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    DEPARTMENT OF MEDIA, CULTURE AND

    LANGUAGE

    Academic Year: 2011-2012

    MODULE CODE: ELA020C013A/S

    MODULE TITLE: Language Society and Power

    MODULE CONVENER: Carole Sedgwick

    Email: [email protected]

    Tel: 020 83923364

    Room: QB114

    Study Skills Booklet

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    ContentsAcademic Year: 2011-2012 .......................................................................................1

    Contents ................................................................................................................ 3

    Required self study tasks ....................................................................................... 4

    Evaluating your work: the assessment criteria ..................................................... 5

    Reading and notemaking ...................................................................................... 7

    Critical thinking: What is a good argument? ....................................................... 23

    Effective citation ................................................................................................. 24

    Avoiding Plagiarism ........................................................................................... 27

    Defining terms & reading strategically ................................................................ 29

    Accurate language use and proofreading ........................................................... 32

    Essay planning .................................................................................................... 33

    Assessment Criteria: Written Work ...................................................................... 34

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    Required self study tasks

    Click on the link for each task in moodle for the appropriate week and submit your

    answers. For some weeks (indicated in the schedule below) you should also bring

    the completed exercise to discuss in class.

    Week Self-study task

    2 Reading and notemaking.In class week 2

    3 Effective citation moodle quiz and assignment.

    4 Moodle quiz on library skills

    5 Analyse a student essay. In class week 6

    6 Avoiding plagiarism.7 Moodle quiz on writing accurately and clearly.

    8 Critical thinking: What is a good argument?

    9 Moodle quiz on critical thinking and argument.

    10 Defining terms and thinking strategically (questions 1-3).

    Essay planning.

    In class week 11

    11 Accurate language use and proofreading.

    Evaluating your work: the assessment criteria.

    In class week 12 (evaluating your work only).

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    Evaluating your work: the assessment criteria

    1. Look at the assessment criteria for written work on page 34. What are the main

    differences between:

    a. A first and an upper second?

    b. An upper second and a lower second?

    2. The following four paragraphs are extracts from student essays. They all have

    some good qualities but the grades they were given vary. What class would you

    put each one in? (e.g. 1st, 2.1, 2.2 etc.) Be prepared to explain why in relation to

    the criteria.

    a. Linguistic relativity underlines how differences between two languages

    would cause the speakers of each language to perceive the world in

    completely different ways. These cultural differences emphasise the truth

    behind Scrutons statement; if different languages cause different cultures

    to occur, then it has the power to both unify and separate, it seems to

    control the world as a whole, language would be the first and most

    important issue to address.

    b. Unfortunately, these ageist stereotypes can lead to unfair discrimination.

    In a study by Carver and de la Garza (1984 as cited by Coupland et al

    1991b:89), it was shown that following a road accident, the questions

    asked by police were different depending on the ages of those involved.

    For example, if the accident included a young person, they would most

    likely be asked if they were speeding or had been drinking alcohol. If older

    adults were involved in the accident, however, they most likely would be

    asked about their physical and mental capabilities. Older adults also face

    unfair discrimination in the workplace based on stereotypes about their

    lack of energy, flexibility, and ability and willinglnes to learn (Kirton &

    Green,2005:57). A potential employer may reject an older adult in favour

    of a younger person purely based on these stereotypes.

    c. Joanne Winter (1993) compared two political interviews, one conducted by

    a male interviewer and the other a female interviewer. The intervieweeswere both high ranking individuals in the Australian government, at that

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    time. From comparing these two interviews, Winter found that the male

    interviewer used an aggressive style of interviewing, such as interrupting

    his interviewee. Whereas the female interviewer did not interrupt her

    interviewee at all, but was interrupted five times (Coates 2003).

    d. The language that is used when talking to young children and the elderly

    can often be very similar. In both cases it seems to be the case that

    younger and middle aged adults talk down to children and the elderly, and

    often do so in a very patronising way. This contrasts with certain societies,

    such as China and India, where elderly people are viewed with respect

    and prided for their wisdom. In our society it is quite often the opposite, as

    we find the elderly generally ignored and rejected for their old age rather

    than embraced because of it. Peccei (2004:124) suggests that so many of

    us are prone to doing this because of the following reasons:

    Hearing often becomes less acute as people get older, and this can lead to

    a reduced understanding of rapid or whispered speech, or speech in a noisy

    environment... The normal ageing of the vocal chords and muscles

    controlling breathing results in slower speech and a voice which has a

    higher pitch and weaker volume and resonance than that of younger adults.

    People are prone to make assumptions about people based on the way they

    speak.

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    Reading and notemaking

    This week you need to read chapter 2 of the Language Society and Power

    coursebook and complete the following task before the next class session.

    1. Read the whole chapter through then look at the two sets of students notes on

    the first part (p.23-29). Decide which set of notes is the most worthwhile and

    be prepared to say why. Think about:

    a. Which student thought through the ideas more?

    b. What strategies did they use to organise the information?

    c. How useful will the notes be when they have to write an essay later

    on?

    2. Finally, make your own notes on the rest of the chapter. Try to do this on just

    the one page of A4. Pick out only the important points and organise the notes

    carefully. You will compare your notes with other students in the next class.

    Student 1

    Ferdinand de Saussures theory of signs will provide a way of discussing howmeaning is constructed at the level of a word, how this can change, how wordsfit together into larger structures (sentences) and what happens when we make

    choices in sentences.

