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#InnovationStorySubmission Guidelines
Pitch Deck Overview/GuidelinesThis deck is designed to help you tell your story completely and in a compelling manner, so the judges can accurately assess themerits and contributions of your solution, and have all the information they need to compare you fairly with the other entries.
• Please note:• To be considered as an Award Entrant, please be sure to use and complete this template entirely• Incomplete entries providing less all the requested information, risk not being accepted• Each section has been thoughtfully laid out to ensure all required areas are covered, in a specific order
• Submissions must include:• Your full contact information • Description of the solution and what it does• Results you have obtained• A quote from a stakeholder to validate your claim• Elaboration on the business problem you are solving, and the value it delivers in terms of impact to people, processes or
business models it is enabling • The technological impact of the solution and what technologies it is using
• Make your submission stand out, be creative:• You can include screen shots, architectural diagrams and other compelling information that you feel will help the judges
see you as a Winner!• Upon Template completion:
• Please be sure your ‘Entry Name’ is input to the header fields (slides 3 – 12) , to display consistently across the deck header
• Please ‘Save as’ a PDF, and submit the PDF version• Please note: you are enabled to return to the entry area and modify your submission if needed, through the March 17,
2017/6PM PT deadline
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SAP HANA Innovation Award
2017 Pitch DeckEntry Title:
Customer Name:
HANA Innovation Award Track – Customer or Partner:
HANA Innovation Award Category – (Digital Trailblazer, Social Hero, Process Innovator:
Name, Title, and Company Name (Submitter):
Karma Automotive
SAP means Good Karma
Mikael Elley, Vice President and Chief Information Officer – Karma AutomotiveKetan Gohil, Director Enterprise Systems - Karma Automotive
Customer
Process Innovator
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COMPANY BACKGROUND
Karma Automotive
Karma Automotive is a privately-held American automaker based in Costa
Mesa, California. Karma is a manufacturer of world-class luxury plug-in
hybrid cars designed to challenge habitual thinking about luxury and forge
a path to a more sustainable future. The launch of the company’s flagship
model, the cloud-connected Karma Revero, is coming in 2017 -- and will be
like no other! Revero will have an intuitive touchscreen Infotainment
interface to control the vehicle's audio, navigation and personal drive
settings without complex toggles and switches. Reclaimed wood, direct
from nature, never felled or harvested by man, graces the interior. Even our
leather is distinct, natural and eco-friendly. Karma is truly a Process
Innovator in every way!
As an innovative new start-up, Karma relied upon SAP HANA
as a key part of its solution, enabling the new company to
move closer to realizing its goal of 100% customer
satisfaction.
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SOLUTION DESCRIPTION
Karma Automotive
SAP enabled Karma to get an accelerated start at launching one of the worlds most innovative luxury hybrid “cloud-connected” vehicles. The solution was based on SAP HANA, creating a single database for all aspects of the business. The user experience was maximized via SAP capabilities -- regardless of whether that user was the CEO, a factory worker, a QC Inspector, a dealer or even the end customer configuring their new vehicle on our intuitive, easy to use online portal.
As a first step Karma Automotive upgraded to S/4HANA and removed data redundancy and started using power of HANA database. Integrated Business planning was also implemented along with simplifying infrastructure by merging 5 severs into one private cloud server. This phase was completed using SAP migration cookbook. Next step was to implement SAP FIORI which provides users easy and intuitive user interface and makes data available on any device any time.
Retailer Portal was activated on SAP HANA Cloud Platform as the single point of entry to access role based business applications such as Vehicle Ordering, Parts Ordering, Marketing , Service and Warranty. These applications are developed in SAP UI5 & Fiori Apps connected to S/4HANA , Mobile Documents, Hybris C4C, Hyrbis Commerce .
On Premise CRM system was migrated to Hybris C4C ( Cloud for Sales and Cloud for service ) to enable 360 degree view of Customers and Vehicles. Vehicle –C4C interface was built to enable real-time information/alerts related to vehicle events. This helped us reaching out to the customers in a timely manner and provide the best customer service experience.
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SOLUTION DESCRIPTION
Karma Automotive
Karma Automotive company website ( www.karmaautomotive.com ) was migrated to Hybris Commerce platform. The car configurator was also implemented on the same website using SAP - Hybris CPQ integration and leveraging the data from variant configuration and Vehicle management system in S/4HANA. SAP S/4HANA was extended on manufacturing and supply chain area using Fiori Apps.
