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Shin Satellite Proprietary & Confidential
IntroductionShin Satellite PLC, Thaicom
& iPSTAR Broadband Satellite
UN ESCAPBangkok, ThailandNovember 13, 2002
Yongsit RojsrivichaikulChief Commercial OfficerVice PresidentShin Satellite Public Company Limited
Shin Satellite Proprietary & Confidential
Shin Satellite Public Company Limited
Subsidiary of Shin Corporation– Thailand’s Largest telecom group, with 3 listed companies– Largest Mobile Operator with over 8 million subscribers– Other businesses: pager yellowpages, datacom services,
Internet access, content, infrastructure, data center– Comprehensive telecom providers in Laos, Cambodia,
Shin Satellite Public Company Limited– One of Asia’s leading & successful satellite operators,
founded 1991, listed 1993– 3 satellites in operation with 47 C-band & 20 Ku-band
transponders
Shin Satellite Proprietary & Confidential
Shin Satellite Public Company Limited
Thaicom Success Cases– Diverse Customer Base: Customers in Thailand, India, China, Taiwan,
Vietnam, Myanmar, Bangladesh, Pakistan, Cambodia, Laos, Maldives, Nepal, Malaysia, Singapore, Iran, Greece, Australia, Turkey, North Korea, etc, with >50% overseas business
– Satellite TV Hotbird: for Thailand, Indochina, India & Subcontinents, and Europe-Australia Link with over 100+ analog & digital satellite TV channels
– Pioneering Efforts: South East Asia’s First Ku-band, World’s First Mass MPEG-2 DVB Digital Satellite Broadcasting, World’s most advanced satellite broadband system – iPSTAR Satellite
Comprehensive Services for Customers– Turnkey & System Integration: in all kinds of satcom systems– Value-Added Services: Thaicom Teleport provides Digital DTH, Digital
and Analog TV Broadcast Platform, Satellite Broadband Internet - uplinking over 60 Satellite TV channels & 200+ Mbps of Internet Backbone
Shin Satellite Proprietary & Confidential
Thaicom Satellite Footprints
B
CD
E
F
A
C-Band Regional Beam (India Subcontinent)
Ku-Band Spot Beam(Thailand)
C-Band Global Beam
Ku-Band SteerableBeam (India)
C-Band Regional Beam(North Asia)
C-Band Regional Beam(East Asia)
A
B
C
D
E
F
Shin Satellite Proprietary & Confidential
Broadband Trend & Technologies
Broadband is the next mega trend in the telecom/Internet industry– Fixed Broadband will eventually become common & ubiquitous,
reaching most offices & homes just like telephone & fax– Forecast 120 million users & US$150 billion revenue by 2010 in
Asia-Pacific– Critical bottleneck at the Last-Mile portion
Each Last-Mile broadband technology has its economic & technical advantages & tradeoffs– Mainstream: ADSL & Cable - Build on Existing Network by
incumbents– Complementary: Fixed Wireless (or Broadband Wireless Access
or BWA) & Satellite - Fast & Flexible new networks build-out by incumbents or new competitive operators
– Fiber will serve only heavy business users in the dense urban, not a mass market broadband
Shin Satellite Proprietary & Confidential
Satellite Broadband
Satellite Advantages as a Fixed Broadband Solution– Anywhere, Large Coverage, Fast & Flexible Deployment &
Operations– Best for Rural & Remote Areas, VSAT & Broadcast type
applications Satellite Disadvantages as a Fixed Broadband Solution
– Expensive User Terminal & Bandwidth, esp. for mass market– Limited Bandwidth Capacity for mass market– Severe limitation for satellite broadband to serve mass market
Satellite Potential as a Fixed Broadband Solution– With proper technology solution, satellite broadband can penetrate
between 5-20% of all broadband services– Satellite can be deployed as a standalone broadband service
platform for new competitive operators, or as part of the portfolio of broadband service platform for incumbents or telcos
Shin Satellite Proprietary & Confidential
Broadband Geo-Market Share
0%
20%
40%
60%
80%
100%
CBD Urban Suburban Remote
Markets
Satellite
FixedWireless
CableModem
ADSL
FiberOptic
Source: Company’s Estimate, Average for most countries
Shin Satellite Proprietary & Confidential
iPSTAR Broadband Satellite Program
Shin Satellite initiated iPSTAR in 1997 with aims to solve 2 key issues for satellite broadband
