SAP for Automotive

SAP for

Automotive

Industry Briefing

Book

Comments and questions: [email protected]

Edition 2

January 2012

mailto:[email protected]

Legal disclaimer All information in this industry briefing book is provided under NDA

The information in this document is confidential and proprietary to SAP and may not be disclosed without the permission of

SAP. This document is not subject to your license agreement or any other service or subscription agreement with SAP. SAP

has no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or

release any functionality mentioned therein. This document, or any related presentation and SAP's strategy and possible

future developments, products and or platforms directions and functionality are all subject to change and may be changed by

SAP at any time for any reason without notice. The information on this document is not a commitment, promise or legal

obligation to deliver any material, code or functionality. This document is provided without a warranty of any kind, either

express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or

non-infringement. This document is for informational purposes and may not be incorporated into a contract. SAP assumes no

responsibility for errors or omissions in this document, except if such damages were caused by SAP intentionally or grossly

negligent.

All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially

from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only

as of their dates, and they should not be relied upon in making purchasing decisions.

and SAP for Automotive

Transformation Run Better

Proof Points Strategy

Solutions

Innovations

Drivers

Take Away

Comments and questions: [email protected]

mailto:[email protected]

© 2011 SAP AG. All rights reserved. 4

Drivers Innovations Take Away Strategy Run Better Transformation Solutions Proof Points

What does “Run Better” mean for automotive?

Brand loyalty/

customer retention

New product time to

market

Market share

Quality, recall, and

warranty performance

Raw and finished goods

inventory

Manufacturing and supply

lead times

Retail channel

profitability

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



Operating Margin %

xxx best

Large disparity between average and best

9.7% best

Source: SAP Value Engineering data 2011

Time-To-Market

(in months)

9.7% best

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



The best are leading the way

Quicker processing

of quarterly results

360°

Increase in revenue

€17.7

million

Reduction in product

development lead

times

50%

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



Calculated ROI in 1.5 years

Increased R & D user satisfaction

Consolidated document management

systems for product development

Enhanced collaboration with external

partners

50% Reduction in product development

lead times

30% Reduction in new product introduction

process costs

€ Decreased cost in tooling and

prototypes through reuse of

components

Kongsberg Automotive,

based in Kongsberg,

Norway, makes and delivers

gearshifts and seating parts

for the international

automotive industry.

Operating in a highly

competitive environment, the

company believes that its very

survival depends on effective

processes.

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



Fahrzeug-Werke LUEG AG,

located in Bochum,

Germany, has an annual

revenue of €600 million and

1,600 employees. It provides

a full range of automotive

dealership services from

sales of new and used

vehicles, through vehicle

repair and spare parts, to

leasing and insurance. LUEG

needed to replace its

heterogeneous legacy IT

landscape with an integrated

solution that would improve

transparency, lay a foundation

for future growth, and enhance

customer service and

communications to deliver

improved retail profitability and

retain satisfied customers.

360° 360-degree view of

customer and vehicle data

Enhanced customer

communications

Obtained greater flexibility for future

challenges and growth

Big bang implementation completed

in just nine months

Migrated historical objects spanning

more than 30 years

Delivered fast, simple access to key

facts and figures with improved

reporting and analytics

Greater integration of data and

processes across the enterprise

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



Headquartered in

Wolfsburg, Germany,

Volkswagen AG is the

largest automobile

manufacturer in Europe. It is

striving to grow sales and

market share and to become

#1 in the world by 2018. To

reach those goals,

Volkswagen knew that brand

loyalty combined with

customer satisfaction and

retention were of paramount

importance. It had to retain

and grow its current customer

base through improved

communication and

satisfaction, built on improved

data accuracy.

One-to-one marketing through powerful

analytics

Integrated environment for effective

data exchange

Improvement in interdepartmental

collaboration

Improvement in customer acquisition

and loyalty

Holistic view of both customer and

vehicle data

Realized additional €17.7

million revenue by improved

customer loyalty and

process optimization

Ability to speak to customer

with one voice

90% Improved data accuracy from

45% to 90%

€17.7

million

Run Better

KPIs

Examples

Kongsberg

LUEG

Volkswagen

Value Potential



Drivers

Intense automotive

competition

Macroeconomic

environment

Technology and

innovation

Government and

environmental

regulation

Innovation drivers in automotive Increasing customer demands, the need for efficiency, and

environmental complexity are driving constant innovation.



