Date post: | 22-Apr-2015 |
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Software Trends 2013
For Today and Future(with Important Tips)
A Presentation by: Sanjiv AroraContact Cell +91 98102 93733, e-mail – [email protected], www.tech-controls.com
Wats up!
Our Nerve Systems
Our Nerve Systems
Who makes the computer work: The Software Engineer
1. Gamification http://gamification.org/wiki/Gamification_Examples
Applies to non-game applications and processes, in order to encourage people to adopt them, or to influence how they are used.
Gamification works by making technology more engaging for end users and customers. Work as if, it is just a game !
Industry where this concept may be useful Marketing, Education, Art, life HR and Design (etc.)
Gamification – Design Steps
2. Mobile Money
Carry your money where you go There are four primary models for mobile payments: Premium SMS based transactional payments
Direct Mobile Billing Mobile web payments (WAP) Contactless NFC (Near Field Communication)
Mobile Money
3. Mobile Marketing
Use SoloMo – Social Local Mobile Sellers will send Advertisements, Discount Offers, schemes, New Arrivals etc on the mobile
At Right place at right time (If you are in a particular Shopping Mall, you see local Ads)
58% users in US use smartphones to get directions, ATM details, Restaurant details etc (People in India use the same through GPS, Mapmyindia)
4. Seamless Sharing
Sharing buttons are on many social websites
Almost 50% of 10,000 largest websites have such links
Useful sharing (benefits, education, legal, risk) is the key
Facebook page views see a declining trend (Making or linking friends only, does not help us grow or benefit)
Kolaveri Di got 30 million youtube views till Jan 2012
Has advantages and risks Need to define terms of use
5. Regulations: Price of FREE access NO FREE LUNCHES
FREE email accounts gmail, hotmail, Rediff Social sites (Facebook, Twitter, Linkedin, Orkut, Youtube) and so many other services
Your individual data is used to promote business or increase sales, cross selling, by these websites
May not be misuse, unethical selling of data
Monitoring practices shall be used for trending Score individual commercial value using digital footprints
6. Security Implementations: Laws in India
Every Corporate must protect Individual Private Information (Address, Family details, Health details etc) Failure can result in fine upto Rs. 5 Crore as per IT Act 2000 – Sec 43a, Sox, PCI DSS
Telecom data, ATM, bank data retention is for ever
Any derogatory, anti-national remark on Facebook, Blogs can invite arrest and it is non-bailable offence
Protection of Information Security, Business Continuity, Privacy of data as per Laws
Software Mobile, mobility, moble Software solutions, solutions available on the move, solutions available Software on the move, Mobile, mobility, moble solutions Mobile, Software mobility, moble Software solutions solutions available on the move, Mobile, mobility, moble solutions, solutions available Software on the move Software
The Future is ....more options
MDemand of Software Engineers
Follow Industry trends – whatever that sells
Questions ? No question is stupid....Go Ahead
Thank You!
We offer our rich experience to meet your Business Requirements and Objectives in the IT Audits, IT Governance, Risk, Security Awareness, CISA, CISM
Training and IT Strategy consulting areas.
Our specializations includes reviews of ERP, CBS, Information Architecture, IT Efficiency and Effectiveness to deliver value amongst other things.
We have worked with Al Rajhi Takaful in KSA, Qatar Steel, WFP, WHO, UNOPS, Govt of India and many other reputed companies across the world.
We shall be happy to discuss your requirements,Look forward.
Sanjiv AroraContact Cell +91 98102 93733, e-mail – [email protected], www.tech-controls.com