Published by www.theevent.co.za SPORTS TOURISM EXHIBITORS are gearing up for the Sports and Events Tourism Ex- change. O ASYS’s Bryan Kennedy believes sports tour- ism is a multi-billion rand industry. “Each of the sport bodies or associa- tions should be able to report on events hosted and a collective value by all would be a more ac- curate measurement. The pub- lic, private sectors and South Af- ricans in general are well aware that sport unites people. It serves as a change agent and we have all witnessed how people bond one-on-one or in groups when ‘Team South Africa’ is victori- ous. No value can be attached to this as it mobilises positive en- gagement by all communities. The enthusiastic welcome at OR Tambo Airport which our athletes received after their return from London – immaterial if they won gold, silver, bronze or no medal – stands testimony to this.” Bryan believes the inter- school tournament industry is also growing in leaps and bounds. “Companies like Steinhoff and FNB are actively supporting inter- school rugby festivals. Of course, there are other sponsors in dif- ferent types of sport categories, but the main beneficiaries are the learners who also have an opportunity to get into the pub- lic eye through televised events. Companies with an organised CSI strategy are well informed that sport creates a healthy community and create compo- nents that would attract and de- velop the leaders of tomorrow. Sport development amongst the youth should however take a priority with the Department of Sport and we should com- pare our own programmes with those that are created by the public sector in other countries. While there are some initiatives in place, there is always room for improvement. The gymnasts from Russia and Romania are children but they are products of those countries, with large invest- ments from the respective public sectors.” Edward Mitchell, from Rovos Rail, will be using the platform to promote the company’s Golf Safari and African Golf Collage, both nine-day fully inclusive clas- sic journeys around South Africa. This panoramic nine-day sojourn commences in Pretoria and winds its way to journey’s end in Cape Town and includes a golf- ing and non-golfing itinerary. The first leg traverses the majes- tic Drakensberg escarpment en route to the lowveld of Mpuma- langa. Springbok Atlas will be cel- ebrating its brand new look at SETE. With sixty-six years of trans- porting millions of people in its fleet of luxury and semi-luxury ve- hicles, Springbok Atlas Charter is one of the largest, longest-lived complete transport manage- ment companies in South Africa and Namibia. In celebration of its exceptional heritage, the com- pany’s trusted brand Springbok Atlas Luxury Charter has been given a fresh brand-makeover that reflects their stature and rel- evance in the transport industry today. SETE EXHIBITORS TO MAKE MOST OF THE PLATFORM 12 - 14 SEPTEMBER 2012 Pg 3 Pg 7 Pg 8 Pg 8 Chad le Clos Caster Semenya
Transcript
Published by www.theevent.co.za
SPORTS TOURISMEXHIBITORS are gearing up for the Sports and Events Tourism Ex-change.
OASYS’s Bryan Kennedy believes sports tour-ism is a multi-billion rand industry. “Each
of the sport bodies or associa-tions should be able to report on events hosted and a collective value by all would be a more ac-curate measurement. The pub-lic, private sectors and South Af-ricans in general are well aware that sport unites people. It serves as a change agent and we have all witnessed how people bond one-on-one or in groups when ‘Team South Africa’ is victori-ous. No value can be attached to this as it mobilises positive en-gagement by all communities. The enthusiastic welcome at OR Tambo Airport which our athletes received after their return from London – immaterial if they won gold, silver, bronze or no medal – stands testimony to this.”
Bryan believes the inter-school tournament industry is also growing in leaps and bounds. “Companies like Steinhoff and FNB are actively supporting inter-
school rugby festivals. Of course, there are other sponsors in dif-ferent types of sport categories, but the main benefi ciaries are the learners who also have an opportunity to get into the pub-lic eye through televised events. Companies with an organised
CSI strategy are well informed that sport creates a healthy community and create compo-nents that would attract and de-velop the leaders of tomorrow. Sport development amongst the youth should however take a priority with the Department
of Sport and we should com-pare our own programmes with those that are created by the public sector in other countries. While there are some initiatives in place, there is always room for improvement. The gymnasts from Russia and Romania are
children but they are products of those countries, with large invest-ments from the respective public sectors.”
Edward Mitchell, from Rovos Rail, will be using the platform to promote the company’s Golf Safari and African Golf Collage, both nine-day fully inclusive clas-sic journeys around South Africa. This panoramic nine-day sojourn commences in Pretoria and winds its way to journey’s end in Cape Town and includes a golf-ing and non-golfi ng itinerary. The fi rst leg traverses the majes-tic Drakensberg escarpment en route to the lowveld of Mpuma-langa.
Springbok Atlas will be cel-ebrating its brand new look at SETE. With sixty-six years of trans-porting millions of people in its fl eet of luxury and semi-luxury ve-hicles, Springbok Atlas Charter is one of the largest, longest-lived complete transport manage-ment companies in South Africa and Namibia. In celebration of its exceptional heritage, the com-pany’s trusted brand Springbok Atlas Luxury Charter has been given a fresh brand-makeover that refl ects their stature and rel-evance in the transport industry today.
SETE EXHIBITORS TO MAKE MOST OF THE PLATFORM
12 - 14 SEPTEMBER 2012
Pg 3 Pg 7 Pg 8 Pg 8
Chad le Clos Caster Semenya
2
SPORTS TOURISMMICHAEL Mabuyakhulu, Kwa-Zulu-Natal MEC for Economic Development and Tourism, shares his thoughts on Sports & Event Tourism Exchange.
DEAR colleagues, I am extremely proud of the fact that the province of KwaZulu-
Natal has secured the right to host the Sport and Events Tour-ism Exchange for 2012 – 2014, Africa’s most important sport event trade show. The provin-cial government of KwaZu-lu-Natal is acutely aware of the important impact which events and conference del-egate spend can have on the economy of our province. However, we also realise that the impact of such events ex-
tends way beyond this simple fact. One of the core ben-efits of hosting such events is the actuality that it builds the knowledge and capacity of our local population in impor-tant realms such ‘the hosting and bidding for major sporting events’ which is the important focal point of the congress component of SETE 2012.
We are hoping that this conference will lead to an
improved understanding amongst the planners and strategy formulators in our re-gion and country of the sig-nificance of sport events and how to secure such events in the most strategic manner.
Durban and KwaZulu-Natal are renowned for their ability to successful host major inter-national events of the like the Soccer World Cup Matches, the Comrades Ultra Mara-thon, Top Gear and the Dusi Canoe Ultra Marathon. I am convinced that SETE 2012 will be also be a key opportunity for this region to showcase its world class sport facilities and ability to host major events.
Our province is also well-known for its conservation ef-forts, natural attractions, pre-historical and historical sites.
Another core benefit of business events is that they stimulate leisure tourism and further business event or tour-ism opportunities. Research has revealed that as many as 20 – 40% of conference delegates and exhibitors that attend a business event and have a stimulating overall ex-perience of the destination in which it is hosted return as leisure tourists and very often with their family and friends.
In addition they very often become key ‘word of mouth’ ambassadors for such regions which assist other potential
leisure tourists and meeting and business delegates to ulti-mately make up their mind to visit or use such a destination as a meeting place.
We have no doubt that you will have this experience in KwaZulu-Natal, an area which we fondly refer to as the ‘Zulu Kingdom”. We look for-ward to hosting you and have no doubt that your visit to our province will be memorable.
Yours Sincerely,
Michael Mabuyakhulu, MPPKwaZulu-Natal MEC for Economic Development and Tourism
SPECIAL MESSAGE FROM THE MINISTER
Durban
3
SPORTS TOURISMMEMBERS of the public and ex-hibitors are invited to celebrate South Africa’s Olympic heroes at the gala dinner on 12 Sep-tember 2012. Those attending include Olympic swimming gold medallist Chad le Clos.
THE Sports and Events Tourism Exchange (SETE) Gala Dinner taking place on 12 September 2012,
which is to kick off the SETE exhibition (12–14 September) and conference (12-13 Sep-tember), has also been cho-sen by SASCOC (South Afri-can Sports Confederation and Olympic Committee) to cel-ebrate the hugely successful South African Olympic Team.
A night of glitz and glamour is guaranteed, with multiple-SAMA winner Lira set to en-tertain a star-studded crowd that will include Durban-born Olympic gold and silver med-alist Chad le Clos. The Gala Dinner will take place at the ICC Durban, and is hosted by the KwaZulu-Natal Depart-ment of Economic Develop-ment and Tourism (KZN DEDT)and EThekwini Municipality.
Members of the public will be able to join sponsors, dig-nitaries, and their Olympic he-roes in expressing their grati-tude to our Olympic athletes who flew the South African flag
high at the London Olympics. An evening dedicated to
promoting South African Cul-ture will see welcomes from KwaZulu-Natal MEC for Eco-nomic Development Tourism Mike Mabuyakhulu and Mayor of Durban James Nxumalo, as well as from a selection of ath-letes and sports celebrities.
Autograph and photo op-portunities for guests with ath-letes and personalities will also take place, allowing local, na-tional and international busi-nesses, sports fanatics, spon-sors and supporters a chance to rub shoulders and share in the athletes’ experiences in London.
James Seymour (CEO of the Durban KwaZulu-Natal Convention Bureau, which was responsible for bidding for SETE 2012 - 2014 and acting as the KZN DEDT implement-ing agency for this event) said that “we are looking forward to showcasing and congratu-lating the achievements of our London 2012 Olympic athletes at the SETE 2012 Gala Dinner. By sponsoring the SETE event, KZN DEDT hopes to raise the level of awareness amongst sport and event organisers of the wide range of sporting fa-cilities that exist in Durban, and the rest of KwaZulu-Natal, as well as of the successful track record that this region has in terms of hosting significant
events. SETE is able to success-fully expose major sport and event buyers and organisers to the sporting facilities and sport sponsoring and support agen-cies in South Africa”.
Sugen Pillay, Director for Business Development at TEPG and SETE Conference Director, said that “we are looking for-ward to welcoming home our Olympic athletes, especially gold medalist Chad Le Clos, to the SETE Opening Dinner. These athletes have become brand ambassadors for South Africa and will definitely con-tribute positively to promoting our country as a sports tour-ism destination – something that SETE is striving to achieve. The evening promises to be a memorable one that will showcase South African cul-ture through world class en-tertainment, also providing an opportunity to network with in-dustry leaders”.
Both the SETE conference and exhibition (12-14 Sep-tember) are intended to pro-mote the country as a popular sports and events destination by facilitating relationships be-tween South Africa’s tourism, sport and event industries.
For more information visit www.sportsandevents.co.za.
SETE GALA DINNER PAYS TRIBUTE TO OLYMPIANS
SPORTS TOURISMSPORTS and Events Tourism Ex-change (SETE) 2012 organisers’ Thebe Exhibitions and Projects Group is proud to announce its partnership with iSportconnect, the world’s largest sports busi-ness community.
THE partnership will bolster both the scope and effi-cacy of Sports and Events Tourism Exchange’s on-
line marketing campaign in the lead up to their event at the ICC Durban later this year (12-14 September).
Tasked with creating syn-ergy between South Africa’s tourism, sport and event indus-tries and promoting the country as a popular sports and events destination, there is a clear op-portunity with SETE 2012 to max-imize communication between the various elements with the help of a powerful specialized social media platform like iS-portconnect, as well as others like Twitter, LinkedIn and Face-book.
SETE Conference Director Sugen Pillay said that “maximis-ing our online presence is a big part of our marketing and PR strategy. Identifying the appro-priate social media platform and choosing from one of the many channels available to ensure that our messages are targeting the right audience is crucial, and in this way the spe-cialised nature of the iSport-connect community is an ideal match. The ability to communi-cate with a captive audience
is crucial, and the user-friendly way in which iSportconnect amalgamates all relevant and useful information renders it a powerful tool in the sports busi-ness industry”.
iSportconnect offers an ex-clusive online platform that brings together thousands of sports business professionals worldwide. With a wide range of applications, iSportconnect combines business and social networking, detailed insights into the latest sports business news and market data, list-ings of business events and ex-ecutive jobs, as well as market analysis to provide a one-stop shop for the sports business community. Existing LinkedIn and Twitter profiles can be syn-chronised and updated from iSportconnect, which also has iPhone and BlackBerry appli-cations. iSportconnect has no introductory fees, and has no limit on communication.
iSportconnect’s Marketing and Partnership Manager Xavi-er Cureau said, “We are very pleased to be contributing to the Sports and Events Tourism Exchange event, as this will fur-ther expand our image in South Africa, and we look forward to promoting a major event from Africa across Europe, USA and the Middle East”.
Oe needs look no further than Africa’s biggest horserac-ing event, the upcoming Vod-acom Durban July (7 July), to see how an effective social media campaign can con-tribute to the success of an event. Dave Macleod, Game-plan Media Managing Direc-
tor, said that “in its 116th year, the Vodacom Durban July poses numerous challenges when communicating to its extremely diverse audience of potential clients, who each have very different expecta-tions of the event. The core racing community thrives on a nourishing stream of online rac-ing communication, betting and studying form online, and take a major race meeting like the Vodacom Durban July in their stride. They are however outnumbered on the day by the tens of thousands of social-ites and fashionistas who need to be reached and inspired to attend this event every year. Social media, and Facebook
in particular, has succeeded in entrenching their loyalty. Re-search done in 2009 showed that just under 20% of the race day attendance came from outside of KZN, in 2011 that fig-ure had grown by 50%, much of which is attributable to the viral ‘July Fever’ that was culti-vated on Facebook. The event Facebook page (The official Vodacom Durban July) is alive with daily banter from its core 6500 followers. Beyond that figure, 60 000 Facebook users a week browse the content of the page and virally the core community that “likes” the page reaches 2 111 244 peo-ple through their viral connec-tions”.
This year’s 2nd annual SETE exhibition will feature a number of high profile international and local exhibitors, as well as more than 60 international buyers who have been attracted by South Africa’s solid reputation as a viable location for events. The two day SETE conference (12-13 September) boasts a line up of respected and influential speakers who will engage and exchange ideas that will ulti-mately enhance South Africa’s sport, tourism, and event in-dustries. As one of the quickest growing types of global travel, the sports tourism industry is es-timated to have contributed over R6 billion to the South Afri-can economy last year.
SETE RECOGNISES HOW VITAL SOCIAL MEDIA IS FOR ALL EVENTS
Chad le Clos
4
EXHIBITOR NEWS
JOHANNESBURG Tourism will be utilizing the second Sports & Events Tourism Exchange to be held at the ICC in Durban (12 – 14 September 2012) to entrench the city’s position as the African continent’s lead-ing business, lifestyle, leisure, sports and mega-events des-tination.
ASIDE from its role in hosting the much anticipated opening and closing matches
for the AFCON tournament in early 2013, Johannesburg’s reputation as a premier des-tination for international con-ferences and exhibitions will receive a major boost next year when the City hosts three global summits.
Acting CEO of Johannes-burg Tourism, Phelisa Mangcu, is thrilled with Joburg’s grow-ing list of recent bids won and set to take place over the next few years. “In association with stakeholders, our Conven-tion Bureau continues with its sustained bidding efforts and there is no doubt that these are bearing fruit, contributing substantial economic benefits to our local industry.”
These summits will bring visi-tors from across the world and showcase the city’s opportuni-ties for tourism, trade and in-vestment. •The C40 Summit on Climate change will take place in June 2013 bringing together global leaders, activists and innova-tors to discuss environmental issues relating to the urban en-vironment.•Mayors and decision-makers from the world’s largest cities will converge on Johannes-burg next year for the annual meeting of the Board of Direc-tors of the Metropolis organisa-tion.•The City will also play host to the One Young World Sum-mit, a global forum of young leaders which is expected to
attract some 1 000 delegates from every continent.
In line with the City’s Growth and Development Strategy [GDS] - the Joburg 2040 [www.joburg.org.za/gds2040] – the JCEB continues with its aggres-sive promotion of Johannes-burg as a leading global des-tination for business tourism, as it is a key driver for economic growth and development.
“The dynamic JCEB team is geared to assist with supplying all the necessary advice and solutions relating to meetings, conventions, exhibitions and incentives. When you think events, think Joburg - Africa’s most exciting, vibrant and ver-satile city!” says Mangcu.
A WORLD CLASS HOST CITY WITH THE CREDEN-TIALS TO MATCHJOHANNESBURG is the com-mercial hub of South Africa and the gateway to the rest of Africa. Approximately 55 international airlines link the City to major centres world-wide, making Joburg one of the continent’s most accessi-ble destinations. The City can comfortably host any event – from small, professional meet-ings, to massive mega-events. There are approximately 130 venues in Johannesburg of varying capacity, including the four biggest convention centres, capable of accom-modating over 5000 dele-gates. In the past 24 months the City has added some 19 new and refurbished hotels to its diverse accommodation of-fering.