Intense automotive competition

Fast time to market

for innovative

products

Brand value and

customer

retention

Competition for,

and untapped

value potential in,

the aftermarket

Drivers

Intense automotive

competition

Macroeconomic

environment

Technology and

innovation

Government and

environmental

regulation



Macroeconomic environment

Fluctuation in oil

prices changes

buyer behavior

Raw material

shortages and price

volatility complicate

production

Suppler and OEM

mergers and

divestitures change

the landscape

Drivers

Intense automotive

competition

Macroeconomic

environment

Technology and

innovation

Government and

environmental

regulation



Technology and innovation

Competition

forces faster

innovation cycles

Increasing software

content drives

innovation complexity

Sustainability and

green initiatives are

increasingly

important

Drivers

Intense automotive

competition

Macroeconomic

environment

Technology and

innovation

Government and

environmental

regulation



Government and environmental regulation

Safety and quality

reporting are public

Fuel economy

standards impact

design and demand

Financial reporting

regulations demand

enterprise-wide

transparency

Drivers

Intense automotive

competition

Macroeconomic

environment

Technology and

innovation

Government and

environmental

regulation



• R&D lacks real time

collaboration capability and

transparency with

development partners

• Manufacturing and

Logistics suffer from

inefficient processes which

lead to high operational

costs, buffer inventories

and long lead times

• Supply Chain is deficient

in visibility and ability to

react to variability in the

supply network

• Marketing, Sales and

Service processes are

impaired by poor visibility

and coordination which

limits customer

satisfaction, retention and

market share growth

Without SAP Business Challenges

Transformation

Without SAP

SAP’s Value

With SAP

Customers

Suppliers

Sub

Suppliers

OEM

Dealer

Groups/Dealers

Importer/Distributor/NSC

IT HR Finance

Manu-

facturing & Logistics

Sustain-

ability

Procure-

ment

Marketing,

Sales,

Service

R&D Supply

Chain



• R&D accelerates time to

market with integrated

collaboration across the

design and partner

ecosystem

• Manufacturing and

Logistics is lean and

efficient with improved

control, execution and

synchronization.

• Supply chain is

responsive, flexible and

adaptive across distributed

manufacturing and supply

networks

• Marketing, Sales and

Service has complete

views of customers and

vehicles resulting in

increased revenue,

satisfaction and market

share

With SAP Coordinated and integrated systems and processes

Customers

Suppliers

Sub

Suppliers

OEM

Dealer

Groups/Dealers

Importer/Distributor/NSC

Transformation

Without SAP

SAP’s Value

With SAP

IT HR Finance

Manu-

facturing & Logistics

Sustain-

ability

Procure-

ment

Marketing,

Sales,

Service

R&D Supply

Chain



Deliver high quality,

innovative products

and services

SAP unique capability SAP unique capability SAP unique capability

Reduce inventory,

lead times, and

operational costs

Increase customer

satisfaction, retention,

and market share

Collaboratively engage all

partners with a single set

of product data to speed

design, make more-

informed decisions, and

accelerate market

introduction

Provide aligned

customer-oriented sales

and service processes

based on 360-degree

views of customer and

vehicle

Deliver lean

manufacturing and supply

processes with improved

control, execution, and

synchronization

SAP helps increase market opportunity, achieve profit

goals, and grow market share

Transformation

Without SAP

SAP’s Value

With SAP



SAP solutions for automotive

Solutions

Work in progress - coming soon!



Customer centric and innovation driven SAP’s strategy for automotive

• Customer co-innovation

• Ecosystem

Future

Innovations

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

Delivery Innovations

Technology Innovations

Solution Innovations

• EMO for DI

• EMO for DI – New

User Interface

GSS Virtual Assembly



SAP solution innovations for automotive

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface

• GSS Virtual Assembly

IT HR Finance

Manu-

facturing &

Logistics

Sustain-

ability

Procure-

ment

Marketing,

Sales,

Service

R&D Supply

Chain



Selected solution innovations Available today

Manufacturing and logistics

Optimized production based on lean

principles

Process security and enablement of

“poka-yoke” (mistake-proofing) principles

Sales, service, and marketing

Dealer business management

solution

Campaign management with high-

speed segmentation

Predefined marketing performance

dashboards

Product development

Guided structure synchronization

enabled

Enhancements for integrated

product development (user

interface, visualization, and

analytics)