    Only when we have this module is it possible to discuss what politically correctmeans and how such language functions.

    Language is a way of representing reality. I could take a photograph ofsomething, paint a picture or even write a piece of music.

    All signs have two parts, a concept and something that is connected to theconcept. The pedestrian signals that tell you when to walk or not are signsbecause of the connection between the red light and the concept of stopping.

    Words in language are therefore signs. For de Saussure a sign is made up of twothins; a signifier and signified. His definition of the sign makes a distinctionbetween the sound we hear (signifier) and the concept this makes of think of(the signified).

    The arbitrary connection between words and their meaning was one of Ferdinandde Saussures insights. There is not straightforward connection between aconcept and a sound. A bee in Englihs will buzz. In Japanese it makes the soundboon boon.

    There are two parts of language, langue and parole. Langue is the system that

    makes parole possible chess game you play by the rules. Parole as individualswe can do things in language that we havent done before.

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    One way of changing is to legislate, like the dictator in Turkmeinistan. The newbahaviour has to become part of the langue, that is, accepted conventional ruleof the language.

    Meaning of a sign is the space that sighs occupy and fit together, e.g. stagger isnot march or amble.

    In Indian English, wallah is used for tradesperson or worker, e.g. taxiwallah. Itmay not be relevant in other parts of the world - wallah can be an insult.Language changes. Niggardly very different meaning unrelated to ethnicity.

    Synchronic refers to a particular point in time, diachronic to talk about howlanguage changes over time. Language always implies both an establishedsystem and an evolution; at every moment it is an existing institution and aproduct of the past. (de Saussure 1966:8).

    Student 2

    1. Linguistic SIGN = SIGNIFIER (label) + SIGNIFIED (concept)

    Link between signifier & signified is arbitrary:

    no natural connection between sound and concept e.g. bee buzzesin English and boon boon in Japanese

    Signs get meaning partly from relationships to other signs: march is not the same as stagger or amble

    Signs get meaning from relationships to other signs within a speechcommunity

    wallah in Indian English relates to tradesperson. Other parts ofEnglish speaking world not understood or perjorative term

    2. Two aspects of language:

    Langue Parole

    Rules of language system: Rules of chess, script of a play Unconscious and abstract

    Actual use of language: Playing chess, performing a playN.B.

    Creative can construct sentencesnever said or written before

    3. Language can change

    By legislation (uncommon) Individuals use a new word or old word in different way and it is accepted,

    recognised. Spaces in the linguistic system reconfigured to accommodate thenew word.

    Two aspects to the study of language change

    Synchronic : language at a particular point in time.

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    Diachronic : how language changes over time.

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    Analysing a student essay

    1. Read the example essay below and the criteria for marking written workon page

    34.

    a. What class would you put it in? (e.g. 1st, 2.1, 2.2 etc.) Be prepared to

    explain why in relation to the criteria.

    b. What are the strengths of this essay in terms of the way it is written and

    presented?

    Essay question

    Facts are facts; angles of telling can do nothing to change this. Discuss in

    relation to the pieces from two newspapers (attached) paying attention to

    the specific linguistic choices made.

    Example essay

    "Facts are facts; angles of telling can do nothing to change this."

    While it may be true that a "fact is a fact," language is a medium of

    expressing a facta medium that is guided by the values and ideals of

    the speaker or writer and the social norms of the culture. Roger Fowler

    writes that 'language is not neutral, but a highly constructive mediator'

    (1991:1). Thus, it is nearly impossible for facts to be completely objective

    and accurate when put into words. This theory holds true of the media

    especially the news media. In this essay, I will attempt to demonstrate

    the partiality of, and the influence of social contexts on language using

    examples from two newspaper articlesone from The Sun and one from

    The Timesboth writing on the same event and published on the same

    day. I will examine the different emphases of the two articles through

    their leads, headlines, sources, description of actors, language usage and

    the underlying news values.

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    Lead

    Bell describes the "lead sentence" as the 'most distinctive feature of

    the news discourse' (1991:176). Though short, the lead is essentially a

    summary of the rest of the article. The lead sentence in The Sun's article

    reads as follows: 'PORTUGUESE cops came up with their sickest slur yet

    against the McCanns yesterday claiming little Maddies body may have

    been kept in a FRIDGE before being dumped.' Before even getting into

    the body of the article, The Sun makes it clear with which side they most

    sympathize. It is clear that the Portuguese "cops"a term full of negative

    connotationsare to blame for this "sick" rumour against the McCanns.

    The presupposition behind this statement is that there have been several

    others and that the Portuguese police are behind all of them. This

    statement emphasizes the brutality of this "slur" and the alleged culprits

    behind it by capitalizing the words "fridge" and "Portuguese." The author

    also subtly sneaks in the term "little"often seen as a term of innocence

    before Maddie as if to contrast the malicious-intending "Portuguese

    cops" with nave "little Maddie."

    Even though both The Sun and The Times are describing the same

    event, their lead sentences could not be more different. The Times' lead

    sentence states: 'The parents of Madeleine McCann have pleaded for an

    end to the distressing smear campaign that has suggested that they may

    have killed their missing daughter.' This lead sentence, like the one in

    The Sun, acknowledges the ongoing "smear campaign" against the

    McCanns, however, unlike The Sun, does not claim to know who the

    culprits are. The Sun's leadmakes the "Portuguese cops" the subject of

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    the sentence whereas in The Times, "The parents of Madeleine McCann"

    are the subject. Even the alleged "smears" are different in the two

    newspapers: The Sun focuses on the rumour that Madeleine's dead body

    "may have been kept in a fridge" while The Times focuses on the rumour

    that the McCanns may have "killed their missing daughter."

