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© 2009 GJD Media International L.L.CAll Rights Reserved 1
Hands On! - Week 4Build Your Business Facebook Page
Guide to Creating Your Social Media World
Gregory [email protected](623) 556-3616
Training Class
• CONNECTCONNECT• MINGLEMINGLE• LEARNLEARN
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Agenda – Personal Facebook
Using FaceBook for your buinsess Create your separate Business page Pick the appropriate profile Complete your business profile Add pictures, events, videos, links, etc to business page Create an Event Become a “Fan of “ relevant groups (your educational
growth) Invite everyone to be “a fan” of your business Business page – other useful applications – YouTube Box,
SlideShare Review Fan page “Insights” Introduction to FaceBook Ads
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Create a Facebook Account
Create a Personal account
Create a Business or “Fan” Page
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Pick Your Business Profile
Pick your business
profile
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FB Business Profile
Update your
business profile
Date founded
Edit your page settings
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Page Settings
Here is where you adjust everything
that displays on your
business page
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Add Your Pics, Videos & Events!
Here, just like on your personal page is where you add pictures, videos and events
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Using Facebook (Personal Page)
FIRST, Create your Business page and Business profile
CONNECT: Invite your personal page” friends” to become “fans” of your business page
MINGLE: Post to your Business page wall, add events, pictures,
video Connect to Biz page to Twitter and My LinkedIn
LEARN: Become “a Fan” of businesses, organizations, Etc.
that you like Read information on what they offer: classes,
webinars, books etc.”
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Invite “Friends” to Be Fans
Pick Your Personal Friends
1. Start Here
Click the faces to be your fan!
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Add New Apps
1. Search for an app
2. Add to Your Page
3. Pick Pages to add to
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Create Facebook Business Page
Key Items NowKey Items Now Business Page
Locate where to setup Basic Info
Locate where to setup Detailed Info
HomeworkHomework Invite all “Friends” to be fans of
your business Enter your websites including
Facebook, Twitter, blog, MyLinkedIn on business page
Add pictures and a video to business page
Become a fan of three businesses you want to follow
Create an event for your business (picture, link, etc)
Become a Fan of 3 Groups where you can grow more knowledge from
Check offwhen done!
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Review Insights
Complete stats about your
business page
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Facebook Ads
Where will people land?
Ad Title
Ad DescriptionAdd an Image
What the ad looks like
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Ad Targeting
Up to 25 Countries
Profile Specific Niches
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Clicks or Impressions?
Name of Ad
When and How long should I run the ad?
Should I run clicks or impressions? How much should I pay?
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Next Week – Twitter
Using Twitter for Business Explain Twitter, Create your Twitter
profile Connecting Your phone to Twitter Followers and Following Sending Messages Twitter Lists Connect LinkedIn and Twitter Connect Facebook and Twitter Post at least once a week!