Embedded product compliance

Supply chain

New transportation management solution,

including integrated distribution processes

for synchronized execution

Condition monitoring and traceability

Enhanced service parts planning with

multivendor, multilevel subcontracting

Enhanced support for claims and returns

New scenarios for intercompany third-

party order processing

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Selected solution innovations Guided structure synchronization (GSS)

Generic engine that supports the transformation (complex restructuring)

of bills of material and memorizes all changes of the transformation to

provide guidance for continuous updates of these transitions.

Preconfigured solution, at a fixed price, based on best practices in the

areas of engineering and production structures.

Quick time-to-value implementation methodology enables customers to

go live in six to eight weeks.

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• EMO for DI


User Interface


• GSS



Selected automotive solution innovations Road map

Manufacturing and logistics

Improved quality inspections, labor

reporting and product genealogy

Shop floor inventory visibility

Modular configuration and Support of

multimode manufacturing

Enhanced graphical views

Sales, service, and marketing

Easy data handling through native

access and improved user interface

(UI)

Productivity improvements

Product development

Visual assembly

Bill of material (BOM) redlining

Status and release management

improvements

New UI for document browser

Project management orchestration

with Microsoft Project

Supply chain

Improvements for advanced planning

and optimization usability, including

forecasting improvements

Global and cross-system batch

traceability

Product issue reporting

Product genealogy across procurement,

production, and logistics

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Recent innovations

• GSS

• EMO for DI


User Interface


Road map



Selected solution innovations Guided structure synchronization – virtual assembly

Visual assembly

Workbench for

routing

management

Visual support to

assemble and

create routings

(working plans)

Improved usability

for BOM

management – tree

structure

Streamlined process support for simultaneous product and manufacturing

engineering

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Selected solution innovations Efficient manufacturing operations for discrete industries (DI)

Better shop floor inventory visibility

Clear planning and execution of sampling for quality inspections

Reviewing and editing of labor time for more accurate production

accounting

Tracking of earned value for a production unit and at the operation

level for better labor reporting

More complete and in-depth view of product genealogy

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Selected solution innovations Efficient manufacturing operations for discrete industries (DI)

New user interface

Ease of setup and configuration

Modular configuration supports customer process/workflow requirements

Supports multimode manufacturing in both high-volume and complex

assembly environments

Utilizes graphics to better identify and communicate work instructions and

defects

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS


• EMO for DI


User Interface



Technology innovations

Business Analytics

Mobility In-Memory Computing

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Product

Development

Service and

Customer

Management

Lean

Manufacturing

Corporate

Operations

Analyze and monitor warranty claims and quality indicators

Dynamically segment customers and vehicles

Plan and optimize service parts replenishment

Respond immediately to variations in supply and demand

Six Sigma performance management

Improved internal decision making

Timely and accurate reporting of financial and operational performance

Real-time cost control

Accurate prediction of customer preferences and market trends

Direct access to information across multiple data sources

Insight to optimize channel opportunities, grow share, and retain customers

SAP in-memory computing for automotive Opportunities for the business

Details Details Details Details

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface


Proof Point:



Opportunity for the business In-memory-enabled

innovation/SAP HANA

use cases

Capability enabled by

Predict customer preferences

and market trends accurately

New product evaluation Future or custom-made

Customer sentiment analysis Future or custom-made

Immediate and direct access to information across multiple data sources to identify improvement areas

Insight to better use channel opportunities to grow market share and improve customer retention