The City has successfully hosted a number of interna-tional congresses, exhibitions and special events, including:•World Summit on Sustainable Development (2002)•The International Cricket Fed-eration World Cup (2003)•The 18th World Petroleum Congress (2005)•Local Government Climate
Change Summit (2007)•FIFA Congress (2010)•Moreover, we successfully hosted the world’s biggest sporting event, the 2010 Soc-cer World Cup. Johannes-burg was the epicentre of this magnificent spectacle, host-ing the cream of the tourna-ment fixtures and associated events as follows:•15 of the 64 games were hosted in Johannesburg;•The International Broadcast Centre (IBC) was situated in Joburg, which also housed some 5000 international jour-nalists;•The Opening and Closing Ceremonies were hosted in Johannesburg;
• 19 of the 32 national teams were based in the City;
We are therefore truly a World Class Host City!
INFRASTRUCTURETHE City of Johannesburg boasts world-class infrastruc-ture that can accommodate events of any magnitude. It is home to 75% of corporate headquarters, 60% of Infor-mation Communications and Technology (ICT) enterprises in South Africa and won the right to host the International Broadcast Centre (IBC) during the 2010 Soccer World Cup. Home to 13 000 international media and broadcasters, the centre operated 24/7 for six weeks prior to and during the tournament.
Hosting the lion’s share (some 32%) of the 2010 Soccer World Cup fixtures and activi-ties, Joburg was at the epicen-ter of the spectacle and rose to the occasion, pulling out all the stops to give visitors the experience of a lifetime. The location of two major stadiums in the City – along with four additional training stadiums - positions Joburg favourably as a pre-eminent destination for sports tourism and mega-events. With seating for 94 000, our flagship FNB stadium
(known as Soccer City during the World Cup), is the largest in Africa. Aside from the recent Soccer World Cup, Joburg has played host to significant sporting events during the past 15 years with great success. These include the World Cup Rugby, World Cup Cricket and the SA Tennis Open.
TRANSPORTJOBURG’S World Cup readi-ness and legacy initiatives in-cluded youth development, enhancing tourism service standards, information dissemi-nation, signage and workforce skills. On a broader macro-economic scale the City now boasts increased hospitality and tourism products, an in-tegrated public transport net-work (comprising the Gautrain and Bus Rapid Transit system), world class transport infrastruc-ture upgrades (the ongoing highway improvement proj-ect) and better connectivity. The BRT covers 120 km and serves as a feeder system to the Gautrain, the country’s first high-speed train, which links the OR Tambo International airport with Sandton, Rose-bank and Park Station.
CONFERENCING FACILITIESJOHANNESBURG is home to a vast array of accommodation and conferencing venues. It boasts some 130 stylish, state-of-the-art conference venues with exhibition, banqueting and superior live staging fa-cilities, equitable with the best in the world. In addition to its superior transport infrastruc-ture (including three airports), Joburg is home to the coun-try’s four largest convention centres (each capable of ac-commodating over 5000 dele-gates), along with three inter-national stadiums. This makes it a versatile business and mega-events destination, capable of handing a vast array of events - from small meetings to mas-
sive international gatherings, conventions, concerts and sports tournaments.
TRACK RECORD IN addition, Johannesburg has a proven track record of host-ing many prestigious summits, congresses and meetings for notable international organi-zations, including the United Nations, UNESCO and The World Bank. Some of the high profile events include UNCTAD IX, the World Summit on Sus-tainable Development (WSSD 2002), Miss World 2008 and 2009 and the World Solar Con-gress, to mention but a few.
THE SPORTS SCENE IN JOBURGGREAT weather and world class facilities conspire to make Joburg one of the world’s most active sports centres. Joburg’s annual sports and events calendar in-cludes an impressive array of diverse international events – from the Joburg Open Golf Tournament in January to the Momentum 94.7 Cycle Chal-lenge and the Sansui Summer Cup in October and Novem-ber. Aside from regular rugby and football fixtures during the winter months (including the PSL Soweto Derby), the City also hosts the Soweto Open tennis tournament in April, as well as the Inanda Africa Cup Polo tournament in July and the prestigious BMW Interna-tional Polo series in August ev-ery year.
The location of two major stadiums in the City – along with four additional training stadiums – positions Joburg favourably as a pre-eminent destination for sports tourism and mega-events. With seat-ing for 94 000, Joburg’s flag-ship FNB Stadium (known as Soccer City during the World Cup), is the largest in Africa.
JOBURG – ONE OF AFRICA’S LEADING MEGA-EVENTS DESTINATIONS
4
EXHIBITOR NEWS
JOHANNESBURG Tourism will be utilizing the second Sports & Events Tourism Exchange to be held at the ICC in Durban (12 – 14 September 2012) to entrench the city’s position as the African continent’s lead-ing business, lifestyle, leisure, sports and mega-events des-tination.
ASIDE from its role in hosting the much anticipated opening and closing matches
for the AFCON tournament in early 2013, Johannesburg’s reputation as a premier des-tination for international con-ferences and exhibitions will receive a major boost next year when the City hosts three global summits.
Acting CEO of Johannes-burg Tourism, Phelisa Mangcu, is thrilled with Joburg’s grow-ing list of recent bids won and set to take place over the next few years. “In association with stakeholders, our Conven-tion Bureau continues with its sustained bidding efforts and there is no doubt that these are bearing fruit, contributing substantial economic benefits to our local industry.”
These summits will bring visi-tors from across the world and showcase the city’s opportuni-ties for tourism, trade and in-vestment. •The C40 Summit on Climate change will take place in June 2013 bringing together global leaders, activists and innova-tors to discuss environmental issues relating to the urban en-vironment.•Mayors and decision-makers from the world’s largest cities will converge on Johannes-burg next year for the annual meeting of the Board of Direc-tors of the Metropolis organisa-tion.•The City will also play host to the One Young World Sum-mit, a global forum of young leaders which is expected to
attract some 1 000 delegates from every continent.
In line with the City’s Growth and Development Strategy [GDS] - the Joburg 2040 [www.joburg.org.za/gds2040] – the JCEB continues with its aggres-sive promotion of Johannes-burg as a leading global des-tination for business tourism, as it is a key driver for economic growth and development.
“The dynamic JCEB team is geared to assist with supplying all the necessary advice and solutions relating to meetings, conventions, exhibitions and incentives. When you think events, think Joburg - Africa’s most exciting, vibrant and ver-satile city!” says Mangcu.
A WORLD CLASS HOST CITY WITH THE CREDEN-TIALS TO MATCHJOHANNESBURG is the com-mercial hub of South Africa and the gateway to the rest of Africa. Approximately 55 international airlines link the City to major centres world-wide, making Joburg one of the continent’s most accessi-ble destinations. The City can comfortably host any event – from small, professional meet-ings, to massive mega-events. There are approximately 130 venues in Johannesburg of varying capacity, including the four biggest convention centres, capable of accom-modating over 5000 dele-gates. In the past 24 months the City has added some 19 new and refurbished hotels to its diverse accommodation of-fering.
The City has successfully hosted a number of interna-tional congresses, exhibitions and special events, including:•World Summit on Sustainable Development (2002)•The International Cricket Fed-eration World Cup (2003)•The 18th World Petroleum Congress (2005)•Local Government Climate
Change Summit (2007)•FIFA Congress (2010)•Moreover, we successfully hosted the world’s biggest sporting event, the 2010 Soc-cer World Cup. Johannes-burg was the epicentre of this magnificent spectacle, host-ing the cream of the tourna-ment fixtures and associated events as follows:•15 of the 64 games were hosted in Johannesburg;•The International Broadcast Centre (IBC) was situated in Joburg, which also housed some 5000 international jour-nalists;•The Opening and Closing Ceremonies were hosted in Johannesburg;
• 19 of the 32 national teams were based in the City;
We are therefore truly a World Class Host City!
INFRASTRUCTURETHE City of Johannesburg boasts world-class infrastruc-ture that can accommodate events of any magnitude. It is home to 75% of corporate headquarters, 60% of Infor-mation Communications and Technology (ICT) enterprises in South Africa and won the right to host the International Broadcast Centre (IBC) during the 2010 Soccer World Cup. Home to 13 000 international media and broadcasters, the centre operated 24/7 for six weeks prior to and during the tournament.
Hosting the lion’s share (some 32%) of the 2010 Soccer World Cup fixtures and activi-ties, Joburg was at the epicen-ter of the spectacle and rose to the occasion, pulling out all the stops to give visitors the experience of a lifetime. The location of two major stadiums in the City – along with four additional training stadiums - positions Joburg favourably as a pre-eminent destination for sports tourism and mega-events. With seating for 94 000, our flagship FNB stadium
(known as Soccer City during the World Cup), is the largest in Africa. Aside from the recent Soccer World Cup, Joburg has played host to significant sporting events during the past 15 years with great success. These include the World Cup Rugby, World Cup Cricket and the SA Tennis Open.
TRANSPORTJOBURG’S World Cup readi-ness and legacy initiatives in-cluded youth development, enhancing tourism service standards, information dissemi-nation, signage and workforce skills. On a broader macro-economic scale the City now boasts increased hospitality and tourism products, an in-tegrated public transport net-work (comprising the Gautrain and Bus Rapid Transit system), world class transport infrastruc-ture upgrades (the ongoing highway improvement proj-ect) and better connectivity. The BRT covers 120 km and serves as a feeder system to the Gautrain, the country’s first high-speed train, which links the OR Tambo International airport with Sandton, Rose-bank and Park Station.
CONFERENCING FACILITIESJOHANNESBURG is home to a vast array of accommodation and conferencing venues. It boasts some 130 stylish, state-of-the-art conference venues with exhibition, banqueting and superior live staging fa-cilities, equitable with the best in the world. In addition to its superior transport infrastruc-ture (including three airports), Joburg is home to the coun-try’s four largest convention centres (each capable of ac-commodating over 5000 dele-gates), along with three inter-national stadiums. This makes it a versatile business and mega-events destination, capable of handing a vast array of events - from small meetings to mas-
sive international gatherings, conventions, concerts and sports tournaments.
TRACK RECORD IN addition, Johannesburg has a proven track record of host-ing many prestigious summits, congresses and meetings for notable international organi-zations, including the United Nations, UNESCO and The World Bank. Some of the high profile events include UNCTAD IX, the World Summit on Sus-tainable Development (WSSD 2002), Miss World 2008 and 2009 and the World Solar Con-gress, to mention but a few.
THE SPORTS SCENE IN JOBURGGREAT weather and world class facilities conspire to make Joburg one of the world’s most active sports centres. Joburg’s annual sports and events calendar in-cludes an impressive array of diverse international events – from the Joburg Open Golf Tournament in January to the Momentum 94.7 Cycle Chal-lenge and the Sansui Summer Cup in October and Novem-ber. Aside from regular rugby and football fixtures during the winter months (including the PSL Soweto Derby), the City also hosts the Soweto Open tennis tournament in April, as well as the Inanda Africa Cup Polo tournament in July and the prestigious BMW Interna-tional Polo series in August ev-ery year.
The location of two major stadiums in the City – along with four additional training stadiums – positions Joburg favourably as a pre-eminent destination for sports tourism and mega-events. With seat-ing for 94 000, Joburg’s flag-ship FNB Stadium (known as Soccer City during the World Cup), is the largest in Africa.
JOBURG – ONE OF AFRICA’S LEADING MEGA-EVENTS DESTINATIONS
5
SPORTS TOURISMCATHSSETA (Culture, Arts, Tour-ism, Hospitality, Sports Sector Education and Training Author-ity) have recently joined this year’s Sports and Events Tour-ism Exchange (SETE) conference (12-13 September) as naming sponsors.
AS one of 21 SETA’s (sec-tor education and train-ing authority) in South Africa, the partnership
of CATHSSETA with the high profile SETE conference is sure to bolster what is already shaping up to be an influential event, featuring the National Sports Tourism Steering committee’s presentation of the national sports tourism strategy, as well as presentations, debates and discussions with a number of high profile international and lo-cal speakers.
CATHSSETA are indeed a fitting sponsor for the confer-ence, which itself looks to stimu-late the exchange of ideas that will enhance the sport, tourism, and event industries in South Africa. According to Mike Tso-tetsi, CATHSSETA CEO, “following South Africa’s successful hosting of the 2010 FIFA Soccer World Cup, sports and events tourism was identified as one of the big-gest avenues to be pursued and supported in order to boost South African tourism and contribute
to the economic growth of the country”.
Tsotetsi also said that “CATHSSETA has a responsibility to facilitate skills development within South Africa by creating strategic partnerships to ensure a meaningful contribution to eco-nomic growth across our sports tourism and other sectors. The SETE conference is an existing platform which attracts impor-tant decision makers and key industry stakeholders, and our in-volvement therefore ensures that we have the opportunity to pro-mote our objectives by engag-ing with the relevant audience at a proven successful annual event”.
In support of these objec-tives, CATHSSETA’s primary aim is to create an environment that allows the youth better employ-ment opportunities through skills development and training within the sports tourism industry, whilst also addressing the shortage of skills in critical areas. “CATHSSETA is looking to realise the govern-ment’s priorities of social co-hesion and economic growth through tourism and sport, both of have been identified as play-ing a catalytic role in attracting global tourism for South Africa, and therefore the SETE confer-ence has value for CATHSSETA as it presents a platform for the shar-ing of ideas around issues central to the sports tourism industry”.
According to Director for
Business Development at TEPG and SETE Conference Director Sugen Pillay, “as the official train-ing authority for sport and tour-ism, CATHSSETA’s participation in this year’s SETE confirms the importance of skills development within the sports and tourism in-dustries. Major international sports events like the Olympics demand high levels of service excellence and therefore CATHSSETA’s role will add value to the industry’s at-tempts at bringing more interna-tional events to South Africa, one of SETE’s core objectives”.
Held at the ICC Durban later this year, both the SETE conference and exhibition (12-
14 September) will look to fa-cilitate relationships between South Africa’s tourism, sport and event industries and promote the country as a popular sports and events destination. To this end, the SETE exhibition will fea-ture an estimated 100 exhibitors as well as over 60 international hosted buyers (IHB’s), whilst the conference programme will in-clude presentations and panel discussions anchored by keynote speakers who are all specialists within their respective fields. The National Sports Tourism Steering committee that was appointed at last year’s SETE conference will also be presenting the na-
tional sports tourism strategy at the conference, outlining the key sports events which SASCOC and its partners will be bidding for until 2030. Focused on identifying the key events which will require government’s support between 2013 and 2030, the plan will be discussed and finalized at the conference.
The Sports and Events Tourism Exchange is hosted by the De-partment of Economic Develop-ment and Tourism KZN, and part-nered by CATHSSETA, SASCOC and Tourism KZN.
For more information, visit www.sportsandevents.co.za
CATHSSETA NAMED AS SETE SPONSORS
SPRINGBOK ATLAS CELEBRATES REBRANDING AT SETE
EXHIBITOR NEWS
AMPLE Sports Travel is pleased to launch its brand new prod-uct at the Sports and Events Tourism Exchange.
ALTHOUGH Ample Sports trustees have collectively been in-volved with the Hos-
pitality and Travel Industry for a combined (almost) two hun-dred years, the Sports market-ing company was launched just 9 months ago
Richard Ward, the Manag-ing Trustee says, “In a nutshell, Ample Sports enters into part-nership with the small, less sup-ported sporting bodies, and
assists with all travel arrange-ments for specific domestic tournaments. Alternatively we will assist in setting up tourna-ments from scratch. In return Ample Sports will offer a spon-sorship to the organization. As Ward says ‘this makes it a win win situation for all involved.”
Ample Sports, accord-ing to Ward, will get the best prices possible in any location in South Africa at any time. They achieve this by using the buying power of their sis-ter companies, Leisure Hotels and Chakela Hotels along with their extensive knowledge of the industry •Ample Sports have already proven their worth by success-
fully organizing these last few months the following -•A Chess Tournament for 300 people for 7 days•A Chess Tournament for 1800 people over 6 days•A Swimming Tournament for 120 people for 5 days•A Gymnastics Tournament for 800 people for 9 days•A Provincial Education group of 1000 people for three days
Ample Sports are on Stand A22, and look forward to meeting with you to discuss your forthcoming event.
For more information visit www.amplesportstravel.com.
AMPLE SPORTS TRAVEL LAUNCH NEW TOURNAMENTS
Springbok Atlas Luxury Charter has been given a fresh brand-make-over that reflects their stature and relevance in the transport industry today.
6
SPORTS TOURISMROGER Draper and Barry Hearn have been confirmed for the next London event.
ISPORTCONNECT Directors’ Club have announced three new dates for its Lon-don, New York and Munich
Directors’ Club events, return-ing to London on 3rd October and Munich on 17th October. New York will also host the event for the first time on the 5th November.
iSportconnect Directors’ Club London, in partnership with Generate Sponsorship and Field Fisher Waterhouse LLP, continues to secure high profile speakers with Roger Draper, Chief Executive of the Lawn Tennis Association, and Barry Hearn, Chairman of Matchroom Sport, the Pro-fessional Darts Corporation, World Snooker and Leyton Orient Football Club, already signed up to take part in the panel discussion.
