Date post: | 06-Apr-2017 |
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Upload: | elizabeth-brunell |
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Online Personal Branding
LinkedIn is your new best friend
Paper resumes are dead
What is your online personal brand?
• Professional network•Making connections• First place employers look• Online resume• Summary, recommendations, portfolio
Go to your LinkedIn profile
Go to your Privacy & Settings
When you look at your LinkedIn profile, what do you think stands out the most?
Header BoxPicture
Title
Connections
Summary• First-person• Personal• Key words• Contact links
Update Work ExperienceTitle Logo
What you did
Recommendations
A great example profile: Melinda Brunell
• Header: picture, title, 500+ connections
• Blog posts• Well-written summary• Work experience with
recommendations and examples of her work
• Skills and endorsements• Honors and Awards
On LinkedIn
Extra Features
How to find people:
Advanced search
Staying EngagedThe more engaged you are,
the more you are seen.
• Follow influencers, publications, and companies
• Like, comment, share• Just 5 minutes a day!
Profile Who’s Viewed Your Profile
Who’s viewed your profile and how you rank
Find Jobs1. Jobs2. Keywords and location3. Narrow your search4. Save search
What did we learn?• Having an online presence is the new resume• LinkedIn is the best professional platform• Best ways to make your profile stand out• Stay engaged
I’m here to help!
What’s next?1.Write your summary.
2.Get 200 or more connections.
3.Ask for a recommendation.
Questions?