SIRKtv

A National Television Network Reaching Millions of College Students

SirkTV is the #1 campus dorm room network, showcasing original content geared towards the college audience, featuring quality content viewers can’t find on television anywhere else; from film to music to extreme sports to independent films. Broadcast and streaming (now at select schools) on campus tv stations across the nation.

In addition to helping schools fill a programming void, SirkTV helps advertisers fill a need in the out-of-home advertising space. Since 2000 the network has helped companies like USA Today, Conde Nast, Fujifilm, HBO, A&E Networks, Beachbody and Rolling Stone Magazine reach the valuable 18-24 college audience.

ABOUT SIRKTV

SIRKtv not only reaches millions of students; through our affiliate network of colleges and universities we can reach Americans around the country in 57.2 million TV homes. This includes extensive exposure in the top DMA’s, with 9 stations in New York, 7 in Los Angeles, 5 in Chicago, 4 in Philadelphia, 2 in Boston, 2 in Washington D.C., 6 in Atlanta, 7 in Houston and 3 in Detroit. We cover 9 of the top 11 DMAs.

REACH

57.2 Million TV Homes

Click the SIRKtv interactive DMA Map

Generation Z, defined loosely as the group born beginning in the late 1990s, stands to dwarf the Millennial generation and will ultimately number close to 80 million, according to the U.S. Census. Mintel puts their spending power at close to $200 billion annually when you factor in their influence on parental or household purchases.

This generation has a different set of characteristics than the Millennials that came before. Having been born post-911, they have never known a time that the United States has not been at war somewhere in the world. They came of age during the Great Recession and unlike Millennials, have no memory of the free-spending boom times that came before.

Gen Z has had two terms of an African American president, tackled bullying online and in school, and watched the nation go from conflict to acceptance and approval of gay marriage. They are more open minded, practical and solution-oriented than their Millennial elders. “I believe this back-to-school season we will see more teens and tweens seeking options that allow them to design,

GENERATION Z

create and customize back-to-school items, from clothes to pencils to lunchboxes,” Marcie Merriman, executive director, growth strategy and retail innovation, Ernst and Young, told FierceRetail. “They don’t care where they come from—the big retailers and little online startups have equal opportunity to gain Gen Z’s business. Startups may even have the advantage as they are viewed as unique and more exclusive.” And unlike Millennials, who like spending time at the mall, Gen Z prefers the immediacy and intimacy of personalized shopping online.

From FORBES MAGAZINE, August 14, 2015

Create value with your advertising dollars by reaching young adults that are developing buying patterns and brand loyalties that will last them the rest of their lives. Let college students discover you. Let them brand you. Combine this discovery with an online component and they become your marketing team. Advertising on SIRKTV is a great way to reach valueable demographics. Here are some key facts about college students in 2015:

• Demo: In August, the National Center for Education Statistics reported that, for the first time, the total percentage of minority students – Latinos, African-Americans, Asian-Americans, Pacific Islanders and Native Americans combined – is larger than the percentage of whites in public grade-school classrooms this year.

• Demo: Women now making up about 57 percent of all college students.

• Viewing Patterns: US consumers aged 18-24 watch US consumers aged 18-24 watch an average of 111 hours 20 minutes of TV per month; with an average of 20 hours of LIVE TV per month. (NIELSEN)

• Viewing Patterns: 90% of US online adults ages 18 to 24 watch online video weekly — and as a result, Forrester expects spending to grow 21% annually over the next five years. (Forrester)

• Viewing Patterns: US consumers aged 18-24 watch an average of 15 hours 8 minutes of video online per month (NIELSEN)

• Buying Patterns: 31% of US consumers aged 18-24 say environmental issues are important to them when deciding which products or services to purchase. (Harris Interactive)

• Buying Patterns: 55% of U.S. consumers do not wish to be targeted by ads more than once a month, while 18-24 year olds are most amenable to being targeted – as frequently as once a week or more (31%) (Upstream Systems)

GENERATION Z

SIRKtv programs a mix of top quality original and licensed content like JBTV, XCorps TV, The Inside Reel, FestTraveller, Travel Track and original films much more.

SIRKtv delivers 20 hours a month of original content. In January 2016 we will be delivering 40 hours of original content with 24/7 linear delivery scheduled for Q1 of 2016.

