities from sorted materials keeps Revolution Recovery competitive.

LocationA 3.5 acre site promotes fast and minimal material processing.

- A manageable size for a young business that is still evolving.

- Smaller site supports downcycling of most materials.

- Does not support the handling of composite materials.

Revolution Recovery Taylor Recycling

LimitedSpace

LocationUnpredictable delivery of materials plus a small site makes flexibility a must!

- Revolution Recovery receives little notice about arriving materials.

- A flexible site allows Revolution Recovery to quickly refine their processing and business.

- Movable “bunkers” are constantly reconfigured to stage separated materials.

- Workers are not given specific job titles because most do a variety of tasks.

Flexibility

Services

ServicesA construction waste management, that

provides premium customer service.

ServicesFull dumpsters arrive and empty dumpsters leave.

-Dumpsters owned by Revolution Recovery and other companies drop off their contents.

Pickup &Drop off

Services

ContaminatedRevolution Recovery does not handle hazardous materials.

-Revolution Recovery does not deal with substances such as asbestos, lead paint, or sewage.

-Special equipment and licenses are needed to process hazardous materials.

Materials

ServicesSeperated and co-mingled materials get sorted.

-Cardboard boxes hold seperate materials before sorting.

-Dumpsters are used for co-mingled construction waste.

-Dropping off materials is less expensive if they are pre-sorted.

Sorting(on site)

Clients

ClientsRevolution Recovery welcomes your construction waste.

Direct Clients and Indirect Clients.

Clientele

ClientsClients whose waste is collected and processed by Revolution Recovery.

- Typically receive advanced notice about dumpster delivery.

- Work with contractors to integrate recycling into the construction process.

- At times will know what materials are being worked on at the project site.

- Offer project management.

Direct Clients

ClientsClients whose waste is only processed by Revolution Recovery.

- Provide little or no information on when materials will be delivered.

- Revolution Recovery can assume they will be receiving the standard construction materials.

IndirectClients

JOE’s

ClientsThe clients Revolution Recovery generally works with.

Looking for Services

ContractorsTrucking CompaniesCorporations ArchitectsUniversity of the Arts

Who

Looking for Materials

- Artists/Craftsmen purchase materials on a limited basis.

- There is a vast network of buyers, varying by material type.

ClientsHow Revolution Recovery built their business.

- Gain clients through word of mouth.

- Participate in bidding for large contracts.

- Make sales calls to large contractors and hauling companies.

Attracting Customers

ClientsRevolution Recovery can save you money!

“Landfill fees are the most expensive way to dispose of almost any material. By avoiding these costs and collecting credits for selected materials, builders are able to realize a savings through implementing a recycling program.” - Avi Golen

AttractingCustomers

ClientsHow Revolution Recovery built their business.

- Gain clients through word of mouth.

- Participate in bidding for large contracts.

- Make sales calls to large contractors and hauling companies.

Attracting Customers

Materials

MaterialsTrucks are weighed in when arriving at Revolution Recovery.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

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Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Weighing

MaterialsCommingled materials are placed in a pile at the back of the site. Presorted materials are placed in their respective piles.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Dumping

MaterialsMaterials are organized using movable bunkers.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Organizing

MaterialsCommingled materials are placed on a conveyer belt and sorted by hand.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Sorting

MaterialsSorted materials are bailed and stored in the warehouse before being loaded and shipped out in trailers.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Bailing

MaterialsWood is fed through a chipper and loaded into dumpsters.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Chipping

MaterialsDepending on its condition, drywall is either collected for reuse or ground down to be recycled.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Drywall

MaterialsCarpet tile is cleaned for resale or processed for recycling. Carpeting is the only material sold online by Revolution Recovery.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Carpeting

MaterialsTrucks are weighed in once more before departing.

Offices/free space

Storage for processed materials

Mec

hani

c’s

shop

Arti

st’s

wor

kspa

ce Mulcher

Wood

Cardboard

Carpet/padding

Steal

Steal

Sorting

Boxes of excess materials/gadgets

Sorti

ng C

onve

yor B

elt

Departing

Benefits

Benefits

Environmental

Energy and resource conservation is important.

Safe and effective waste disposal is found through redusing, reusing, and recycling our waste. With industry waste growing 9% a year, a safe method of disposal is a necessity.

