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Social Media | Search Engine Optimization | Digital PR

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Maximize your web potential. Social Media | Search Engine Optimization | Digital PR . ________________________________________________________________. Proposal for Client name and http:/ / clientwebaddress. www.yourwebsite.com Phone-xxx-xxx- xxxx. - PowerPoint PPT Presentation
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Social Media | Search Engine Optimization | Dig _____________________________________________________ ___________ Maximize your web potential Proposal for Client name and http://clientwebaddress www.yourwebsite.com Phone-xxx-xxx-xxxx
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Page 1: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________Maximize your web

potential

Proposal for Client name and

http://clientwebaddress

www.yourwebsite.comPhone-xxx-xxx-xxxx

Page 2: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

I. About Us II. Why Work with (company name)?III. A List of ServicesIV. A True Balance of Online

Marketing V. Traditional Vs. Online AdvertisingVII. Listings For Paid Search, GoogleMaps, Organic Search VIII. Client Google Ranking VIII. Keyword AnalysisLink Development IX. Monthly Maintenance X. Monthly Website Traffic Reports

XI. Continued Online Marketing SolutionsXII. Facebook FanpageXIII. Facebook Interaction

and ProofXIV. On Page Social MediaXV. Video Marketing and

BrandingXVI. Video ProductionXVII.Video DistributionXVIII.Our Proposed Plan of

Action

Page 3: Social Media | Search Engine Optimization  | Digital PR

www.yourwebsite.comPhone-xxx-xxx-xxxx

About us(your business name) is an industry leading digital marketing, monetization, and development company providing extraordinary value to clients across all verticals.

Our mission is to engage in brand building and innovative solutions for our clients to maximize return on investment.

Our team has more than 50 cumulative years of industry experience, and further leverages best-of breed technology and proprietary tools to deliver superior services.

ABOUT US________________________________________________________________Social Media | Search Engine Optimization | Digital PR

Page 4: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Why work with CSZ and Maximum Social?

(Your business name)is one of the worlds top Video Marketing and Production Companies, Social Media Management and Brand Development teams. We offer:•NO Long Term Contracts required •NO Setup Fees •NO Hidden Costs •Over 50 Years Combined Team Experience •Affordable SEO Packages to Fit Your Budget• Affordable Social Media Tools and Management to Fit Your Budget•Free SEO Analysis Including Keyword Research •Proven Performance (client testimonials) •Monthly Performance Reports Including Google Analytics •Complete Turn-key Solution-we Handle EVERYTHING!

Page 5: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Why work with (your business name)?

Here is a list of services offered:

Online Marketing SEO (Search Engine Optimization) SMO (Social Media Optimization) Video SEO Content Marketing

(teaching the concept of thinking like a publisher) Email Marketing, Email Funneling and Email Campaign Creation and Mapping High Profile Content Syndication Forum and Community Marketing Side Door Video SEO strategy

Brand Development Product Creation Product Launches Niche Development Ebook and Video Course

Creation and Planning

Public Relations Radio and TV interviews Online Publication

Interviews Events and Conferences Spokesperson and

Leadership

Website Development Website Restructuring WordPress Integration Social Media Portal Branding Animation and Video Creation Custom Website Creation and

Maintenance

Page 6: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social MediaSEO

A healthy Online Presence combines both Search Engine Optimization and Social Media

Initiatives.

· 10 Geo-targeted, Optimized KeywordPhrases· 6 Unique Pages of SEO Friendly Content(Website Content/ Articles)· Manual Link Building· Directory Submissions· Initial SEO Keyword Analysis· Competitive Analysis Report· Title and Meta Tag Optimization· Robots.txt File Inclusion

Facebook YouTube LinkedIn

SkypeMeetUpTwitter

4-Square

Link Building

And optimizin

g

Community Interactionwith Call to

Action Response

Page 7: Social Media | Search Engine Optimization  | Digital PR

917 846 3369

Social Media | Search Engine Optimization | Digital PR _________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Traditional Vs. Online Advertising and SEO

Page 8: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Google Maps-Paid Search-Organic Listings

Page 9: Social Media | Search Engine Optimization  | Digital PR

__________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Paid advertising

Organic Search Results

Google Places

More ads

Here is the result for the keyword phrase (as an example) ‘Los Angeles Psychology School’

Page 10: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________

| www.website.comXxx-xxx-xxxx

Top Keywords For (your client)-(use Google Keyword tool)

Page 11: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Search Engine Optimization StrategyTo target those keywords that have low Competition and High Search Volume. By doing the actions below we can gain organic search results that will get you to the first page of Google for the keywords listed in the previous slide.

