Social Media-ing with Style

Know Your Channels…

Is sort of like…

a lobby

Is sort of like…

a high school newspaper

Is sort of like…

a college radio station

Is sort of like…

a real-time scrapbook

Is sort of like…

graffiti

But…

• group speak vs. admin speak

• most people are in professional-mode

• audience is expecting / looking for marketing or networking messages

• Headlines, intro blurbs & photos are important

• People usually have a mix of crowds on their feed (i.e. family, professional, friends) so…

• A friendly and informal voice is OKAY

• You’re still mostly talking One to MANY

• Character limit = creative speech! LOLSpk & Abbrvs

• #AHashTagCanBeWorthAThousandCharacters

• It’s a visual medium, so pick your pic wisely

• People pin something to come back to it = MAKE THEM REMEMBER WHY THEY PINNED

• Images always work best

• GIF your heart out

• Meme what you say you meme

But, wait! There’s more!

Embrace the fun & the funny

Pop culture is your friend!

Be nice to Fandoms!

Know your Memes! (Srsly)

http://knowyourmeme.com/

Last Basic tips

If you mis-speak –acknowledge and correct

Its the “Social” that’s the important part of social media

Talk to your followers & friends as if they ARE your friends

Don’t be afraid to have a Voice. People should know that there is a person behind the account, not a robot.