Warranty claim analysis

Warranty cost and

profitability analysis

Warranty performance

analysis

Product defect and returns

Future or custom-made

Social network/crowd sourcing


SAP in-memory computing for automotive Product development use cases

Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface





innovation/SAP HANA

use cases


Analyze and monitor warranty

claims across all channels

Product defect and returns Future or custom-made

Dynamically segment

customers and vehicles, explore

warranty claims, and optimize

recall campaigns

Warranty cost and

profitability analysis

Warranty performance

analysis

Customer segmentation

Failure predictive analysis



Available standard solution


Plan and optimize of service

parts replenishment

Demand signal repository

Planned standard solution

SAP in-memory computing for automotive Service and customer management use cases

Back

Innovations Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface





innovation/SAP HANA

use cases


Lean manufacturing

Performance management for

Six Sigma analysis

Kanban analytics

Just-in-time analytics

Inventory analytics




SAP in-memory computing for automotive Lean manufacturing use cases

Back



• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface





innovation/SAP HANA

use cases


Run profitability analysis fast

and on single product or

customer level

Improve internal accounting and

decision making

Profitablity analysis

Available standard solution

Gain real-time cost control

Enable timely and accurate

reporting of financial and

operational performance in a

flash general ledger reporting

Flexible customer and vendor open item lists

Supported by HANA 1.0 SP3

Flexible analysis and reporting Available standard solution

General ledger line item reporting


SAP in-memory computing for automotive Corporate operations use cases

Back



• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Sales and Service

Enable sales agents to have up-to-date info for customers

Provide information to assist service technicians at the point of repair

Have simple, mobile UI to support routine business processes

Manufacturing

Enhance quality operations

Gain instant anywhere access to work orders, inventory, and operational detail

Corporate

Operations

Gain instant insight into information necessary for effective decision making

Streamline internal approvals

Supply Chain

Improve supply chain collaboration

Improve acknowledgements and notifications

Have holistic view of materials, components, and vehicles

Mobility for automotive Opportunities for the business

Details Details Details Details



• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Mobility for automotive Sales and service use cases

Opportunity for the business Mobility-enabled

innovations/Mobility

use cases


Customer, product option, pricing, configurations, and comparisons directly to the salesperson interacting with the customer

• Sybase Mobile Sales

application for SAP CRM

• Future or custom-made

Assist service technicians at the repair shop by providing relevant information about assets and work orders

Technical information

Service contract, warranty, and recall information

• Sybase Mobile Sales

application for SAP CRM


Assist dealer salesperson in engaging with the customer and be productive with all the information on vehicle of customer’s choice

Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Mobility for automotive Manufacturing use cases



use cases


Streamline and ensure quality

management while allowing free

movement and inspection

Photo and video documentation

• Sybase Unwired Platform


Access work order, scheduling,

and inventory information from

anywhere on the shop floor

Access manufacturing information anywhere on the shop floor



Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Mobility for automotive Corporate operations use cases



use cases


Instant insight into information

to support effective and timely

decision making

Security of mobile devices

Mobile analyzer

Help ensure security of mobile devices

Sybase Unwired Platform

Afaria mobile device

management solution

Streamlined internal approval

processes

Instant approval of travel and expense, and so on

Sybase Mobile Workflow

application for SAP Business

Suite

Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Mobility for automotive Supply chain use cases



use cases


Track and trace material and

vehicle movements accurately

and instantly.

Track and trace material movements accurately



Mobile yard management • Sybase Unwired Platform


Conduct real-time vehicle

inspections

Mobile vehicle inspections • Sybase Unwired Platform


Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Business analytics for automotive Opportunities for the business

Supply Chain Procurement Finance

Avoid supply interruptions and get quality suppliers

Ensure on-time delivery to customers at most reasonable costs

Prioritize and manage supplier risk and performance

Ensure that all negotiated savings are realized and prioritize saving opportunities

Discover appropriate costs to run a competitive supply chain

Improve cash flow and increase working capital

Details

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Business analytics for automotive Procurement use cases

Opportunity for the business Analytics-enabled

innovations/Analytics

use cases


Gain a competitive advantage by

identifying emerging supply chain

trends and patterns

Scenario analysis Supply chain performance

management

What-if analysis Supply chain performance

management

Identify key trends and emerging

supply-chain patterns, and

benchmarking capabilities

More than 350 predefined KPIs Supply chain performance

management

Built on supply chain operations reference (SCOR) model

Supply chain performance

management

Prebuilt integration with SAP and

non-SAP data systems

Enterprise information management

Supply chain performance

management

Leverage Microsoft Excel UI for

planning, hierarchical roll-up, and

single planning tool across the

company and SAP

BusinessObjects visualization

dashboards

Performance management dashboards

Sales and operations planning

Analyze sales, demand, and

marketing data, and create

adjustments to develop a

consensus volume and revenue

plan

Consensus demand management, what-if analysis

Sales and operations planning

Back

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Delivery innovations

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




Customer co-innovation

The RAN consortium consists of the German government, three German automotive manufacturers, four automotive suppliers, three logistics suppliers, and four technology partners including SAP who are teaming up to create an RFID-based automotive network to meet the increasing complexities of intra- and interplant processes and to control the economic and cross-company controlling of processes for orders. Intelligent material flow, efficient production, and economical inventory-optimized logistics will result, while continuing to allow consortium members to focus on core competencies.