Your business name

Page 12: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Link Development

Page 13: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Monthly SEO Maintenance

Page 14: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Monthly Website Traffic Report

Page 15: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Continued Internet Marketing

Services

Page 16: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Facebook and Social Media

A Customized Facebook FanPage can filter leads in. This page will act like a web portal.

Examples of Campaigns:

Create a Facebook Survey and ad Campaign to filter those leads into the FanPage and Website.

Page 17: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Custom Facebook Fan Pages

The Benefit of a Facebook Fan Page is to build a community and develop interaction and social response.

A Customized Facebook Fan Page does just that, it has been tested that the conversion from a fan page coupled with proper Facebook interaction can have a much farther reach then just SEO alone.

A Custom Facebook Fan Page not only has interaction but also collect subscriber information.

Page 18: Social Media | Search Engine Optimization  | Digital PR

____________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR 2 Examples of Facebook Fan Pages we have designed.

Page 19: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Commenting and Interaction-Social

Proof

This is an example of requesting interaction. You can get a response like this by responding yourself. The power of social media is the immediacy of it.

One must always interact to get this response.

This personal interaction that you are seeing above led 200 people into a Webinar I was

holding.

Page 20: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

On Page Social Media and SEO Combined

SEO is designed for getting Search Engine Ranking while On-page Social Media Strategies help convert those who come to the site by having them respond to specific call to actions. We use the combination of the two to create a very powerful traffic and lead filter.

Video Marketing-Who uses it?

Page 21: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Some of our SEO, Social Media,

Video Marketing and Production Clients

Page 22: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.caseyzemanonline.com917 846 3369

Social Media | Search Engine Optimization | Digital PR

A good example of our Video Production initiatives

http://www.realryder.com/intro/

Click below to see one of our videos

Page 23: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR Video Marketing Branding

We are one of the top Online Video Marketing companies around. We offer both Video Marketing and Video Production services.

The first step to a successful marketing campaign is strategy. It ensures your brand has measurable goals and a plan to achieve them. This service is custom built for each client depending on brand maturity and scope of work.Maximum Social delivers an Online Marketing Strategy that ensures your brand achieves the goal with the right message, the right way.

RESEARCHEvaluate current market trends, perform competitive analysis, consumer research to discover untapped niches and consumer insights.

STRATEGYIdentify the core business and unique value propositions to develop a focused brand identity, voice and marketing strategy options. We carve your niche.

CAMPAIGNBased on pre-agreed budgets, we develop a marketing campaign including campaign timeline, creative briefs, production guide and distribution points.

Page 24: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Once you have a video marketing strategy, the next step is creating engaging content that drives viewers to perform your desired outcome. This can be making a purchase, sharing the videos with friends, learning how to use your service, and many more.

Campaigns require different types of videos with different budgets and scopes. Maximum Social’s network of Creative's and video producers are built to handle productions of any size, scope and dream. Let’s produce some engaging content together.

INFORMATIVELet the buyer beware, then reward them. Informative overview videos educate buyers and generate higher sales conversions. Reward your customers and build lasting loyalty with tutorials and ongoing education about your product.

ENTERTAININGWant to make a connection? Speak to the consumers the heart, mind and funny bone. Entertaining videos are great for meeting new consumers, touching in with acquaintances and making best friends. We produce social (viral) videos, ad spots, episodic content and other dreams.

Video Marketing Production

Page 25: Social Media | Search Engine Optimization  | Digital PR

________________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Video DistributionSo you’ve got some branded video content, now what? First we setup your online profiles for a consistent brand message

across the major social media and video networks. Then we use a blend of organic and paid tactics to reach specified campaign goals.

VIDEO SEOWe rigorously optimize content for SEO because the #1 way customers find video is through search. We work with clients

to tackle their most desirable keyword phrases and research untapped opportunities to increase clicks.