EconomicEconomic - Cost of bandwidth & user terminal– Target Bandwidth Cost
• iPSTAR US$1,000 vs. Typical US$3-5,000 (/Mbps/Month)
– Target Terminal Cost• iPSTAR US$1,000 vs. Typical US$3-5,000
(/Terminal)ScaleScale – Large Bandwidth Capacity
– iPSTAR: 45 Gbps vs. Typical 1Gbps (/Satellite)– Serve 10+ million users instead of 100,000+
users
Shin Satellite Proprietary & Confidential
iPSTAR Broadband Satellite Program
iPSTAR enables satellite broadband to– Serve large mass market competitively & sustainably to
other Fixed Terrestrial Broadband solutions– Help change business model for satellite broadband service,
from niche to mass market– While enjoying the advantages of satellite
Today, iPSTAR is the world’s most advanced, active & progressed broadband satellite– Funding completion (loan by US & France Export/Import
Bank, other private banks)– Technology validated & being deployed– Most competitive solution for cost & scale
Shin Satellite Proprietary & Confidential
iPSTAR’s Key Unique Technologies
Space Segment– Multiple “Cellular” spot beams to gain more bandwidth from
frequency reuse
– Dynamic Power Management to adjust on-board power for each beam thus improve link availability/reliability & better utilize power resources
Ground Segment– New Coding and Modulation, up to 2.4-3.5 bps per Hz, for more
bandwidth throughput, reduced power requirement (small antenna size, power & hardware cost) & higher link availability/reliability
– Dynamic Link Allocation to adjust modulation and coding for each user to counter rain attenuation thus improve link availability/reliability & better utilize power resources
– New Waveform, Air Interface & Network Management System to enable such Dynamic Management & Optimize for Broadband Internet
Shin Satellite Proprietary & Confidential
iPSTAR-1 Satellite•
GEO Bent Pipe payload configuration – No on-board processing or
switching Hybrid Ku-Ka Band
– Ku-Band for User link– Ka-band for Gateway Link
Model: Loral FS-1300 SX (USA)
Contruction Start: August 2000 Scheduled Launch: Q4 2003 Life Time: 12 years
Shin Satellite Proprietary & Confidential
iPSTAR Space Segment
Orbital Slot: 120oEast
Ku-band service coverage for users– 45 Gbps (25/20) Forward &
Return Bandwidth (13 million+ users)
– 90+ Spot beams for All Asia-Pacific Coverage
Ka-band for 18 Gateways
iPSTAR-1’s Specification
Shin Satellite Proprietary & Confidential
iPSTAR Broadband Service Infrastructure
iPSTAR iPSTAR GatewayGateway
Home User / SOHO75, 120, 180 cm. Dish
Data Center
Internet Backbone for
broadband access
PSTN for voice (VOIP)
Other Gateways for IPLC
Customer’s HQ for Private
Network/VPN
ISP’s POP•Dedicated Large Pipe•Bandwidth 2-45 Mbps•Single or Multi drop
User Service Network:Wireless LAN Hotspot,IP2TV, Multiple Units (MDU, MTU), Community Service
Business User (SME, ROBO)
Terrestrial Broadband
Complement to Terrestrial Broadband •Redistributed to ADSL, Cable Modem or Fixed Wireless Networks
NOC
Forward Link (Gateway to User)Forward Link (Gateway to User)8 Mbps in First Generation
11 Mbps in Second Generation
Return Link (User to Gateway)Return Link (User to Gateway)2.5 Mbps in First Generation
4 Mbps in Second Generation
Shin Satellite Proprietary & Confidential
iPSTAR Application Strategy
Value Added Application PlatformValue Added Application PlatformVoice, Video Conference, Multimedia Multicast / Broadcast / Streaming
IP2TV for ITV (Interactive TV) & VOD (Video On Demand)
User Service NetworkUser Service NetworkIP2TV, Hotspot, MDU, MTU, CTC
(Community Telecom Center)
Baseline IP Broadband AccessBaseline IP Broadband Access Fixed Connection Service
Roaming Connection Service
Traditional VSAT & Satcom Traditional VSAT & Satcom for Vertical Projectfor Vertical Project& Private Network& Private Network
Intranet, Extranet, VPN
E-Government, E-Education, E-Medical
POS, Kiosk, Rural Telephony, SCADA
Content & Software Distribution & Backhual
Application Rental &
Services
Vertical MarketVertical Market Mass MarketMass Market
Shin Satellite Proprietary & Confidential
Current Roadmap of iPSTAR Satellite User Terminals
75-180 cm. antennaiPSTAR FG PCI Card V2.0 iPSTAR Satellite TerminalEnterprise Series (LAN Router)