    Headline

    The role of the headline is to catch the public's attention and to pare

    down the lead sentence into a "single main event" (Bell 1991: 187). The

    Times' headline reads: 'Kate and Gerry McCann's friends refute missing

    hours claim as smears continue.' There is an interesting distinction

    between this headline and the lead of this article. In the headline, it

    names "Kate and Gerry McCann's friends" as the subjects who are refuting

    the "smear", whereas in the lead sentence names "The parents of

    Madeleine McCann" as the subjects. Both are misleading, however. The

    article does not quote the McCanns at all, but rather their spokesman,

    Clarence Mitchell. As for mention of the McCanns' friends, only one short

    paragraph out of 12 quotes a "source close to the McCanns" and one

    sentence mentions that the McCanns' "friends" are aiding in refuting the

    rumour.

    The headline from The Sun's article takes a very different viewpoint.

    Whereas The Times' headlinefocuses on the main event of the storythe

    continuing smearsThe Sun's headline focuses on minor detail: the

    rumour that Madeleine's body may have been kept in a fridge. It is done

    in a "double decked" fashion with one smaller headline above another.

    The upper headline says: 'Cops' Most Sickening Slur Yet', then in large,

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    bolded letters below, it says: 'Maddies body was kept in fridge.'

    Obviously, the point is to "grab the attention." However, the story itself

    discusses the many other "smears" and allegations far more than this

    particular one. Bell claims that headlines that focus on secondary events

    or details are particularly revealing cases: 'The very fact that a headline

    features something which the story presents as lesser re-weights the

    news values in the story' (Bell, 1991:188-189). Most likely The Sun chose

    to focus on this secondary aspect of the story because of its inherent

    news valueit is negative, vivid and grotesquethus "hooking" the

    reader into finishing the article.

    Sources

    The sources in both articles inspire less than full confidence in their veracity.

    The sources range from "detectives" and "police sources" to "a source" and "a family friend."

    The only definite sources named in both articles are Clarence Mitchellthe McCanns'

    spokesmanand theDiario de Noticias newspaper in Spain. The Sun also quotes the

    Spanish civil guard spokesman, Antonio Castilla. Neither article has more or better sources

    than the other; however the certainty with which the sources are described is significantly

    different from one newspaper to the other. It should be noted, however, that throughout the

    articles the most outrageous claims are always backed by the weakest sources.

    In The Sun, sources are described with high degree of certainty and almost entirely

    using the active voice. For example, concerning the Portuguese police, The Sun writes:

    'Detectives are convinced Police sources revealedPortuguese police

    have leaked'The Times, on the contrary, describes the same sources with a low degree

    of certainty and using the passive voice: "It was claimed yesterday that police in

    Portugal believe [The] Diario de Noticias newspaper said that officers

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    believed The report [is] credited to anonymous detectives from the

    Polcia Judiciria." The difference between the two is enough that one

    could read The Sun's article and assume certainty where it is clearly not

    deserved.

    Description of Portuguese Police

    The newspapers are different in how they portray both the

    Portuguese police and the McCanns. Although both seem to favour the

    McCanns, they go about portraying the police in very different fashions.

    The Sun's article is quite clear in its opinion of the Portuguese police as

    frantic to accuse someone for Madeleine's disappearance and almost

    villainous in their continuing "smear campaign" against the McCanns. In

    the synopsis of this story on the first page of that day's newspaper, the

    Portuguese police are described as "desperate cops," and throughout the

    article itself, they are seen as the ones spreading what are described as

    "sick allegations" and "sick slurs." The article uses words like

    "extraordinary" and "bizarre" to describe the theory that the Kate McCann

    may have killed her daughter.

    The Times is not as overt in blaming the Portuguese police for the

    continuing slurs; however, it does imply that they probably are to blame.

    The article uses the passive voice insofar as it regards the Portuguese

    police: 'It was claimed yesterday that police in Portugal believe that Kate

    McCann killed Madeleine...' It, however, gives little space to discussing

    this theory and why it maybe relevant and far more space to the

    refutation of it. At one point the article says, 'The police theory was

    described as total rubbish.'

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    Description of the McCanns

    As mentioned above, both articles favour the McCanns. The Times'

    article displays Gerry and Kate McCann as pro-active in their daughter's

    search, innocent of the circulating rumours, and as good people with

    whom we can identify. It does this in three ways. Firstly, as already

    mentioned, the fact that the article mentions that the McCanns' friends

    are refuting these claims helps readers see them as innocentthey have

    both "witnesses" and support. Secondly, it heavily emphasizes that the

    McCanns are a church-going family. The picture that accompanies the

    story shows Gerry and Kate McCann outside of their local church; the

    second paragraph in the article makes a point of mentioning that

    '[Tomorrow] Kate and Gerry McCann will attend a church service near

    their home'a point which it restates further in the article again. The

    assumption is that readers will make the connection that if the McCanns

    are pious, they must be true to their word and, thus, innocent. Thirdly,

    they are shown as active not only in finding their own daughter but also in

    saving other families from similar fates. This can be seen in their

    apparent desire to give interviews and use their campaign as 'an

    opportunity to raise awareness about other missing children and to call for

    better alert systems.'

