Sprink Recommends Outsource of Marketing Strategies and Implementation

IntegratedGrowth

Strategies operational evaluation ~ business planning ~ marketing strategies ~ lead generation ~ sales initiatives ~ digital marketing ~ advertising ~ branding ~ product launch ~ positioning ~ kpi and roi ~ content ~repurposing ~ public relations ~ product diversification ~ client capture and retention ~ partnerships ~ private labeling ~ licensing ~ naming rights ~ web site design ~ collateral material ~ published articles

www.IntegratedGrowthStrategies.com

THE INTERSECTION OF LEADERSHIP AND PURPOSE

• Integrated Growth Strategies was established in 2011 to provide start-ups and growth-stage firms with:

• Go-to-Market Business Plans• Marketing Strategies • B2B Partnerships • Branding• Positioning • Re-Purposing • Sales Initiatives

• Focus is creating unique value, differentiation and competitive advantages for clients to engage, capture and retain customers


VALUE PROPOSITION

• Establish Client Unique Value and Competitive Advantages

• Identify, Capture, Engage and Retain Key Revenue Sources

• Drive Client Revenue• Enhance Brand Equity • Increase Market Share


OUTSOURCED MARKETING SOLUTIONS


• Advisory services performed on an engagement-basis in diverse industries.

• Clients generally have up to 75 employees with projected annual revenue of $5-$50 million

• Engagement pricing is on a project basis or negotiated monthly fee

CUSTOMIZED MARKETING STRATEGIES

• Perform as outsourced business development professional and marketing strategist on an independent engagement basis• Create and implement go-to-market sales plans, revenue pursuit strategies, strategic partnerships, sales initiatives and branding • Product launches, Program Management and Promotional Events


CUSTOMIZED MARKETING STRATEGIES

• B2B Alliances and Affinity Relationships • Sales and Investor Presentations • Advertising and Media Campaigns•Web Site Content and Collateral Materials

STRATEGIC PLANNING

• Determine Goals and Desires of Key Stakeholders• Establish Mission and Benefit Statements• Evaluate Current Marketing, Business and Operational Functions• Examine Organizational Structure and Work Flow


STRATEGIC PLANNING

• Analyze Competitive, Economic, Social and Political Factors• SWOT Analysis, SEO, KPIs and Predictive Analytics• Financing, Capital Needs, Cash Flow Analysis and Budgeting• Targeting and Expansion Planning• Client Capture and Retention Strategies

GROWTH INITIATIVES

• Positioning and Re-Purposing• Brand Journalism and Identity Building• Vendors Cultivated as New Sales Partners• Business Partnership and Affinity Marketing Initiatives


IMPLEMENTATION

• Design, Content and Imagery of Web Site and Collateral Materials• Diversification Strategies in Targeted Verticals • Sales Team Trained as "Consultive" Subject Matter Experts• New Product Launch, ROI Metrics-Based Program Management• Direct and Intermediary Channel Development and Sales Presentations

IMPLEMENTATION

• Social Media, Digital and Video Marketing Strategies• Influencer and Subject Matter Expert Testimonials• Lead Generation and Prioritization • Public Relations, Media and Communication Channels• Across-the-Platform Messaging


IMPLEMENTATION

• Customer Service Efficiency• Customer Relationship Management Action Plans and Timelines• Road Shows, Webinars, Podcasts, Town Halls, CE Credits, Hosted Events• Private Labeling, Licensing and Naming Rights • Articles for Publication, White Papers, Newsletters and Press Releases

INTEGRATED GROWTH STRATEGIES

•Managing Director, Ted Sprink

• [email protected]

• 760-604-0277

•www.IntegratedGrowthStrategies.com

•www.linkedin.com/in/IntegratedGrowthStrategieswww.IntegratedGrowthStrategies

Date post:	21-Jan-2017
Category:	Career
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Sprink Recommends Outsource of Marketing Strategies and Implementation

Career