iPSTAR Satellite TerminalVoIP Series (Telephone Box)
iPSTAR Satellite TerminalProfessional Series (USB/Eternet)
Shin Satellite Proprietary & Confidential
iPSTAR Broadband User Capacity
China 5.1 M Users
Japan2.6 M Users
Australia580,000 Users
Indonesia480,000 Users
The Philippines210,000 Users
India1.5 M Users
Thailand600,000 Users
Malaysia540,000 Users
Korea1.2 M Users
Taiwan0.5 M Users
Total Targeted iPSTAR Broadband Users in 2008 = 13 million
Shin Satellite Proprietary & Confidential
iPSTAR History, Progress & Future
1997 – Initiated & funded R&D for iPSTAR with US technology subsidiary
1999-2000 – Final technical design & technology - signed technology partners & contractors for
Terminal, Gateway & iPSTAR-1 Satellite 2001
– Signed Partner for Malaysia, China & India– Complete development & test of iPSTAR First Generation (FG) Ground System– Deploy iPSTAR FG Broadband Services in Thailand & Malaysia
2002– Financing completed, supported by US EXIM Bank and France’s Coface– Deploy iPSTAR FG Broadband Services in more countries (Target include China, India,
Australia, Indonesia, Myanmar, Taiwan)– Target 7 Operating Gateways
2003– Launch iPSTAR-1 Satellite– Target 18 Operating Gateways
2004-5– Launch iPSTAR Second Generation Service in All Asia Pacific– Plan for worldwide Expansion & add more bandwidth with new iPSTAR satellites
Shin Satellite Proprietary & Confidential
Advantages of Satellite-Based Broadband Services
Large service coverage & flexible locations– Anywhere, Uniform, Nationwide Service– Pocket disperse users in a large geographical area– Fast & Flexible service deployment– Bypassing terrestrial congestion & multiple link connections
Bandwidth Efficiency– Effective Broadcast, Multicast & content distribution medium– Fit Internet’s Asymmetrical and bursty nature (Bandwidth On Demand)– Efficiently sharing bandwidth with large user base
Multiple Network Roles – Both as Last-Mile (direct to users) & Transport Network (Backbone or
Content Distribution Platform) Business Model Flexibility
– Address both Mass Market (Broadband Internet Access) & Vertical Market (Traditional satellite communications services) – diversified customer base as business cushion
– Possible integration with other terrestrial Last Mile technologies
Shin Satellite Proprietary & Confidential
iPSTAR Broadband Satellite for Disaster Management
UN ESCAPBangkok, ThailandNovember 13, 2002
Yongsit RojsrivichaikulChief Commercial OfficerVice PresidentShin Satellite Public Company Limited
Shin Satellite Proprietary & Confidential
iPSTAR Applications for UN ESCAP
Broadband Access Service– Sample Service Packages & Pricing– Individual Shared Broadband Access: Up to 1 Mbps/user,
$30-50/month– Business Shared Broadband Access: Up to 2 Mbps/Terminal,
$150-200/month– Fixed Speed Leased Line type service: $4,500/mbps/month price level– 4:1 Ratio (Forward / Return) with some or unlimited transfer– iPSTAR Terminal Professional Series with 1.2m antenna: US$1,500
Other Application Options– Intranet & Extranet Network– Training & Human Resource Development– Telephony Network– Community Telecom Center (CTC)– Disaster Management
iPSTAR’s Special Discount for UN ESCAP applicable with participating iPSTAR Partners around the Asia-Pacific region
Shin Satellite Proprietary & Confidential
iPSTAR Applications for UN ESCAPIntranet & Extranet Network
MainGatewayRouter
NB
10.1.2.1
10.1.1.1
10.1.1.2
10.1.1.3
10.1.2.1
Green Intranet10.x.x.x addressing
Red Intranet10.x.x.x addressing
NB
10.1.1.1 10.1.1.2 10.1.1.3 10.1.1.4
Satellite remote workstations for Red HQ
Satellite remote workstations for Green HQ
Remote sites / workstations for different Intranet can use the same IP addresses Traffic to/from
Red remote sites can only be routed to/from Red HQ
Traffic to/from Green remote sites can only be routed to/from Green HQ
Satellite Gateway infrastructure is capable of separating traffic for different networks
NB
SatelliteGateway
Shin Satellite Proprietary & Confidential
iPSTAR Applications for UN ESCAPTraining & Human Resource Development
Teacher: Good Morning StudentStudent A: May I ask a question?Teacher: Yes, go ahead………..