“The iSportconnect Direc-tors’ Club provides a high qual-ity forum for a challenging and open debate amongst some of the leading people in British sport about the opportunities and issues facing our industry, as well as a great networking platform, and so I’m delighted to be part of the panel for this
event,” said Roger Draper.Founder and CEO of iSport-
connect, Sree Varma, said, ‘Following the success of our inaugural London and Munich events, we are pleased to an-nounce further dates as well as New York as a new venue. We’ve received an excellent response from the first events, attracting high profile speak-ers from across the industry. Many guests said the Ques-tion Time-style discussion pan-el was a unique feature and something that the sports in-dustry has lacked. We’re also delighted Roger Draper and Barry Hearn are able to join us for our next London event and we’re looking forward to mak-ing further speaker announce-ments in the coming weeks.”
iSportconnect Directors’ Club is an exclusive event for sports industry leaders to share market insight and best prac-tice and invites senior deci-sion makers in the sponsorship industry to share high level in-sight and opinion on business trends and relevant industry news.
A specially invited audi-ence of premium iSportcon-nect members will offer ques-tions to speakers through a ‘Question Time’ style panel, followed by a networking op-portunity in a relaxed environ-ment.
Further panellists will be an-
nounced in the coming weeks.iSportconnect combines
business networking, an in-depth look at the latest sports business news and the market data, listings of business eS-vents and executive jobs as well as market analysis to pro-vide a one-stop shop for the sports business community.
It is an exclusive network for sports executives to con-nect & network and update with news & market data in a secured way with a strict door policy.
It is the perfect tool for any-one in the industry, from Chief Executives, marketing manag-ers to government ministers and journalists. Its wide rang-ing services mean that iSport-Connect is ideal for anything you need, be it news, social networking, market analysis, or jobs and event listings.
iSportConnect has no intro-ductory fees, and has no limit on communication.
A global brand, iSport-Connect is available in five different languages, English, German, Spanish, Italian and French, and also has an iPhone and Blackberry application.
For more information visit www.isportconnect.com.
ISPORTCONNECT DIRECTORS’ CLUB ANNOUNCES DATES
Barry Hearn
7
SPORTS TOURISM
WITH the past tourism focus hav-ing been on the Leisure and Busi-ness sectors, the introduction of the Sports and Events Tourism Exchange (SETE) Exhibition and Conference has played an inte-gral part in promoting the new “sports” trend within the industry.
THE programme includes a talk by KZN MEC for Arts Cul-ture, Sport and Recreation, Ntombikayise Sibhidla-Sa-
phetha on Kwazulu-Natal as an events destination, followed by Minister of Sport Fikile Mbalula who will introduce South Africa as a Sports Tourism Destination. SASCOC will also speak about its role in positioning South Africa as a sports tourism destination.
Other topics to be covered include skills development, Glob-al Communication Strategies for Major Events, sponsorship and bidding.
A highlight is Chris Foy, Head of 2012 Games unit Visit Britain Tourism, who will be taking dele-gates through Visit Britain’s Glob-al Strategy for London 2012.
Sports and Events Tourism Ex-change provides a platform to: Pursue bidding and hosting of major international events; Pro-mote South Africa as a training destination for northern hemi-sphere athletes in their winter months and Promote South Af-rica as a destination for social
participants in sport, exploiting our golf courses, beaches,
stadiums and hiking trails. It also promotes the provinces and what they have to offer.
Sports tourism and Mega Events in South Africa is esti-mated to contribute more than R6 billion to our tourism industry. More than 10% of foreign tourists come to South Africa to watch or participate in sports events, with spectators accounting for 60% to 80% of these arrivals.
Research undertaken by South African Tourism on the im-pact of the Confederations Cup and the Lions Rugby Tour, found that the two events brought in approximately 52 000 visitors and contributed an estimated R669 million in direct expenditure to our economy. More than 90% of these visitors indicated that they would return to South Africa and, very importantly, that they would recommend South Africa as a destination to others.
Sport tourism is one of the fast-est growing areas of the global travel and tourism industry. Quite obvious are the links between the Hospitality, Leisure, Sport and Tourism Networks – spotlight-ing the interplay between these markets and the economies of the driving countries.
Sport and its allied events play an integral part in the develop-ment of all aspects of a countries economy, be it the sociocultural dynamics, job creation, health,
environment or GDP.The pressure to win the bid
to host mega-events and reap the rewards thereof, is evident in the increasingly aggressive bid-ding process that precedes the awarding of mega-events to bidding countries. Eg. London’s bid for the 2012 Olympics – and
the fierce competition from both Paris and Madrid.
ITTFA reports that the UNWTO, has been actively advocating to position sport and mega-events in national tourism develop-ment strategies in order to maxi-mize their potential as a driver of growth and development.
The Sports and Events Tourism Exchange, with the backing and support of both South African Tourism and the dti, will ensure that South Africa is seen as one of the top Sports and Mega Events destinations.
For more information visit www.sportsandevents.co.za.
SETE RECOGNISES IMPORTANCE OF SPORT
SA Tennis Open
SPORTS TOURISMFIFTY International Hosted Buy-ers confirmed for upcoming SETE exhibition and confer-ence
THIS year’s dynamic and progressive Sports and Events Tourism Exchange
(SETE) exhibition and confer-ence has recently been bol-stered with the news that 50 high profile international buy-ers have already signed on for the events International Host-ed Buyers (IHB) programme
The objective of the SETE International Hosted Buyer programme, is to facilitate the interaction between inter-
national leaders and buyers and South African Sports and Events Tourism Products. This is achieved through a top-class on-line pre-scheduled meet-ing system and networking events included in the overall SETE Programme of Events.
As part of SETE’s IHB pro-gramme, the international buyers who will be attending the event, held at the ICC Dur-ban later this year (12-14 Sep-tember), will be introduced to the world class infrastructure that South Africa has to offer, in terms of stadia, venues and the well established services and supply chains of the sports and tourism industries. James Seymour, CEO of Durban Kwa-
Zulu Natal Convention Bureau, said that “attracting interna-tional buyers to SETE 2012 is the key component to achieving our goal of promoting South Africa as a destination for in-ternational mega events, as well as further entrenching the country as the preferred location for sports and tour-ism activities for both local and international travellers. As a country we are able to of-fer top class facilities and ser-vices, making South Africa a prime location for all top-level international sports events and concerts”.
For more information visit www.sportsandevents.co.za.
50 INTERNATIONAL BUYERS CONFIRMED
SPORTS TOURISMTEN learners from South Africa’s nine provinces, who are actively involved in school sports ranging from tennis to chess, have been given the opportunity to experi-ence the Olympics live in Lon-don. thanks to CATHSSETA.
A majority of these learn-ers come from rural and impoverished com-munities but through
their determination and perse-verance in wanting to see their lives change for the better, they took the opportunities available to them at school to focus on developing their sporting talents, a move that has now afforded
then the opportunity to experi-ence the world’s greatest sport-ing event live.
SASCOC together with the Culture, Arts, Tourism, Hospitality and Sport Sector Education and Training Authority (CATHSSETA) identified an opportunity to build on career and vocational guid-ance for the youth, for which the objective was to identify learn-ers who have already taken part in the International Inspiration Leadership programme which is initiated by the South African British Council, to grow and en-hance their love for sport.
“As a SETA we are respon-sible for Skills Development and Training in the sporting world and have a duty to ensure that we
expose our youth to the many aspects and careers that exist in sport. This tour will ensure that coupled with their leadership qualities, these learners get first hand exposure of what it means to be a professional athlete” says Mike Tsotetsi the CEO of CATHS-SETA.
During their weeklong stay at the Olympics the learners have also played an ambassado-rial role at the Ekhaya, a London Olympics home base of the De-partment of Sport and Recre-ation (SRSA) with the hope that they will use the acquired experi-ence to inculcate a love for sport amongst their peers when they return to their schools and villag-es. CATHSSETA has also undertak-
en to invest R35million in a bursary programme for underprivileged learners around the country over the next three years.
It is our intention to sup-port the education and training
of these learners beyond high school should they still show such keen interest and excel in sport as is currently the case” says Tso-tetsi.
EXPERIENTIAL LEARNING AT THE OLYMPICS FOR RURAL YOUTH
6
SPORTS TOURISMROGER Draper and Barry Hearn have been confirmed for the next London event.
ISPORTCONNECT Directors’ Club have announced three new dates for its Lon-don, New York and Munich
Directors’ Club events, return-ing to London on 3rd October and Munich on 17th October. New York will also host the event for the first time on the 5th November.
iSportconnect Directors’ Club London, in partnership with Generate Sponsorship and Field Fisher Waterhouse LLP, continues to secure high profile speakers with Roger Draper, Chief Executive of the Lawn Tennis Association, and Barry Hearn, Chairman of Matchroom Sport, the Pro-fessional Darts Corporation, World Snooker and Leyton Orient Football Club, already signed up to take part in the panel discussion.
“The iSportconnect Direc-tors’ Club provides a high qual-ity forum for a challenging and open debate amongst some of the leading people in British sport about the opportunities and issues facing our industry, as well as a great networking platform, and so I’m delighted to be part of the panel for this
event,” said Roger Draper.Founder and CEO of iSport-
connect, Sree Varma, said, ‘Following the success of our inaugural London and Munich events, we are pleased to an-nounce further dates as well as New York as a new venue. We’ve received an excellent response from the first events, attracting high profile speak-ers from across the industry. Many guests said the Ques-tion Time-style discussion pan-el was a unique feature and something that the sports in-dustry has lacked. We’re also delighted Roger Draper and Barry Hearn are able to join us for our next London event and we’re looking forward to mak-ing further speaker announce-ments in the coming weeks.”
iSportconnect Directors’ Club is an exclusive event for sports industry leaders to share market insight and best prac-tice and invites senior deci-sion makers in the sponsorship industry to share high level in-sight and opinion on business trends and relevant industry news.
A specially invited audi-ence of premium iSportcon-nect members will offer ques-tions to speakers through a ‘Question Time’ style panel, followed by a networking op-portunity in a relaxed environ-ment.
Further panellists will be an-
nounced in the coming weeks.iSportconnect combines
business networking, an in-depth look at the latest sports business news and the market data, listings of business eS-vents and executive jobs as well as market analysis to pro-vide a one-stop shop for the sports business community.
It is an exclusive network for sports executives to con-nect & network and update with news & market data in a secured way with a strict door policy.
It is the perfect tool for any-one in the industry, from Chief Executives, marketing manag-ers to government ministers and journalists. Its wide rang-ing services mean that iSport-Connect is ideal for anything you need, be it news, social networking, market analysis, or jobs and event listings.
iSportConnect has no intro-ductory fees, and has no limit on communication.
A global brand, iSport-Connect is available in five different languages, English, German, Spanish, Italian and French, and also has an iPhone and Blackberry application.
For more information visit www.isportconnect.com.
ISPORTCONNECT DIRECTORS’ CLUB ANNOUNCES DATES
Barry Hearn
7
SPORTS TOURISM
WITH the past tourism focus hav-ing been on the Leisure and Busi-ness sectors, the introduction of the Sports and Events Tourism Exchange (SETE) Exhibition and Conference has played an inte-gral part in promoting the new “sports” trend within the industry.
THE programme includes a talk by KZN MEC for Arts Cul-ture, Sport and Recreation, Ntombikayise Sibhidla-Sa-
phetha on Kwazulu-Natal as an events destination, followed by Minister of Sport Fikile Mbalula who will introduce South Africa as a Sports Tourism Destination. SASCOC will also speak about its role in positioning South Africa as a sports tourism destination.
Other topics to be covered include skills development, Glob-al Communication Strategies for Major Events, sponsorship and bidding.
A highlight is Chris Foy, Head of 2012 Games unit Visit Britain Tourism, who will be taking dele-gates through Visit Britain’s Glob-al Strategy for London 2012.
Sports and Events Tourism Ex-change provides a platform to: Pursue bidding and hosting of major international events; Pro-mote South Africa as a training destination for northern hemi-sphere athletes in their winter months and Promote South Af-rica as a destination for social
participants in sport, exploiting our golf courses, beaches,
stadiums and hiking trails. It also promotes the provinces and what they have to offer.
Sports tourism and Mega Events in South Africa is esti-mated to contribute more than R6 billion to our tourism industry. More than 10% of foreign tourists come to South Africa to watch or participate in sports events, with spectators accounting for 60% to 80% of these arrivals.
Research undertaken by South African Tourism on the im-pact of the Confederations Cup and the Lions Rugby Tour, found that the two events brought in approximately 52 000 visitors and contributed an estimated R669 million in direct expenditure to our economy. More than 90% of these visitors indicated that they would return to South Africa and, very importantly, that they would recommend South Africa as a destination to others.
Sport tourism is one of the fast-est growing areas of the global travel and tourism industry. Quite obvious are the links between the Hospitality, Leisure, Sport and Tourism Networks – spotlight-ing the interplay between these markets and the economies of the driving countries.
Sport and its allied events play an integral part in the develop-ment of all aspects of a countries economy, be it the sociocultural dynamics, job creation, health,
environment or GDP.The pressure to win the bid
to host mega-events and reap the rewards thereof, is evident in the increasingly aggressive bid-ding process that precedes the awarding of mega-events to bidding countries. Eg. London’s bid for the 2012 Olympics – and
the fierce competition from both Paris and Madrid.
ITTFA reports that the UNWTO, has been actively advocating to position sport and mega-events in national tourism develop-ment strategies in order to maxi-mize their potential as a driver of growth and development.
The Sports and Events Tourism Exchange, with the backing and support of both South African Tourism and the dti, will ensure that South Africa is seen as one of the top Sports and Mega Events destinations.
For more information visit www.sportsandevents.co.za.
SETE RECOGNISES IMPORTANCE OF SPORT
SA Tennis Open
SPORTS TOURISMFIFTY International Hosted Buy-ers confirmed for upcoming SETE exhibition and confer-ence
THIS year’s dynamic and progressive Sports and Events Tourism Exchange
(SETE) exhibition and confer-ence has recently been bol-stered with the news that 50 high profile international buy-ers have already signed on for the events International Host-ed Buyers (IHB) programme
The objective of the SETE International Hosted Buyer programme, is to facilitate the interaction between inter-
national leaders and buyers and South African Sports and Events Tourism Products. This is achieved through a top-class on-line pre-scheduled meet-ing system and networking events included in the overall SETE Programme of Events.
As part of SETE’s IHB pro-gramme, the international buyers who will be attending the event, held at the ICC Dur-ban later this year (12-14 Sep-tember), will be introduced to the world class infrastructure that South Africa has to offer, in terms of stadia, venues and the well established services and supply chains of the sports and tourism industries. James Seymour, CEO of Durban Kwa-
Zulu Natal Convention Bureau, said that “attracting interna-tional buyers to SETE 2012 is the key component to achieving our goal of promoting South Africa as a destination for in-ternational mega events, as well as further entrenching the country as the preferred location for sports and tour-ism activities for both local and international travellers. As a country we are able to of-fer top class facilities and ser-vices, making South Africa a prime location for all top-level international sports events and concerts”.
For more information visit www.sportsandevents.co.za.
50 INTERNATIONAL BUYERS CONFIRMED
SPORTS TOURISMTEN learners from South Africa’s nine provinces, who are actively involved in school sports ranging from tennis to chess, have been given the opportunity to experi-ence the Olympics live in Lon-don. thanks to CATHSSETA.
A majority of these learn-ers come from rural and impoverished com-munities but through
their determination and perse-verance in wanting to see their lives change for the better, they took the opportunities available to them at school to focus on developing their sporting talents, a move that has now afforded
then the opportunity to experi-ence the world’s greatest sport-ing event live.
SASCOC together with the Culture, Arts, Tourism, Hospitality and Sport Sector Education and Training Authority (CATHSSETA) identified an opportunity to build on career and vocational guid-ance for the youth, for which the objective was to identify learn-ers who have already taken part in the International Inspiration Leadership programme which is initiated by the South African British Council, to grow and en-hance their love for sport.
“As a SETA we are respon-sible for Skills Development and Training in the sporting world and have a duty to ensure that we
expose our youth to the many aspects and careers that exist in sport. This tour will ensure that coupled with their leadership qualities, these learners get first hand exposure of what it means to be a professional athlete” says Mike Tsotetsi the CEO of CATHS-SETA.
During their weeklong stay at the Olympics the learners have also played an ambassado-rial role at the Ekhaya, a London Olympics home base of the De-partment of Sport and Recre-ation (SRSA) with the hope that they will use the acquired experi-ence to inculcate a love for sport amongst their peers when they return to their schools and villag-es. CATHSSETA has also undertak-
en to invest R35million in a bursary programme for underprivileged learners around the country over the next three years.
It is our intention to sup-port the education and training
of these learners beyond high school should they still show such keen interest and excel in sport as is currently the case” says Tso-tetsi.