    The Sun's article, in contrast, shows its bias for the McCanns more

    by making them seem victimized by the smears and by personalizing

    them. It draws a harsh distinction between the "desperate" Portuguese

    police and the innocent McCanns. And, unlike The Times' article, which

    always refers to the McCanns and Madeleine formally, The Sun calls the

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    McCanns by their first names and nicknamesKate, Gerry, "little

    Maddie"suggesting a sense of intimacy.

    Language Usage

    The use of language in newspaper articles can be an interesting clue

    to their underlying perspectives and values. The Sun and The Times have

    many differences in their linguistic usage. Both articles have instances of

    presuppositions. As I already mentioned, the headline and lead in The

    Sun's article presupposes that the Portuguese police were behind the

    leakages and smears against the McCanns, and this one was only the

    latest of several. The clearest presupposition in The Times is that the

    McCanns are innocent, the victims of what is described as a "smear

    campaign" or "black propaganda." I have already discussed the

    differences in voiceThe Sun uses the active voice more, while The Times

    uses the passive voice. This is directly tied to modalityThe Sun

    expresses strong certainty in its facts and sources while The Times is

    more vague and doubtful. Between the two articles, the greatest

    similarites are related to the rumours being spread. The Times uses

    phrases such as "distressing smear campaign," "series of allegations," and

    "black propaganda," while The Sun uses "sickening slur," "extraordinary

    theory" and "bizarre claim." As a whole, The Sun writes more simply and

    informally, using shorter paragraphs and shorter sentences while The

    Times writes more professionally and formally using longer paragraphs.

    News Values

    Every article that is published in a newspaper has gone through

    several processes to establish its news value. There are several principles

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    that authors and editors use to determine this and it differs from

    newspaper to newspaper depending on who its audience is, what will sell

    and whether it is unique. News values are essential to the survival of a

    newspaper. Leonardo Ralha, editor at Correio da Manh, the largest-

    circulation newspaper in Portugal, understands the importance of news

    values and how they relate to the Madeleine McCann story: 'Whatever

    happened is a tragedy, but it is also a major, fascinating story... It's

    [terrible] in a tragic case like this, but the simple truth is that we have

    sold more newspapers' (Cited in Pfanner, 2007:2).

    The Sun and The Times are clearly writing for different audiences

    with different expectations. Though both newspapers are covering the

    same event, the articles are completely different. The facts of the event

    may be the same, but the expression of these factswhat little is known

    of themproduced two very different articles. In this essay, I have

    illustrated the biases and differences of the two articles by examining

    their leads, headlines, sources, and description of actors, language usage

    and the underlying news values. So, are facts "just facts"? Perhaps, until

    you put them into words. But this is certain: facts are never "just facts" in

    the news.

    News is a representation of the world in language; because

    language is a semiotic code, it imposes a structure of values,

    social and economic in origin, on whatever is represented;

    and so inevitably news, like every discourse, constructively

    patterns that of which it speaks.

    (Fowler, 1991:

    4)

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    Bibliography

    Bell, A. (1991). The Language of News Media, Oxford: Blackwell.

    Fowler, R. (1991). Language in the News, London: Routledge.

    Pfanner, E. (4 November 2007). "Tabloids keep Madeleine McCann inHeadlines." International Herald Tribune, Internet WWW page at URL:http://www.iht.com/articles/2007/11/04/business/MCCANN05.php(accessed 10/11/07)

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    Analysing the question

    2. This essay question has quite a typical wording. First it gives you a statement.

    Then it asks you to discuss the statement.

    a. Do you think the lecturer usually expects you to agree ordisagree with the

    statement in this kind of question?

    b. What does discuss mean in this context?

    Facts are facts; angles of telling can do nothing to change this. Discuss in

    relation to the pieces from two newspapers (attached) paying attention to

    the specific linguistic choices made.

    Analysing the introduction

    3. Decide which sentence in the introduction (below) does each of the following:

    a. Gives the thesis of the essay the main idea and the response to the

    question.

    b. Gives an outline of the main sections of the essay.

    c. Explains how the student intends to support her thesis in the rest of the

    essay.

    d. Repeats the statement from the question.

    e. Comments on the statement.

    f. Narrows the focus down to a more specific context.

    g. Supports her comments with a quotation.

    (1) "Facts are facts; angles of telling can do nothing to change this." (2)

    While it may be true that a "fact is a fact," language is a medium of

    expressing a facta medium that is guided by the values and ideals of

    the speaker or writer and the social norms of the culture. (3) Roger Fowlerwrites that 'language is not neutral, but a highly constructive mediator'

    (1991:1). (4)Thus, it is nearly impossible for facts to be completely

    objective and accurate when put into words. (5)This theory holds true of

    the mediaespecially the news media. (6) In this essay, I will attempt to

    demonstrate the partiality of, and the influence of social contexts on

    language, using examples from two newspaper articlesone from The

    Sun and one from The Timesboth writing on the same event andpublished on the same day. (7) I will examine the different emphases of

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    the two articles through their leads, headlines, sources, description of

    actors, language usage and the underlying news values.

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    Analysing a body paragraph

    4. Below is one of the paragraphs from the body of the essay.

    a. Which sentence contains the main idea of the paragraph?

    b. What is the purpose of the rest of the paragraph?

    c. How would you describe the structure of the paragraph?

    d. What role do the extracts from the newspaper article play?