SAP Community Network This online hub supports customers, partners, consultants, experts, and SAP employees. Companies can find answers to questions and benefit from the expertise of other community members as they develop their own products.

the idea place Just launched – an open online forum for customers and ecosystem partners to connect and provide feedback on new developments from SAP.

SAP BusinessObjects innovation center This interactive online forum lets customers sample SAP technology that is in development. Companies can download prototype software and offer their feedback.

SAP Premier Customer Network Successful companies that SAP has selected to collaborate and share ideas. Network members participate in programs designed to cultivate, diversify, and transform ideas into tangible business improvements.

http://www.autoran.de/en

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface


http://www.autoran.de/en



Ecosystem

Consulting and integration

IBM is a global consulting,

services, and technology

company.

itelligence is one of the

leading international full

service providers for

solutions in the SAP

environment.

Tata Consultancy

provides international

world-class IT services,

solution implementation,

and outsourcing.

Value-add resellers/development

For more details, see the SAP Communities site on SAP.com: SAP Communities

Global HR and

financial

outsourcing

Global business

integration

services

Integrated compliance

management solutions

Supply chain

management


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface


Innovations

http://www.sap.com/index.epx



Key trends driving future innovations

Product development Product virtualization to provide a single source of the truth Comprehensive integration with authoring tools “Mechatronics” to manage comprehensively mechanical, electrical, systems, and embedded

software Sustainability, regulations, and legal compliance

Procurement and supply chain Growing complexity of demand-driven global supply networks and supplier relations Increasing importance of mobility and real-time information provisioning Multi-tier planning and logistics management More regulations and corporate governance Focus on sustainability

Manufacturing Deeper PLM and manufacturing execution integration Deeper integration with packaged performance management applications Quality management enhancements

Dealer business management – retail Enhanced importer and retailer process integration High-performance sales and service analytics Cash flow and profitability demands Mobile application enablement

Marketing Customer insight driven marketing Digital and mobile marketing Social media

Innovations


• Ecosystem

Future

Solutions

Technology

Mobility

Business analytics

In-memory computing

Delivery

Road map

Recent innovations

• GSS

• EMO for DI


User Interface




References and results

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul

http://www.gates.com/index.cfm

http://logistics.cat.com/

http://www.nissandriven.com/vehicles/ModelHomePage/0,9438,20360,00.html

http://images.google.com/imgres?imgurl=http://www.susanweberdesigns.com/images/harley-davidson.jpg&imgrefurl=http://www.susanweberdesigns.com/harley-davidson.htm&h=486&w=600&sz=61&tbnid=iIgnYJhBmmUJ:&tbnh=107&tbnw=133&hl=en&start=5&prev=/images?q=Harley+Davidson+Logo&svnum=10&hl=en&lr=

http://www.johnsoncontrols.de/publish/de/de.html



Colmobil is Israel’s leading

importer and distributor of

passenger cars, commercial

vehicles, trucks, and buses.

The company needed to

change its focus from products

to customers and replace

legacy software with flexible

solutions that provided long-

term flexibility

Proactively addressed both business

and technology needs with lower TCO

Gained improved support for

collaboration among OEMs and sales

and service personnel

Decreased order cycle times and

increased profitability

Enhanced control across all operations

by integrating processes

Reduced software maintenance costs by

keeping customization to a minimum

Achieved customer rather than product

focus

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul



BMW Group is known

around the world for

building automobiles of

unmatched quality. The

company implemented a

service-oriented architecture

with SAP software to

reengineer its material

requirements planning

applications.