EXPERIENTIAL LEARNING AT THE OLYMPICS FOR RURAL YOUTH
8
EXHIBITOR NEWSBIRCHWOOD Hotel & OR Tambo Conference Centre is launching its new world class multi-purpose convention centre.
PREPARE to experience a conference location like no other. The Hotel established in 1998 with
just one conference venue and 80 accommodation rooms to-day boasts 665 accommodation rooms and over 60 conference rooms. With the latest addition being a newly built convention venue, the Hotel will be a one stop conferencing centre offer-ing a host of conferencing, exhi-bition, banqueting and eventing options.
Said, Jazzman Mahlakgane, Marketing Director, “the 3 000 capacity Birchwood Convention venue is designed to cater for any event and is fully-equipped with quality conferencing equip-ment, back-up generators and an in-house décor team, always on hand to guarantee a suc-cessful event”. The Convention Venue is backed up by an ar-ray of already existing confer-ence facilities. These range from the more intimate four-seater boardrooms, to the ‘OR Tambo Centre’, which can seat up to 1,500 delegates. The 164-seater auditorium and several other rooms have vehicle access al-lowing for heavy machinery and
other large equipment to be dis-played. “No matter what your requirements are, Birchwood has a solution”, added Mahlakgane.
The trip by road to O.R. Tam-bo International Airport from Birchwood Hotel is just 10 min-utes, making it the ideal loca-tion in which to bring together delegates from around South Africa and Africa as a whole. The Hotel is easily accessible from
three major highways. In addi-tion to this, Birchwood Hotel also offers a complimentary sched-uled shuttle service to and from the airport, as well as the nearby East Rand Mall shopping centre. “With 665 hotel rooms, we are geared up for the challenge,” says Mahlakgane.
The comprehensive services offered by Birchwood also in-clude an on-site car rental ser-
vice, courtesy of Tempest Car Hire. Further to that, Birchwood Hotel also has an in-house tour operator, in the form of Top Shot Tours, which covers all transport requirements, from airport trans-fers to organised day-trips, tours of Soweto, visits to the Lion Park, historical monuments and mu-seums. Birchwood Hotel is also in partnership with The Ventures Group which offers tailor made
team building exercises. Over the past 13 years, Birch-
wood Hotel has hosted over three million people from unique industries requiring a variety of event solutions. “Over the years we have always prided ourselves on being a fl exible and ubiqui-tous provider of all of the require-ments of our many and diverse clients,” stated Sales Director, Greg Dillon.
BIRCHWOOD HOTEL LAUNCHES A CONVENTION VENUE
EXHIBITOR NEWS
THE University of Pretoria High Performance Centre (HPC) is celebrating its 10 year Anni-versary in 2012
HPC celebrates 10 years of excellence in sport, science and knowledge, culminat-
ing in the performances of their sponsored athletes at the London Olympic Games.
The Olympians include the awesome foursome row-ers: James Thompson, Mat-thew Brittain, John Smith and Lawrence Ndlovu. HPC also sponsored golden girl Caster Semenya as well as canoeist
Bridgitte Hartely. The HPC includes a hotel
that offers 3-star sport inspired hotel accommodation housed on the top fl oor of the building as well as a 4 star Backpack-ers Accommodation and Con-ference facilities.
The primary objective of the ISR performance lab is to provide sport science support to TuksS-port, the national federations, the hpc academies and school and the general public. This support includes athlete assess-ment and monitoring, research, training analysis, strength and conditioning, long term athlete development and programme development.
HPC ATHLETES BRING HOME THREE OLYMPIC MEDALS
From Left to Right: Greg Dillon (Sales Director), Jazzman Mahlakgane (Mar-keting Director), Kevin Clarence (CEO), Brian Clarence (Chairman), Andries Brink (Facilities Director) and Lindiwe Sangweni-Siddo (Managing Director)
Caster Semenya
The HPC bio lab
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9
SPORTS TOURISM
SETE aims to analyse success-ful sports tourism industries and consult with industry stakehold-ers.
SHAPING and advancing South Africa’s develop-ment as a sports tourism destination, the National
Sports Tourism Steering commit-tee’s presentation of its 17 year strategy will identify the key in-ternational events that South Africa should bid for, as well as the domestic events that need governmental support, in order to grow the country’s sports tourism industry.
The presentation is sure to garner much interest at the Sports and Events Tourism Ex-change (SETE) conference to be held at the ICC in Durban alongside the second annual SETE exhibition from 12-14 Sep-tember.
Appointed by the South Af-rican Sports Confederation and Olympic Committee (SASCOC) at last year’s inaugural SETE conference, Thebe Exhibitions and Projects Group brought to-gether the National Sports Tour-ism Steering committee, which was tasked with developing and implementing a national strategy that would outline the key sports events which SAS-COC, as well as its federations
and partners, will be bidding for between 2013 and 2030. Almost a year of research and careful planning and preparation is set to come to fruition when the recommendations of the strate-gy are discussed and adopted at the upcoming SETE confer-ence.
According to SETE confer-ence director Sugen Pillay, the process of forming the strategy first involved the analysis of case studies of global destinations that have successful sports tour-ism industries. Here, countries such as Australia, Brazil, Spain and the United Kingdom were studied and key success indica-tors were identified, which ap-plied locally may contribute to situating South Africa as an in-ternationally competitive sports tourism destination.
Working within and devel-oping existing governmental frameworks, the genesis of the strategy understandably took into account all policies and strategies of South Africa’s gov-ernment institutions relevant to sports and tourism. “The out-come of this analysis resulted in the identification of criteria that will inform government’s deci-sion to invest in and support bids for local events, ensuring that domestic sports events are supported,” said Pillay.
Triangulating the informa-tion gathered by the case stud-ies and the analysis of govern-
mental policy and practice, the next phase involved consulta-tion with key role-players iden-tified by SASCOC, including a sample of national sports fed-erations and tourism stakehold-ers, who provided information on the principal international
events that South Africa should aim to host, as well as the key domestic events that need government support should it wish to bolster the local sports and tourism industries.
Both the SETE conference and exhibition will look to fa-
cilitate relationships between South Africa’s tourism, sport and event industries and promote the country as a popular sports and events destination.
For more information visit www.sportsandevents.co.za.
SPORTS INDUSTRY UNDER THE SPOTLIGHT
SPORTS NEWSADIDAS has been named as the new technical partner of the Old Mutual Two Oceans Marathon following the recent signing of a three-year deal.
AS per the deal, adi-das will produce the official race t-shirts and will retail the of-
ficial Old Mutual Two Oceans Marathon merchandise at ad-idas Concept Stores country-wide and involve international icons such as Haile Gebrselass-ie and the Russian twins, Elena and Olesya Nurgalieva in the promoting of the race.
Managing Director of adi-
das South Africa, Winand Kra-winkel, says, “The Two Oceans Marathon is known as the world’s most beautiful mara-thon, and given its rich heri-tage and popularity both in South Africa and abroad, we are delighted to welcome the event to our prestigious family of marathons which includes the Beijing, Berlin, Boston and London Marathons”.
He emphasised that the brand will be involved for the entire build-up to the Old Mu-tual Two Oceans Marathon
General Manager and Race Director of the Old Mutual Two Oceans Marathon, Rowyn James says, “The strategic deci-sion to elevate our iconic event
to the next level becomes a re-ality by partnering with adidas, an international brand with an established history and tradition in the global athletic fraternity. The adidas brand resonates with our core consumers and target markets in giving the run-ners an enhanced event expe-rience by offering technically superior products.”
The Old Mutual Two Oceans Marathon will take place over Easter Weekend from 29-30 March 2013.
For more information visit www.twooceansmarathon.org.za.
ADIDAS NAMED AS MARATHON PARTNER
SPORTS NEWS
IT was announced that the inaugural Tri-Robben Island has been postponed to 22
September 2012 due to a harsh weather forecast.
ROBBEN Island Museum has granted triathletes the privilege of racing two trail triathlons in
one day on Robben Island in the first ever Tri-Robben Island race on the 9th of September.
Tri-Robben Island offers athletes a truly historical and prestigious experience as they spend a day on the island where Madiba spent much of his time in prison. Tri-Robben
Island offers a truly diverse ex-perience with the swim being in the harbour, and the cycle and run legs taking the ath-letes to the various landmarks on the island including the Limestone pits, Lighthouse and famous WW2 cannon.
The race will consist of a morning sprint distance of a 400m swim, 14km cycle and 4km run with the afternoon race consisting of an 800m swim, 28km cycle and 8km run.
Due to the heavy rain and wind forecast for the original Sunday, Robben Island will not permit ferries to run. Although the weather might improve, the organisers of Tri-Robben island cannot take the risk and cancel
at the last minute, as athletes from out of town are travelling to Cape Town for the event.
The new date will fall on the Saturday of Heritage Week-end and the race schedule will remain the same.
Entries will automatically be transferred to the new date, and refunds are possible.
“We apologise for any in-conveniences caused, but sadly we are at the mercy of the weather gods”, said Grant Kunneke, organizer of Tri-Rob-ben Island. “We still hope to see all athletes at the event on the 22nd of September”.
For more information or to enter visit http://www.tri-rob-benisland.com/
TRI-ROBBEN ISLAND POSTPONED
8
EXHIBITOR NEWSBIRCHWOOD Hotel & OR Tambo Conference Centre is launching its new world class multi-purpose convention centre.
PREPARE to experience a conference location like no other. The Hotel established in 1998 with
just one conference venue and 80 accommodation rooms to-day boasts 665 accommodation rooms and over 60 conference rooms. With the latest addition being a newly built convention venue, the Hotel will be a one stop conferencing centre offer-ing a host of conferencing, exhi-bition, banqueting and eventing options.
Said, Jazzman Mahlakgane, Marketing Director, “the 3 000 capacity Birchwood Convention venue is designed to cater for any event and is fully-equipped with quality conferencing equip-ment, back-up generators and an in-house décor team, always on hand to guarantee a suc-cessful event”. The Convention Venue is backed up by an ar-ray of already existing confer-ence facilities. These range from the more intimate four-seater boardrooms, to the ‘OR Tambo Centre’, which can seat up to 1,500 delegates. The 164-seater auditorium and several other rooms have vehicle access al-lowing for heavy machinery and
other large equipment to be dis-played. “No matter what your requirements are, Birchwood has a solution”, added Mahlakgane.
The trip by road to O.R. Tam-bo International Airport from Birchwood Hotel is just 10 min-utes, making it the ideal loca-tion in which to bring together delegates from around South Africa and Africa as a whole. The Hotel is easily accessible from
three major highways. In addi-tion to this, Birchwood Hotel also offers a complimentary sched-uled shuttle service to and from the airport, as well as the nearby East Rand Mall shopping centre. “With 665 hotel rooms, we are geared up for the challenge,” says Mahlakgane.
The comprehensive services offered by Birchwood also in-clude an on-site car rental ser-
vice, courtesy of Tempest Car Hire. Further to that, Birchwood Hotel also has an in-house tour operator, in the form of Top Shot Tours, which covers all transport requirements, from airport trans-fers to organised day-trips, tours of Soweto, visits to the Lion Park, historical monuments and mu-seums. Birchwood Hotel is also in partnership with The Ventures Group which offers tailor made
team building exercises. Over the past 13 years, Birch-
wood Hotel has hosted over three million people from unique industries requiring a variety of event solutions. “Over the years we have always prided ourselves on being a fl exible and ubiqui-tous provider of all of the require-ments of our many and diverse clients,” stated Sales Director, Greg Dillon.
BIRCHWOOD HOTEL LAUNCHES A CONVENTION VENUE
EXHIBITOR NEWS
THE University of Pretoria High Performance Centre (HPC) is celebrating its 10 year Anni-versary in 2012
HPC celebrates 10 years of excellence in sport, science and knowledge, culminat-
ing in the performances of their sponsored athletes at the London Olympic Games.
The Olympians include the awesome foursome row-ers: James Thompson, Mat-thew Brittain, John Smith and Lawrence Ndlovu. HPC also sponsored golden girl Caster Semenya as well as canoeist
Bridgitte Hartely. The HPC includes a hotel
that offers 3-star sport inspired hotel accommodation housed on the top fl oor of the building as well as a 4 star Backpack-ers Accommodation and Con-ference facilities.
The primary objective of the ISR performance lab is to provide sport science support to TuksS-port, the national federations, the hpc academies and school and the general public. This support includes athlete assess-ment and monitoring, research, training analysis, strength and conditioning, long term athlete development and programme development.
HPC ATHLETES BRING HOME THREE OLYMPIC MEDALS
From Left to Right: Greg Dillon (Sales Director), Jazzman Mahlakgane (Mar-keting Director), Kevin Clarence (CEO), Brian Clarence (Chairman), Andries Brink (Facilities Director) and Lindiwe Sangweni-Siddo (Managing Director)
Caster Semenya
The HPC bio lab
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SPORTS TOURISM
SETE aims to analyse success-ful sports tourism industries and consult with industry stakehold-ers.
SHAPING and advancing South Africa’s develop-ment as a sports tourism destination, the National
Sports Tourism Steering commit-tee’s presentation of its 17 year strategy will identify the key in-ternational events that South Africa should bid for, as well as the domestic events that need governmental support, in order to grow the country’s sports tourism industry.
The presentation is sure to garner much interest at the Sports and Events Tourism Ex-change (SETE) conference to be held at the ICC in Durban alongside the second annual SETE exhibition from 12-14 Sep-tember.
Appointed by the South Af-rican Sports Confederation and Olympic Committee (SASCOC) at last year’s inaugural SETE conference, Thebe Exhibitions and Projects Group brought to-gether the National Sports Tour-ism Steering committee, which was tasked with developing and implementing a national strategy that would outline the key sports events which SAS-COC, as well as its federations
and partners, will be bidding for between 2013 and 2030. Almost a year of research and careful planning and preparation is set to come to fruition when the recommendations of the strate-gy are discussed and adopted at the upcoming SETE confer-ence.
According to SETE confer-ence director Sugen Pillay, the process of forming the strategy first involved the analysis of case studies of global destinations that have successful sports tour-ism industries. Here, countries such as Australia, Brazil, Spain and the United Kingdom were studied and key success indica-tors were identified, which ap-plied locally may contribute to situating South Africa as an in-ternationally competitive sports tourism destination.
Working within and devel-oping existing governmental frameworks, the genesis of the strategy understandably took into account all policies and strategies of South Africa’s gov-ernment institutions relevant to sports and tourism. “The out-come of this analysis resulted in the identification of criteria that will inform government’s deci-sion to invest in and support bids for local events, ensuring that domestic sports events are supported,” said Pillay.
Triangulating the informa-tion gathered by the case stud-ies and the analysis of govern-
mental policy and practice, the next phase involved consulta-tion with key role-players iden-tified by SASCOC, including a sample of national sports fed-erations and tourism stakehold-ers, who provided information on the principal international
events that South Africa should aim to host, as well as the key domestic events that need government support should it wish to bolster the local sports and tourism industries.
Both the SETE conference and exhibition will look to fa-
cilitate relationships between South Africa’s tourism, sport and event industries and promote the country as a popular sports and events destination.
For more information visit www.sportsandevents.co.za.
SPORTS INDUSTRY UNDER THE SPOTLIGHT
SPORTS NEWSADIDAS has been named as the new technical partner of the Old Mutual Two Oceans Marathon following the recent signing of a three-year deal.
AS per the deal, adi-das will produce the official race t-shirts and will retail the of-
ficial Old Mutual Two Oceans Marathon merchandise at ad-idas Concept Stores country-wide and involve international icons such as Haile Gebrselass-ie and the Russian twins, Elena and Olesya Nurgalieva in the promoting of the race.
Managing Director of adi-
das South Africa, Winand Kra-winkel, says, “The Two Oceans Marathon is known as the world’s most beautiful mara-thon, and given its rich heri-tage and popularity both in South Africa and abroad, we are delighted to welcome the event to our prestigious family of marathons which includes the Beijing, Berlin, Boston and London Marathons”.
He emphasised that the brand will be involved for the entire build-up to the Old Mu-tual Two Oceans Marathon
General Manager and Race Director of the Old Mutual Two Oceans Marathon, Rowyn James says, “The strategic deci-sion to elevate our iconic event
to the next level becomes a re-ality by partnering with adidas, an international brand with an established history and tradition in the global athletic fraternity. The adidas brand resonates with our core consumers and target markets in giving the run-ners an enhanced event expe-rience by offering technically superior products.”
The Old Mutual Two Oceans Marathon will take place over Easter Weekend from 29-30 March 2013.
For more information visit www.twooceansmarathon.org.za.
ADIDAS NAMED AS MARATHON PARTNER
SPORTS NEWS
IT was announced that the inaugural Tri-Robben Island has been postponed to 22
September 2012 due to a harsh weather forecast.
ROBBEN Island Museum has granted triathletes the privilege of racing two trail triathlons in
one day on Robben Island in the first ever Tri-Robben Island race on the 9th of September.