Impact

Benefits

Environmental

Energy and resource conservation is important.

Landfill - compacted waste

-land shortage-ground water pollutant-NIMBY syndrome (not in my backyard)-monitored frequently for leakage and Methane (70x more UV blocking than CO2)

Impact

Benefits

Environmental

Energy and resource conservation is important.

Incineration-causes air pollution-ash residue can be toxic-NIMBY syndrome (not in my backyard)-saves space and land-can be modified to Waste to Energy facility

Impact

Benefits

Environmental

Energy and resource conservation is important.

Recycling-citizen compliance is a problem-saves space and land-reduces strain on national landfills-promotes energy conservation-promotes resource conservation

Impact

Benefits

Environmental

Energy and resource conservation is important.

I=PAT -Revolution Recovery impacts our environment.

-They are helping to control the rate we consume resources.

-Giving processed materials more use is lowering the amount of affluence.

Impact

I (environmental impact) = P (population) x A (affluence) x T (technology)

Benefits“...preserving embodied energy is key to what we do.” -Avi Golen

Revolution Recovery sorts 200 tons of industry waste a day and recovers 75% to 80% of it.

EnergyConservation

Benefits“...preserving embodied energy is key to what we do.” -Avi Golen

Revolution Recovery sorts 200 tons of industry waste a day and recovers 75% to 80% of it.

This turns 200 tons of waste into 40 tons of waste

EnergyConservation

Benefits“...preserving embodied energy is key to what we do.” -Avi Golen

Revolution Recovery sorts 200 tons of industry waste a day and recovers 75% to 80% of it.

This turns 200 tons of waste into 40 tons of waste and saves 160 tons of resources from being mined and processed everyday.

Starting Amountof Industry Waste

Ending Amount

EnergyConservation

Benefits

Embodied

Saving energy and reducing pollution.

Rigid Plastic-cut into small pellets-saves 70% of energy

Energy

Benefits

Embodied

Saving energy and reducing pollution.

Paper-sold to be processed and reused as paper-saves 40% of energy-saves 73% air pollution

Energy

Benefits

Embodied

Saving energy and reducing pollution.

Cardboard-sold to specialty fiber recyclers-saves 24% of energy

Energy

Benefits

Embodied

Saving energy and reducing pollution.

Nonferrous metal-sold to scrap yard-(i.e. aluminum) saves 24% of energy-saves 95% air pollution

Energy

Benefits

Environmental

Saving energy and reducing pollution.

Majority of clients do not care about environmental effects of the waste they dispose of.

Impact

Benefits

CostRevolution Recovery is out-pricing and providing good service.

-Because there are no landfills in the city, waste removal prices are high in urban areas.

-”Landfill fees are the most expensive way to dispose of almost any material. By avoiding these costs and collecting credits for selected materials, builders are able to realize a savings through implementing a recycling program.” -Avi Golen

Efficiency

50,000.00

40,000.00

30,000.00

20,000.00

10,000.00

0.00

-10,000.00

-20,000.00Trash Drywall Cardboard Drywall Metal

Cost Revenue Analysis - Recycling Vs. Landfill disposal - New Construction

LandfillRecycling

BenefitsRevolution Recovery is getting the word out.

-People are spreading the word about Revolution Recovery.

-Clients are so impressed, by the cost of all the services provided, that there has been no need for marketing.

Awareness

BenefitsRevolution Recovery is getting the word out.

-Team members Fern Gookin & Billy Dufala have co-founded Recycled Artist-in Residency.

-Allowing artists the use of passing through materials, is spreading Revolution Recovery’s ideology to new places.

Awareness

BenefitsRevolution Recovery is getting the word out.

-RAIR has created a holiday card, that are distributed to Revolution Recovery’s clients.

-This provides a visual stimulant at what ever home or office it lands at.

Awareness

Revolution RecoveryWhat Revolution Recovery has accomplished.

-Establishing a profitable and ethical business. -Being forward thinking and community oriented.

-Leading by example and educating others.

Accomplishments

Researching Revolution Recovery has changed how we see waste!

Resources

rairphilly.orgurbanstudiophl.comwasteage.comnationalgeographic.comelaw.orgcwmanagement.nettaylorrecycling.com

Principles of Environmental Science 5th edition William P. Cunningham and Mary Ann Cunningham