For Quality Inspectors, Fiori solution was introduced on their ipads and they are alerted when vehicle and parts available of inspection . App provided the information on what to inspect and how to inspect along with the pictures. In case of rejection Inspector can create notification by taking a photo on an ipad and highlighting issues. All data recorded in S/4HANA system was made available for analysis and decision making.
For Operators, Fiori apps were rolled out for Production Order confirmation. When an operator press start button on SAP Fiori app, SAP programs the tools with the right torque value and torque angle and activates the torque tool. Once operator completes the operation that torque data appears on his screen and recorded in SAP MII. At the same time operation is confirmed and vehicle build book is updated.
Fiori Apps are being used on production tracking , Warehouse management and reporting dashboard.
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STAKEHOLDER QUOTE
When we started Karma Automotive, we needed to get operational quick. We wanted ourenterprise systems to be cloud based, run quick and run simple. After doing research, we foundthat SAP was the best solution for our company.
Jim TaylorChief Revenue Officer
Karma Automotive
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BUSINESS CHALLENGES
Karma Automotive
Business Challenges:
Our associates needed speed and flexibility for
large amounts of data
User interface needed to meet the needs of
users, and create a positive experience
Our sales and marketing team needed speed to
easily make informed decisions based on real-
time data
Customers and all the associated processes
needed to be seamless
MES system should be programming tools and
machines with torque values
How SAP Helped Solve Them:
SAP S/4HANA
SAP Fiori
SAP Hybris C4C
SAP Hana Cloud Platform
SAP MII and IOT
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TECHNICAL CHALLENGES
Karma Automotive
• Intuitive, ease to use
• Any time, any where, any device
• Streamlined best practices business processes
• ‘Value Stream Mapping’
• Support rapid implementation
• Improved analytics
• Real time data and analysis driven decision making
• Empowerment throughout the organization
• New business channels
• Direct ‘flagship’ dealer
• Online deposit and order taking for vehicles, parts andaccessories
• Bespoke program
• Social Media integration
• Target potential customers with deep customer-specific engagement(s), context-based advertising,offers and events
• Predictive analytics
• Discover hidden trends and propensity to buy frominternal and external data sources
• Enable ‘connected car’ applications in the cloud
• Over the air updates, remote diagnostics
• Real time analytics for predictive problem solvingand enhanced customer service
• Leverage Cloud
• Virtualized infrastructure
As a start-up, Karma faced significant challenges in implementing a solution, with a single system, thatwould meet rigorous requirements, at every level of the value chain.
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TECHNICAL CHALLENGES
Karma Automotive
Cloud:Virtualized infrastructure
Mobility:Any system on any device, anywhere, anytime
Big Data :Fast performance, instant analytics, instant insight, instant ‘call to action’
Social:Full integration with major Social Media platforms
IoT:Internet of Things: Connected car applications integration, and integration to anything else …
Must AddressMega Trends…
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WHAT HAPPENED / WHAT WAS THE IMPACT?
SAP enabled Karma to launch itself as a company -- faster and smarter than otherwise possible. Using data forsmart decisions from start to finish, ease of use, the power of the cloud were evident in every part of ourbusiness.
• Positive Feedback was astounding!
• Dealer Portal was described as “the best portal ever seen”
• MES system was called “the best in the industry”
• Ease of Use: Even our CEO does business via the SAP Fiori app,and is disappointed if someone does it for him!
Key Impacts:
• Accelerated start time as a company
• Data “at your finger tips” for all stages, from the factory to the retailer to the consumer
• “One Version of the Truth” means consistent, well-informed decision making based on data
• Easy tracking of vehicle status, from start to finish: manufacturing, shipping, sales
• Improved quality control, ensuring vehicles are built to design specs
• Improved cross-selling of popular features via SAP Hybris
Karma Automotive
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HUMAN EMPOWERMENT
KPI 1
KPI 1
KPI 1
Karma Automotive
SAP helps Karma to ensure that its all stakeholders have the right data, when they need it, including the owner as well as future owners of that vehicle.
KPIs:
1. Anyone who interacts with customers will have all pertinent data at their fingertips.• All customer interactions
• How the vehicle was configured and built
• Details on any open campaigns for that vehicle
• Service History
• Future plans for Owner Portal, via SAP Hybris, with key performance metrics including range, etc.
