Top Social Tools

for Content CurationDigital Engagement

About Us

Why use tools?

• Social is time-consuming

• Keep content fresh

• Interact with your public

Tool #1: Bitly

• Facebook

• Twitter

Social Outlet

• Shortens links

• Tracks links for clicks over time, as well as others who shared

Function

• Analytics on each posted link

• Clean, concise posts

• Follow others and track their bitlinksBenefit

Tool #1: Bitly

Tool #1: Bitly

Tool #2: Canva

•Facebook

•Twitter

• Instagram

•Pinterest

Social Outlet

• Online, user-friendly graphic designer

• Very easy-to-use

• Templates prepared to make “designing” quickFunction

• Images get 53% more likes on Facebook

• Images get 313% more engagement on Twitter

• Images must be included for Pinterest and Instagram

• Easily turn your content into graphics

• Collaborate with other curators

Benefit

Tool #2: Canva

Tool #2: Canva

Tool #3: PicMonkey

•Facebook

•Twitter

• Instagram

•Pinterest

Social Outlet

• Online, user-friendly graphic designer

• Very easy-to-use

• Easily add logos or create collagesFunction

• Images get 53% more likes on Facebook

• Images get 313% more engagement on Twitter

• Images must be included for Pinterest and Instagram

• Easily turn your content into graphics

Benefit

Tool #3: PicMonkey

Tool #3: PicMonkey

Tool #4: Iconosquare

• InstagramSocial Outlet

• Online Instagram viewer

• Allows search of hashtags and users’ accounts

• Gives free analyticsFunction

• Assist in finding User-Generated Content

• Allows curator to follow and research hashtagsin curation

Benefit

Tool #4: Iconosquare

Tool #4: Iconosquare

Tool #5: Visual.ly

• Facebook

• Pinterest

Social Outlet

• Database of infographics and infographicdesigners

• Search infographics by keywords

• Upload original infographics

Function

• Assist in finding topical infographics

• Get more eyes on infographics you’ve created Benefit

Tool #5: Visual.ly

Tool #5: Visual.ly

Tool #6: Post Planner

• FacebookSocial Outlet

• Schedules posts

• Assists in finding content and creating posts

• Optimizes for engagementFunction

• Save hours each day on finding content

• Increased engagement with post optimizationBenefit

Tool #7: Viral Tag

• Pinterest

• Facebook, Twitter, LinkedIn

Social Outlet

• Schedules pins

• Gives you fresh, trending content to re-pin based on topicFunction

• Optimized posting times with pin scheduling

• Find and use popular topic through discoverBenefit

Tool #7: Viral Tag

Tool #7: Viral Tag