Tri-Robben Island offers athletes a truly historical and prestigious experience as they spend a day on the island where Madiba spent much of his time in prison. Tri-Robben
Island offers a truly diverse ex-perience with the swim being in the harbour, and the cycle and run legs taking the ath-letes to the various landmarks on the island including the Limestone pits, Lighthouse and famous WW2 cannon.
The race will consist of a morning sprint distance of a 400m swim, 14km cycle and 4km run with the afternoon race consisting of an 800m swim, 28km cycle and 8km run.
Due to the heavy rain and wind forecast for the original Sunday, Robben Island will not permit ferries to run. Although the weather might improve, the organisers of Tri-Robben island cannot take the risk and cancel
at the last minute, as athletes from out of town are travelling to Cape Town for the event.
The new date will fall on the Saturday of Heritage Week-end and the race schedule will remain the same.
Entries will automatically be transferred to the new date, and refunds are possible.
“We apologise for any in-conveniences caused, but sadly we are at the mercy of the weather gods”, said Grant Kunneke, organizer of Tri-Rob-ben Island. “We still hope to see all athletes at the event on the 22nd of September”.
For more information or to enter visit http://www.tri-rob-benisland.com/
TRI-ROBBEN ISLAND POSTPONED
10
LIST OF EXHIBITORS
Adidasadidas Sport Performance: The guiding principle of adidas Sport Performance is "Play to Win". Sport Performance brings passion for great products to athletes in all sports, allowing them to be faster, stronger, smarter, cooler and natural.adidas Sport Style: The Originals Group is the authentic, iconic sportswear label for the street and its message is Celebrate Originality. The Fashion Group is defined as the future of Sportswear and includes the labels Y-3, Porsche Design Sport, adidas SLVR and adidas NEO. Website: www.adidas.co.za Stand: E12
Afriski – Ski Mountain ResortAfriski is the ultimate winter get-away for those who want to forget about the stresses of everyday life, breathe in the fresh, crisp air and experience the rush of skiing in Africa! Afriski is perfect for beginners, children and intermediate skiers and snowboarders. There is the opportunity for numerous adventure sport summer activities at Afriski.Website: www.afriski.net Contact: 086 123 747 54Stand: C15
Ample Sports TravelAmple Sports Travel is a Unique Sports Marketing Company that takes care of hotel bookings and travel arrangements, wherever and whenever the sports body travel. In addition, when a partnership is formed we establish a sponsorship arrangement. We have recently been involved with assisting with the successful arrangements for Chess, Aquatics, Ice Hockey and Judo tournaments.Website: www.amplesportstravel.comContact: Ivone Petrou +27 82 561 0844Stand: B6
Awesome South AfricaThe Awesome South Africa book - CUSTOMISED with your branding and message captures the soul of South Africa. Full of humour and information to showcase our country, this entertaining and vibrant compilation is a refreshing, exciting gift for both local and international guests, conference speakers and priority clients.Website: www.awesomesa.co.za Contact: +27 82 786 8450Stand: C6
The Birchwood Hotel & OR Tambo Conference CentreThe Birchwood Hotel & OR Tambo Conference Centre is located in the heart of the East Rand a mere 7km from OR Tambo International Airport. Boasting 665 accommoda-tion rooms and 60 conference
rooms including a 3500 seater convention centre, the hotel offers a one stop destination for sport groups and tourna-ments, for hosting, accommodation and dining / banquet options.Website: www.birchwoodhotel.co.zaContact: +27 11 897 0000Stand: B11
Culture, Arts, Tourism, Hospitality and Sport Sector Education and Training Au-thority (CATHSSETA)CATHSSETA is a statutory body estab-lished under the Skills Development Act No. 97 of 1998. CATHSSETA is mandated to implement the National Skills Develop-ment Objectives that meet the require-
ments of the National Skills Development Strategy (NSDS) as outlined by the Department of Higher Education and Training (DHET). Our focus pertains to skills development, provision of learnerships and internship placement for both the employed and unemployed youth within out sectorWebsite: www.theta.org.za Contact: +27 11 217 0600Stand: C11
Canoeing South AfricaCanoeing South Africa is the controlling body for all forms of formalised canoe and kayaking activities in South Africa. We have a member-ship body of about 4500 registered paddlers affiliated
to us from around the country.Website: www.canoesa.org.zaStand: D4.15
11
LIST OF EXHIBITORS
CK Travel & ToursCK Travel & Tours have a fleet of vehicles that cater for all your sporting transportation requirements. Our luxury coaches have catered for the needs of various Sport Events, to Universities, Schools and sporting municipalities including spectators to destinations throughout South Africa and neighboring countries. Your safety, comfort and style are CK Travel & Tours top priority. Website: www.cktour.co.zaContact: +31 502 2210Stand: C3
Cormac McCreesh PhotographyI am the resident photographer and editor of African Diver Magazine, an international online diving, adventure and marine conser-vation publication. I specialise in action-sports, underwater, travel and documentary photography. My images have been pub-lished in magazines, books, websites, brochures and online journals.Website: www.cormacmccreesh.photoshelter.comContact: +27 73 036 5829Stand: A8
Cricket Tours AfricaCricket Tours Africa is Africa’s leading sports tourism company. We offer incredible tours for Schools, Clubs and Gap Year volun-teers. CTA believes cricket provides opportunities for tourists to experience more than just a sports tour. Be more than a tourist, travel with us and become an ambassador for the sport.Website: www.crickettoursafrica.comContact: +263 55 2 5265Stand: B4
Cycling South AfricaNational Federation for Cy-cling governing all aspects of the sport.Website: www.cyclingsa.comContact: +27 21 557 1212Stand: D4.10
City Lodge Hotels LimitedThe JSE-listed City Lodge Hotels group is the pioneer of selected services hotels in South Africa. It owns and operates the Court-yard (four star), City Lodge (three star), Town Lodge (two star) and Road Lodge (one star) brands which offer quality, value-for-money accommodation for business and leisure travellers throughout South Africa. Website: www.citylodge.co.zaContact: +27 11 557 2600Stand: B5
DB Schenker”Event Logistics”- Fairs and Exhibition, incorporating Global Sports Events.Website: www.schenker.co.zaContact: +27 11 971 8696Stand: A6
Department of Economic Devel-opment and TourismThe Department of Economic De-velopment & Tourism’s vision is for KwaZulu-Natal to become a com-petitive economy that improves the lives of its people. Their mission
is to develop and implement strategies that encourage participa-tory sustainable economic development. We believe and promote the culture of Ubuntu and subscribe to the following values: caring & supportive, ethics & integrity, accountability, transparency, in-novation & commitment.Website: www.kznded.gov.za Stand: A11
Durban KwaZulu-Natal Convention BureauThe Durban KwaZulu-Natal Convention Bureau is a partnership initiative of the KwaZulu-Natal Department of Economic Development and Tour-ism, Ethekwini Municipality, Durban Invest, Durban Chamber of Commerce and Industry and The Albert Luthuli International Convention Centre
(ICC Durban Pty Ltd), to promote the meeting or business tourism services of the South African province of KwaZulu-Natal and the metropolitan area of Durban.
Website: www.durbankzncb.co.zaStand: A11
Durban TourismDurban – or ‘eThekwini’ as it is known in the local Zulu language – is a modern African city that has opened its arms to visitors from around the globe. Tourism has played a major role in the growth of the city for decades, and consequently there is
a well developed hospitality infrastructure that is dedicated to providing all the services that today’s visitors expect.Website: www.durbanexperience.co.za Contact: +27 031 304 4934Stand: A11
10
LIST OF EXHIBITORS
Adidasadidas Sport Performance: The guiding principle of adidas Sport Performance is "Play to Win". Sport Performance brings passion for great products to athletes in all sports, allowing them to be faster, stronger, smarter, cooler and natural.adidas Sport Style: The Originals Group is the authentic, iconic sportswear label for the street and its message is Celebrate Originality. The Fashion Group is defined as the future of Sportswear and includes the labels Y-3, Porsche Design Sport, adidas SLVR and adidas NEO. Website: www.adidas.co.za Stand: E12
Afriski – Ski Mountain ResortAfriski is the ultimate winter get-away for those who want to forget about the stresses of everyday life, breathe in the fresh, crisp air and experience the rush of skiing in Africa! Afriski is perfect for beginners, children and intermediate skiers and snowboarders. There is the opportunity for numerous adventure sport summer activities at Afriski.Website: www.afriski.net Contact: 086 123 747 54Stand: C15
Ample Sports TravelAmple Sports Travel is a Unique Sports Marketing Company that takes care of hotel bookings and travel arrangements, wherever and whenever the sports body travel. In addition, when a partnership is formed we establish a sponsorship arrangement. We have recently been involved with assisting with the successful arrangements for Chess, Aquatics, Ice Hockey and Judo tournaments.Website: www.amplesportstravel.comContact: Ivone Petrou +27 82 561 0844Stand: B6
Awesome South AfricaThe Awesome South Africa book - CUSTOMISED with your branding and message captures the soul of South Africa. Full of humour and information to showcase our country, this entertaining and vibrant compilation is a refreshing, exciting gift for both local and international guests, conference speakers and priority clients.Website: www.awesomesa.co.za Contact: +27 82 786 8450Stand: C6
The Birchwood Hotel & OR Tambo Conference CentreThe Birchwood Hotel & OR Tambo Conference Centre is located in the heart of the East Rand a mere 7km from OR Tambo International Airport. Boasting 665 accommoda-tion rooms and 60 conference
rooms including a 3500 seater convention centre, the hotel offers a one stop destination for sport groups and tourna-ments, for hosting, accommodation and dining / banquet options.Website: www.birchwoodhotel.co.zaContact: +27 11 897 0000Stand: B11
Culture, Arts, Tourism, Hospitality and Sport Sector Education and Training Au-thority (CATHSSETA)CATHSSETA is a statutory body estab-lished under the Skills Development Act No. 97 of 1998. CATHSSETA is mandated to implement the National Skills Develop-ment Objectives that meet the require-
ments of the National Skills Development Strategy (NSDS) as outlined by the Department of Higher Education and Training (DHET). Our focus pertains to skills development, provision of learnerships and internship placement for both the employed and unemployed youth within out sectorWebsite: www.theta.org.za Contact: +27 11 217 0600Stand: C11
Canoeing South AfricaCanoeing South Africa is the controlling body for all forms of formalised canoe and kayaking activities in South Africa. We have a member-ship body of about 4500 registered paddlers affiliated
to us from around the country.Website: www.canoesa.org.zaStand: D4.15
11
LIST OF EXHIBITORS
CK Travel & ToursCK Travel & Tours have a fleet of vehicles that cater for all your sporting transportation requirements. Our luxury coaches have catered for the needs of various Sport Events, to Universities, Schools and sporting municipalities including spectators to destinations throughout South Africa and neighboring countries. Your safety, comfort and style are CK Travel & Tours top priority. Website: www.cktour.co.zaContact: +31 502 2210Stand: C3
Cormac McCreesh PhotographyI am the resident photographer and editor of African Diver Magazine, an international online diving, adventure and marine conser-vation publication. I specialise in action-sports, underwater, travel and documentary photography. My images have been pub-lished in magazines, books, websites, brochures and online journals.Website: www.cormacmccreesh.photoshelter.comContact: +27 73 036 5829Stand: A8
Cricket Tours AfricaCricket Tours Africa is Africa’s leading sports tourism company. We offer incredible tours for Schools, Clubs and Gap Year volun-teers. CTA believes cricket provides opportunities for tourists to experience more than just a sports tour. Be more than a tourist, travel with us and become an ambassador for the sport.Website: www.crickettoursafrica.comContact: +263 55 2 5265Stand: B4
Cycling South AfricaNational Federation for Cy-cling governing all aspects of the sport.Website: www.cyclingsa.comContact: +27 21 557 1212Stand: D4.10
City Lodge Hotels LimitedThe JSE-listed City Lodge Hotels group is the pioneer of selected services hotels in South Africa. It owns and operates the Court-yard (four star), City Lodge (three star), Town Lodge (two star) and Road Lodge (one star) brands which offer quality, value-for-money accommodation for business and leisure travellers throughout South Africa. Website: www.citylodge.co.zaContact: +27 11 557 2600Stand: B5
DB Schenker”Event Logistics”- Fairs and Exhibition, incorporating Global Sports Events.Website: www.schenker.co.zaContact: +27 11 971 8696Stand: A6
Department of Economic Devel-opment and TourismThe Department of Economic De-velopment & Tourism’s vision is for KwaZulu-Natal to become a com-petitive economy that improves the lives of its people. Their mission
is to develop and implement strategies that encourage participa-tory sustainable economic development. We believe and promote the culture of Ubuntu and subscribe to the following values: caring & supportive, ethics & integrity, accountability, transparency, in-novation & commitment.Website: www.kznded.gov.za Stand: A11
Durban KwaZulu-Natal Convention BureauThe Durban KwaZulu-Natal Convention Bureau is a partnership initiative of the KwaZulu-Natal Department of Economic Development and Tour-ism, Ethekwini Municipality, Durban Invest, Durban Chamber of Commerce and Industry and The Albert Luthuli International Convention Centre
(ICC Durban Pty Ltd), to promote the meeting or business tourism services of the South African province of KwaZulu-Natal and the metropolitan area of Durban.