    Description of the McCanns

    As mentioned above, both articles favour the McCanns. The Times'

    article displays Gerry and Kate McCann as pro-active in their daughter's

    search, innocent of the circulating rumours, and as good people with

    whom we can identify. It does this in three ways. Firstly, as already

    mentioned, the fact that the article mentions that the McCanns' friends

    are refuting these claims helps readers see them as innocentthey have

    both "witnesses" and support. Secondly, it heavily emphasizes that the

    McCanns are a church-going family. The picture that accompanies the

    story shows Gerry and Kate McCann outside of their local church; the

    second paragraph in the article makes a point of mentioning that

    '[Tomorrow] Kate and Gerry McCann will attend a church service near

    their home'a point which it restates further in the article again. The

    assumption is that readers will make the connection that if the McCanns

    are pious, they must be true to their word and, thus, innocent. Thirdly,

    they are shown as active not only in finding their own daughter but also in

    saving other families from similar fates. This can be seen in their

    apparent desire to give interviews and use their campaign as 'an

    opportunity to raise awareness about other missing children and to call for

    better alert systems.'

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    5. We could represent the structure of the above paragraph in an outline like this:

    Main point: Article shows McCanns as good & innocent

    Supporting point 1: Emphasises that friends support them

    Supporting point 2: Highlights churchgoing

    o Evidence: Picture of church shown

    o Evidence : Mentions will attend church

    Supporting point 3: Shows them as helping others

    o Evidence: Mentions they want to raise awareness etc.

    This is also a good way of planning out what you are going to write. Fornext week

    do a similar outline below for one body paragraph in the essay you are going to

    write:

    Main point:

    Supporting point 1:

    o Evidence:

    Supporting point 2:

    o Evidence:

    Supporting point 2:

    o Evidence:

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    Critical thinking: What is a good argument?

    One of the things lecturers are looking for in your work is a good argument. Thismeans that what you say is carefully expressed, supported by evidence, logicaland

    leads towards a conclusion.

    Read the following argument carefully and answer the questions:

    1. What is the conclusion?

    2. What problems are there with the argument? (There are at least eight

    criticisms you can make!)

    3. How would you have to change this text to make it into a good argument?

    Womens talk at work

    It is well known that women talk more than men. However, because they

    are naturally less competitive and more polite in the way that they speak,

    they may not be so successful at work. According to Jo Cameron, a former

    contestant on BBC programme The Apprentice, Women are traditionally

    more modest than men when it comes to putting themselves forward.

    They use passive language and think out loud. Women also have a

    tendency to apologise for slip-ups and look after everyone else beforethemselves (2008). She claims that women need to be trained to

    communicate more effectively in the male-dominated work environment.

    Women are weak and indecisive when putting forward their point of view,

    using hedges such as may,probably, or I think. This is proved by the

    following example from Coates (1996, p. 155), where the speaker talks

    about a meeting she is organising:

    HELEN: but what it means about next week is we may not have

    enough for two groups cos i had two apologies in advance/

    [...] and you know some other people may have commitments/ so i dont think were going to run two groups/

    Men do not express uncertainty about what they say and statistics show

    that women's pay is on average 17.2 per cent less than men's pay

    (Women and equality unit, 2008). Therefore, the way that women speak

    disadvantages them at work. Women can either continue to be

    marginalised in the workplace or change the way that they speak. It is

    clear that if women want to be taken more seriously at work they have to

    learn how to talk like men.

    Bibliography

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    Cameron, J. (2008) Women in HR must end seen but not heard mentality.

    Internet WWW page at

    URL:http://www.personneltoday.com/articles/2008/05/27/46024/

    women-in-hr-must-end-seen-but-not-heard-mentality.html (accessed 20th June

    2008)

    Coates, J. (1996). Women talk: conversation between women friends. Oxford:

    Blackwell

    Women and equality unit. (2008) Gender pay gap. Internet WWW page at URL:

    http://www.equalities.gov.uk/women_work/pay.htm (accessed 20th June 2008)

    Effective citation

    Citation means using something that you have read in your writing. We are going to

    look at some good examples of citation and see how it is done. Please note, there

    are two tasks this week, the quiz and moodle assignment.

    1. Complete the quiz on moodle in relation to the Essay extracts and the

    Bibliography below.

    Essay extracts

    1. Singh (2004 p.98-103) discusses two aspects of ethnic prejudice in language:

    the use of an us and them division and the use of negative labelling. In thisessay, I will use these two aspects to analyse articles from The Sunnewspaper.

    2. The word ethnicoriginally comes from the Greek word fornation, which canbe defined as a community which has a common history, cultural tradition andlanguage (Singh 2004 p.95).

    3. According to Van Dijk (1991 cited in Singh 2004 p.101), when tabloids reportnegative topics, including crime, they tend to be over-ethnicised, while more

    positive news items are de-ethnicised. However, practices may havechanged in recent years. My analysis of crime articles suggests that ethnicityis only mentioned as part of a description of a person the police are lookingfor. The ethnicity of known criminals is not reported.

    4. Although explicit reference to ethnicity is now rare, the term asylum seekerappears in negative contexts, associated with terms such as scam, cheatpaedophile, and perv. Singh (2004 p.100) argues that the constantrepetition of such negative associations works to reflect and reinforce astrong perception of the dangerous outsider.

    5. It seems that an us and them mentality still persists in the British tabloid press,which may reinforce a negative perception of ethnic minorities. As Singh

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    Avoiding Plagiarism

    Plagiarism means representing someone elses words or ideas as you own work.

