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International Seminar «Russia – European Union: Signs on the Road Map of Cultural Cooperation» Moscow, Russian Federation, 8 December 2009
International Seminar«Russia – European Union: Signs on the Road Map of Cultural Cooperation»
Moscow, Russian Federation, 8 December 2009
Section 3: Mobility of Artists and Arts: instruments of real
and virtual cooperation
Cooperation in the field of Exchange of Digital Collections and Cultural Content
Alfredo M. RonchiSecretary MEDICI Framework of Cooperation
Professor of Politecnico di Milano, Italy
MEDICI Framework of Cooperation
• Promotes the use of ICT & New Tech in the field of culture - education, cultural heritage
• Main actions:– Information sharing – web
based services– Events and initiatives,
research projects– Education – courses, etc
Recent MEDICI’s initiatives
• “On culture in a world wide information society”,• “Intangible heritage: a proper digital format”• “EU directives & cultural heritage”• “EU legislation & cultural heritage”• Planned conservation & “Monuments Integrated Management
System”• “Long term preservation of digital content”• Monument’s ID Card & Visual documentation of monuments• Cultural tourism 2.0 etc • MEDICI and the World Summit Award (section eCulture and
Heritage)
Cooperation in the field of Exchange of Digital Collections and Cultural Content
• Exchange of Digital Collections and Cultural Content (in digital format)
• Exchange - Traditional approach– originals, copies, clones
• Digital Collections 2D, 3D. . . a collection of digital “objects”. . . . . . . and Cultural Content
Digital Domain
• Digital “object” are new class of objects from the ontological point of view– Original equal to copies/clones– Infinite replication (almost zero cost)– Easy to transfer, propagate and disseminate– . . .
• Till now we must pre-define the “properties” of digital objects (because of the digitisation process)– resolution– Colours– Detail– Structure– . . .
Originals, Digital “Originals” and Copies
Different use of the Digital technology: . . . .Digital copies . . . . . . . .We will now focus on one of the basic use of the digital technology: creating digital
copies.
In the last 15 years we have created a number of digital copies addressing different needs.
Apart from the technologist’ interest in testing the copying process and showcasing cutting edge technologies largely supported by the relevance of the “copied” or “represented” object (paintings, greek temples, well known monuments, etc)
Main Roles of “Memory Institutions*”• Let’s consider major “memory Institutions’” Roles
ConservationResearch
Education
Memory Institutions: museums, art galleries, archives, private collections, libraries, etc
Digital PlaygroundConservation, Research, Education
Conservation:• Digital snapshot of the state of “health”• Digital original (as a quality clone to be “used” instead of the physical original – eg. codex)• Digital mapping – planned conservation• Digital restoration / refurbishment / etc (even digital 3D plot)• Digital monitoring . . . .• . . . .
Research:• Digital original (as a clone to be “used” to some extent instead of the physical original : pietà Bandini, via Appia ‘ tumbs)• Reconstruction of the original context (frescos, composed painting, sculptures, etc)• . . . .
Education / Exploitation• Digital images published on books and catalogues both 2D and virtual 3D (recycling of used bits) • Re- contextualisation – time / space (paintings, sculptures, archaeological relicts, furniture, etc.)• On line educational resources (e.g. Louvre edu, etc.)
• . . . .• Tourism (travel agencies, cultural tourism, etc)• Merchandise (museum shops, fashion, gadgets, etc) • Advertisement (images, objects, monuments, historical locations, etc)• Entertainment ( movie locations, post production, games, etc)
User generated content & royalty free content (e.g. The State Hermitage, Le Louvre, etc – Flikr, Panoramio, YouTube, Facebook, etc)
Exchange of Digital Collections and Cultural Content• Collections and digital “originals” / digital clones. • The role of digital “objects” and added value services. • Global inventory and filing,
– multilingual thesauri, – specific ontology, – international standards (text, visual, audio, audio/visual, etc).
• Cultural Industries – size the market ….– Side product (the making of….)
• . . . .• . . . .
• Long term conservation of digital content
Exploratorium – San Francisco
Museo della Storia della Scienza Firenze
Musei Vaticani – Cappella Sistina
Musei Vaticani – Cappella Sistina
Atlantic Codex
VIDEO
ALFREDO M. RONCHISECRETARY MEDICI FRAMEWORK OF COOPERATION
PROFESSOR OF POLITECNICO DI MILANO, ITALY
Original or Digital?