Website: www.durbankzncb.co.zaStand: A11
Durban TourismDurban – or ‘eThekwini’ as it is known in the local Zulu language – is a modern African city that has opened its arms to visitors from around the globe. Tourism has played a major role in the growth of the city for decades, and consequently there is
a well developed hospitality infrastructure that is dedicated to providing all the services that today’s visitors expect.Website: www.durbanexperience.co.za Contact: +27 031 304 4934Stand: A11
12 13
12 13
14
LIST OF EXHIBITORS
Eco ToursECOTOURS is one of the leading local companies in the Coach Charter and organised Passenger Transport Industry. We pride our-selves on our commitment to the continuous incorporation and utilisation of modern technology in our methods of transportation. We are passionate about service excellence and professionalism to effectively facilitate all your transportation requirements. Website: www.ecotoursonline.co.za Contact: Clayton Chetty +27 83 673 1123Stand: C4
Ingwenyama Conference & Sport ResortSports people and teams of all levels and ages from all over the world proudly train with us and allow us to assist them in making excellence happen. Ingwenyama is the ideal venue for several reasons; the altitude for training, the weather all year round, the proximity to Kruger National Park and all the other splendours of the Lowveld region. Website: www.ingwenyama.co.zaContact: +27 31 750 7000Stand: C12
eThekwini MunicipalityEThekwini Municipality is a Category A municipality found in the South African province of KwaZulu-Natal. The area is topographically hilly, with many gorges and ravines, and almost no true coastal plain. Durban has a turbulent history dating from ivory hunters in the 1820s and their conflict with the local Zulu monarchs. eThekwini is the largest City in this province and the third largest city in the country. It is known as the home of Africa’s best-managed, busiest port and is also a major centre of tourism because of the city’s warm subtropical climate and extensive beaches.Website: www.durban.gov.zaContact: +27 31 311 1111
EXSAThe role of EXSA is to serve the exhibition and events industry in South Africa. Our core strategy is to actively grow and develop the exhibition and events industry within Southern Africa. This is achieved through promoting the unique benefits offered by exhibitions and events, and raising the profile of our members. Website: www.exsa.co.za Contact: +27 11 805 7272Stand: E1
Moses Mabhida StadiumDurban’s newest icon, Moses Mabhida Stadium, offers a variety of attractions aside from sporting, cultural and music events. Thepopular SkyCar, Adventure Walk, Big Swing and stadium tours make it a unique destination with a variety of stunning venues forfunctions, conferences, product launches, teambuilding or weddings.Website: www.mmstadium.comContact: +27 31 582 8222Stand: A12
Free State Tourism AuthoritySituated at the heart of South Africa, the Free State has a pristine, mystical quality, evident in the many landscapes. It stretches across grassy plains of unspoilt countryside. Its rich story starts at the beginning of time, dinosaurs roamed the plains, and Bushmen recorded life with art in sandstone caves to the birth of the liberation party. Website: www.tourfreestate.comContact: +27 51 411 4300Stand: B10 & C14
Hilton Hotels & ResortsThe Hilton Durban offers 327 elegant rooms on 16 floors, all of which are furnished with satellite television, a mini bar, tea and coffee making facilities, in-room safes and electronic locks. The Executive Floor offers guests a personalised service as well as access to the Executive Lounge. Hilton Durban is situated next to the International Convention Centre (ICC) and in close proximity to world-class sports arenas.Website: www.hilton.comContact: +27 31 336 8100Stand: A5
Hpc University of PretoriaThe hpc, Southern Africa’s elite sports training facility is based on University of Pretoria’s sports grounds & backed by the Institute for Sport Research (ISR). The hpc offers an altitude training resort with sport specific facilities, 4star hotel & restaurant, sport science & medical centre, gymnasium and private high school for sport. Website: www.hpc.co.zaContact: +27 12 362 9800Stand: A13
15
LIST OF EXHIBITORS
Johannesburg Tourism CompanyJohannesburg Tourism Company (JTC), is the City’s official destination marketing organisation, dedicated to promoting tourism growth and entrenching Joburg as a leading, global, business, lifestyle, sports and mega-events destination. The City can comfort-ably host any event – from small, professional meetings, to massive mega-events. Website: www.joburgtourism.comContact: +27 11 214 0700Stand: C10
Karate South AfricaKarate South Africa (KSA) operates and functions as the autonomous controlling and administrative body, in all forms of the sport of Karate including but not limited to Semi Contact and Full Contact Karate, recognised by SASCOC. It has membership with World Karate Federation (WKF), recognized by the International Olympic Committee (IOC). Website: www.karatesa.org Stand: D4.3
KwaZulu Natal Baseball AssociationKwazulu Natal Baseball Association (KZNBA) is the official governing body for Kwazulu Natal. As a region, we have had a number of our teams and individual players represent SA internationally. The aim of the association is to increase levels of participation, skill and achievement at both junior and senior levels.Website: www.kznbaseball.com Contact: +27 31 563 4274
KwaZulu Natal Tourism AuthorityThe KwaZulu-Natal Tourism Authority, which operates under the name of Tourism KwaZulu-Natal, is responsible for the development, promotion and marketing of tourism into and within the province. The vision of Tourism KwaZulu-Natal is to position the Province of KwaZulu-Natal as Africa’s leading tourism destination, nationally and internationally. Website: www.zulu.org.zaContact: +27 31 366 7500Stand: A11
Lesotho Sky EventThe annual Lesotho Sky Event is a 6-day race on mountain bikes through the breathtaking landscapes of the Maloti Mountain Range in Lesotho. After the thriving launch in 2011 it is becoming a must-do on the international MTB calendar. Website: www.lesothosky.comContact: +27 72 545 9032Stand: C15
Limpopo Tourism AgencyBroad, boundless and beautiful, the ancient land of myth and legend that is Limpopo beckons with a mystic allure that travellers the world over find impossible to resist. Limpopo is distinctive in its ample variety of attraction. Whatever your pleasure, whatever your game, come and experience the warm hospitality of our people, the tapestry of wildlife, landscape, history and culture that is inimitably... Limpopo!Website: www.golimpopo.comContact: +27 15 293 3600Stand: C8
Malealea Lodge & Pony Trek CentreMalealea is situated in a remote part of Western Lesotho, breathtaking in its beauty and a chance to experience Basotho life. Leso-tho adventures start at Malealea exploring the day outings before travelling across the country. Companions can be arranged at Malealea to accompany your trip, introducing you to local chiefs, helping in locating night camping sites and ensuring your safety.Website: www.malealea.com Contact: +27 82 552 4215Stand: C15
Mind Sports South AfricaThe MSSA is responsible for the good governance and promotion of Board games (such as Backgammon, Diplomacy, Checkers, Draughts, Morabaraba, etc), eSports (whether they are played on ‘cell phones, Sony® PSP’s, personal computers or similar), and Historical figure games (also known as wargames).Website:www.mindsportsa.co.zaContact: +27 11 828 4994Stand: D4.11
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LIST OF EXHIBITORS
Eco ToursECOTOURS is one of the leading local companies in the Coach Charter and organised Passenger Transport Industry. We pride our-selves on our commitment to the continuous incorporation and utilisation of modern technology in our methods of transportation. We are passionate about service excellence and professionalism to effectively facilitate all your transportation requirements. Website: www.ecotoursonline.co.za Contact: Clayton Chetty +27 83 673 1123Stand: C4
Ingwenyama Conference & Sport ResortSports people and teams of all levels and ages from all over the world proudly train with us and allow us to assist them in making excellence happen. Ingwenyama is the ideal venue for several reasons; the altitude for training, the weather all year round, the proximity to Kruger National Park and all the other splendours of the Lowveld region. Website: www.ingwenyama.co.zaContact: +27 31 750 7000Stand: C12
eThekwini MunicipalityEThekwini Municipality is a Category A municipality found in the South African province of KwaZulu-Natal. The area is topographically hilly, with many gorges and ravines, and almost no true coastal plain. Durban has a turbulent history dating from ivory hunters in the 1820s and their conflict with the local Zulu monarchs. eThekwini is the largest City in this province and the third largest city in the country. It is known as the home of Africa’s best-managed, busiest port and is also a major centre of tourism because of the city’s warm subtropical climate and extensive beaches.Website: www.durban.gov.zaContact: +27 31 311 1111
EXSAThe role of EXSA is to serve the exhibition and events industry in South Africa. Our core strategy is to actively grow and develop the exhibition and events industry within Southern Africa. This is achieved through promoting the unique benefits offered by exhibitions and events, and raising the profile of our members. Website: www.exsa.co.za Contact: +27 11 805 7272Stand: E1
Moses Mabhida StadiumDurban’s newest icon, Moses Mabhida Stadium, offers a variety of attractions aside from sporting, cultural and music events. Thepopular SkyCar, Adventure Walk, Big Swing and stadium tours make it a unique destination with a variety of stunning venues forfunctions, conferences, product launches, teambuilding or weddings.Website: www.mmstadium.comContact: +27 31 582 8222Stand: A12
Free State Tourism AuthoritySituated at the heart of South Africa, the Free State has a pristine, mystical quality, evident in the many landscapes. It stretches across grassy plains of unspoilt countryside. Its rich story starts at the beginning of time, dinosaurs roamed the plains, and Bushmen recorded life with art in sandstone caves to the birth of the liberation party. Website: www.tourfreestate.comContact: +27 51 411 4300Stand: B10 & C14
Hilton Hotels & ResortsThe Hilton Durban offers 327 elegant rooms on 16 floors, all of which are furnished with satellite television, a mini bar, tea and coffee making facilities, in-room safes and electronic locks. The Executive Floor offers guests a personalised service as well as access to the Executive Lounge. Hilton Durban is situated next to the International Convention Centre (ICC) and in close proximity to world-class sports arenas.Website: www.hilton.comContact: +27 31 336 8100Stand: A5
Hpc University of PretoriaThe hpc, Southern Africa’s elite sports training facility is based on University of Pretoria’s sports grounds & backed by the Institute for Sport Research (ISR). The hpc offers an altitude training resort with sport specific facilities, 4star hotel & restaurant, sport science & medical centre, gymnasium and private high school for sport. Website: www.hpc.co.zaContact: +27 12 362 9800Stand: A13
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LIST OF EXHIBITORS
Johannesburg Tourism CompanyJohannesburg Tourism Company (JTC), is the City’s official destination marketing organisation, dedicated to promoting tourism growth and entrenching Joburg as a leading, global, business, lifestyle, sports and mega-events destination. The City can comfort-ably host any event – from small, professional meetings, to massive mega-events. Website: www.joburgtourism.comContact: +27 11 214 0700Stand: C10
Karate South AfricaKarate South Africa (KSA) operates and functions as the autonomous controlling and administrative body, in all forms of the sport of Karate including but not limited to Semi Contact and Full Contact Karate, recognised by SASCOC. It has membership with World Karate Federation (WKF), recognized by the International Olympic Committee (IOC). Website: www.karatesa.org Stand: D4.3
KwaZulu Natal Baseball AssociationKwazulu Natal Baseball Association (KZNBA) is the official governing body for Kwazulu Natal. As a region, we have had a number of our teams and individual players represent SA internationally. The aim of the association is to increase levels of participation, skill and achievement at both junior and senior levels.Website: www.kznbaseball.com Contact: +27 31 563 4274
KwaZulu Natal Tourism AuthorityThe KwaZulu-Natal Tourism Authority, which operates under the name of Tourism KwaZulu-Natal, is responsible for the development, promotion and marketing of tourism into and within the province. The vision of Tourism KwaZulu-Natal is to position the Province of KwaZulu-Natal as Africa’s leading tourism destination, nationally and internationally. Website: www.zulu.org.zaContact: +27 31 366 7500Stand: A11
Lesotho Sky EventThe annual Lesotho Sky Event is a 6-day race on mountain bikes through the breathtaking landscapes of the Maloti Mountain Range in Lesotho. After the thriving launch in 2011 it is becoming a must-do on the international MTB calendar. Website: www.lesothosky.comContact: +27 72 545 9032Stand: C15
Limpopo Tourism AgencyBroad, boundless and beautiful, the ancient land of myth and legend that is Limpopo beckons with a mystic allure that travellers the world over find impossible to resist. Limpopo is distinctive in its ample variety of attraction. Whatever your pleasure, whatever your game, come and experience the warm hospitality of our people, the tapestry of wildlife, landscape, history and culture that is inimitably... Limpopo!Website: www.golimpopo.comContact: +27 15 293 3600Stand: C8
Malealea Lodge & Pony Trek CentreMalealea is situated in a remote part of Western Lesotho, breathtaking in its beauty and a chance to experience Basotho life. Leso-tho adventures start at Malealea exploring the day outings before travelling across the country. Companions can be arranged at Malealea to accompany your trip, introducing you to local chiefs, helping in locating night camping sites and ensuring your safety.Website: www.malealea.com Contact: +27 82 552 4215Stand: C15
Mind Sports South AfricaThe MSSA is responsible for the good governance and promotion of Board games (such as Backgammon, Diplomacy, Checkers, Draughts, Morabaraba, etc), eSports (whether they are played on ‘cell phones, Sony® PSP’s, personal computers or similar), and Historical figure games (also known as wargames).Website:www.mindsportsa.co.zaContact: +27 11 828 4994Stand: D4.11
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LIST OF EXHIBITORS
NescafeNESCAFE, a world renowned coffee brand, has enhanced the NESCAFE Classic recipe to offer consumers the taste they’v e come to know and love. NESCAFE Classic aims to delight you, the consumer, with the new modern packaging, also changing the NESCA-FE Classic Decaf variant to a distinguishable blue label for your ease of shopping. Coffee made from 100% natural coffee beans, jarred to take home and enjoy. Website: www.nescafe.co.za Contact: +27 11 514 6000Stand: B14
Netball South AfricaNetball South Africa’s priority is to develop netball from grass root to elite level. NSA is committed, to providing fair competition, ac-cess to facilities and equity in participation at all levels. Netball South Africa is committed to the provision of the highest standards of coaching, administration and officiating at junior, senior and elite levels.Website: www.netball-sa.co.za Contact: +27 12 344 5971Stand: D4.16
North West Province of South AfricaNorth West Parks & Tourism Board was created for the purpose of managing proclaimed parks and controlling the use of renew-able natural resources outside such national parks. “To direct and develop the integration of tourism and nature conservation in a manner that uplifts the people of the province, by creating value where the market would not intervene on its own.”Website: www.tourismnorthwest.co.zaContact: +27 18 381 7341/2Stand: B9
Northern Cape Tourism AuthorityThe Northern Cape is a land of many diverse cultures, of frontier history and brave missionaries. It has countless challenges for the adrenaline junkies, hikers, hunters and 4x4 adventurers. It has impressive parks with endless game and one of the most unique flora in the world. Website: www.experiencenortherncape.comContact: +27 53 833 1434Stand: C9
Oasys InnovationsOasys has gradually evolved over the past thirty years to become South Africa’s number one supplier of infrastructure to the exhibi-tions and events industry. We strive to deliver memorable occasions and our full turnkey offering leaves no stone unturned. No proj-ect is too big or too small for the Oasys solution. Join us at the Sports and Tourism expo and purchase your Nedbank Golf Challenge 2012 tickets at the Sun International / Oasys Stand.Website: www.oasys.co.zaContact: +27 11 210 2500Stand: B12
Prime Human Performance InstitutePrime ™ is a 1700m2 state of the art Sports Medical and High Performance resource based in theheart of Durban’s Sports Precinct at the iconic Moses Mabhida Stadium. We offer world class high performance and rehabilita-tion services including pre-season Medical Screening and Hypoxic Training. Prime is a valuable resource for international teams and athletes looking to take advantage of Durban’s ideal winter climate and have successfully hosted teams such as Manchester United and the English Rugby Team. Website: www.primehp.co.zaContact: +27 31 940 5556Stand: E12
Rovos RailRovos Rail, the Most Luxurious Train in the World, offers accommodation combining the opulence of Edwardian elegance with subtle modern conveniences, five-star cuisine and the finest wines and spirits. Scheduled departures from Pretoria to Cape Town, Victoria Falls and Durban. Annual journeys to Tanzania, Namibia and SA’s best scenic attractions.Website: www.rovos.comContact: Edward Mitchell +27 12 315 8202Stand: C16
SA Transplant Sports AssociationA national purpose driven organisation dedicated to delivering excellence in competition. A leader in optimising the quality of life of organ transplant recipients. This is accomplished through sports and other physical activities while at the same time promoting organ donation and transplantationWebsite: www.transplantsports.org.zaStand: D4.5
Semonkong LodgeHiding away in the magnificent Maluti Mountains you will discover the gem that is Semonkong Lodge, built on the banks of the Ma-letsunyane River using only local stone & thatch. Watch with amazement as the local people routinely use a gravel pathway which runs through the lodge, by using their donkeys & packhorses for taking life’s essentials up into their more remote mountain villages.Website: www.placeofsmoke.co.lsContact: +266 2700 6037Stand: C15
SoccerEX African ForumSoccerEx, the global leader for the business of football, is returning to South Africa with a new event – the Soccerex African Forum. The two day event will be held annually in Durban from 2012 - 2014, with the inaugural event taking place on 23-24 October 2012. The event will bring together leading decision makers in African football business with their counterparts from around the world.Website: www.soccerex.comStand: A16
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LIST OF EXHIBITORS
South African AirwaysSouth African Airways (SAA) is the leading airline on the African continent. The airline is first and foremost set to carry out its man-date of being an African airline with global reach by further expanding its African route network. SAA is particularly proud of its history and solid presence in the African skies.Website: www.flysaa.com Contact: 0861 FLYSAAStand: B8
South African Bridge FederationThe South African Bridge Federation’s mandate is to promote, foster and encourage bridge throughout South Africa. You can play socially, locally, online and nationally; there are various events throughout the year. Our players regularly take part in international competitions. Children as young as eight can be taught Mini-Bridge.Website: www.sabf.co.zaContact:Stand: D4.18
South African Gymnastics FederationThe Federation is actively involved from grassroots development to elite gymnastics, in all 9 Provinces of South Africa, with the as-sistance of its provincial affiliates. An upcoming major highlight will be the joint hosting by SAGF and The City of Cape Town of the biggest gymnastics extravaganza ever outside of Europe, namely the 2nd World Gym for Life Challenge, to be held in Cape Town in July 2013.Website: www.sagf.co.zaContact: +27 21 674 2377Stand: D4.6
South African Ice Hockey AssociationThe South African Ice Hockey Association is the Governing body for Ice Hockey and In-Line Hockey in South Africa. We have 600 registered players. We run league games and hold provincial championships for U14, U16, U18, U20, Seniors and Ladies. SAIHA is af-filiated to the International Ice Hockey Federation and compete in World Championships in Senior, U18 and Ladies Divisions.Website: www.saicehockey.org.zaContact: +27 12 522 2494Stand: D4.13
South African Fitness Sport Aerobics Federation (SASAFF)SASAFF is a Sport Federation, committed to promote, develop and increase participation in fitness sport from a young age to the more advanced level. The Federation is affiliated to SASCOC, the Department of Sport as well as FISAF International and ANAC. Athletes and coaches have obtained gold, silver & bronze medals in 2007, 2008, 2009 and 2010 at the FISAF World Championships.Website: www.sasaff.co.za Contact: +27 21 949 6023Stand: D4.12
South African Sports Confederation & Olympics CommitteeThe South African Sports Confederation and Olympic Committee (SASCOC) is the controlling body for all high performance sport in South Africa and in terms of the Memorandum of Association, the main object is to promote and develop high performance sport in the Republic of South Africa as well as and to act as the controlling body for the preparation and delivery of Team South Africa at all multi-sport international games including but not limited to the Olympics, Paralympics, Commonwealth Games, World Games and All Africa Games.Website: www.sascoc.co.zaContact: +27 11 483 3788Stand: D4.1
Springbok AtlasSpringbok Atlas, a member of IMPERIAL, is a leading Southern African Destination Management Company. Operating since 1946, we offer a complete destination management service including Events, Transport Services & Logistics, Scheduled Tours, Tailor-made Tours, Conference Support and Airport Transfers. We own a fleet of over 180 vehicles operating throughout South Africa and Namibia. Website: www.springbokatlas.comContact: +27 31 700 2719Stand: A10
Stadium Management & SAILStadium Management South Africa in conjunction with SAIL will exhibit for the 2012 Sport and Events Exhibition Conference. The five year commercial partnership between SMSA and sports marketing leaders, SAIL will cover the collective rights of four world class Gauteng venues such as the Soccer City Complex, FNB Stadium; Orlando Stadium; Dobsonville Stadium and Rand Stadium.Contact: +27 11 347 1433 smsa +27 11 247 5306Website: www.sail.co.za & www.stadiummanagement.co.zaStand: B13
Sun InternationalNestled in the rolling hills of the Pilanesberg, one of South Africa’s most scenic locations, The Sun City Resort, is a world unto itself and has earned its reputation as Africa’s Kingdom of Pleasure. Whatever you want, you’ll find it at Sun City including two world-class golf courses.Website: www.suninternational.com Contact: +27 11 780 7000Stand: B12