    We saw in week 3 that you have to give a reference for any ideas or information that

    you use, put quotation marks when you copy the wording, and provide a

    bibliographyat the end of your essay. If you dont follow these rules, then it looks like

    the words and ideas are your own and so this isplagiarism.

    1. You probably know that plagiarism is considered a very serious offence at

    university. Why do you think that universities are so concerned about

    plagiarism?

    2. Compare the original passage from your course book with the five student

    attempts at using it. For each one decide:

    Is there any plagiarism?

    If not, have they chosen a sensible way to use citation?

    Original text1

    Observational studies of parents conversations with their children have also

    highlighted several common features in the way the interaction proceeds. Young

    children are usually perceived to be incompetent turn-takers, with older

    speakers having expectations that their contributions will be irrelevant or

    delayed. The younger the child, the more likely their attempts to initiate a new

    topic will be ignored by older speakers and the more likely they are to be

    interrupted or overlapped (two speakers taking simultaneously). There is arelatively high proportion of directive and instructive talk from adults, either

    by blunt commands be careful, dont do that or by talking over (talkingabout people in their presence and referring to them as we,she orhe).

    Students citations

    1 Stillwell Peccei, J. (2004). Language and Age, in L. Thomas, S. Waring, I. Singh, J. Stilwell Peccei,J. Thornborrow & J. Jones, Language Society and Power, 2nd edn, London: Routledge. p. 125-126

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    a. Observational studies of parents conversations have shown that children are

    usually perceived to be incompetent turn-takers. Their attempts to initiate a new

    topic will be ignored by older speakers and there is a high proportion of directive

    and instructive talk from adults (Stillwell Peccei 2004 p.125).

    b. Adults may expect that a childs contribution to the conversation will be irrelevant

    so often interrupt or ignore them. This pattern becomes stronger with younger

    children. Compared to talk with other adults, talk to children includes a high

    proportion of directives.

    c. The more youthful the kid, the more to be expected their effort to commence a

    novel theme will be uncared for by grown-up orators and the more probable they

    are to be episodic or partly covered (two speakers chatting concurrently) (Stillwell

    Peccei 2004 p.125).

    d. Studies of parent-child interaction show a number of typical characteristics.Young children are usually perceived to be incompetent turn-takers, with older

    speakers having expectations that their contributions will be irrelevant or delayed.

    The younger the child, the more likely their attempts to initiate a new topic will be

    ignored by older speakers and the more likely they are to be interrupted or

    overlapped (two speakers taking simultaneously). There is a relatively high

    proportion of directive and instructive talk from adults, either by blunt

    commands be careful, dont do that or by talking over (talking about people

    in their presence and referring to them as we, she orhe (Stillwell Peccei 2004

    p.125-126).

    e. Interaction between parents and children often follows certain patterns. Adults

    may interrupt, overlap or ignore children when they speak. Talk to children

    frequently includes orders or instructions. Adults also tend to talk over children,

    which means to talk about someone when they are present (Stillwell Peccei 2004

    p.125-126).

    3. Students often resort to plagiarism because they are overwhelmed by the work.

    But thats not accepted as an excuse! You have to make sure it doesnt happento you. What study habits can help you avoid plagiarism and get good grades?

    Think about the following areas:

    Time management

    Doing the reading

    Making notes

    Understanding the ideas

    Approach to essay writing

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    Defining terms & reading strategically

    It is important in academic writing to use the proper terminology for the concepts you

    are talking about. Indeed, you will remember that proper use of terminology is one of

    the criteria we use for marking. It is a good idea to give a definition of key terms. This

    makes you think about what the term means and shows your understanding. It can

    also be useful because terminology is often used in different ways by different

    writers. Therefore, it may be necessary to make clear what definition you are using.

    NB. You will need a copy of your course book to do this weeks task.

    1. Definitions are often structured like the following example. Notice that there are

    four key elements.

    TERM + VERB + TYPE OF THING + DEFINING

    CHARACTERISTIC

    Identify the same four elements in the definitions below, which are based on your

    course books glossary(a list of key terms with explanations).

    a. Received pronunciation is a prestige accent that is associated in Britain

    with educated speakers of high social class (Mooney et al, 2011:229).

    b. A linguistic varietyis taken to mean an identifiable language system

    which is used in particular geographic or social situations and has its

    own linguistic norms (Mooney et al, 2011:226).

    c. Convergence can be defined as a process in which speakers change

    their speech to make it more similar to that of the hearer (Mooney etal, 2011:222).

    2. Write a definition for the following terms based on the skeleton information.

    a. Crossing/ process / speakers of one group use the speech patterns of

    another group

    b. Speech community /group of people / members share a common

    language variety and set of linguistic norms

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    An accent is defined as features of a

    speakers

    pronunciation

    that can signal their regional or

    social background.

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    3. Sometimes you will want to extend a definition into a paragraph by going into

    more detail or depth. Read through the following definition paragraph to see how

    this has been done. What kind of additional information has been added?

    Extended definition of social class

    A social class can be seen as a group of people who have similar status within a

    society. The concept of social class depends on the assumption that society is

    hierarchically structured such that people on each layer have similarities with

    each other and are considered equal but they are different from, and not equal to,

    the people on other layers (Jones 2004 p.144). However, it is difficult to say

    exactly what the criteria are for this social stratification. Economic status is crucial

    but other important factors include level of education or training and the extent to

    which a persons job involves responsibility and management of others. For

    example, working as a nurse involves a high level of skill and responsibility.