Centralized view and control of

planning data

Reduced costs for material planning

operations

Improved inventory control with

common phase-in and phase-out

processes

Improved productivity of BMW planners

16% reduction of duplicate material

numbers

50% reduction of vendor accounts

Improved coordination of planning

efforts across locations

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul



Borg Warner Turbo Systems

develops and manufactures

turbocharging systems for

commercial vehicles and

industrial, locomotive, and

marine engines. The

company needed to ensure

reliable product lifecycle

management processes

across the business and

centralize all product data

within a single system

Faster approval process

Greater visibility into data with higher

data quality and consistency

Improved change management

Strong basis for future growth

Consolidated product data from three

systems into one

Effective collaboration between all

global sites

360-degree view of all product-related

processes with end-to-end

standardization

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul



Fisker Automotive is an

American premium

electric vehicle

manufacturer whose

mission is to redefine the

luxury automobile with an

unwavering dedication to

sustainability.

Initial SAP implementation at Fisker was

accomplished in the astoundingly short

time of just 16 weeks

http://www.sapphirenow.com/sessiondetails.aspx?sId=104

SAP ERP application

Reports and dashboards

SAP solutions for

sustainability

SAP Warranty Management

SAP NetWeaver Portal

Interfaces

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul

http://www.sapphirenow.com/sessiondetails.aspx?sId=104



The producer of engine and vehicle products geared towards increasing

fuel efficiency and lowering engine emissions.

Federal Mogul has grown via mergers and acquisitions over the past

years. As a log time customer of SAP they aggressively leverage SAP

solutions to achieve their strategy of consolidation and integration of

acquisitions.

Federal Mogul is using SAP HANA to revolutionize information delivery

and decision making. The speed and performance it brings to the

business to improve performance, forecasting, and inventory

management provides the ability to reduce inventories and improve

service delivery.

SAP HANA in action

Colmobil

BMW

Borg Warner

Turbo Systems

Proof Points

Fisker

Federal Mogul

http://www.federalmogul.com/en/



SAP solutions help automotive companies

run better

Strategy

SAP innovations

enable business

transformation Mobility Business

Analytics

In-Memory

Computing

Business value End-to-end processes for multi-industry value chains combining horizontal and industry-specific solutions

Collaborate better: Reduce time-to-market and innovate faster

Adapt better: Manage vehicle sales and grow market share

Decide better: Build brand and value by leveraging information for the right decisions

Operate better: Reduce costs and inventory and grow profits across the extended value chain

IT value Orchestration across on premise, on demand, and on device

providing flexibility, security, and scalability on a single IT

platform.

• Easily consumable through implementable steps

• Quick ROI through rapid deployment solutions

• Secure reliable operations tuned for your business



Take Away

SAP continues to deliver business innovation and value

for and is the preferred choice of automotive companies.

Our automotive customers are reaping the benefits of our

innovation and running better with SAP.

SAP understands your business and helps make automotive

companies successful by reducing time to market for

innovative products, cutting operational costs and enhancing

the ownership experience.

1

2

3

Take Away

© 2011 SAP AG. All rights reserved.

SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP

BusinessObjects Explorer, StreamWork, and other SAP products and

services mentioned herein as well as their respective logos are trademarks

or registered trademarks of SAP AG in Germany and other countries.

Business Objects and the Business Objects logo, BusinessObjects, Crystal

Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business

Objects products and services mentioned herein as well as their respective

logos are trademarks or registered trademarks of Business Objects

Software Ltd. Business Objects is an SAP company.

Sybase and Adaptive Server, iAnywhere, Sybase 365, SQL Anywhere, and

other Sybase products and services mentioned herein as well as their

respective logos are trademarks or registered trademarks of Sybase, Inc.

Sybase is an SAP company.

All other product and service names mentioned are the trademarks of

their respective companies. Data contained in this document serves

informational purposes only. National product specifications may vary.

These materials are subject to change without notice. These materials

are provided by SAP AG and its affiliated companies (“SAP Group”)

for informational purposes only, without representation or warranty of

any kind, and SAP Group shall not be liable for errors or omissions with

respect to the materials. The only warranties for SAP Group products and

services are those that are set forth in the express warranty statements

accompanying such products and services, if any. Nothing herein should be

construed as constituting an additional warranty.

Date post:	28-Jul-2015
Category:	Automotive
Upload:	sap-vcentric
View:	331 times
Download:	1 times