PUBLIC RELATIONSOur digital PR package gets industry voices, taste-makers and tribe leaders to endorse your content.

TARGETED ADVERTISINGWe use paid placements across video networks, blogs and content sites to reach highly targeted viewers. Targeted reach and frequency means no wasted ad dollars and guaranteed results.

REPORTS & ANALYTICSWe deliver statistics and analysis for engagements, traffic, conversions and more. Since we always begin with a strategy, we know whether we’re achieving our goal and delivering your ROI.

Page 26: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Social MediaManagement

• 10 hours a week-2 hours a day

Search Engine Optimization

Video Marketing and Production

Web Development and Design

• On Page and Off page Link Building

• Testimonial Videos• What we offer Video• Content Creation and Brand Development

• Weekly Website Maintenance• Design options

Proposed Marketing for Ryokan College

Page 27: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Social MediaManagement

20 hours a week Final Cost based on Hours Committed.

$500 a week for Facebook

Management/YouTube Management/Twitter/

Smaller Social Network sites that are based on your

niche…

$2000 per monthIncluding:

Page Management Fanpage design and creation (usually $400, but we roll it into the management) Facebook Customer Retention Group creation and growth Event creation and lead in

Page 28: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Search Engine Optimization

• On Page and Off page Link Building

Page 29: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Video Marketing and Production

• Testimonial Videos• ‘What we offer’ Video• Content Creation and Brand Development

Video Content Distribution Over 40 different video sharing site.

Based on your budget the video production can range from about $1500-$3000 (depending on graphics, animation and effects)

[This is a one time fee per video]

Video Marketing- also based on your budget-Video Optimization-Social Video Marketing -Video Embed sharing-Video Campaign-Affiliate sharing and distribution-Monthly managing YouTubeAnd -Optimizing Videos for SEO

$2000 per month Final Cost based on Hours

Committed.

Page 30: Social Media | Search Engine Optimization  | Digital PR

_______________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR

Web Development and Design

• Weekly Website Maintenance• Design options

Website Security and Privacy Settings set high.Spam and Link builders staved off daily.Link Cloaking and other measures taken.Captcha Maintenance and spam removal.

$350 dollars a month for Daily Maintenance.

Page 31: Social Media | Search Engine Optimization  | Digital PR

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR ______________________________________________________________

The previous slides can give you an idea of what we can do.

We offer several Online Marketing Initiatives depending on your budget and length of time commitment.

This is our breakdown of campaign periods:

3-6 months6-8 months8-12 months12 months and up

Page 32: Social Media | Search Engine Optimization  | Digital PR

www.yourwebsite.comPhone-xxx-xxx-xxxx

Social Media | Search Engine Optimization | Digital PR ______________________________________________________________

We offer discounts for longer term campaigns. All of the previous slides outline the 3-6 month campaign.

We can certainly offer Social Media Management packages from 5 hours a week to 40 hours a week. We would suggest at the least 10 hours a week for you specifically. We would also suggest On page SEO and link building as well.Also if you have the budget, one of major specialties is video production and marketing. This quote below is for a Full Time marketing initiative-

Social Media Marketing -$2000SEO-On page and Off-$1400Site Management-$350 Video Marketing and Production ($1500 one time for video production and $2000 a month for video distribution and syndication.____________________________________________________________________________________Total (with Video Marketing and Production initiatives) = $7250.00 first month, then every month there after = $ 5750.00 Full Time Total (without Video Marketing Initiatives) = $3750 a month Full Time(Final Cost based on Hours

Committed.)

Page 33: Social Media | Search Engine Optimization  | Digital PR

Social Media | Search Engine Optimization | Digital PR ________________________________________________________________

www.yourwebsite.comPhone-xxx-xxx-xxxx

Moving Forward

Once we set our marketing goals and initiatives we work to accomplish those goals. We offer a Guarantee on our work.

We guarantee a ROI within 3 months of the start of your campaign. We generally receive that return within a month, but can only guarantee 3 months.

If in those 3 months there is no customer retention through our initiatives then we offer our services complimentary till those goals are met.

Thank you so much for your inquiry! To discuss our start date and budget please contact:

(Your name)Director of Business Development

xxx-xxx-xxxx| [email protected]


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