    Classification schemes usually place such jobs in one of the higher levels,

    despite the comparatively low salary (Jones 2004).

    4. You are going to work in a group to produce a definition paragraph for one of the

    following key terms: POWERorIDEOLOGY. Both of them are quite broad

    concepts, which can be difficult to define. However, an extended definition of

    these may well be useful for your next assignment.

    As a group choose one of the concepts and make some initial notes on how you

    could define it.

    What kind of a thing is it?

    What are the defining characteristics?

    5. Using the indexin your course book, find a definition of the term. Does it match

    your own ideas? Skim through the other entries on this topic to find other

    information that will be useful for writing an extended definition.

    6. Work together to write a short definition paragraph. It must include:

    A one sentence definition, structured in the way we discussed earlier.

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    Some of the other elements of an extended definition.

    References and quotation marks as appropriate.

    7. Read another groups definition and give them some short written feedback on it.

    Look at the criteria for marking to help you do this. It can be positive or you canmake (polite!) suggestions for improvement.

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    Accurate language use and proofreading

    It can be difficult to focus your attention on expressing difficult ideas and writing

    accurately at the same time. It is important then to make sure that you check through

    your work carefully for mistakes, or you can lose valuable marks.

    The following sentences include the kinds of mistakes that students often make in

    their writing. Can you find the mistakes and correct them? There are 17 mistakes

    altogether, including problems of punctuation, grammar, spelling and style.

    1. In general Received Pronunciation may be considered prestigious however;within a certain social group the accent of dominant members might carry moreprestige.

    2. There are some roles in society, which only women are supposed to take on,men are not expected enter caring professions such as nursing which oftenhave comparatively low pay.

    3. 35% of the women were managers while the other 65% were men.

    4. The varied languages and cultures of Britain need to be embraced by all

    communities and not to suppress those that do not have a British background.

    5. Being more dominant in the interaction, we can see that men are more likely tointerrupt women than other men.

    6. After reading the original study, the articleremains unconvincing.

    7. Regional dialects can be an indicator of social class, which may include specificgrammar and lexis as well as accent.

    8. The media very often uses stereotypes with regards to the elderly.

    9. The language that newspapers use effects our perception of events. It isdependant on many factors.

    10.I think Whorf has a point but I dont really buy the idea of linguistic relativity.

    Now check your answers on moodle.

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    Essay planning

    You need to read the following information and prepare an essay plan before the

    class.

    Research shows that good writers spend more timeplanning. Below is an example

    outline plan for part of the essay we analysed earlier in the course. Before the class,

    prepare your own essay outline for assignment 2. Make sure you include a full

    thesis statement and show clearly which are the main points and supporting

    points.

    Essay outline

    Thesis: it is nearly impossible for facts to be completely objective and accurate when put intowords

    1. Lead

    Definition (Bell)

    Sun sympathetic to McCannso Negative connotation cops

    o Presupposition police behind smears

    o Capitalisation FRIDGE & PORTUGUESE

    o little Maddie contrast

    Times differento Cops not culprits

    o smears different

    2. Headline

    Role of headline (Bell)

    Timeso Friends in headline but not lead

    Suno Focus on fridge Grab attention

    o News values (quote Bell)

    3. Sources

    Dont inspire confidence

    Similar sources

    Suno More certainty

    o Active voice

    Timeo Less certainty

    o Passive voice

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    Assessment Criteria: Written Work

    To pass, your assignment needs to do the following:

    1. Reflect some awareness of the module content.

    2. Demonstrate that you have done reading relevant to the module in the content of

    your essay.

    3. Address the exact title given to you, or one agreed in person by your tutor.

    4. Meet the required length (where word length is specified).

    5. Conform to the conventions of academic writing and presentation.

    6. Contain a bibliography which includes all the references that you make in your

    assignment.

    Having met these six pass requirements, how well you pass (i.e. the grade you get)

    will be decided by how well you meet the detailed requirements given below. The

    following scheme describes the qualities that we look for when we grade written work.

    FIRST / A /

    90-100%

    In addition to meeting the requirements for a first graded between 80-89%, your work

    must demonstrate:

    1. The ability to critically evaluate the strengths and weaknesses of your research and

    to develop that evaluation to a level not usually found in undergraduate work.

    2. The ability to identify and develop interesting aspects of your research to evaluation

    to a level not usually found in undergraduate work.

    3. The ability to see the implications of your research for future research projects.

    4. Original aspects in your approach to the topic: for example, successfully using an

    analytic method not usually applied to your kind of data, or making a convincing

    original claim, supported by your reading or research to a evaluation to a level notusually found in undergraduate work.

    80-89%

    Your work must demonstrate:

    1. Evidence that you have followed the module and have a thorough and perceptive

    knowledge of the module content.

    2. Evidence that you have understood the issues covered by the module, and can

    make links between them.

    3. Evidence of having read and understood the recommended reading.

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    4. Evidence of having made your own literature search, and having found up-to-date

    and relevant materials beyond those on your reading list.

    5. A thorough understanding of the requirements of the question that you are

    answering, or of the title that you are responding to.

    6. An astute and comprehensive description of the linguistic background to the topic.7. A knowledge of appropriate terms and the ability to use them appropriately.

    8. The ability to organise your ideas clearly and logically.

    9. The ability to express what you mean clearly when you write.

    10.The ability to criticise relevant published literature where appropriate and to suggest

    alternative perspectives.

    11.The ability to critically evaluate the strengths and weaknesses of your research and

    to develop that evaluation in an original way.

