RICARDOBARROS

MEDIA MARKETING MANAGER/DIGITAL & SOCIAL

COMMUNICATIONS EXPERT

PORTFOLIO

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RICARDO BARROS

I graduated with a degree in advertising from the Sao Paulo University in 2009. Professionally I have worked as a social

media analyst, digital marketing manager, public relations supervisor, and influencer & content strategist at large media

companies and mega retailers in Brazil. The most socially connected and active nation in the world.

I grew up and matured with the internet and Social Media. I have seen people change lives

and start revolutions with Twitter.

I am a passionate person for communication and for helping people

and companies to express themselves better.

Online AdvertisingSocial Media

Public RelationsAdvertising

Email MarketingDigital Strategy

Online MarketingMarketing

Communications

Marketing StrategyMarketingPowerPointMicrosoft Word Microsoft ExcelMicrosoft PowerPoint SEODigital MarketingE-commerce

SKILLS

(213) 274-4519 Los Angeles, CA

E-mail: limabarrosricardo@gmail.com

@ricardobarros /riccabarros @riccabarros @riccabarros

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ABOUT PARACHUTETV (2016)I co-developed a content platform for Los Angeles-based service ParachuteTV, Periscope’s 1st TV-like Channel.

I recruited and managed Brazilian influencers to create live-stream content and daily scheduled programming for a US audience during the Summer Olympic Games.

Famous influencers involved include Marimoon 1M Facebook fans, and Maíra Medeiros 86k Instagram followers.

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ABOUT TOK&STOK (2013–2015)In two years of collaboration with the country’s largest furniture and accessories brand, I worked as a marketing assistant, social media analyst, and public relations supervisor.

As part of the in-house agency team I scheduled e-mail and social media campaign creation for e-commerce. I participated in the editorial board of the e-magazine: Designbook. And, I controlled internal demands of marketing and institutional communication material.

Tok&Stok has:

1.9M FACEBOOK FANS

984K INSTAGRAM FOLLOWERS

21 DIGITAL MAGAZINE PUBLICATIONS

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ABOUT FOLHA DE S. PAULO (2012)

There is no better way to meet an active and informed population than working at the biggest newspaper in the country.

In my role, I worked on the daily production and publishing of social media content and reporting of metrics.

Folha de S.Paulo has:

5.8M FACEBOOK FANS

526K INSTAGRAM FOLLOWERS

5.4M TWITTER FOLLOWERS

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ABOUT BITES(2012)

Working in this agency I was ableto improve my critical and strategic sense of the FIAT Brasil customer. Analysis, metrics and crisis control were part of my daily scope.

Bites is a social media strategic planning and trends consultancy that works for clients such as Rede Globo, SKY, Camargo Corrêa, Editora Abril, Folha de Pernambuco, Internet Management Committee, Fiat Brasil, Sport and Editora Record.

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ABOUT STAPLES(2012)

I was part of the marketing teamat Staples Brazil. E-mail and social media marketing, project planning and resource management were all part of my day-to-day.

Providing products to the people who want to make more happenis what we do. But who we areis something much more important. Over the past 25+ years,we’ve worked hard to builda powerful brand that people connect with, trust and believe in.

CONTACT DETAILS

(213) 274-4519 Los Angeles, CA

E-mail: limabarrosricardo@gmail.com

@ricardobarros /riccabarros @riccabarros @riccabarros