T.E.A.MHospitality programmes centered around sport are an exciting, integral part of today’s globalised business scene – and guests have come to expect world-class events. T.E.A.M (Tourvest Event Activation Management), an all-inclusive destination manage-ment provider that matches or betters the highest international standards, maintaining consistent excellence – event after event.Website:www.tourvest.co.zaContact: +27 11 676 3000Stand: A9
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LIST OF EXHIBITORS
NescafeNESCAFE, a world renowned coffee brand, has enhanced the NESCAFE Classic recipe to offer consumers the taste they’v e come to know and love. NESCAFE Classic aims to delight you, the consumer, with the new modern packaging, also changing the NESCA-FE Classic Decaf variant to a distinguishable blue label for your ease of shopping. Coffee made from 100% natural coffee beans, jarred to take home and enjoy. Website: www.nescafe.co.za Contact: +27 11 514 6000Stand: B14
Netball South AfricaNetball South Africa’s priority is to develop netball from grass root to elite level. NSA is committed, to providing fair competition, ac-cess to facilities and equity in participation at all levels. Netball South Africa is committed to the provision of the highest standards of coaching, administration and officiating at junior, senior and elite levels.Website: www.netball-sa.co.za Contact: +27 12 344 5971Stand: D4.16
North West Province of South AfricaNorth West Parks & Tourism Board was created for the purpose of managing proclaimed parks and controlling the use of renew-able natural resources outside such national parks. “To direct and develop the integration of tourism and nature conservation in a manner that uplifts the people of the province, by creating value where the market would not intervene on its own.”Website: www.tourismnorthwest.co.zaContact: +27 18 381 7341/2Stand: B9
Northern Cape Tourism AuthorityThe Northern Cape is a land of many diverse cultures, of frontier history and brave missionaries. It has countless challenges for the adrenaline junkies, hikers, hunters and 4x4 adventurers. It has impressive parks with endless game and one of the most unique flora in the world. Website: www.experiencenortherncape.comContact: +27 53 833 1434Stand: C9
Oasys InnovationsOasys has gradually evolved over the past thirty years to become South Africa’s number one supplier of infrastructure to the exhibi-tions and events industry. We strive to deliver memorable occasions and our full turnkey offering leaves no stone unturned. No proj-ect is too big or too small for the Oasys solution. Join us at the Sports and Tourism expo and purchase your Nedbank Golf Challenge 2012 tickets at the Sun International / Oasys Stand.Website: www.oasys.co.zaContact: +27 11 210 2500Stand: B12
Prime Human Performance InstitutePrime ™ is a 1700m2 state of the art Sports Medical and High Performance resource based in theheart of Durban’s Sports Precinct at the iconic Moses Mabhida Stadium. We offer world class high performance and rehabilita-tion services including pre-season Medical Screening and Hypoxic Training. Prime is a valuable resource for international teams and athletes looking to take advantage of Durban’s ideal winter climate and have successfully hosted teams such as Manchester United and the English Rugby Team. Website: www.primehp.co.zaContact: +27 31 940 5556Stand: E12
Rovos RailRovos Rail, the Most Luxurious Train in the World, offers accommodation combining the opulence of Edwardian elegance with subtle modern conveniences, five-star cuisine and the finest wines and spirits. Scheduled departures from Pretoria to Cape Town, Victoria Falls and Durban. Annual journeys to Tanzania, Namibia and SA’s best scenic attractions.Website: www.rovos.comContact: Edward Mitchell +27 12 315 8202Stand: C16
SA Transplant Sports AssociationA national purpose driven organisation dedicated to delivering excellence in competition. A leader in optimising the quality of life of organ transplant recipients. This is accomplished through sports and other physical activities while at the same time promoting organ donation and transplantationWebsite: www.transplantsports.org.zaStand: D4.5
Semonkong LodgeHiding away in the magnificent Maluti Mountains you will discover the gem that is Semonkong Lodge, built on the banks of the Ma-letsunyane River using only local stone & thatch. Watch with amazement as the local people routinely use a gravel pathway which runs through the lodge, by using their donkeys & packhorses for taking life’s essentials up into their more remote mountain villages.Website: www.placeofsmoke.co.lsContact: +266 2700 6037Stand: C15
SoccerEX African ForumSoccerEx, the global leader for the business of football, is returning to South Africa with a new event – the Soccerex African Forum. The two day event will be held annually in Durban from 2012 - 2014, with the inaugural event taking place on 23-24 October 2012. The event will bring together leading decision makers in African football business with their counterparts from around the world.Website: www.soccerex.comStand: A16
17
LIST OF EXHIBITORS
South African AirwaysSouth African Airways (SAA) is the leading airline on the African continent. The airline is first and foremost set to carry out its man-date of being an African airline with global reach by further expanding its African route network. SAA is particularly proud of its history and solid presence in the African skies.Website: www.flysaa.com Contact: 0861 FLYSAAStand: B8
South African Bridge FederationThe South African Bridge Federation’s mandate is to promote, foster and encourage bridge throughout South Africa. You can play socially, locally, online and nationally; there are various events throughout the year. Our players regularly take part in international competitions. Children as young as eight can be taught Mini-Bridge.Website: www.sabf.co.zaContact:Stand: D4.18
South African Gymnastics FederationThe Federation is actively involved from grassroots development to elite gymnastics, in all 9 Provinces of South Africa, with the as-sistance of its provincial affiliates. An upcoming major highlight will be the joint hosting by SAGF and The City of Cape Town of the biggest gymnastics extravaganza ever outside of Europe, namely the 2nd World Gym for Life Challenge, to be held in Cape Town in July 2013.Website: www.sagf.co.zaContact: +27 21 674 2377Stand: D4.6
South African Ice Hockey AssociationThe South African Ice Hockey Association is the Governing body for Ice Hockey and In-Line Hockey in South Africa. We have 600 registered players. We run league games and hold provincial championships for U14, U16, U18, U20, Seniors and Ladies. SAIHA is af-filiated to the International Ice Hockey Federation and compete in World Championships in Senior, U18 and Ladies Divisions.Website: www.saicehockey.org.zaContact: +27 12 522 2494Stand: D4.13
South African Fitness Sport Aerobics Federation (SASAFF)SASAFF is a Sport Federation, committed to promote, develop and increase participation in fitness sport from a young age to the more advanced level. The Federation is affiliated to SASCOC, the Department of Sport as well as FISAF International and ANAC. Athletes and coaches have obtained gold, silver & bronze medals in 2007, 2008, 2009 and 2010 at the FISAF World Championships.Website: www.sasaff.co.za Contact: +27 21 949 6023Stand: D4.12
South African Sports Confederation & Olympics CommitteeThe South African Sports Confederation and Olympic Committee (SASCOC) is the controlling body for all high performance sport in South Africa and in terms of the Memorandum of Association, the main object is to promote and develop high performance sport in the Republic of South Africa as well as and to act as the controlling body for the preparation and delivery of Team South Africa at all multi-sport international games including but not limited to the Olympics, Paralympics, Commonwealth Games, World Games and All Africa Games.Website: www.sascoc.co.zaContact: +27 11 483 3788Stand: D4.1
Springbok AtlasSpringbok Atlas, a member of IMPERIAL, is a leading Southern African Destination Management Company. Operating since 1946, we offer a complete destination management service including Events, Transport Services & Logistics, Scheduled Tours, Tailor-made Tours, Conference Support and Airport Transfers. We own a fleet of over 180 vehicles operating throughout South Africa and Namibia. Website: www.springbokatlas.comContact: +27 31 700 2719Stand: A10
Stadium Management & SAILStadium Management South Africa in conjunction with SAIL will exhibit for the 2012 Sport and Events Exhibition Conference. The five year commercial partnership between SMSA and sports marketing leaders, SAIL will cover the collective rights of four world class Gauteng venues such as the Soccer City Complex, FNB Stadium; Orlando Stadium; Dobsonville Stadium and Rand Stadium.Contact: +27 11 347 1433 smsa +27 11 247 5306Website: www.sail.co.za & www.stadiummanagement.co.zaStand: B13
Sun InternationalNestled in the rolling hills of the Pilanesberg, one of South Africa’s most scenic locations, The Sun City Resort, is a world unto itself and has earned its reputation as Africa’s Kingdom of Pleasure. Whatever you want, you’ll find it at Sun City including two world-class golf courses.Website: www.suninternational.com Contact: +27 11 780 7000Stand: B12
T.E.A.MHospitality programmes centered around sport are an exciting, integral part of today’s globalised business scene – and guests have come to expect world-class events. T.E.A.M (Tourvest Event Activation Management), an all-inclusive destination manage-ment provider that matches or betters the highest international standards, maintaining consistent excellence – event after event.Website:www.tourvest.co.zaContact: +27 11 676 3000Stand: A9
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LIST OF EXHIBITORS
The Life Healthcare Sharks Medical CentreThe Life Healthcare Sharks Medical Centre, situated at Mr Price KINGS PARK, is a centre of rugby medical excellence. It provides the rugby playing community and other athletes in KwaZulu Natal with a world class multidisciplinary sports medicine offering. Contact: +27 31 312 7506Stand: C1
Three Cities HotelsThe Three Cities Group was formed in 1988 as a hospitality group offering specialized services in the tourism industry. Today the Group manages and markets over 30 quality tourism and leisure properties and has a strong network of sales and marketing specialists working out of Johannesburg, Durban, Cape Town and London. Its distinctively unique portfolio of properties includes: Exceptional Safaris, The International Hotel School & uShaka Marine World in Durban.Contact: +27 31 310 3333Stand: B16
U.C.it SportUCit Sport aims to become SA’s leading provider in Corporate Sport Hospitality both locally and abroad. Through our innovative and fresh approach, we strive to set the benchmark for sport hospitality – encompassing the passion and desire of this thrilling in-dustry and providing our clients with the option of integrating corporate sport entertainment into their business strategy. Website: www.ucitsport.co.zaContact: +27 11 548 7401Stand: C5
Upper East Side HotelThe Upper Eastside Hotel, situated in the highest setting in Woodstock, takes advantage of the panoramic views that the Mother City has to offer. Consisting of 183 rooms, each of the rooms and loft suites are decorated in a fresh, modern and contemporary style, offering sophisticated furnishings and amenities. The hotel has 10 conference venues that can be configured in various ways and can accommodate up to 350 delegates at a cocktail function.Website: www.uppereastsidehotel.co.zaContact: +27 21 404 0570 Stand: C13
White Shark AdventuresMeet nature’s most feared predators in the Great White Shark Capital of the World! White Shark Adventures is the only company that can offer you Shark Cage Diving with constant air supply inside the cage! Join us and get a new perspective on sharks in a safe and professional environment!Website: www.whitesharkadventures.co.za Contact: +27 82 928 2000Stand: E5
Worldwide Sports Marketing & AdvertisingWWS has developed into a ‘One-Stop-Shop’ Sports Agency, who delivers quality products and services promptly, from conceptu-alisation all the way through to conclusion of an event or final product. Our main focus is on Football, but our experience in other events and sporting codes is as follows: International Cricket Council (ICC), Cricket South Africa (CSA), All Africa Games (AAG), A1 Grand Prix and the World Summit on Sustainable Development and many more.Website: www.wws.co.zaContact: +27 11 442 7510Stand: A15
Cape Town Stadium55 000 multifunctional stadium built to host the 2010 FIFA World Cup. Currently used as a football and rugby stadium, hosts private and corporate functions and conferencesStand: A14
City of Cape TownLocal government structure intent on positioning Cape Town as a leading tourism and events destination - currently hosts some of the country’s most spectacular sporting and cultural events set amongst the finest attractions in the world.Website: www.capetown.gov.za Contact:Stand: A14
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LIST OF EXHIBITORS
South African Sport Anglers and Casting ConfederationWebsite: www.sasacc.co.za Contact: +27 18 462 3280Stand: D4.7
Gauteng Department of Sports, Arts, Culture and RecreationThe Gauteng Department of Sports, Arts, Culture and Recreation is a catalyst of government in building a Gauteng which is a home of opportunities for sporting, artistic and cultural excellence that contributes to social cohesion and nation building. We are committed towards ensuring access, increased participation and transformation of the sports, arts, and culture and recreation sec-tors in a manner that yields optimum social and economic benefits for all in the province.Website: www.sacr.gpg.gov.za Contact: +27 11 355 2500Stand: B3
Ward EventsWard Events was established in 2001 and is based in Durban. Although our “high ground” is Durban and KwaZulu Natal we oper-ate throughout South Africa. We specialize in the following services: Hospitality at Sporting Events, Corporate and Fund Raising Golf Days, Golf Tours in and around KwaZulu Natal, Conference and Teambuilding and Event Management. Website: www.wardevents.co.zaContact: +27 31 563 5645Stand: B15
Department of Economic Development and TourismThe Department of Economic Development & Tourism’s vision is for KwaZulu-Natal to become a competitive economy that im-proves the lives of its people. Their mission is to develop and implement strategies that encourage participatory sustainable eco-nomic development. We believe and promote the culture of Ubuntu and subscribe to the following values: caring & supportive, ethics & integrity, accountability, transparency, innovation & commitment.Website: www.kznded.gov.za Stand: A11
Dori Moreno PhotographyFrom the face markings of a zebra to the gentle swell of the sea, Dori’s images capture the essence of the world seen through her eyes. Based in Durban, South Africa, Dori travels often and challenges herself to see the unseen in everyday situations, and cap-ture it in a digital image. She aspires to take pictures that are unexpected and her impulsive nature means that every moment is a chance to capture beauty. Website: www.dorimoreno.com Contact: +27 82 886 2814Stand: A8
F3 Event Infrastructure Bedouin stretch tents, dance floors & pools, stage covers & stages, portable event flooring. Pitch/grass protection systems, ground protection & re-inforcement solutions. Mobile adventure tented camps sleeping upto 1000 people. Event access flooring with duct-ing for 3-phases cabling. Expo flooring for huge exhibition in 20 different coloursWebsite: www.bedouintents.co.zaContact: +27 31 579 5237Stand: B1
Hpc University of PretoriaThe hpc, Southern Africa’s elite sports training facility is based on University of Pretoria’s sports grounds & backed by the Institute for Sport Research (ISR). The hpc offers an altitude training resort with sport specific facilities, 4star hotel & restaurant, sport science & medical centre, gymnasiumand private high school for sport.Website: www.hpc.co.zaContact: +27 12 362 9800Stand: A13
Lexus KingsmeadLexus South Africa is the final word in high quality exclusive luxury vehicles. Backed by the comprehensive distribution, supply and technical network of Toyota South Africa Motors, Lexus is regarded internationally for its technologically advanced products, high service quality levels and distinctive vehicles.Website: www.lexus.co.za Contact: +27 31 335 1650Stand: A1
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LIST OF EXHIBITORS
The Life Healthcare Sharks Medical CentreThe Life Healthcare Sharks Medical Centre, situated at Mr Price KINGS PARK, is a centre of rugby medical excellence. It provides the rugby playing community and other athletes in KwaZulu Natal with a world class multidisciplinary sports medicine offering. Contact: +27 31 312 7506Stand: C1
Three Cities HotelsThe Three Cities Group was formed in 1988 as a hospitality group offering specialized services in the tourism industry. Today the Group manages and markets over 30 quality tourism and leisure properties and has a strong network of sales and marketing specialists working out of Johannesburg, Durban, Cape Town and London. Its distinctively unique portfolio of properties includes: Exceptional Safaris, The International Hotel School & uShaka Marine World in Durban.Contact: +27 31 310 3333Stand: B16
U.C.it SportUCit Sport aims to become SA’s leading provider in Corporate Sport Hospitality both locally and abroad. Through our innovative and fresh approach, we strive to set the benchmark for sport hospitality – encompassing the passion and desire of this thrilling in-dustry and providing our clients with the option of integrating corporate sport entertainment into their business strategy. Website: www.ucitsport.co.zaContact: +27 11 548 7401Stand: C5
Upper East Side HotelThe Upper Eastside Hotel, situated in the highest setting in Woodstock, takes advantage of the panoramic views that the Mother City has to offer. Consisting of 183 rooms, each of the rooms and loft suites are decorated in a fresh, modern and contemporary style, offering sophisticated furnishings and amenities. The hotel has 10 conference venues that can be configured in various ways and can accommodate up to 350 delegates at a cocktail function.Website: www.uppereastsidehotel.co.zaContact: +27 21 404 0570 Stand: C13
White Shark AdventuresMeet nature’s most feared predators in the Great White Shark Capital of the World! White Shark Adventures is the only company that can offer you Shark Cage Diving with constant air supply inside the cage! Join us and get a new perspective on sharks in a safe and professional environment!Website: www.whitesharkadventures.co.za Contact: +27 82 928 2000Stand: E5
Worldwide Sports Marketing & AdvertisingWWS has developed into a ‘One-Stop-Shop’ Sports Agency, who delivers quality products and services promptly, from conceptu-alisation all the way through to conclusion of an event or final product. Our main focus is on Football, but our experience in other events and sporting codes is as follows: International Cricket Council (ICC), Cricket South Africa (CSA), All Africa Games (AAG), A1 Grand Prix and the World Summit on Sustainable Development and many more.Website: www.wws.co.zaContact: +27 11 442 7510Stand: A15
Cape Town Stadium55 000 multifunctional stadium built to host the 2010 FIFA World Cup. Currently used as a football and rugby stadium, hosts private and corporate functions and conferencesStand: A14
City of Cape TownLocal government structure intent on positioning Cape Town as a leading tourism and events destination - currently hosts some of the country’s most spectacular sporting and cultural events set amongst the finest attractions in the world.Website: www.capetown.gov.za Contact:Stand: A14
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LIST OF EXHIBITORS
South African Sport Anglers and Casting ConfederationWebsite: www.sasacc.co.za Contact: +27 18 462 3280Stand: D4.7
Gauteng Department of Sports, Arts, Culture and RecreationThe Gauteng Department of Sports, Arts, Culture and Recreation is a catalyst of government in building a Gauteng which is a home of opportunities for sporting, artistic and cultural excellence that contributes to social cohesion and nation building. We are committed towards ensuring access, increased participation and transformation of the sports, arts, and culture and recreation sec-tors in a manner that yields optimum social and economic benefits for all in the province.Website: www.sacr.gpg.gov.za Contact: +27 11 355 2500Stand: B3
Ward EventsWard Events was established in 2001 and is based in Durban. Although our “high ground” is Durban and KwaZulu Natal we oper-ate throughout South Africa. We specialize in the following services: Hospitality at Sporting Events, Corporate and Fund Raising Golf Days, Golf Tours in and around KwaZulu Natal, Conference and Teambuilding and Event Management. Website: www.wardevents.co.zaContact: +27 31 563 5645Stand: B15
Department of Economic Development and TourismThe Department of Economic Development & Tourism’s vision is for KwaZulu-Natal to become a competitive economy that im-proves the lives of its people. Their mission is to develop and implement strategies that encourage participatory sustainable eco-nomic development. We believe and promote the culture of Ubuntu and subscribe to the following values: caring & supportive, ethics & integrity, accountability, transparency, innovation & commitment.Website: www.kznded.gov.za Stand: A11
Dori Moreno PhotographyFrom the face markings of a zebra to the gentle swell of the sea, Dori’s images capture the essence of the world seen through her eyes. Based in Durban, South Africa, Dori travels often and challenges herself to see the unseen in everyday situations, and cap-ture it in a digital image. She aspires to take pictures that are unexpected and her impulsive nature means that every moment is a chance to capture beauty. Website: www.dorimoreno.com Contact: +27 82 886 2814Stand: A8
F3 Event Infrastructure Bedouin stretch tents, dance floors & pools, stage covers & stages, portable event flooring. Pitch/grass protection systems, ground protection & re-inforcement solutions. Mobile adventure tented camps sleeping upto 1000 people. Event access flooring with duct-ing for 3-phases cabling. Expo flooring for huge exhibition in 20 different coloursWebsite: www.bedouintents.co.zaContact: +27 31 579 5237Stand: B1
Hpc University of PretoriaThe hpc, Southern Africa’s elite sports training facility is based on University of Pretoria’s sports grounds & backed by the Institute for Sport Research (ISR). The hpc offers an altitude training resort with sport specific facilities, 4star hotel & restaurant, sport science & medical centre, gymnasiumand private high school for sport.Website: www.hpc.co.zaContact: +27 12 362 9800Stand: A13
Lexus KingsmeadLexus South Africa is the final word in high quality exclusive luxury vehicles. Backed by the comprehensive distribution, supply and technical network of Toyota South Africa Motors, Lexus is regarded internationally for its technologically advanced products, high service quality levels and distinctive vehicles.Website: www.lexus.co.za Contact: +27 31 335 1650Stand: A1
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Programme of events11– 14 September 2012
An event proven to be of international standing after the extremely successful inaugural show held in Cape Town in 2011, this “confex” will again focus on the world-class standard of facilities and services South Africa has to offer as a host for all top-level international events - sports, concerts and other.Meet with venue and stadium owners, mega-event organisers, sports federa-
tions, sport marketing and management companies, hotels and service providers.