2. Service Technicians can make informed decisions
3. “One version of the Truth” – All teams make decisions based on the same data.• No data duplications, reconciliations or disputes
• From the Comptroller to the Plant Manager to the Business Analyst - everyone sees the same data!
4. SAP Fiori app tracks each vehicle in real-time through all stages, from factory to point of sale. One SAPsolution updates another, so that one simple app tells it all…
5. Reporting capabilities tailored to the needs of various groups
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BUSINESS AND SOCIAL VALUE
KPI 1
KPI 1
KPI 1
Good Karma for Society (KPIs)1. Environmentally friendly is part of our DNA as a company
- Hybrid / Electric Drive Train
- Leather produced without harsh chemicals
- Soy foam seats
2. Increased adherence and inspection of all safety protocols in manufacturing
3. Owners can be alerted to maintenance issues before a problem occurs
4. 911 can be notified upon air bag deployment
Good Karma for Karma (KPIs)1. Accelerated launch, up and running quicker.
2. Data on each vehicle is available immediately
3. Create sales orders in SAP HANA in real time, with delivery times and more
4. Step-by-step guidance for workers in the plant, with timing for each task, from torqueing screws to programmingthe right tool to use for that screw, then programming the next tool for the next task.
5. Enhanced quality control, so inspectors can walk the line using an SAP Fiori app on a tablet to document problems,take photos, and recommend solutions. Consumers can feel confident that they have a top-quality product, with allaspects of vehicle well-built and well-tested.
Karma Automotive
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BUSINESS AND SOCIAL VALUE
KPI 1
KPI 1
KPI 1
Karma Automotive
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TECHNICAL IMPACT
KPI
KPI 1
KPI 1
Karma was able to realize its vision of a cloud-connected car, where everyone involved had the data they needed to buy, build, inspect, track, ship, sell and drive the vehicle.
Every vehicle is fully documented and validated as having the proper components, assembled in the proper way, with all the proper safety protocols. When vehicle is turned over to the customer, fully documented that it was built to spec, with all safety-critical protocols followed to the letter. SAP will do that for us!
Cloud-connected cars enable Karma to gain customer insights: what they do, where they go, how they drive: “The data produced by the car is more valuable than the car itself.”
KPIs:
1. A 1ccelerated starting point: S/4HANA upgrade in 3 months.2. Out of the box solutions for automotive: Able to track vehicle and capture data from beginning to end.
3. Increased Credibility: Stakeholders saw SAP supports Best Practices in 85-90% of cases.
4. Avoided starting processes from scratch: only minor tweaks needed.
Karma Automotive
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ARCHITECTURE DIAGRAM
Karma Automotive End State Solution…
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ARCHITECTURE DIAGRAM
Karma Automotive
• HYBRIS C4C
• HANA CLOUD PLATFORM
• SAP CLOUD IDENTITY MANAGEMENT
• SAP MOBILE DOCUMENTS
• HANA CLOUD INTEGRATION
• SAP SUCCESS FACTORS
• NETWEAVER GATEWAY• HYBRIS COMMERCE• SAP LUMIRA• SAP MII
• S/4HANA 1503
Hybrid Landscape
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ADDITIONAL INFORMATION
Karma Automotive
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ADDITIONAL INFORMATION
Karma Automotive
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ADDITIONAL INFORMATION
Karma Automotive
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ADDITIONAL INFORMATION
Karma Automotive
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#InnovationStoryKarma AutomotiveADDITIONAL INFORMATION
Retailer PortalHCP
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#InnovationStoryKarma AutomotiveADDITIONAL INFORMATION
Connected Car Case in C4C
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#InnovationStoryKarma AutomotiveADDITIONAL INFORMATION
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#InnovationStoryKarma AutomotiveADDITIONAL INFORMATION
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#InnovationStoryKarma AutomotiveADDITIONAL INFORMATION
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#InnovationStoryKarma AutomotiveMES System on FIORI interface
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KarmaAutomotiveQM ipad Fiori App
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KarmaAutomotiveHybris C4C
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KarmaAutomotiveFiori Launchpad
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Links to videos
Karma AutomotiveADDITIONAL INFORMATION
Karma owners discuss its design