Role And Impact of Media On Society

IntroductionThe media plays a very significant role in our society today. The media is all around us. From the shows we watch on TV, the music we listen to on the radio, to the books, magazines, and newspapers we read each day. Without the media, people in societies would be isolated, not only from the rest of the world, but from governments, law-makers, and neighbouring towns and cities.

TELEVISIONRadio

Newspaper

Int rnet

Media

Print Media: 1)Newspaper

2)Magazine

Audio Media: 1)Radio

Audio-Video Media: 1)Television

2)Internet

In INDIA78.8 Million number of newspaper are sold Daily.41,66,438 number of magazines are sold on weekly & monthly basis.665 Television Channels are there.65 Million active

internet users are there.

This is everydayMedia is integral part of Modern Society..

Role….What should be???

InformativePositiveCreativeMotivatingEntertaining

Yes, Many media are like this, But some……………

Are Negative OrientedGive “Masala” NewsBoringDiscouragingCrime Encouraging

Ideal MediaShould be Free from PressureFact FindingNation Building

MEDIA – We need itIt will be here, irrespective of our choice.So let us try to Have a media, which is Positive in ApproachProvide Real Information& Help In Nation Building