    12.The ability to identify and develop interesting aspects of your research.

    13.The ability to see the implications of your research for future research projects.

    14.Original aspects in your approach to the topic: for example, successfully using an

    analytic method not usually applied to your kind of data, or making a convincing

    original claim, supported by your reading or research.

    70-79%

    Your work must demonstrate:

    1. Evidence that you have followed the module and have a thorough and perceptive

    knowledge of the module content.

    2. Evidence that you have understood the issues covered by the module, and canmake links between them.

    3. Evidence of having read and understood the recommended reading.

    4. Evidence of having made your own literature search, and possibly having found up-

    to-date and relevant materials beyond those on your reading list.

    5. A thorough understanding of the requirements of the question that you are

    answering, or of the title that you are responding to.

    6. An astute and comprehensive description of the linguistic background to the topic.

    7. A knowledge of appropriate terms and the ability to use them appropriately.

    8. The ability to organise your ideas clearly and logically.

    9. The ability to express what you mean clearly when you write.

    10.The ability to criticise relevant published literature where appropriate.

    11.The ability to critically evaluate the strengths and weaknesses of your research.

    12.The ability to identify and develop interesting aspects of your research.

    13 Original aspects in your approach to the topic: for example, using an analytic

    method not usually applied to your kind of data, or making an original claim,

    supported by your reading or research.

    UPPER SECOND / B / 60-69%

    Your work must demonstrate:

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    1. Evidence that you have followed the module and have a solid knowledge of the

    module content.

    2. Evidence that you have understood the issues covered by the module, and can

    make links between them.3. Evidence of having read and understood the recommended reading.

    4. Evidence of having made your own literature search, and possibly having found up-

    to-date and relevant materials beyond those on your reading list.

    5. An understanding of the requirements of the question that you are answering, or of

    the title that you are responding to.

    6. A thorough and accurate description of the linguistic background to the topic.

    7. A knowledge of appropriate terms and the ability to use them appropriately.

    8. The ability to organise your ideas clearly and logically.

    9. The ability to express what you mean clearly when you write.

    10.The ability to criticise relevant published literature where appropriate.

    11.The ability to critically comment on the strengths and weaknesses of your research.

    12.The ability to produce work which is stimulating and thought-provoking.

    LOWER SECOND / C / 50-59%

    Your work must demonstrate:

    1. Evidence that you have followed the module and have good knowledge of the

    module content.2. Evidence that you have understood the important issues covered by the module.

    3. Evidence of having read and understood the recommended reading.

    4. A clear attempt to meet the requirements of the question that you are answering, or

    of the title that you are responding to.

    5. An adequate description of the linguistic background to the topic.

    6. A knowledge of appropriate terms and the ability to use them appropriately.

    7. The ability to organise your ideas clearly and logically.

    8. The ability to express what you mean clearly when you write.

    THIRD / D / 40-49%

    Your work must demonstrate:

    1. Evidence that you have followed the module and have knowledge of the module

    content.

    2. Evidence that you have understood some of the most important issues covered by

    the module.

    3. Evidence of having read and understood key texts from the recommended reading

    list.

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    4. An understanding of the requirements of the question that you are answering, or of

    the title that you are responding to.

    5. A description of the linguistic background to the topic.

    6. A knowledge of the appropriate terms and the ability to use them appropriately.

    7. An attempt to organise some of your ideas clearly and logically.8. An attempt to express what you mean clearly when you write.

    9. An attempt to differentiate between knowledge which is the result of well-conducted research, and knowledge which is based on intuition or personalexperience (whether your own, or anybody else's).

    FAIL / F / 39% and below

    If your work does not meet the six pass requirements given at the start of this grading

    scheme, then the following comments will apply.

    30-39% (condonable range)

    Your work will show:

    1. Little evidence that you have followed the module or have knowledge of the module

    content.

    2. Little evidence that you have understood some of the most important issues

    covered by the module.

    3. Little evidence of having read and understood key texts from the recommended

    reading list.

    4. Little understanding of the requirements of the question that you are answering, or

    of the title that you are responding to.

    5. Little description of the linguistic background to the topic.

    6. Little knowledge of the appropriate terms and an inability to use them appropriately.

    7. Little attempt to organise your ideas clearly and logically.

    8. Little attempt to express what you mean clearly when you write.

    9. Little attempt to differentiate between knowledge which is the result of well-

    conducted research, and knowledge which is based on intuition or personalexperience (whether your own, or anybody else's).

    20-29% (non-condonable range)

    Your work will show:

    1. Minimal evidence that you have followed the module or have knowledge of the

    module content.

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    2. Minimal evidence that you have understood some of the most important issues

    covered by the module.

    3. Minimal evidence of having read and understood key texts from the recommended

    reading list.

    4. Very little understanding of the requirements of the question that you are answering,or of the title that you are responding to.

    5. Hardly any description of the linguistic background to the topic.

    6. Minimal knowledge of the appropriate terms or how to use them.

    7. An unsuccessful attempt to organise your ideas clearly and logically.

    8. An unsuccessful attempt to express what you mean clearly when you write.

    9. No attempt to differentiate between knowledge which is the result of well-conducted research, and knowledge which is based on intuition or personalexperience (whether your own, or anybody else's).

    0-19%

    Your work will be:

    1. A totally incoherent piece of writing.2. Lack structure both of the content and of the sentences themselves.3. Demonstrate no relevance to the module topic.


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