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8/7/2019 ROLE OF INTERNET IN E-COMMERCE2
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ROLE OF INTERNET
IN E-COMMERCE
BY
GEETHU N P
S1 MBASMBS
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INTRODUCTIONCommerce involves buying and selling of goods and services. E
commerce,ie electronic commerce involves buying and selling of goods and services with the use of computer networks. The concept of e-commerce is all about using the internet to do business better and
faster. It is about giving customers controlled access to your computer system and letting people serve themselves. It is about committingyour company to a serious on-line effort and integrating your websitewith the heart of your business. If you do that, ;you will see results.
the internet is a reasonable alternatives to all of those means of
communication. Any place and any way that your businesscommunicates with its customer, you should think about how youcould have done it in on-line. That is the power of e-commerce
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Definition of E-CommerceElectronic commerce is the paperless exchange of business
information using electronic data interchange (EDI), E-mail, Electronic
Bulletin Boards, Fax transmission and electronic funds transfer. It
refers to Internet Shopping On-line stock and Bond transaction, the
downloading and selling of ³soft merchandise´ (software,documents,
graphics, music,etc),and business to business transactions.
so what does e-commerce mean anyway? E-commerce is the pre-
eminent buzzword of the on-line business revolution. It captures the
excitement and focus of this fast emerging market. But it is more thana slogan or glib party line. At its score it embodies a concept for doing
business on-lines
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Role of internet in E-commerceThe internet role in business can be compared to that of the
telephone. It is a way for people to communicate with each other. It isalso a way for a consumer to communicate with a company¶s computer system without human intervention infact, the internet is acommunication medium like the many others we using businesseveryday.
Think of the ways you communicate with people in business.The best way is face to face. Body language, tone of voice, and facial
expressions all help you understand what the other person is trying tosay. When you cannot meet face to face you may use any of a number of different means to communicate. A telephone, a fax machine federalexpress, the US postal service or may be even a messenger servicethese are all ways to deliver or receive information, authorization, evenshipments of goods and merchandise.
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It is basically, the ease of use of the www that has contributed to the
internet¶s exponential growth rate. The reason for the internets dramic impact
on the scope of business networking applications are the following:
1. Powerful and inexpensive technologies: the advent of increasingly powerful
and inexpensive technologies has permitted the use of I T by more and more
people and provided the base for scalable systems and applications.
2. Easy availability: the growing availability of telecommunication due to
disclaiming cost and increasing band width has made internet e-commerce
wide spread.
3. Universality: the potential benefits could be reaped by business and
consumers using internet which can be connected anywhere.
4. Performance: Internet can handle transmission of animated video, audio of
any capacity it provides its consumers a high function window to the world.
Above all, it enable its users to handle everyday networking tasks such as
electronic mail.
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5. Reach: Internet can be accessed from everywhere ie, large cities, small
towns, small villages, through out the modern and developing world.
6. Flexible: Internet technologies is highly robust, reliable as it spread digital
information with its incredible flexibility and fidelity. The extend of wage is
not restricted to business but for science, defense education etc.
7. Momentum: Individuals as business got connected to the internet at
exceptional rate.
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Components of internet businessEvery era of business yields new strategies and new
ways of doing business. With the advent of radio and
television came the first mass market advertising. Now the
internet has so radically changed. Business that the rule for
corporate strategy that held for the last 50 years have
begun to crumble.