CONTENT

The Ting Tings on JBTV

Victoria’s Secret Runway Coverage on The Inside Reel

Advertiser Abrams Publishing

Alabama A&M University - Telecom Center BirminghamAlliant International University San DiegoArkansas State University JonesboroBall State University IndianapolisBlack Hills State University Rapid CityBloomsburg University PhiladelphiaBrenau University AtlantaBrown University - Brown TV Providence-New BedfordBuena Vista College Des Moines-AmesCalifornia Polytechnic State University Los AngelesCalifornia State University - Long Beach Los AngelesCalifornia State University – Hayward Los AngelesCalifornia University of Pennsylvania PhiladelphiaCarnegie Mellon University PittsburghCarthage College MilwaukeeChicago State University ChicagoClark Atlanta University AtlantaCleveland Community College Cleveland-Akron (Canton)College of DuPage ChicagoCollege of Southern Maryland BaltimoreCollege of St. Benedict/St. John's University Minneapolis-St. PaulCollege of William and Mary Richmond-PetersburgCollege of Wooster Columbus, OHCollin County Community College HoustonColumbia College of Chicago ChicagoCommunity College of Southern Maryland BaltimoreDelaware State University WilmingtonDePauw University IndianapolisDrake University Des MoinesEast Tennessee State University MemphisEastern Michigan University DetroitEl Paso Community College Houston

Elon College CharlotteEmory University AtlantaFerris State University DetroitFlorida A&M University Tallahassee-ThomasvilleGeorge Mason University Richmond-PetersburgGeorge Washington University Washington, DCGeorgia Southwestern State University AtlantaGeorgia State University AtlantaGoucher College BaltimoreGrambling State University New OrleansHerkimer Community College New YorkHoward Community College BaltimoreHoward University Washington, DCIona College New YorkIowa State University Des Moines-AmesIthaca College New YorkJefferson College Columbia-Jefferson CityJohnston Community College CharlotteKansas State University Kansas CityKent State University DaytonLakeland College MadisonLincoln University PhiladelphiaLong Island University - Brooklyn Campus New YorkLouisiana State University New OrleansLoyola College BaltimoreLoyola Marymount University Los AngelesMarshall University Charleston-HuntingtonMary Baldwin College Richmond-PetersburgMercer County Community College Burlington-PlattsburghMercyhurst College PhiladelphiaMidwestern State University HoustonMorehead State University Louisville

AFFILIATE SCHOOLS

University of Hartford Hartford & New HavenUniversity of Illinois Chicago ChicagoUniversity of LaVerne Los AngelesUniversity of Maryland BaltimoreUniversity of North Carolina- Pembroke CharlotteUniversity of North Dakota BillingsUniversity of North Texas HoustonUniversity of Northern Iowa Des Moines-AmesUniversity of Oklahoma Oklahoma CityUniversity of South Dakota Rapid CityUniversity of South Florida JacksonvilleUniversity of Southern California Los AngelesUniversity of St. Thomas Minneapolis-St. PaulUniversity of Texas - Austin AustinUniversity of Texas at Brownsville HoustonUniversity of Toledo ToledoUniversity of Wisconsin - Oshkosh MilwaukeeUniversity of Wisconsin - Sheboygan MilwaukeeUniversity of Wisconsin-River Falls MilwaukeeUniversity of Wisconsin-Whitewater MilwaukeeVirginia Tech Richmond-PetersburgWake Forest University CharlotteWartburg College Des Moines-AmesWebster University Kansas CityWilliam Paterson University Burlington-PlattsburghWorcester State College Boston (Manchester)Wright State University Dayton

Morehead State University LouisvilleMorgan State University BaltimoreMuskegon Community College DetroitMuskingum College Columbus, OHNortheast Community College OmahaNortheastern Oklahoma A&M College Miami-Ft. LauderdaleNorthern Arizona University Yuma-El CentroNorthwest College Cheyenne-ScottsbluffNorthwestern Oklahoma State Univ. Oklahoma CityNorwich University Burlington-PlattsburghOcean County College Burlington-PlattsburghOhio State University Columbus, OHOhlone College Los AngelesPatrick Henry Community College Richmond-PetersburgRutgers University Burlington-PlattsburghSmith College Boston (Manchester)Southeast Missouri State Univ. Kansas CitySouthern Illinois Univ. – Carbondale ChicagoStony Brook University New YorkSUNY - Cortland New YorkSUNY - Oneonta New YorkSUNY - Oswego New YorkSUNY Fredonia New YorkTexas A&M, Kingsville HoustonTexas State University HoustonUniversity of Alaska - Fairbanks FairbanksUniversity of Arkansas - Fayetteville Raleigh-Durham (Fayetvlle)University of Central Arkansas JonesboroUniversity of Central Florida Orlando-Daytona Bch-MelbrnUniversity of Central Oklahoma Oklahoma CityUniversity of Connecticut Hartford & New HavenUniversity of Georgia Atlanta

AFFILIATE SCHOOLS

THANK YOU.

SIRKtv is managed and distributed by Distrolux.

For more information contact: Brandon A. Ross, President

DistroLux, Inc. GM SirkTV

+1 (818) 445-6962 Skype: freshveejay

brandon@distrolux.com www.sirktv.com