Leased Line
Virtual ClassroomEngine
Teacher inCenter School
RemoteSchool
Message Broad
Live ProgramBroadcast at256 kbps
Interactive by Chat room
0102030405060708090
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
Shin Satellite Proprietary & Confidential
iPSTAR Applications for UN ESCAP Telephony Network
iPSTAR Gateway
Dialogic Voice Gateway
PSTNL
eased
Circu
it
Shin Satellite Proprietary & Confidential
iPSTAR Applications for UN ESCAPCommunity Telecom Center (CTC)
Main functions of the CTC:– E-Commerce
• Helping disabled/old people to purchase on line through special on-line shop
– Telemedicine• Facilitating disabled/old people to get medical service
– E-Government• Promoting government communications with people
– Distant learning• Vocational Training to help reduce the unemployment
Shin Satellite Proprietary & Confidential
China CTC Pilot Project and Possible iPSTAR’s Participation
Shin Satellite Proprietary & Confidential
Advantages of iPSTAR Broadband Satellite for Disaster Management
Low Cost Bandwidth and Terminal– Open opportunity to broadly apply
broadband satellite for disaster management in more locations
– Use as broadband high speed network in normal situation (for Intranet/Extranet, Training, Telephony, CTC)
Emergency Ready– For Emergency Use – Not
necessary to reserve bandwidth (Bandwidth on Demand)
– High return bandwidth for large video & data return from remote locations
Mail Room
Mail Room
Mail Room
Mail Room
Mail Room
Mail Room
Mail Room
Mail Room
Info
Multiple Location
Shin Satellite Proprietary & Confidential
Advantages of iPSTAR Broadband Satellite for Disaster Management
Large service coverage & flexible locations– Anywhere, Uniform,
Nationwide Coverage– Fast & Flexible service
deployment– Bypassing terrestrial
congestion or failure Bandwidth Efficiency
– Effective Broadcast, Multicast & content distribution
– Efficiently sharing bandwidth with large user base
Disaster Durability
Shin Satellite Proprietary & Confidential
Disaster Management
Rebroadcast data from Remote Sensing Center Real-time Monitoring: both environment and natural disaster such
as land slide, flood and forest fire. Data Distribution: Rebroadcast data to other remote sites for
forecasting and planning forestry area, plantation and agriculture.
Shin Satellite Proprietary & Confidential
Configuration – Signal turn-around & Distribution for Remote Sensing Center
Remote Sensing Center
Satellite Data
Remote Sites
iPSTARGateway
Data Monitoring Center
Remote SensingSatellite
Via iPSTARor Leased Line
MulticastBandwidth
Shin Satellite Proprietary & Confidential
Disaster Management (cont.)
Water level Monitoring– Transferring water level data to a data aggregation center to
analyze & manage water level around the country and for flood prevention and control
Remote Site
Water Level Sensor at Dam
Data aggregationCenter
Remote Site