Time Event Venue Attendees
19h00 – 21h00 International Hosted Buyers Welcome Dinner Hilton Hotel Closed Function • InternationalHostedBuyers • Stakeholders
09h00–17h00 SportsandEventsTourismExchangeExhibition Hall2&3A,GroundFloor • Opentoall International Convention Centre, Durban
21h30 – 22h00 Transfers to ICC, DurbanTransfers Sponsored by Springbok Atlas
Drop off point outside main entrance to ICC Durban
• InternationalHostedBuyers• Stakeholders
Friday, 14 September 2012
09h00 – 14h00 Sports and Events Tourism Exchange Exhibition Hall 2&3A, Ground FloorInternational Convention Centre, Durban
• Opentoall
14h00–Onwards Post Show Tours • InternationalHostedBuyers
Thursday, 13 September 2012
Wednesday, 12 September 2012
Tuesday, 11 September 2012
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16h00 – 17h00 Birchwood Hotel Cocktail Hour Birchwood Hotel Stand • International Hosted Buyers • Invited Guests
• Registered Conference Delegates
• International Hosted Buyers• Exhibitors• Stakeholders• Conference Delegates• Open to all
09h00 – 14h00 • Registered Conference Delegates
• International Hosted Buyers• Stakeholders
• International Hosted Buyers• Stakeholders
• International Hosted Buyers• Stakeholders
• Open to all
• International Hosted Buyers
SPORTS TOURISM
CAROL Weaving of Thebe Ex-hibitions and Projects Group, who are the organisers of Sports and Events Tourism Exchange, explains why sport is important.
How is South Africa ideally suit-ed for sporting events, specifi -cally mega events?WITH the success of hosting the FIFA World Cup and other ma-jor events like the IPL, British & Irish Lions Rugby Tour, Cricket World Cup, Rugby World Cup and other major events – we have the capacity and infra-structure to host more inter-national events. SA was also voted last year by the World Travel Awards as the World’s Best Sports Tourism Destination which reaffi rms our position as a mega events destination.
What is the value of the sport-ing events industry?IT 2011 it was estimated that the sports industry contributes about USD 182 billion to the global tourism economy which translates to an 18% contribu-tion to tourism. The FIFA World Cup contributed about R3.6 bil-lion to the SA economy based on visitors’ direct expenditure during the world cup.
Is this an industry that is grow-ing?THE 2011 estimate of sport contributing 18% to the tour-ism economy globally is 8% up from 2006, which means that the industry is defi nitely grow-ing. Also the travel trends in Europe have changed since the world economic crisis of 2008/09 where research has shown that most Europeans do not travel for leisure purposes but for specifi c reasons – sport being a key driver for European travel.
Is there government support (in the form of incentive or otherwise) in bringing sporting events in to the country?CURRENTLY SA does not have a proactive bidding strategy. Sports Federations have to submit proposals to the Sports Minister via SASCOC for gov-ernment to issue guarantees to bring events into SA. At this year’s SETE conference a plan
developed by THEBE which outlines the key sports events SA should be bidding for over the next 17 years will be dis-cussed. One of the key rec-ommendations of the plan is the establishment of an Events Fund to support bids for events.
What infrastructure would a venue have to have in place to attract a sporting event?IT depends on the event. An Olympic event will require world class infrastructure to accommodate all 26 Olympic codes of sport in one city. An event like the Athletics World Championships will require stadium capacity of 20,000 – so its really event specifi c. The plan which we developed ad-dresses this issue for each sports code
What are the challenges in-volved?FOR most sports federations the lack of funding is a key issue. The lack of adequate world class facilities for most sporting codes is also a major issue. This is mainly the reason why many federations cannot bid for in-ternational events. The plan developed by THEBE and SAS-COC which will be discussed at the conference will hopefully address these challenges.
How big is the inter-school tournament industry?ITS dependent on each sport-ing code. SRSA has a school sports program and I’m not sure how successful this is. Rug-by, cricket and athletics have been successful in this area but other sporting codes and look-ing at this as a future growth opportunity
What are the limitations of sponsorship?DUE to the recent economic crisis most major corporates in SA have withdrawn or reduced their sponsorships from sports – Standard Bank, Sasol, etc. The market for sponsorships is limited and most sponsors are looking for opportunities that will translate into increased sales with less investment. At this year’s SETE conference we have Adidas speaking about the sponsorship trends in sport and what are the implications.
How can a small event man-agement company get in-volved?THE SETE platform is aimed at encouraging collaboration between the sports and tour-ism industries. This is an ideal
platform for event manage-ment companies to promote themselves to the international buyers, government and sports stakeholders. The conference also presents a great oppor-tunity for event companies to
understand the opportunities available within the sports tour-ism industry and government’s strategy to grow this industry.
The Event is more strategically focused on business than ever before by focusing on market trends and keeping you up to date with industry statistics and figures,
providing a clear picture of the business events industry landscape.
The Event is currently offering 3 different annual subscription options.
- There is a 12 month e-book subscription at R145 incl VAT- There is a 12 month print copy subscription at R250 incl VAT- Or a combination of both the e-book and the print copy for 12 months at R350 incl. of Vat
As part of your annual subscribtion you can optin for a daily info sheet, a monthly E-newsletter and website updates as they occur.
VENUETHE Durban ICC, the first interna-tional convention centre in South Africa, celebrates its fifteenth an-niversary during August 2012.
“THE Durban ICC has cer-tainly developed its cre-dentials as South Africa’s foremost international
convention centre delivering fifteen years of world class hos-pitality and service to our many clients”, said Durban ICC’s, Chief Executive Officer, Julie-May El-lingson.
The Durban ICC story is re-markable. It is a story of foresight and vision, co-operation, en-deavour, bravery, patience and above all triumph. It is a story that the eThekwini Municipality and the citizens of Durban can be justly proud of.
The formation of Operation Jumpstart, which was created to kick-start development in the city and region, brought together role players from all sectors of the community. Operation Jump-start recognised the role that in-ternational conferences could play in stimulating the economy of the city and recommended as part of its proposals, a propos-al to build an international con-vention centre in Durban. After
many months of discussions and negotiations by the Operation Jumpstart team, the city council approved the proposal to build the centre and the first phase of the development of the Durban International Convention Centre commenced.
The then Durban City Council officially launched its internation-al convention centre project with a media briefing held in Decem-ber 1992. This was followed by a comprehensive feasibility study carried out over nine months by a core team of six consultants supported by additional spe-cialist consultants and included in-depth research programmes and study tours to various Con-vention Centres in Europe. At the time the Durban ICC was one of the single largest investments made by the City of Durban and represented a statement of con-fidence by the city fathers and the people of Durban in the fu-ture growth and development of the city.
November 1994 saw the turning of the first sod for the construction of the Durban ICC by the then premier of KwaZulu-Natal, Dr Frank Mdlalose and the Centre was officially opened on 8 August 1997 by President Nel-son Mandela.
To cater for increasing de-
mand the Durban ICC was ex-panded with the opening of the ICC Arena in March 2007 transforming the centre into the largest flat floor, column free ex-hibitions and meetings space in Africa. Combined with the ICC Exhibition Centre, the Durban ICC can provide up to 33,000m2 of conference and exhibition space to clients. The full ICC complex was renamed the Inkosi Albert Luthuli International Con-vention Centre Complex in 2007 in remembrance of the former Nobel Peace Prize Laureate and former President of the African National Congress.
The Durban ICC has proved a pivotal money-spinner for the KwaZulu-Natal economy. It has generated in excess of R1-billion in income over the past fifteen years and firmly established Dur-ban on the global conferenc-ing map. The centre has been the trailblazer for the growth of the conferencing, meetings and exhibitions industry in South Af-rica with the other major cities in South Africa following Durban’s example in constructing conven-tion centre’s of their own, which collectively have catapulted South Africa into the 37th ranked global conferencing destination and Africa’s number one confer-ence destination in terms of the
ICCA 2011 rankings. “The Durban ICC was originally developed as a catalyst for economic devel-opment and growth at a cost of R900-million and it has more than delivered on its return on invest-ment for the city and province.” commented Ellingson.
The Durban ICC has contrib-uted significantly to the econ-omy of Durban over the past fifteen years with economic impact studies indicating that the centre contributed approxi-mately R2.7-billion to the gross domestic product of KwaZulu-Natal during the 2010/11 finan-cial year. In the same year 3,376 people were employed directly in the province as a result of the activities of the Durban ICC with a further 4,462 employed indi-rectly throughout the country. In addition the Durban ICC was a net generator of R467-million in foreign exchange earnings in the same year. Measured over the past five years up until the 2011/12 financial year the Dur-ban ICC has made a cumulative contribution to GDP of R11.4-bil-lion.
The Durban ICC has become a world-renowned landmark in the city and has developed an enviable reputation with its ability to host the largest and most com-plex international conferences and meetings including events such as the XII Non-Aligned Sum-mit in 1998, the Commonwealth heads of Government Meeting in 1999, XIII International AIDS Conference in 2000, the World Conference on Racism, Racial Discrimination, Xenophobia and related Intolerances in 2001, the 2002 African Union Summit and the COP17/CMP7 Climate Change Conference in 2011.
Reports from Durban’s lead-ing hoteliers are fulsome in their appreciation of the value that the Durban ICC contributes to the success of their own busi-nesses. Many have indicated that their businesses would have consistently performed at lower levels without the presence of the Durban ICC attracting thou-sands of delegates into the city on an annual basis. Large events such as the annual Indaba Travel Trade Show and other large con-ferences and exhibitions consis-tently contribute to the bottom line of Durban’s hotel, transport, restaurant and retail sectors proving the importance of the
Durban ICC as a catalyst for economic growth and sustain-ability in Durban. “For those who are still skeptical about the value of the Durban ICC another way of looking at its contribution is to imagine how things might have been if it had not been built. The foresight of those who originally conceptualised the Durban ICC as an important catalyst for eco-nomic growth and development cannot be over estimated. The fact that the Durban ICC was the trailblazer for the meetings and conventions industry in South Af-rica is an enormous accolade for those who pioneered its devel-opment in the city” said Ellingson.
The Durban ICC will continue to act as a catalyst for the eco-nomic well being of the tourism industry in the city and region with a very important role in off-setting the seasonality that ex-ists in the leisure tourism industry, contributing significantly towards the well-being and sustainability of the hotel, transport, restaurant and retail sectors in the city.
During the past fifteen years the Durban ICC has been the recipient of many prestigious awards but more recently the centre was again voted Africa’s Leading Meetings and Confer-ence Centre by the World Travel Awards. This is the tenth time the Durban ICC has been awarded this prestigious award and has been nominated in this category again this year. The centre is rat-ed as a 5-star venue by the Tour-ism Grading Council of South Af-rica. In addition the Centre is ISO 9001, 14001 and 22000 certified and HACCP accredited, which are internationally recognised quality standards focused on service delivery, environmental management and food safety. The Durban ICC is the only con-vention centre is the country to have achieved all these certifi-cations.
“The success of the past years is indicative of a team that has been totally committed to ex-cellence and creating a sustain-able convention centre. Our staff have worked tirelessly to ensure that the Durban ICC as a venue has the capacity and capabil-ity to host both small intimate events and some of the largest and most complex events in the world.” said Ellingson.
ICC DURBAN TURNS 15
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Thank You
Special thanks to all our Partners, Sponsors and Supporters
On behalf of Thebe Exhibitions & Pro-jects Group, I would
like to thank all our Partners, Sponsors and Exhibitors for the continued support throughout the build-up and planning of the Sports & Events Tourism Exchange 2012.
The success of this event is due to this support, from both the public and pri-vate sectors, and to the combined belief that we all, as South Africans, have what it takes to successfully host events, both large and small, international and na-tional – and to compete in
the bidding process on a global level. In our introduction to the inaugural SETE last year, we communicated to all that the time had come for all South African enti-ties to unite to work on the sustainability of the world-class infrastructure that was
built to accommodate the World Cup in 2012. It gives us great pleasure, as the or-ganisers of SETE, to see our fellow South Africans come together to plan how best to make this happen. I would like to say a very special thank you to James Seymour and his team at
the Durban Kwa-Zulu Natal Convention Bureau for their incredible efforts towards ensuring the success of this event.Thank you and we look forward to seeing you all again next year.
Alison Truter, General Manager and the SETE Team
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Official Opening Broadcasting Sponsor Moses Mabhida Function & Tour Sponsor
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